Background technology
Broadcast medium is the important channel that people obtain information.So-called " broadcasting ", China's " Ci hai " is " by radio wave or broadcast the program of sound equipment, image to wide geographic area by lead; general designation broadcasting " to its definition, " the United States Federal's communication law " the 6th section of the 3rd article is " for the public receives; directly or by propagating; carry out radio and television and propagate " to definition of broadcasting, and the definition of other country is similar with it.This shows that broadcast medium has two main features: 1) towards the public; 2) broadcasted content that receives at one time of different terminals is identical.
Because broadcast medium has towards the public, the content of its broadcast lacks specific aim, thereby has influenced the broadcasting effect to a certain extent.Automotive advertising is for example often play specific surface towards the booming income crowd and is play to the general public and have more effect.Therefore, a kind of inferior broadcast medium has appearred in recent years.So-called " inferior broadcast medium " refers to the broadcast medium towards specific crowd.For example, the large-screen that at present a lot of office buildings are installed on the elevator next door promptly belongs to inferior broadcast medium, and it is mainly towards the crowd who works in office building.
It is interactive that above-mentioned two characteristics of broadcast medium have determined that it does not have, and perhaps interactive degree is limited.Interactive in order to strengthen, a lot of emerging technologies are applied in the broadcast medium, for example mobile communication technology, digital technology etc.Wherein, the interactive order programme of TV station's phone is widely used, and this system shows song menu on TV, and the user is by the phone Control-Menu and select song, and system is according to the real-time played songs of user's selection.By means of set-top box (Top Box), Digital Television makes the user become a reality according to the hobby request program of oneself.
The patent No. is that 01258972.1 Chinese utility model patent discloses a kind of TV interaction systems, and the user sends IP Information On Demand by phone, and system broadcasts corresponding contents according to the IP Information On Demand that receives.The patent No. is that the British patent of GB2370456 discloses a kind of interactive TV that uses wireless terminal, the user can pass through mobile radio terminal (Mobile Wireless Terminal) and go up selection program, the content of watching institute's program request then on TV at webpage (Web Page).
More than enumerated the example of some interactive broadcast mediums.But, they or can only be towards the public but not specific crowd, and interactive degree is limited, for example interactive order programme of TV station's phone and Chinese patent 01258972.1; The program of perhaps can not broadcasting user oneself making, for example Digital Television and British patent GB2370456.
The Internet media is the emerging medium that grow up on the basis of computer technology and network technology.Compare with broadcast medium, the Internet media has extremely strong interactive, and the user can browse own information of interest as required, and can issue information, the program of oneself making on the internet, but it can not be broadcasted towards the public.
In sum, existing interactive broadcast medium, inferior broadcast medium and the Internet media all can't have interactive and inferior broadcast characteristic simultaneously.
Summary of the invention
In view of this, the object of the present invention is to provide a kind of interaction type subbroadcast media system and management method thereof, make the user can be towards the public or specific crowd broadcast the content of own program request or making.
To achieve these goals, the invention provides a kind of interaction type subbroadcast media system, comprising: the user end apparatus that is used for importing and sending IP Information On Demand; Be used for receiving the management end receiving system of described IP Information On Demand; Be used for handling the management end processing unit of described IP Information On Demand, be connected in described management end receiving system; Be used for storing management end storage device, be connected in described management end processing unit for the content of user's program request; Be used for receiving and handle the service end processing unit of the instruction of described management end processing unit, be connected in described management end processing unit; And the service end outlet terminal that is used for playing the content of user's program request, be connected in described service end processing unit.
Interaction type subbroadcast media system of the present invention, described user end apparatus is a portable terminal.
Interaction type subbroadcast media system of the present invention, described portable terminal are one of mobile phone, personal digital assistant, portable computer or its combination.
Interaction type subbroadcast media system of the present invention, described user end apparatus is a fixed terminal.
Interaction type subbroadcast media system of the present invention, described fixed terminal are desktop computer or landline telephone.
Interaction type subbroadcast media system of the present invention, described IP Information On Demand is sent to described management end receiving system by radio wave or lead.
Interaction type subbroadcast media system of the present invention, described management end receiving system is a gateway.
Interaction type subbroadcast media system of the present invention, the content for user's program request of described management end memory device stores is one of literal, image, animation, audio frequency, video or its combination.
Interaction type subbroadcast media system of the present invention, described interaction type subbroadcast media system also comprises the service end storage device, is connected in described service end processing unit, is used for storing the content for user's program request.
Interaction type subbroadcast media system of the present invention is before playing the content of described IP Information On Demand program request or simultaneously, described service end storage device is downloaded the content of described IP Information On Demand program request from described management end storage device.
Interaction type subbroadcast media system of the present invention, described service end outlet terminal are one of audio frequency outlet terminal, video output terminal or its combination.
To achieve these goals, the present invention also provides a kind of management method of interaction type subbroadcast media system, comprising: import and send described IP Information On Demand by described user end apparatus; Described management end receiving system receives described IP Information On Demand, sends it to described management end processing unit then; The described IP Information On Demand of described management end processing unit processes, and send instruction to the described service end processing unit of described IP Information On Demand appointment; Described service end processing unit receives the instruction of described management end processing unit, and the content of described IP Information On Demand program request is outputed to described service end outlet terminal.
The management method of interaction type subbroadcast media system of the present invention, described IP Information On Demand is sent to described management end receiving system by radio wave or lead.
The management method of interaction type subbroadcast media system of the present invention, described IP Information On Demand comprise the service end outlet terminal of the type and the play-on-demand content of user profile, on-demand content.
The management method of interaction type subbroadcast media system of the present invention, described IP Information On Demand also comprise the content that user oneself makes.
The management method of interaction type subbroadcast media system of the present invention, the content of described IP Information On Demand program request can output to the described service end outlet terminal of described IP Information On Demand appointment.
The management method of interaction type subbroadcast media system of the present invention, described interaction type subbroadcast media system also comprises the service end storage device, is connected in described service end processing unit, is used for storing the content for user's program request.
The management method of interaction type subbroadcast media system of the present invention, described service end processing unit comprises the method that the content of described IP Information On Demand program request outputs to described service end outlet terminal: if the content for user's program request of described service end memory device stores comprises the content of described IP Information On Demand program request, then this content is outputed to described service end outlet terminal; If the content for user's program request of described service end memory device stores does not comprise the content of described IP Information On Demand program request, then at first the content of described IP Information On Demand program request is downloaded to described service end storage device from described management end storage device, it outputs to described service end outlet terminal then.
The management method of interaction type subbroadcast media system of the present invention, the content of a plurality of described IP Information On Demand program requests can output to identical described service end outlet terminal simultaneously.
The management method of interaction type subbroadcast media system of the present invention, in the identical moment, the described service end processing unit of a plurality of differences sends the content of same described IP Information On Demand program request simultaneously to described service end outlet terminal, perhaps sends the content of different program request informations on demand respectively.
The management method of interaction type subbroadcast media system of the present invention, described management end processing unit is before sending to described service end processing unit with described IP Information On Demand, content to described IP Information On Demand is filtered, and deletion contains the IP Information On Demand of improper content.
Interaction type subbroadcast media system provided by the invention, the user is by the user end apparatus input and send IP Information On Demand, the content that selective system provides for user's program request, the content that perhaps requires system plays oneself to make, and the service end outlet terminal of appointment play-on-demand content; The management end receiving system receives user's IP Information On Demand, and sends it to the management end processing unit, management end processing unit processes IP Information On Demand, and send instruction to the service end processing unit at user's service specified end outlet terminal place; The service end processing unit outputs on the service end outlet terminal according to the instruction of the management end processing unit content with user's program request.Interaction type subbroadcast media system provided by the invention, make the user can request program, can broadcast the content of oneself making again, can broadcast towards the public, can broadcast at specific crowd again, and in the identical moment, different service end processing units can be identical to the content that the service end outlet terminal sends, and also can be different.
Embodiment
Fig. 1 is the schematic diagram of interaction type subbroadcast media system of the present invention.User end apparatus 1 is used for importing and the transmission IP Information On Demand.This user end apparatus 1 can be a portable terminal, and for example (Personal Digital Assistant PDA), portable computer, also can be a fixed terminal, and for example desktop computer and solid Z decide phone for mobile phone, personal digital assistant.IP Information On Demand can be short message (Short Message Service, SMS) or multi-media SMS breath (Multimedia Message Service, MMS), can be the information of on WAP site or WEB website, editing, also can pass through network communication tool (for example MS N) or voice message phone (InteractiveVoice Response, IVR) input and transmission IP Information On Demand.IP Information On Demand comprises the type (program request has content now, perhaps the content of broadcasting user oneself making) of user profile, on-demand content, and the service end outlet terminal 32 of play-on-demand content.
Management end device 2 is used for receiving the IP Information On Demand that sends with process user end device 1, comprises management end receiving system 20, management end processing unit 22 and management end storage device 24.
Management end receiving system 20 is used for receiving the IP Information On Demand that user end apparatus 1 sends.Different according to IP Information On Demand type and send mode, management end receiving system 20 can be a different device.For example, for the IP Information On Demand of SMS or MMS form, management end receiving system 20 is short message gateway; For the IP Information On Demand by WAP or WEB web editor and transmission, management end receiving system 20 is gateways.As shown in Figure 2, each management end receiving system 20 can receive the IP Information On Demand that a plurality of user end apparatus 1 send, and sends it to management end processing unit 22 successively and handle.Each management end device 2 can comprise a plurality of management end receiving systems 20, be used for receiving multi-form IP Information On Demand respectively, as shown in Figure 3, these management end receiving systems 20 are connected to same management end processing unit 22, and handle the various types of IP Information On Demands that receive by this management end processing unit 22.
Management end processing unit 22 is main logic control parts of interaction type subbroadcast media system of the present invention, it is connected with management end receiving system 20, be used for handling IP Information On Demand, manage end storage device 24, management service end device 3, and keep interaction type subbroadcast media system other the required function that runs well, for example subscriber information management, expenses management etc.Management end processing unit 22 can be that (Personal Computer, PC), server (Server) or other have the device of information processing capability, this depends on information processing capability and cost that interaction type subbroadcast media system is required to personal computer.After management end processing unit 22 receives IP Information On Demand from management end receiving system 20, service end processing unit 30 sending controling instructions to IP Information On Demand service specified end outlet terminal 32 places.
Management end storage device 24 is connected with management end processing unit 22, is used for storing the content for user's program request, comprises one of literal, image, animation, audio frequency, video or its combination.These contents for user's program request can be by service provider (ServiceProvider, SP) provide, for example service provider's purchase, editor, the song of making, literal, movie and video programs etc. also can be the contents that user oneself makes, for example Fla sh animation.Content for user oneself makes can send to management end storage device 24 by internet (Internet) or alternate manner.
Service end device 3 comprises service end processing unit 30 and service end outlet terminal 32, be used for handling the instruction of management end processing unit 22, read the content of user's program request from management end storage device 24, and it is outputed on user's service specified end outlet terminal 32.
Service end processing unit 30 is connected with management end processing unit 22 by internet or alternate manner.Similar with management end processing unit 22, service end processing unit 30 can be that personal computer, server or other have the device of information processing capability.A management end processing unit 22 can connect a plurality of service end processing units 30, and each service end processing unit 30 can have a plurality of service end outlet terminals 32, as shown in Figure 4.Therefore, at one time, the content that the service end outlet terminal 32 of different service end processing units 30 is play may have nothing in common with each other, thereby can realize " inferior broadcasting " function, promptly broadcasts towards specific crowd.
Service end outlet terminal 32 is used for exporting the content of user's program request, and it can be one of audio output device (for example audio amplifier), video output device (for example display) or its combination.
As shown in Figure 5, each service end device 3 of interaction type subbroadcast media system of the present invention can also comprise service end storage device 34, is used for storing the content for user's program request.Difference according to service end device 3 Locations, can be with on the service end storage device 34 of content stores of playing through this place of being everlasting at this service end device 3, thereby save time from management end storage device 24 reading of data, satisfy user's program request requirement as early as possible, the bandwidth that can also save service end device 3 simultaneously.
Fig. 6 is the schematic diagram of interaction type subbroadcast media system first embodiment of the present invention.Wherein, a user end apparatus 1 is a mobile phone 11, the IP Information On Demand of SMS form is by (the Short Message Service Center of Short Message Center 61, SMSC) send to short message gateway 63, another user end apparatus 1 is a desktop computer 12, by WEB website 62 IP Information On Demand is sent to gateway 64.
The management end receiving system 20 of management end device 2 is made up of short message gateway 63 and gateway 64.Management end processing unit 22 is servers 66, and it is connected with gateway 64 with short message gateway 63.Management end storage device 24 is made up of hard disk 65.
Server 66 is connected to two service end device 3A, 3B by the internet.Wherein, the service end processing unit 30 of service end device 3A is personal computers 67, service end outlet terminal 32 is television sets 69,70, be connected to TV-out (TV output) interface of the video card (Video Card) of personal computer 67 by coaxial cable, service end storage device 34 is hard disks 68.Composition and the service end device 3A of service end device 3B are similar, its service end processing unit 30 is personal computers 71, service end outlet terminal 32 is television sets 73,74, is connected to the TV-out interface of the video card of personal computer 71 by coaxial cable, and service end storage device 34 is hard disks 72.
Fig. 7 is the flow chart of the management method of the interactive broadcast media systems of the present invention.Execution in step S101 at first, the user is by user end apparatus 1 input and send IP Information On Demand.IP Information On Demand comprises the type of user profile, on-demand content and the service end outlet terminal of play-on-demand content etc.For example, the user uses the IP Information On Demand of mobile phone editor SMS form, can import " happy birthday to you for HK+1001++B10 ", wherein, what " HK " represented user's program request is greeting card, " 1001 " represent greeting card numbering, " happy birthday to you " is that the user wishes the literal that shows in greeting card, and " B10 " is the numbering of service end outlet terminal 32.
Next execution in step S102, management end receiving system 20 receives IP Information On Demands; Execution in step S103 then, management end processing unit 22 is handled the IP Information On Demand that receives, and control command is sent to service end processing unit 30 under the IP Information On Demand service specified end outlet terminal 32; Execution in step S104 then, service end processing unit 30 processing controls instruction; Last execution in step S105 outputs to service end outlet terminal 32 with on-demand content.Because management end processing unit 22 can export the content of user's program request to user's service specified end outlet terminal 32, and the system manager can set the content that each service end device 3 will broadcast at management end device 2 or service end device 3 places, therefore, in the identical moment, different service end processing units 30 can be identical to the content that service end outlet terminal 32 sends, and also can be different.
Wherein, the flow chart of management end processing unit 22 processing IP Information On Demands (being the step S103 among Fig. 7) as shown in Figure 8.At first execution in step S201 filters the content (improper content) of violating state's laws or social ethics in the IP Information On Demand.During filtration, management end processing unit 22 at first carries out fuzzy search according to the keyword dictionary to IP Information On Demand, if contain the content in the keyword dictionary in the discovery IP Information On Demand, promptly contain improper content, then this IP Information On Demand is exported to management end terminal (not shown), carry out manual identified by administrative staff, contain improper content really, then delete this IP Information On Demand if administrative staff find this IP Information On Demand.If do not contain the content in the keyword dictionary in the IP Information On Demand, perhaps administrative staff think that IP Information On Demand does not contain improper content, then execution in step S202.
In step S202, judge the type of on-demand content.For example, if IP Information On Demand with " HK " beginning, represents that the user wishes to play greeting card; If with " JM " beginning, request program is wished in expression, or the like.Next, execution in step S203 judges user's service specified end outlet terminal 32.For example, in IP Information On Demand, write " B10 ", be illustrated on the service end outlet terminal 32 that is numbered B10 and broadcast on-demand content.Last execution in step S204, service end processing unit 30 sending controling instructions under user's service specified end outlet terminal 32.
Fig. 9 is the flow chart of service end processing unit 30 according to the control command play-on-demand content (being the step S104 among Fig. 7) of management end processing unit 22.At first execution in step S301 judges the content that whether stores user's program request on the service end storage device 34, if do not have, execution in step S302 reads on-demand content from management end storage device 24, then execution in step S303; If have, direct execution in step S303.Step S303 judges whether the current time is the period of play-on-demand content, if, execution in step S304 then, play-on-demand content; If not, then continue to wait for.
Below be first embodiment of the management method of interaction type subbroadcast media system of the present invention, the user is by mobile phone program request greeting card.At first, the user goes up input and sends IP Information On Demand " happy birthday to you for HK+1001++B10 " at mobile phone (being user end apparatus 1), wherein, HK represents the program request greeting card, 1001 represent the greeting card numbering, " happy birthday to you " is that the user wishes to be presented at the content on the greeting card, and B10 is the numbering of service end outlet terminal 32, separates with plus sige ("+") between the each several part.Then, Short Message Center receives this IP Information On Demand, and sends it to corresponding short message gateway (being management end receiving system 20).Next, management end processing unit 22 receives this IP Information On Demand, judge the user according to its content and wish to show and be numbered 1001 greeting card being numbered on the service end outlet terminal 32 of B10, thereby the service end processing units under B10 service end outlet terminal 32 30 send instruction.Next, service end processing unit 30 is searched in service end storage device 34 and is numbered 1001 greeting card, if there is not this greeting card in the service end storage device 34, then downloads this greeting card to service end storage device 34 from management end storage device 24.At last, service end processing unit 30 will be numbered 1001 greeting card and output to service end outlet terminal 32, and show " happy birthday to you " printed words on greeting card.
Second embodiment of the management method of interaction type subbroadcast media system of the present invention is the commodity auctions.At first, on service end outlet terminal 32, show the information of commodity under the hammer, comprise trade name, numbering (for example 2005), reserve price etc.The user can and send IP Information On Demand by the mobile phone input and take part in auction, for example input " PM+2005+1000+B10 ", wherein, PM represents the activity of takeing part in auction, the 2005th, under the hammer go up with numbering, the 1000th, the price that the user provides, B10 is the numbering of service end outlet terminal 32, separates with plus sige ("+") between the each several part.The method and first embodiment of management end device 2 and service end device 3 processing IP Information On Demands are similar, do not repeat them here.
It is pointed out that the various embodiments described above only are used for illustrating the present invention, is not to be used for limiting scope of the present invention.Every use interaction type subbroadcast media system of the present invention and equivalent thereof are realized the application of interaction type subbroadcast function, and for example single/the multi-person interactive recreation, chat, play-on-demand program etc. all belong to scope of the present invention.
" IP Information On Demand " among the present invention, should not be construed as only is the content that VOD system provides, for example greeting card, animation etc., and be meant by the user sends, control service end outlet terminal is shown content, realize the interactive information between interaction type subbroadcast media system of the present invention and the user.For example, user's information of participating in commodity auctions or participating in interactive game all is called as " IP Information On Demand ".