CN1593038A - Method for realizing product and service distribution and its business network system - Google Patents

Abstract

The invention relates to a method for realizing product and service distribution and a business network system thereof. The system comprises a global unified asset management center, a national business management center, a regional business management center, a global production center, a regional system integration center, a service provider, a user service center, a system integrator and other information points which are connected through a network. The method includes a marketing mode which does not price the product but issues the service; a mechanism for profit redistribution across all collaborators on a value added chain; and an operational architecture for implementing global and regional management. Customizing a product by a user; providing the product by the product provider for free; the products are commonly owned by users and product providers: periodically providing, by a service provider, a service related to the product; a fee is paid by the user for the service.

Description

Method of realizing product and service distributing and its commercial network system

The implementation method and its commercial network system technical field of product and service distribution calculate Ji Wang Network technical fields the present invention relates to Ji, more specifically to it is a kind of aim at it is being driven by user benefit, can agreement product and service distributing method, and the data processing commercial network system by supplementary means of user's customized solution.Background of invention

Existing product or the marketing model of service substantially have following several；

The first is product switch mode, and as shown in fig. 1, solid line is logistics to its process in figure, and dotted line is profit ^.

Businessman（Producer）Produce and sell product, product is sent in user's hand by agent, the payable by installment to producer's one-off or within the limited time limit is equivalent to the payment for goods of product to user by agent, so as to complete the exchange process of a product.Some producers provide the user paid after-sale service, including maintenance, safeguarded also outside the guarantee period, product up-gradation etc..

This marketing model is mainly characterized by：Product price is formulated by producer, and user is in the passive position that the price that need to be formulated by producer pays payment for goods, because user does not have the autonomy of price determination, just can only in oneself acceptable price range picking up product；Producer generally removes development according to the general character of the market demand, and user does not customize the chance of personalized product substantially, and producer, which produces shaped article in enormous quantities, can not possibly meet special individual demand of each user to product；Producer is not contacted directly with user substantially, and Sales Channel is linked up by agent, though producer need not put into sale energy, the profit of middle channel is attached on product, is also extremely inequitable to user.

User possesses product, in addition to needing the suitable payment for goods of the value of the disposably whole life cycle of the Zhi Fuyu products, also to undertake the expense in terms of maintenance, upgrading.If user because terminating the use to the product if a variety of causes is in the life cycle of product, then whole values of product cannot be realized, this is a kind of unfair again for user.Particularly under many circumstances, user buys the purpose of commodity not It is in order to obtain commodity in itself, but in order to obtain the service that the commodity can be generated or bring.For example, the purpose of people's purchase television set is in order to which TV reception, the purpose for buying mobile phone are for the function of acquisition mobile communication, mobile network etc..Because user possesses product（Select）, safeguard, upgrading etc. need to pay suitable expense, also need to pay after-sale service great energy, thus also have impact on to a certain extent user buy product enthusiasm.It is this by product exchange with the characteristics of marketing model in, businessman and user it is of interest can only be product in itself, all inevitably ignore the concern to service, thus no matter what kind of businessman makes to product quality, after-sale service etc. in before sales is promised to undertake, all can not thoroughly eliminate sense of insecurity of the user when buying product.

Because sale product can bring profit, make between manufacturer, be inevitably generated and strive unexpectedly between agent.Pernicious strive unexpectedly therein also directly results in that the market is in a chaotic state and the waste of the unnecessary means of production, even some unprincipled fellows are production counterfeit and shoddy goods of seeking exorbitant profit, user cheating, the phenomenon of this ^ branch fake traffic processed why remain incessant after repeated prohibition with it is this by product exchange with the characteristics of marketing model be directly relevant.

It is for second the marketing mode of product direct selling model, its process is as shown in Figure 2.Solid line represents logistics in figure, and dotted line represents profit stream, and the difference with mode shown in Fig. 1 is omitted agent（It can be transported by third party）, make the price relative reduction of product due to eliminating the profit of agent, producer can obtain price advantage, user has also obtained material benefit；In addition, selling producer directly to households by means of the modern communication means of such as internet, phone etc., the chance of personalized customization product can be also provided a user.With the exception of this, two ways is identical in itself, and the problem of feature is with existing is also essentially identical.

The third is registration mode（Also known as service mode）Marketing mode, as shown in Figure 3, solid line is service flow to its process in figure, and dotted line is profit stream.The characteristics of this marketing model is：Service provider does not sell tangible products, only provides the user service, and user is obtained services pay.There is no product commutative relation between service provider and user, but service commutative relation.Method of service can be the irregular service and its paying carried out in due order or temporally, or offer is long-term after user's registration is paid dues, constantly service, and user now is alternatively referred to as tenant.Service provider can be also accompanied by with servicing supporting product switch-activity when providing the user service, but the product provided is equipment supplier.Because user is periodically to pay Service charge, and can be paid dues fully according to resulting service, and service provider is selected according to the satisfaction of service.

Service provider may be with hardware support kit equipment that is free or being provided with lower price to user's sale by third party producer in service process, and maintenance, maintenance, the upgrading of hardware support kit equipment are also to be provided by third party producer, service provider is only simple to provide service, and user side is still to pay the correlative charges in addition to service, the service charge return that service provider obtains is long-term, lasting, but the third party producer on same value added chain（Partner）In addition to it can disposably obtain the fund that some hardware devices or service are paid by service provider, but profit can not be returned with the service charge of this stabilization of service provider's long-term shared.

In summary pros and cons of several existing business models relevant with product, the moon good business, it can be seen that：With the continuous lifting of user status in commercial activity, try hard to avoid conflicts conflict and pursue the common trend for creating simultaneously share in the profit between businessman, really a kind of brand-new commercial marketing model relevant with product, service is needed, on the one hand change the relation that the product of the cylinder list between user and businessman is exchanged comprehensively, on the other hand build a kind of harmonious commercial atmosphere to advocate profit redistribution mechanism.The content of the invention

The purpose of the present invention is the implementation method and its commercial network system of a kind of product and service distribution of design, the main line of product marketing commercial activity is used as using the service of issuing, overcome the intrinsic drawback in existing various products, service marketing mode, the service formed between businessman and user and being serviced relation, and all partners on profit rise chain can be made to obtain due and lasting return, it can comprehensively improve and strive the bad market atmosphere that may be brought unexpectedly because pernicious.

The distribution marketing business model of the present invention, includes a kind of new price, marketing mode, the Operations Management framework of a kind of value added chain, the redistribution mechanism of profit and the whole world and region.

Under the new network marketing mode of the present invention, user is zero to possess cost, maintenance and the upgrade cost of product（Referred to as 30）, but by the way of by intended duration distribution service, collecting service charge, user's purchase be service rather than product in itself.User presses the free optimization of the demand of oneself on network Configuration, coordination valence, system then for each user's customed product, by the direct distribution of network, serviced and managed.

The present invention issues service by intended duration, takes two-way transparent charging, charging mechanism, and system is that user provides the individual service page on network, and the service charge of user is reflected in the service page in detail,

There is partner.

In the marketing mode of this distribution service and the redistribution mechanism of profit, the operation framework applied to a whole world and region, the combination of distribution service internationalization and localization is supported to greatest extent while agent is abandoned.

The technical scheme for realizing the object of the invention is such：A kind of commercial network system of product and service distributing, it is characterised in that：Including the unified asset management center's information point in the whole world, worldwide production central information point, national business management central information point, region business management central information point, customer acceptance center information point, district system integration hub information point, system integrator's information point, Yue Liangwu providers information point, and user profile point；Each information point is connected by network access equipment with Internet, and realizes by Internet the communication of product and service distributing between each information point；Global unified database is also associated with described Internet, the interactive information for storing product and service distributing between each information point.

Described system integrator, customer acceptance center, region business management center and national business management center are by regional location or by industry and are layered setting, system integrator in the same area position or same industry belongs to the customer acceptance center of layer thereon, the region business management center that customer acceptance center in the same area position or same industry belongs in the region business management center of layer thereon, the same area position or same industry belongs to the national business management center of layer thereon；Described district system integration hub is set by country, belongs to described national business management center.

Described network access equipment includes personal computer terminal, mobile terminal, palm PC.

Realize that the technical scheme of the object of the invention may also is that：A kind of implementation method of product and service distributing, it is characterised in that be that one kind includes： By user independently by network access equipment customed product；Product is freely provided the user by product provider in kind, product is co-owned by user and product provider, and regularly provide a user by service provider the service relevant with the product material object；With, by user be the service pay expense process.

Described product and the implementation method of service distributing further comprise the steps：

A. information point is set up, including the unified asset management center in the whole world, national business management center, region business management center, government investment mechanism, worldwide production center, district system integration hub, service provider, customer acceptance center and system integrator, each information point passes through network access equipment and network connection formation system；

B. handle and the first blunt profit flows of ^ are returned by user to profit between national business management center, handle the second profit flow by national business management center to profit reciprocation between system integrator, handle the 3rd profit flow by national business management center to profit reciprocation between service provider, handle and the 4th blunt profit flows of ^ are returned by national business management center to government investment inter-agency profit, and ^=blunt the 5th profit flow is returned in processing by national business management center to the unified asset management center in the whole world to profit between worldwide production center again；

C. handle by the first product and the information on services flow direction of user to product and information on services between national business management center, handle and flowed to by second product and information on services at national business management center to product between district system integration hub and information on services, the 3rd product and information on services by user to customer acceptance center again to product between system integrator and information on services is handled to flow to, handle and flowed to by the 4th product and information on services of district system integration hub to product between user and information on services, handle and flowed to by the 5th product and information on services of district system integration hub to product between customer acceptance center and information on services, handle and flowed to by sixth product and information on services of national business management center to the unified asset management center in the whole world again to product between worldwide production center and information on services；

D. handle and flowed to from worldwide production center to district system integration hub, again from the product material object that district system integration hub sends products in kind to user；With

E. handle by customer acceptance center to the first service flow direction serviced between user, handle and flowed to by service provider to the second service serviced between user, and handle by system integrator to the 3rd service serviced between user Flow direction.

Also include first funds flow of the processing by the unified asset management center in the whole world to fund between national business management center, handle the second funds flow by investment institution of various countries to fund between national business management center, the 3rd funds flow by national business management center to fund between district system integration hub, and processing are handled by the 4th funds flow at national business management center to fund between region business management center, customer acceptance center.

Described profit flow also includes the 6th profit flow that ^=blunt is returned in processing by user to customer acceptance center to profit between national business management center again.

Described processing profit flow further comprises：User applies on the website of product provider and customizes service, and system is set with user using the corresponding billing mechanism of product, it is determined that and storing and at least including the information of CUSTOMER ID, service code, billing mechanism, charging mode and rate；System calculates the service charge that user should pay according to above- mentioned information, and the detail of service charge is reflected in the private page of user；User obtains paying information from private page and pays related service expense.

Described is applied by user and customizes service, is still further comprised；User and described product provider sign the agreement, first as regular user obtains the product provided free by product provider again；Product is co-owned by user and product provider with according to agreement.

Described processing product and information on services flow direction further comprise：User is by network application and customizes service, and the hardware configuration and related software for generating product according to user's request by the scheme customizer of system configure and pass to national business management center；The heart channel of Hang-Shaoyin network submits user's sales forecast after synthesis to global assets management center and makes order in national business management；Order is sent to worldwide production center by global assets management center through network；Jing Wang Network send order to district system integration hub simultaneously at national business management center；And system points out information on services of the user by network validation to customer acceptance center simultaneously.

Described processing products in kind flow direction further comprises：From worldwide production center semi-finished product are dispensed by the order at global assets management center to the regional ensemble center of various countries；Regional ensemble is connected to user's order centrally through network, and will be assembled after product be transported at user. Described processing ^^ business flow direction further comprises：Installation service is provided the user by system integrator；After services of product is provided the user by customer acceptance center；With service is provided the user by service provider.

Described global unified asset management center, the sales forecast that the heart channel of Hang-Shaoyin online mode is filled in the various countries' business management collected by system in deposit database is checked by the page；Buying and the production schedule are assigned to worldwide production center according to sales forecast；A confirmation with digital signature is sent out to the unified asset management center in the whole world in worldwide production center after the buying and the production schedule is connected to；With when occurring problem, feedback page is passed through by the unified asset management center in the whole world and notifies worldwide production center.

Described national business management center, goes back comprehensive analysis user in the order of Submitted online while unified asset management center in the sales forecast report whole world that could be made that and sends the inventory about installing and dispensing to district system integration hub.

The national business management center being confused, the user service expense that customer acceptance center is collected or the service charge directly obtained at user, give out money according to a certain proportion to system integrator and service provider in proportion；Return and give domestic investment mechanism；It is turned over the unified asset management center in the whole world, and the profits turned over to the state are given out money according to a certain proportion and give worldwide production center by the asset management center unified by the whole world in proportion.

Described national business management center, knows the details of relevant user service charge by database and is handled；With the user management implemented in region within the jurisdiction and the management for implementing country's business management central interior affairs.

Contracted by customer acceptance center and user, and the details of agreement after label are notified into national business management center；User service expense is collected, and is registered in system database, user service expense is given to national business management center；It is customer set-up product with, notice system integrator.

Described user is with the online filling in order of ordinary pages visitor's identity and through being registered as system user；Contracted with customer acceptance center；Product is enjoyed in zero 30 modes for possessing cost, zero maintenance cost and zero upgrade cost and obtains distribution service；Confirmed by private page；With pay the service charge relevant with enjoyed product to customer acceptance center or to national business management center.

The private page of the user at least includes the homepage for being put into important information；Online technique branch Hold；Personal informing of any application service with stopping service scenario；Opinion, complaint and feedback；Personal account inquiry；Other services are introduced；Wish to stop, suspending all or part of service；With application new demand servicing.

Described worldwide production center, the production schedule assigned by page interrogation, the receiving asset management center unified by the whole world is simultaneously purchased, produced and processed；Semi-finished product are sent at district system integration hub by the instruction of the unified asset management center in the whole world；With the confirmation from district system integration hub is checked in its page.

Described district system integration hub receives assembling and the dispatching task assigned by national business management center, completed knocked down products；Product is transported, is sent at user, and carries out in its page the registration of this service execution result.

Described system integrator receives assembling and the dispatching task assigned by national business management center, completed knocked down products；Product is transported at user, and helps customer set-up product；Or provide guidance in net answer system product for user.

The implementation method and its commercial network system of the product and service distribution of the present invention, wherein issuing the concept of marketing is：Product, maintenance, upgrading are without price, and user freely uses product, and free obtain is safeguarded and upgrading, but by producer and service provider regularly（As monthly）Issue with having remuneration and service to user.What the implementation method and its commercial network system of the product and service distribution of the present invention were advocated is the relation of service between user and producer and being serviced, and all partners allowed with servicing obtained profit on value added chain are given out money according to a certain proportion, and can comprehensively be improved and be striven the bad market atmosphere that may be brought unexpectedly because pernicious.

The present invention is not using traditional product only by the way of businessman or manufacturer's price, but freely it is supplied to user to use product, and be freely user's maintenance, upgrading, make user's acquisition is zero product cost, therefore zero maintenance cost and zero upgrade cost, user can remove all senses of insecurity relevant with purchase product from；Product is not fixed a price the selection for being not meant to that user is lost to product, and user can voluntarily be distributed rationally the product for meeting personalization on the net by the demand of oneself.

User once contract, so that it may obtain product by 30 modes, but do not possess product completely, but product is co-owned with product provider, by product provider freely provide the user lifelong maintenance, maintenance with Rise the service such as Grade.This mode for freely possessing product by user can remove improper strive unexpectedly from may caused harmful effect.

Service based on product by the way of issue on schedule, as long as user selects the service oneself needed by network, selects to be adapted to the charging mode of oneself, and is paid service fee, so that it may obtain product and its service related to product by the present invention on schedule.This marketing mode for issuing service on schedule can use two-way transparent charging, charging mechanism, as businessman can provide the user a variety of chargings, charge method allows user to select, the individual service page is being provided on the net for user, the expense of reflection user is detailed in detail, and the billing mechanism can equitably be observed and can obtained including user using the details of service and the information of data, and can be calculated.It is transparent due to servicing with the bipartite payment process of being serviced, so as to strengthen the unnecessary contradiction of supervision, neutralizing to both sides and further eliminate the sense of insecurity that user exists to service.

Providing the user product and issuing the process serviced for the present invention can regard a value added chain as, the interests of every partner on value added chain are given out money according to a certain proportion and obtained according to a certain percentage by the brought return of the service of issuing, this continual and steady return is on value added chain is ensured while every partner's long-term benefit, businessman and its partner is promoted to update content, mode and the quality of its service, with interactive relationship stable between guarantee and user

The beneficial effects of the invention are as follows：The principle of the consumer uppermost in Modern Marketing can be really realized, due to being not price fixing, but with 30 marketing modes and by intended duration（As monthly）Distribution service, makes user thoroughly eliminate shopping misgivings, user is put into the highest position in marketing relationship；

User can obtain the good service of personalization, because user can customize service fully according to the wish of oneself and needs, and through the two-way transparent service charge charging mode of overall process, exempt misgivings of the user to service, it is this by product switch mode to the transformation of distribution service mode, also force businessman to improve service quality, abundant service content as much as possible；

Be conducive to thoroughly eliminating fake and forged phenomenon, product gives user in 30 modes, but monthly distribution service, the profit of businessman is entirely from service rather than product, because product is in itself without profit, and the manufacturer reaped staggering profits by fake and forged commodity is not survived, so that fake and forged commodity has thoroughly been eradicated, simultaneously because production Product are the bases of service, although product has given user in 30 modes, but in order to ensure good service, businessman is also required to improve constantly configuration and the quality of product；

Ensure that businessman obtains continual and steady profit reciprocation, the pattern for issuing service in itself, while user's maximum benefit is ensured, also ensure that the interests of businessman, and be to be changed into continual and steady return by disposable profit reciprocation；

Market sentiment is may advantageously facilitate to benign gain sharing to change, the profit brought by continual and steady service charge, it is proportionately distributed to all partners on value added chain, it is bad caused by Traditional Marketing mode can be changed comprehensively necessarily to strive phenomenon unexpectedly, so that market is developed towards the harmonious atmosphere participated in the profits.Brief Description Of Drawings

Fig. 1 be traditional product exchange logistics and profit stream in marketing model flow to schematic diagram.

Fig. 2 be traditional product sell logistics and profit stream in marketing model directly to households flow to schematic diagram.

Fig. 3 is that service flow and profit stream flow to schematic diagram in registration mode.

Fig. 4 be the present invention product and service distributing pattern in fund, profit, material object, information and service flow to total schematic diagram.

Fig. 5 is funds flow schematic diagram in Fig. 4.

Fig. 6 is profit flow schematic diagram in Fig. 4.

Fig. 7 is information flow direction schematic diagram in Fig. 4.

Fig. 8 is that material object flows to schematic diagram in Fig. 4.

Fig. 9 is that business flows to schematic diagram in Fig. 4.

Figure 10 be the present invention product and service distributing pattern in the whole world and region operation management configuration diagram.

Figure 11 is the application structure schematic diagram of product and service distributing pattern based on ecommerce of the present invention.Figure 12 is the FB(flow block) of each information point information exchange in Figure 11.

Figure 13 is the site home page schematic diagram of offer information service in Figure 11.

Figure 14 is the management process block diagram of the global unified asset management center of the present invention. Figure 15 is the management process block diagram at the national business management center of the present invention.

Figure 16 is the service procedure block diagram of the customer acceptance center of the present invention.

Figure 17 is the user customized service FB(flow block) of the present invention.

The order that Figure 18 is the present invention fills in processing system FB(flow block).

Figure 19 is the service procedure block diagram at the worldwide production center of the present invention.

Figure 20 is the service procedure block diagram of the district system integration hub of the present invention.

Figure 21 is the service procedure block diagram of the system integrator of the present invention.Implement the mode of the present invention

Technical scheme is further illustrated with reference to embodiment and accompanying drawing.

Address and repeated no more before Fig. 1 to Fig. 3 explanations.

Referring to Fig. 4 and combine referring to Fig. 5, Fig. 6, Fig. 7, Fig. 8 and Fig. 9, be respectively the present invention product and service distributing pattern in funds flow 1, profit flow 2, it is in kind flow to 3, information flow direction 4 and service flow to 5 total schematic diagram and list schematic diagram.The unified asset management center in the whole world is represented in figure with IFC, national business management center is represented with NBC, region business management center is represented with RBC, customer acceptance center is represented with SCC, district system integration hub is represented with SIC（One can be set by country's setting, such as each country）, worldwide production center is represented with SDK（Mat woven of fine bamboo strips tripartite）, system integrator is represented with S. I.（Third party）, service provider is represented with S. P.（Third party）.

Referring to Fig. 4 and with reference to referring to Fig. 5, four funds flows 1 are had, are respectively：The unified asset management center IFC to national business management center NBC in the whole world;Domestic investment mechanism including local securities market is to national business management center NBC;National business management center NBC to district system integration hub SIC;With national business management center NBC to region business management center RBC again to customer acceptance center SCC.

The unified asset management center in the whole world（IFC) can be with fund, brand, intellectual property and Technical investment to every country（Or area）Business management center NBC, every country（Or area）Business management center（NBC it) may also be combined with local capital market to raise, so as to set up the operation management mechanism of this country. The management organization to by region or industry subdivision Regional management center（RBC) inject capital into, and to this country the district system integration hub sent according to user's order integrated products and to user（SIC) inject capital into, Regional management center（RBC) further according to concrete condition to administrative customer acceptance center（SCC) inject capital into.

Referring to Fig. 4 and with reference to referring to Fig. 6, six profit flows 2 are had, are respectively：User to national business management center NBC, or user to customer acceptance center SCC again to national business management center NBC;National business management center NBC to service provider S. P.；National business management center NBC to system integrator S. I.；National business management center NBC to the unified asset management center IFC in the whole world is again to worldwide production center SDK;With national business management center NBC to domestic investment mechanism.

Profit reciprocation come from the service charge of user, and the service charge collected is controllable.

User and customer acceptance center SCC-denier signing service agreement, system will generate CUSTOMER ID for user, and CUSTOMER ID, service code of the apllied service of user etc. are present in global unified database.Meanwhile, billing mechanism is set in the product that user uses is given in 30 modes, the service condition for recording user, such as flow, time, reference address, and these information are sent in global unified database by network.System is according to these information, the service charge that user should pay can be calculated with charging mode and rate of defined on the identification code of user, the service code of institute's turn up service, service agreement etc. again, and the detail of service charge is reflected in the private page of user.User is obtained after these information from network, and service charge is directly sent to national business management center（NBC) in the bank account locally opened, or local customer acceptance center is given nearby（), SCC by customer acceptance center（SCC) it is turned over national business management center（ NBC ).

National business management center（NBC Finance Department) can be gone out in some cycles by system-computed（As monthly）Statement to customers, the service charge directly paid further according to user and by customer acceptance center（SCC the service charge) delivered calculates actual bill collecting inventory, and the bill collecting difference inventory of this month can be drawn by comparing the difference of the two.National business management center（NBC customer acceptance center) must be asked according to this species diversity（SCC) checked（Such as pass through network）, and explanation reasons.Customer acceptance center（SCC information, national business management center) are checked in online typing（NBC) in online modification or establishment financial statement, and profit is made to be controlled in internal system. Financial security must be taken into full account during implementation, such as the page related to finance uses the complete certificate mechanism in strict conformity with international standard, use SSL (Secure Socket s Layer) data safety agency to avoid intercepting and capturing analysis by other people in communication, prevent from being decoded by other people using public key AES.

Profit flow in figure embodies profit reallocation, national business management center（NBC) remove and part of my profit is returned into local capital market and the unified capital management center in the whole world is turned over（IFC) sunset is foretold, and also part of my profit is given out money according to a certain proportion according to a certain percentage to third parties such as system integrator S. I. and service provider S. P., and the partner on value added chain is collected the charges to user, but from national business management center（NBC) give out money according to a certain proportion and obtain the profit reciprocation of long-term stabilization.And the unified capital management center in the whole world（IFC) also part of my profit is given out money according to a certain proportion by a certain percentage and gives worldwide production center SDK, makes worldwide production center SDK profit entirely from service rather than product, user simply pays dues by the service enjoyed.

Referring to Fig. 4 and with reference to referring to Fig. 7, have six products and information on services flows to 4, be respectively：User is to national business management center NBC, user is to customer acceptance center SCC again to system integrator S. I., national business management center NBC to district system integration hub SIC, district system integration hub SIC is to user, district system integration hub SIC to customer acceptance center SCC, and country business management center NBC to the unified asset management center IFC in the whole world is again to worldwide production center SDK.

User generates the hardware configuration and related software allocation plan of product, and the allocation plan is passed into national business management center NBC in net answer system service by the automatic just blunt demand according to user of daemon software-scheme customizer of system.Scheme customizer of the present invention is a kind of front end in Web network analysis software, enable users to input the demand configuration of oneself in the way of natural language, and the substantive demand of user is intelligently analyzed, then export a variety of integration scenarios and preferentially chosen for user.

The unified asset management center IFC in the whole world integrates the sales forecast that various countries' business management center NBC is submitted from network, makes order, then is sent to worldwide production center SDK from network, and centralized purchasing and production and processing are carried out by worldwide production center SDK（Semi-finished product are dispensed to each district system integration hub SIC）.

Various countries' business management center NBC also sends order to district system integration hub SIC from network, is assembled by district system integration hub S IC according to order arrangement（Finished product is sent to user）.District system collection User notified by the private page of user while sending product to user into center SIC, and notifies customer acceptance center scc from network simultaneously.

In above-mentioned product and information on services flow direction, as long as user confirms signed service agreement on the net, the information that system will confirm to customer acceptance center SCC and region business management center RBC prompting users, to sign service agreement by customer acceptance center SCC and user, and system integrator S. I. are notified to be user installation when product is sent in user's hand from network.

Referring to Fig. 4 and with reference to referring to Fig. 8, have a product material object and flow to 3, be：By worldwide production center SDK to district system integration hub SIC again to user.

District system integration hub SIC is connected to order from network, is assembled to matching somebody with somebody the semi-finished product sent by worldwide production center SDK, and is responsible for product being transported in user's hand（Make the service of installing to user by system integrator S. I.）.

Referring to Fig. 4 and with reference to three service flow directions referring to Fig. 9, are had, it is respectively：By customer acceptance center SCC to user；By service provider S. P. to user；By system integrator S. I. to user.

System integrator S. I. provide the user installation service, service provider S. P. (such as telecommunications, ISP）The service such as connection and access is provided the user, customer acceptance center SCC provides the user all services relevant with product, including problem consulting, answer, product maintenance, maintenance and upgrading etc..

Referring to Figure 10, the whole world and the region operation management structure of present system, including product and service distributing marketing and profit distribution are shown in figure.

The national business management center NBC that the unified asset management center IFC in the whole world is set up to various countries and area carries out the investment of science and technology, brand, fund and delivery system.The fund and resource that various countries' business management center NBC combines locality set up zonal management organization, including the region business management center RBC1 according to industry or region segmentation, RBC2, RBC3 RBC50, it is respectively belonging to each region business management center RBC user Yue Genwu center SCC1, SCC2, SCC3 SCC100 SCC1000 SCC3000, it is respectively belonging to each customer acceptance center SCC system integrator S. I. 1, S. 1. 1, S. I. 3, ..., S. I. 10, S. I. 11, S. 1. 12, S. 1. 500, ..., S. 1. 1000.., S. I. 3000.This management structure Support the combination of distribution service internationalization and localization to greatest extent while agent is abandoned.

Referring to Figure 11, shown in figure the present invention system architecture, namely the distribution and ecommerce of product of the present invention and the moon good business connected applications.

The unified asset management center IFC in the whole world, national business management center NBC, worldwide production center SDK, customer acceptance center SCC, district system integration hub SIC, system integrator S. I. and user, it is each isolated information point in system, equipment, such as personal computer terminal are entered by respective net respectively（PC terminals）Or mobile terminal, palm PC etc. and network connection, such as Internet（), Internet a global unified database is also connected with internet.WWW.*****.COM in figure is the home page of company of website in grid.

Product and the marketing service pattern of the moon good business distribution make the information exchange between each information point not limited by time and region, and realize quickly and safely information flow by being combined with Internet.

Set up and manage global unified database, provide sufficiently large memory space to interactive information and share interactive information, the inventive method is realized on the internet.

Therefore, internet and global unified database are the Main Means and carrier for realizing the inventive method, and each orphaned information point is linked up in whole business operation.

Because many significant datas of the present invention are required for by the Internet transmission, when implementing, website should take as far as possible many safety measures, including user cipher identification, digital signature, the VPN technologies etc. that ensure data validity and identification.

Referring to Figure 12, flow of any page access person to website visiting is shown in figure.

Because the information flow on internet is mainly the interaction of financial data and other relevant informations, thus whole website is divided into finance and two parts in units of information point from structure.Financial part is a special fiscal module, each area of the whole world can enter the different piece of fiscal module from financial related functional department according to different identity codes, management is checked to finance progress, but fiscal module is not logged in individually into management, but automatic decision user identity and related finance are attached partially in the relevant information point page.Each information point, IFC, NBC, SCC, SIC, user, SDK, S. I. have one and oneself The page of oneself correlation, can carry out checking maintenance modification etc. to relevant information therein, include the automatic financial part for connecting and entering.The information of each information point is separate, the presence of other information point content will not be felt in the page of oneself, what user can touch is the content in dotted line in figure, fiscal module and database are by barrier outside dotted portion, to ensure the security of data, at the same the information between each information point can be reached by the database being connected with them it is shared.

Because objective reality has public information, and provide to safeguard global public information by IFC, the public information of this country is safeguarded by each NBC.IFC safeguards global public information, including some introductory and illustrative word, form and pictures etc., introduce the present situation of company for visitor and development, corporate culture, affiliate, Very Important Person, background also have the product of company, viewpoint, and can on-line customization oneself PCX etc..

Common page access person may only access public information part, and the member of each information point such as can then be managed, inquire about at the operation by authentication into its related page.

The member of each information point inputs username and password after logging in, system confirms to judge after its identity is legal department and office rank where it, by the authority that the different office ranks of different departments have is different with management, the content checked, thus the system page and setting associated rights needed for dynamic generation after judging, the page for so being seen each member is felt to just look like to be as making to measure for it, improve operating efficiency, also some unnecessary contents of barrier, add security simultaneously.

Referring to Figure 14, the unified asset management center IFC in whole world function is shown in figure.Including：National business management center NBC sales forecast is checked, each NBC fills in sales forecast by online mode, and system is collected in deposit database, and IFC can obtain the page for collecting the NBC sales forecasts of various countries' business management center accordingly；Buying and the production schedule are assigned to worldwide production center SDK, SDK should send out a confirmation with digital signature after the production schedule is connected to IFC, and IFC then notifies SDK in time by feedback page if you have questions, and otherwise production will be carried out according to plan；Manage IFC internal finance, including various financial statements, account fill in management etc., the problem of its security, ageing and authentication should be primarily upon during implementation；The global fund of management, obtains profit from every country business management center NBC and distributes profit to worldwide production center SDK and injected capital into expand system scale to new national business management center NBC；Manage IFC Internal affairs.Above-mentioned all Xiang Junke are realized by internet.

The unified asset management center IFC in the whole world, first confirms that its identity after visitor logs in, and then forbids it to open related pages for clueless visitor, above-mentioned operations can be just carried out after identity validation is errorless.

Referring to Figure 15, national business management center NBC function is shown in figure.Including：Sales forecast is made, IFC is reported by detailed sales forecast inventory and its basis for forecasting;The user service expense that customer acceptance center SCC is collected or the service charge directly obtained at user, turn to give IFC, domestic investment mechanism, system integrator S. I., service provider S. P. in proportion, and retain a part to make inner working fund；Management of the NBC internal finances on website；Implement the user management of this area, it is such as online to answer user's query, accept complaints, handle user's order, check analysis user financial situation, safeguard User Page；The management of NBC internal affairs；Customization to user's required product, dispatching are managed, NBC comprehensive analysis user Submitted online order and to district system integration hub SIC send it is relevant install and dispatching inventory.

Referring to Figure 16, customer acceptance center SCC function is shown in figure.Including：SCC is contracted with user, and the details of agreement after label are notified into national business management center NBC;User service expense is collected, and is given to national business management center NBC, SCC is after user service expense is received, and by the global unified database being linked togather, NBC can learn the details about service charge immediately, to make corresponding processing；Notice system integrator S. I. are customer set-up product.

Referring to Figure 17, the function of user is shown in figure.Consumer is online as an ordinary pages visitor（Such as home page of company stomach * * * * * .com) filling in order and the registered user as system, its whole process for enjoying the blunt business of the moon is：

User Page is generated, the private page of user mainly includes：Such as it is put into the homepage for notifying important information；Online technique is supported（Such as the form of message board）；It is automatically put into personal informing of any application service with stopping service scenario；Opinion, complaint and feedback；Personal account inquiry；Other services are introduced；Wish to stop, suspending all or part of service；Apply for new demand servicing；

The login user page； Check the concrete condition of generation scheme；

Contracted with local customer acceptance center SCC；

Product is enjoyed in 30 modes and obtains distribution service.

With reference to referring to Figure 18, user's filling in order customizes maker by the integration scenario of system（Order fills in processing system）Support, if new order, as shown in left side flow in Figure 18, user can fill in or try online by way of company's page is with natural language to fill in the relevant information of required product and service, after the page is submitted, related content is just automatically saved into background data base, then the demand information that the integrated network exchange scheme customization generator in processing system extracts client from database is filled in by order, a variety of integration scenarios are generated to be put into User Page for user's selection, user can be inquired about by logging in private page, choose, after user chooses certain scheme and is contracted with local customer acceptance center SCC, system integrator S. I., service provider S. P. technical staff can visit and debug product for user installation.

In the whole process that above-mentioned enjoyment is serviced, user can also pass through private page（By opinion, complain and feedback column）The operation such as feedback of the information and modification service is carried out, as shown in right side flow in Figure 18.

Referring to Figure 19, worldwide production center SDK function is shown in figure.Including：Receive production task, SDK is by its page interrogation, receiving the asset management center IFC unified by the whole world production schedules assigned and purchased, produced and is processed（Need to carry out authentication before logging in）；Product is transported, product is sent at district system integration hub SIC by IFC instruction, and confirmation is checked in its page.

Referring to Figure 20, district system integration hub SIC function is shown in figure.Including：Receive by the national business management center NBC assemblings assigned and dispatching task, completed knocked down products；Product is transported, is sent at user, and is registered in detail in its page, so that national business management center NBC grasps the implementing result of this service in time.

Referring to Figure 21, system integrator S. I. function is shown in figure.Including：Customer set-up product is helped, SIC is being received by the national business management center NBC assemblings assigned and dispatching task Hou , Group dress products and is being transported to user, and user is confirmed by its private page；Also it can be signed an agreement instead of customer acceptance center SCC with user. In the marketing model and the redistribution mechanism of profit of the distribution service of the present invention, the operation management framework applied to a whole world and region.Now, Internet technology is developed rapidly, and ecommerce is just turning into the inexorable trend of following commercial affairs development, " the household electrical appliances concepts in e Jia Ting Wang Network epoch " that occur recently etc., and strong practice processes have been established in all implementation for the present invention.

Claims (22)

1. Claim

   1. the commercial network system of a kind of product and service distributing, it is characterised in that：Including the unified asset management center's information point in the whole world, worldwide production central information point, national business management central information point, region business management central information point, customer acceptance center information point, district system integration hub information point, system integrator's information point, service provider information point, and user profile point；Each information point is connected by network access equipment with Internet, and realizes by Internet the communication of product and service distributing between each information point；Global unified database is also associated with described Internet, the interactive information for storing product and service distributing between each information point.

   2. the commercial network system of a kind of product according to claim 1 and service distributing, it is characterised in that：Described system integrator, customer acceptance center, region business management center and national business management center are by regional location or by industry and are layered setting, system integrator in the same area position or same industry belongs to the customer acceptance center of layer thereon, the region business management center that customer acceptance center in the same area position or same industry belongs in the E domains business management center of layer thereon, the same area position or same industry belongs to the national business management center of layer thereon；Described district system integration hub is set by country, belongs to described national business management center.

   3. the commercial network system of a kind of product according to claim 1 and service distributing, it is characterised in that：Described network access equipment includes personal computer terminal, mobile terminal, palm PC.

   4. the implementation method of a kind of product and service distributing, it is characterised in that be that one kind includes：

   By user independently by network access equipment customed product；Product is freely provided the user by product provider in kind, product is co-owned by user and product provider, and regularly provide a user by service provider the service relevant with the product material object；With, by user be the service pay expense process.

   5. the implementation method of a kind of product according to claim 4 and service distributing, it is characterised in that described product and the implementation method of service distributing further comprise the steps：

   A., information point, including the unified asset management center in the whole world, national business management center, region business management center, government investment mechanism, worldwide production center, district system integration hub, service offer are provided Business, customer acceptance center and system integrator, each information point pass through network access equipment and network connection formation system；

   B. the first profit flow that ^=blunt is returned by user to profit between national business management center is handled, handle the second profit flow by national business management center to profit reciprocation between system integrator, handle the 3rd profit flow by national business management center to profit reciprocation between service provider, the 4th profit flow by national business management center to the inter-agency profit reciprocation of government investment is handled, and is handled by national business management center to the unified asset management center in the whole world again to the 5th profit flow of profit Hui Caigen between worldwide production center；

   C. handle by the first product and the information on services flow direction of user to product and information on services between national business management center, handle and flowed to by second product and information on services at national business management center to product between district system integration hub and information on services, the 3rd product and information on services by user to customer acceptance center again to product between system integrator and information on services is handled to flow to, handle and flowed to by the 4th product and information on services of district system integration hub to product between user and information on services, handle and flowed to by the 5th product and information on services of district system integration hub to product between customer acceptance center and information on services, handle and flowed to by sixth product and information on services of national business management center to the unified asset management center in the whole world again to product between worldwide production center and information on services；

   D. handle and flowed to from worldwide production center to district system integration hub, again from the product material object that district system integration hub sends products in kind to user；With

   E. handle by customer acceptance center to the first service flow direction serviced between user, handle and flowed to by service provider to the second service serviced between user, and processing is flowed to by system integrator to the 3rd service serviced between user.

   6. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Also include first funds flow of the processing by the unified asset management center in the whole world to fund between national business management center, handle the second funds flow by investment institution of various countries to fund between national business management center, the 3rd funds flow by national business management center to fund between district system integration hub, and processing are handled by the 4th cash flow at national business management center to fund between region business management center, customer acceptance center To.

   7. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Described profit flow also includes processing by user to customer acceptance center again to the 6th profit flow of profit reciprocation between national business management center.

   8. the implementation method of a kind of product and service distributing according to claim 5 or 7, it is characterised in that：Described processing profit flow further comprises：User applies on the website of product provider and customizes service, and system is set with user using the corresponding billing mechanism of product, it is determined that and storing and at least including the information of Yong Hu Shi Do codes, service code, billing mechanism, charging mode and rate；System calculates the service charge that user should pay according to above- mentioned information, and the detail of service charge is reflected in the private page of user；User obtains paying information from private page and pays related service expense.

   9. the implementation method of a kind of product according to claim 8 and service distributing, it is characterised in that：Described is applied by user and customizes service, is still further comprised；User and described product provider sign the agreement, first as regular user obtains the product provided free by product provider again；Product is co-owned by user and product provider with according to agreement.

   10. the implementation method of a kind of product and service distributing according to claim 5, it is characterised in that described processing product and information on services flow direction further comprise：User is by network application and customizes service, and the hardware configuration and related software for generating product according to user's request by the scheme customizer of system configure and pass to national business management center；The heart channel of Hang-Shaoyin network submits user's sales forecast after synthesis to global assets management center and makes order in national business management；Order is sent to worldwide production center by global assets management center through network；National business management center sends order through network to district system integration hub simultaneously；And system points out information on services of the user by network validation to customer acceptance center simultaneously.

   11. the implementation method of a kind of product and service distributing according to claim 5, it is characterised in that described processing products in kind flow direction further comprises：From worldwide production center semi-finished product are dispensed by the order at global assets management center to the regional ensemble center of various countries；Regional ensemble is connected to user's order centrally through network, and will be assembled after product be transported at user.

   12. the implementation method of a kind of product and service distributing according to claim 5, it is characterised in that described processing service flow direction further comprises：Installation service is provided the user by system integrator；After services of product is provided the user by customer acceptance center；With service is provided the user by service provider.

   13. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Described global unified asset management center, the sales forecast that the heart channel of Hang-Shaoyin online mode is filled in the various countries' business management collected by system in deposit database is checked by the page；Just buying and the production schedule are assigned according to sales forecast to worldwide production center；A confirmation with digital signature is sent out to the unified asset management center in the whole world in worldwide production center after the buying and the production schedule is connected to；With when occurring problem, feedback page is passed through by the unified asset management center in the whole world and notifies worldwide production center.

   14. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Described national business management center, the sales forecast 4 that could be made that is blunt accuse the unified asset management center in the whole world while also comprehensive analysis user Submitted online order and to district system integration hub send it is relevant install and dispatching inventory.

   15. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Described national business management center, the user service expense that customer acceptance center is collected or the service charge directly obtained at user, give out money according to a certain proportion to system integrator and service provider in proportion；Return and give domestic investment mechanism；It is turned over the unified asset management center in the whole world, and the profits turned over to the state are given out money according to a certain proportion and give worldwide production center by the asset management center unified by the whole world in proportion.

   16. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Described national business management center, knows the details of relevant user service charge by database and is handled；With the user management implemented in region within the jurisdiction and the management for implementing country's business management central interior affairs.

   17. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Contracted by customer acceptance center and user, and the details of agreement after label are notified into national business management center；User service expense is collected, and is registered in system database, user service expense is given to national business management center；It is customer set-up product with, notice system integrator.

   18. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Described user is with the online filling in order of ordinary pages visitor's identity and through being registered as system user；Contracted with customer acceptance center；Product is enjoyed in zero 30 modes for possessing cost, zero maintenance cost and zero upgrade cost and obtains distribution service；Confirmed by private page；With pay the service charge relevant with enjoyed product to customer acceptance center or to national business management center.

   19. the implementation method of a kind of product and service distributing according to claim 18, it is characterised in that：The private page of the user at least includes the homepage for being put into important information；Online technique is supported;Personal informing of any application service with stopping service scenario；Opinion, complaint and feedback；Personal account inquiry；Other services are introduced；Wish to stop, suspending all or part of service；With application new demand servicing.

   20. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Described worldwide production center, the production schedule assigned by page interrogation, the receiving asset management center unified by the whole world is simultaneously purchased, produced and processed；Semi-finished product are sent at district system integration hub by the instruction of the unified asset management center in the whole world；With the confirmation from district system integration hub is checked in its page.

   21. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Described district system integration hub receives assembling and the dispatching task assigned by national business management center, completed knocked down products；Product is transported, is sent at user, and carries out in its page the registration of this service execution result.

   22. the implementation method of a kind of product according to claim 5 and service distributing, it is characterised in that：Described system integrator receives assembling and the dispatching task assigned by national business management center, completed knocked down products；Product is transported at user, and helps customer set-up product；Or provide guidance in net answer system product for user.