CN118870043A - Live broadcast information display method and computer program product - Google Patents
Live broadcast information display method and computer program product Download PDFInfo
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- CN118870043A CN118870043A CN202410927422.7A CN202410927422A CN118870043A CN 118870043 A CN118870043 A CN 118870043A CN 202410927422 A CN202410927422 A CN 202410927422A CN 118870043 A CN118870043 A CN 118870043A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/21—Server components or server architectures
- H04N21/218—Source of audio or video content, e.g. local disk arrays
- H04N21/2187—Live feed
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/4788—Supplemental services, e.g. displaying phone caller identification, shopping application communicating with other users, e.g. chatting
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/482—End-user interface for program selection
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/85—Assembly of content; Generation of multimedia applications
- H04N21/854—Content authoring
- H04N21/8545—Content authoring for generating interactive applications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/85—Assembly of content; Generation of multimedia applications
- H04N21/854—Content authoring
- H04N21/8549—Creating video summaries, e.g. movie trailer
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- Databases & Information Systems (AREA)
- Computer Security & Cryptography (AREA)
- Human Computer Interaction (AREA)
- General Engineering & Computer Science (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The present disclosure provides a live information display method and a computer program product, and relates to the field of computer technology, the live information display method includes: presenting a plurality of live broadcasting rooms related to the user position of a target user on an operation interface, and displaying cover images corresponding to live broadcasting videos played by the live broadcasting rooms in each live broadcasting room; and displaying live broadcast pictures of target live broadcast video played by a target live broadcast room in the target live broadcast rooms, wherein the target live broadcast room is a live broadcast room meeting live broadcast display conditions in a plurality of live broadcast rooms. The present disclosure may display content of a live room.
Description
Technical Field
The present disclosure relates to the field of computer technology, and in particular, to a live information display method and a computer program product.
Background
In the current short video platform, users can interact through a recommendation mode of live videos or short videos.
In the related art, each live room only displays a static cover map. Based on this, users may not be able to quickly understand the live content, affecting the live viewing experience.
Disclosure of Invention
The present disclosure is directed to a live information display method and a computer program product, which overcome, at least in part, the problem that the live content cannot be known due to the limitations and disadvantages of the related art.
Other features and advantages of the present disclosure will be apparent from the following detailed description, or may be learned in part by the practice of the disclosure.
According to one aspect of the present disclosure, there is provided a live information display method including: presenting a plurality of live broadcasting rooms related to the user position of a target user on an operation interface, and displaying cover images corresponding to live broadcasting videos played by the live broadcasting rooms in each live broadcasting room; and displaying live broadcast pictures of target live broadcast video played by a target live broadcast room in the target live broadcast rooms, wherein the target live broadcast room is a live broadcast room meeting live broadcast display conditions in a plurality of live broadcast rooms.
According to one aspect of the present disclosure, there is provided a computer program product comprising a computer program which, when executed by a processor, implements the live information display method of any one of the above.
In the technical schemes provided in some embodiments of the present disclosure, on one hand, a live broadcast picture of a target live broadcast video played in a target live broadcast room in which a live broadcast display condition is satisfied may be displayed, and the live broadcast content in the target live broadcast room may be quickly known through the live broadcast picture, so as to determine whether the target live broadcast video in the target live broadcast room meets the needs of the user, so that the target live broadcast room interested by a target user may be accurately located, and accuracy of determining the target live broadcast room is improved. On the other hand, because whether the target live broadcasting room meets the requirements of the target user can be judged directly according to the displayed live broadcasting picture, and judgment is not needed after the live broadcasting room is entered, user operation is reduced, complexity of the user operation is reduced, efficiency and convenience are improved, display diversity and display quality are improved, and live broadcasting watching experience is improved.
It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.
Drawings
The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the disclosure and together with the description, serve to explain the principles of the disclosure. It will be apparent to those of ordinary skill in the art that the drawings in the following description are merely examples of the disclosure and that other drawings may be derived from them without undue effort.
Fig. 1 shows a schematic diagram of a system architecture to which a live information display method of an embodiment of the present disclosure may be applied.
Fig. 2 schematically illustrates a schematic diagram of a live information display method according to an embodiment of the disclosure.
Fig. 3A-3B schematically illustrate schematic diagrams of a plurality of living rooms in an embodiment of the disclosure.
Fig. 4 schematically illustrates a schematic diagram showing a reference live video and a plurality of live rooms in an embodiment of the present disclosure.
Fig. 5 schematically illustrates a flow chart of determining a target live room in an embodiment of the disclosure.
Fig. 6 schematically illustrates a schematic diagram of a target live room display live view of an embodiment of the present disclosure.
Detailed Description
Example embodiments will now be described more fully with reference to the accompanying drawings. However, the exemplary embodiments may be embodied in many forms and should not be construed as limited to the examples set forth herein; rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of the example embodiments to those skilled in the art. The described features, structures, or characteristics may be combined in any suitable manner in one or more embodiments. In the following description, numerous specific details are provided to give a thorough understanding of embodiments of the present disclosure. One skilled in the relevant art will recognize, however, that the aspects of the disclosure may be practiced without one or more of the specific details, or with other methods, components, devices, steps, etc. In other instances, well-known technical solutions have not been shown or described in detail to avoid obscuring aspects of the present disclosure.
Furthermore, the drawings are merely schematic illustrations of the present disclosure and are not necessarily drawn to scale. The same reference numerals in the drawings denote the same or similar parts, and thus a repetitive description thereof will be omitted. Some of the block diagrams shown in the figures are functional entities and do not necessarily correspond to physically or logically separate entities. These functional entities may be implemented in software or in one or more hardware modules or integrated circuits or in different networks and/or processor devices and/or microcontroller devices.
In some embodiments, there are situations where a large number of live cards do not show live pictures, but show static cover drawings. The user may not be able to quickly understand the live content and determine whether the live content meets the interests of the user, so that the user clicks other live programs or leaves the live broadcast square, thereby affecting the number of viewers and liveness of the live broadcast room, and reducing the use experience of the user on live content preview.
In order to solve the technical problems in the related art, some embodiments of the present disclosure provide a live information display method, which may be applied to application scenarios of live broadcasting room display in various types of interaction platforms.
Fig. 1 is a schematic diagram of a system architecture to which the live information display method and apparatus of some embodiments of the present disclosure may be applied.
In some embodiments, the system architecture 100 upon which the information retrieval process relies may include a user side 110 and a server side 120. Wherein the user side 110 may include at least one terminal provided at the user side. The server 120 may be a server. The information transmission between the client 110 and the server 120 can be performed through the network 130. The server 120 is configured to determine a target live room corresponding to the client 110. The user terminal 110 is configured to display a plurality of live rooms on an operation interface of the interaction platform, and display a live view of a target live room.
In the live information display method, the server 120 may be any type of server or a server cluster. The user terminal 110 may be any smart device capable of displaying, for example, a smart phone, a computer, a tablet computer, a smart speaker, a vehicle-mounted device, a wearable device, a monitoring device, a smart television, and the like. The live broadcast information display method can be completely executed by a server side or a user side; or may be partially executed by the user side and partially executed by the server side, which is not particularly limited herein.
Next, each step in the live information display method in the embodiment of the present disclosure will be described in detail with reference to fig. 2.
In step S210, a plurality of live rooms related to the user position of the target user are presented in the operation interface, and cover images of the live video played are displayed in each live room.
In some embodiments of the present disclosure, a user terminal is first described as an execution body. The operation interface may be an operation interface of a certain interaction platform in the user side. The interactive platform may be any type of interactive platform, such as a shopping type interactive platform, a short video type interactive platform, or a local life service platform, so long as a live video can be displayed, which is not particularly limited herein. In the embodiment of the present disclosure, an interaction platform is taken as a local life service platform as an example for explanation. The interactive platform can be a single application platform or an applet embedded in an instant messaging application. The target user may be a user logged into the interactive platform.
The interactive platform may configure a live functionality, and the live functionality or live module may be entered in response to a click operation on a live control provided in the interactive platform. After entering the live broadcast function, a plurality of live broadcast rooms related to the user position of the target user can be displayed on the operation interface, and in addition, reference live broadcast video related to the user position of the target user can be displayed. For example, a first region may be provided at the operation interface, the first region being near a top end of the operation interface, and a second region being near a bottom end of the operation interface; or the first area is near the bottom end of the operation interface, and the second area is near the top end of the operation interface. The first area and the second area are positioned at the same display level, and the first area and the second area are mutually independent. For example, a reference live video may be displayed in the first area, and the reference live video may be a default live video, for example, a live video with the largest browsing amount, or a live video with the highest sales data.
The reference live video can be dynamically updated in real time according to configuration requirements, and can be determined according to a recommendation algorithm, for example, other live videos of a store to which the reference live video played last time belongs, live videos of similar commodities, live videos of similar stores or live videos of other persons, and the like, scoring can be carried out according to a plurality of dimensions such as content correlation, geographic positions, release time and the like, and the live video with the largest score is determined as the reference live video according to the sequence from large score to small score. Alternatively, the reference live video may be determined to be displayed according to the order of the priority of the content, the geographical location, and the distribution time from high to low.
In the second area on the operation interface, a plurality of live broadcasting rooms can be presented, each live broadcasting room corresponds to one display area, the display areas can be represented by a live broadcasting card, and the display areas of different live broadcasting rooms are independent from each other. Each live broadcasting room can play the corresponding live broadcasting video of the live broadcasting room, and the live broadcasting video can be digital live broadcasting video or real live broadcasting video, which is not particularly limited herein. For example, a first live room is used to play digital live video, and a second live room is used to play live video.
The plurality of live rooms presented in the second area may be determined based on a user location of the target user. For example, the live room in the second area may be a live room whose distance from the user location of the target user is within a range of distances. For example, the system may be a live broadcast room in the same city as the user, a live broadcast room with a distance from the user's location smaller than a preset distance, or a store or service sold in the live broadcast room may be acquired or consumed by the user at a store with a preset distance. The preset distance can be determined according to actual requirements. In addition, the plurality of live rooms can be live rooms which accord with user preferences in the whole interaction platform, and the user preferences can be determined according to browsing histories of users in preset duration, so that the matching performance of the displayed plurality of live rooms and target users is improved.
The size parameters of the multiple living rooms may be the same or different, and the size parameters may be width or height, which is illustrated here as a height. The size parameters of the plurality of live rooms presented in the second area may be the same or different, in particular determined according to the information to be displayed in each live room. For example, the information that each living room needs to display may include one or more of an image, merchandise document information, discount information, merchandise name. The proportion of the image, commodity document information, discount information and commodity name can all influence the size parameters of the live broadcasting room. For example, if the discount information is 5 or more, the vertical reduction amount is displayed, and if the discount information is 5 or less, the discount is displayed, and the display contents are different, the size parameter of the living room may be affected. The goods associated with the living broadcast room can be real goods or virtual goods, such as member account numbers, electronic coupons and the like. When the merchandise is an electronic coupon, it may be, for example, a price coupon, a take-away coupon, a group purchase coupon, a gift coupon, a voucher, or the like.
Referring to fig. 3A, heights of a plurality of living rooms displayed on an operation interface may be the same; referring to fig. 3B, the heights of the plurality of living rooms on the operation interface may also be different. Where the height refers to the height of the upper boundary of the living room.
The size of the first region may be the same as the size of the second region, or may be smaller than the size of the second region, which is not particularly limited herein. The reference live video displayed in the first region may have a resolution greater than the resolution of each live room in the second region. And, the size of the first region may be increased with a pull-down operation of the user to trigger full-screen display of the reference live video through the pull-down operation of the user. And a plurality of live broadcasting room labels can be displayed between the first area and the second area, the live broadcasting room labels are used for representing the types of the live broadcasting rooms, and the live broadcasting room labels can be all, nearby 3 km, purchased, delicacies, medical treatment, entertainment and the like, and are specifically configured according to actual demands. Of course, a plurality of live room tags may not be displayed. It should be noted that, the first area and the reference live video of the first area may not be displayed on the operation interface, but only the plurality of live rooms of the second area may be displayed.
After entering the live broadcast function, each live broadcast room in the second area may display a cover image of a live video played by the live broadcast room. The cover image may be a still image, which may or may not be related to live video. For example, the cover image may be a frame image, such as a start frame image, in a live video played in a live broadcast room; commodity images related to live videos can also be obtained; the image may also be a merchant image to which the commodity related in the live video belongs, and is not particularly limited herein. Referring to fig. 4, cover images of live video may be displayed at a plurality of live rooms.
For each living room in the second area, a video display area may be included as well as a non-video display area. The video display area and the non-video display area are independent and non-overlapping, for example, the video display area can be positioned on the upper side of the display area where the live broadcasting room is positioned, and the non-video display area can be positioned on the lower side of the display area where the live broadcasting room is positioned; or the video display area may be located at the left side of the display area where the live broadcasting room is located, and the non-video display area may be located at the right side of the display area where the live broadcasting room is located, which is not particularly limited herein, as long as the video display area and the non-video display area are independently displayed. Wherein the size of the video display area may be larger than the size of the non-video display area.
In some embodiments, the video display area may display a cover image corresponding to the live video, and the non-video display area may be used to display user information for playing the live video and merchandise information related to the live video. The user information may be live broadcast room account information for playing the live broadcast video, and the live broadcast room account information may be a personal account or a non-personal account, which is not limited herein. The merchandise information may include one or more of merchandise names, merchandise prices, merchandise discounts, merchandise document information, merchandise labels, merchandise sales records, available merchants, available time, available merchant of merchandise's distance to the target user. When the commodity is an electronic ticket such as a group purchase ticket, a take-out ticket and the like, the available merchants refer to all merchants who can use the commodity. The distance of the available merchant of the item to the target user may be the minimum distance of the merchant that can use the item to the target user.
In addition, for each living room, the verification mode of the commodity associated with the living video of the living room can be displayed at the preset position of the living room. The preset position can be the lower left corner or the lower right corner of the video display area, or can be any position of the non-video display area. The verification mode can be verification of a store or verification of a take-away, and can be specifically displayed in a distinguishing mode through verification tags.
In the embodiment of the disclosure, when the target user first enters the live broadcast function, the reference live broadcast video may be presented in the first area, and the cover image corresponding to the live broadcast video may be displayed in each live broadcast room in the second area. Referring to fig. 4, a reference live video related to a user location of a target user is displayed in a first area 401, a plurality of live rooms related to the user location are displayed in a second area 402, and a cover image of the live video is displayed in each of the live rooms. In addition, a cancel tag 403 may be displayed in the lower left corner of each living room.
And when the reference live video is presented in the first area of the operation interface, commodity link information corresponding to the reference live video can be displayed on the reference live video in a floating window mode. The commodity link information can be commodity link information associated with live broadcast progress of the live broadcast video, commodity link information corresponding to different live broadcast progress is different, namely the commodity link information can be dynamically updated according to the live broadcast progress. The commodity link information can comprise one or more of price information, discount information, verification and verification modes of corresponding commodities, distance between the available merchant and the user position of the target user and commodity purchase control. The merchandise link information may be displayed, for example, in the lower right corner of the reference live video or at any location. In order to save the interface space, comments and shopping carts may not be displayed, or may be displayed, and the present invention is not limited thereto.
Further, if a clicking operation acting on the commodity link information is detected, a commodity purchasing page and/or a commodity detail page corresponding to the commodity link information can be displayed on the reference live video, so that a user can conveniently place a commodity or browse the commodity. Wherein the display level of the merchandise purchase page and/or merchandise detail page is located above the display level of the reference live video. For example, if a click operation of the commodity purchase control is detected, the commodity detail page and the commodity purchase page may be displayed. After the commodity purchasing operation is completed, a verification page corresponding to the commodity can be displayed, wherein the verification page is used for verifying the commodity. When the verification is a store verification, the verification page may be a page containing a verification code, which may include a barcode and/or a two-dimensional code. When the verification mode is takeaway verification, the verification page may be a page for adding the merchandise to the shopping cart.
Next, referring to fig. 2, in step S220, a live view of a target live video played by a target live room is displayed in the target live rooms, where the target live room is a live room satisfying live view display conditions among a plurality of the live rooms.
In the embodiment of the disclosure, a target live room meeting the live broadcast display condition can be determined from a plurality of live rooms. Further, in the target live broadcasting room, live broadcasting pictures of target live broadcasting videos played in the target live broadcasting room are displayed. The live view may be consistent with the target live video.
In order to reduce the resource consumption, a live view, i.e., a cover image is switched to a live view, may be displayed in a target live view room satisfying live view display conditions selected from a plurality of live view rooms in response to a trigger operation. In the case that the reference live video exists, corresponding trigger operation can be set in order to ensure that the user's sight can stay in the reference live video first. The triggering operation may be that the residence time of the target user in the operation interface exceeds a time threshold, or that a sliding operation of the target user on the operation interface is detected. The time threshold may be configured according to actual needs, such as 5 seconds or other values. The sliding operation may act on any position, and the sliding operation may be an up-sliding operation or a down-sliding operation as long as the operation interface can be made to move up and down. Of course, under the condition that no reference live video exists, the live video of the played target live video can be directly displayed for the target live room without setting triggering operation.
In some embodiments, a process of determining a target live room is first described. For example, the target live room may be determined according to whether a live display condition is satisfied. Specifically, candidate live rooms satisfying the live display conditions may be determined, and a target live room may be selected from the candidate live rooms. Wherein the number of candidate live rooms is one or more.
The live broadcast display condition can be determined according to the live broadcast state of the live broadcast room, the display degree of the live broadcast room and the resource position of the live broadcast room. The live status is used to determine whether the live room is live, which may include live or not, for example. The display degree of the living room is used for representing the display integrity of the living room, and can comprise complete display, partial display and non-display. When the upper boundary of the live broadcasting room is not blocked by the upper boundary of the second area, the display degree can be considered to be complete display; when the upper boundary of the live broadcasting room is partially blocked by the upper boundary of the second area, the display degree can be determined to be partial display; when the lower boundary of the live room is occluded by the upper boundary of the second region, the extent of exhibition may be determined to be non-exhibition. The resource bits are used to represent the display location of the live room in the second area, e.g., first bit, second bit, etc.
If the live state of the live broadcasting room is live broadcasting, the display degree of the live broadcasting room is complete display, and the resource position of the live broadcasting room is a target position, the live broadcasting room can be considered to meet the live broadcasting display condition. If the live state of the live broadcasting room is not live broadcasting, or the display degree of the live broadcasting room is not completely displayed, or the resource position of the live broadcasting room is not a target position, the live broadcasting room can be considered to not meet the live broadcasting display condition. The target bit may be the first bit or may be other bits, which is specifically determined according to actual requirements, and the target bit is described herein as an example of the first bit.
For example, if the live state is live, a live room with a first resource position in the live rooms with a completely displayed display degree may be determined as a candidate live room. Wherein, since the live broadcasting room of the second area is a multi-column display, for example, two columns of display can be adopted. Therefore, the number of the candidate live rooms can be one or more according to the live state of the live room, the display degree of the live room and the resource position of the live room. For example, the live broadcasting room may be divided into two columns for display, if the live broadcasting states of the first live broadcasting room in the first column and the second column are live broadcasting, and the display degree of the live broadcasting room is completely displayed, and the resource positions of the live broadcasting room are the first positions, the first live broadcasting room in the first column meets the live broadcasting display condition, and the first live broadcasting room in the second column also meets the live broadcasting display condition, at this time, the first live broadcasting room in the first column and the first live broadcasting room in the second column may be determined as candidate live broadcasting rooms. For example, if a plurality of live rooms are displayed in multiple columns, the operation interface includes four fully displayed resource bits, where the live state of the live room of the first row of fully displayed resource bits is not live, for example, a live preview, a live playback or a live list is played, then the live room of the second row may be used as a candidate live room.
When the number of candidate live rooms is one, the candidate live rooms may be directly determined as the target live room.
When the number of candidate live rooms is plural, a target live room may be determined from among the plural candidate live rooms. Wherein the size parameters of the candidate live rooms may be the same or different. For example, the height and width of the candidate live rooms may all be the same or different. In the embodiment of the present disclosure, a size parameter is taken as an example of a candidate live room height. The number of target living rooms may be at least one. When a plurality of candidate live rooms are displayed in two columns, the number of target live rooms may be one or two.
After determining the plurality of candidate live rooms, the target live room may be determined according to whether the plurality of candidate live rooms satisfy the multi-live room display condition. For example, whether the multiple candidate live rooms satisfy the multi-live-room display condition may be determined according to the network state of the terminal used by the target user and the attribute information of the candidate live rooms. The multi-live-room display condition refers to a condition that live pictures of a plurality of live rooms are simultaneously displayed. When the network state is at the first level, whether the multi-live broadcasting room display condition is met or not can be judged continuously according to the attribute information of the candidate live broadcasting rooms. When the network status is at the second level, it may be determined that the multi-live room display condition is not satisfied. The network quality of the first level is higher than the second level. The attribute information of the candidate living room may include at least one of sales data, browsing volume, number of online persons, and number of endorsements of the candidate living room. For example, when the network state is the first level, whether the multi-live broadcasting room display condition is satisfied may be determined according to at least one of sales data, browsing volume, number of online persons, and number of endorsements of the candidate live broadcasting room. For example, sales data for the candidate live broadcast room is evaluated to determine that the sales data is greater than a sales threshold. Or comparing the browsing amount of the candidate live broadcasting room with a browsing threshold value, and determining that the browsing data is larger than the browsing threshold value. Or comprehensively evaluating the number of online persons and the praise amount of the candidate live broadcasting room to obtain an evaluation score larger than an evaluation threshold. And carrying out weighted summation on the sales data, the browsing quantity, the number of online people and the praise quantity to obtain a weighted summation result which is larger than a preset threshold value. In these cases, multiple candidate live rooms may be considered to satisfy the multi-live room display condition.
When the candidate live broadcasting rooms do not meet the display conditions of the multiple live broadcasting rooms, the number of the target live broadcasting rooms is one; when the candidate live broadcasting rooms meet the display condition of the multiple live broadcasting rooms, the number of the target live broadcasting rooms is multiple.
When the plurality of candidate live rooms do not meet the multi-live-room display condition, and the number of target live rooms is one, one target live room can be selected from the plurality of candidate live rooms based on the size parameters of the plurality of candidate live rooms. The dimensional parameter may be height.
For example, it may be determined whether the heights of the plurality of candidate live rooms satisfy the height condition, and one candidate live room is selected as a target live room from the plurality of candidate live rooms based on the determination result, randomly, or according to a pre-configured sliding threshold. When the heights of the candidate live rooms are equal, the heights of the candidate live rooms can be considered to meet the height condition, and the equal heights refer to that the positions of the upper boundaries of the candidate live rooms are the same or the heights are the same, that is, the distances from the upper boundaries of the candidate live rooms to the top end of the operation interface are the same. When the heights of the candidate live rooms are different, the heights of the candidate live rooms can be considered to not meet the height condition, wherein the different heights refer to different heights of the upper boundaries of the candidate live rooms, namely different distances from the upper boundaries of the candidate live rooms to the top end of the operation interface.
On this basis, a procedure of selecting one target live broadcast room in the case where the height of the candidate live broadcast room satisfies the height condition will be described first.
When the heights of the candidate live rooms meet the height condition, if the number of the target live rooms is one, one candidate live room can be randomly selected as the target live room, for example, the candidate live room of the first column or the candidate live room of the second column is selected.
In addition, a target live room may be selected from a plurality of candidate live rooms based on a preconfigured sliding threshold. The pre-configured sliding threshold value can be determined according to actual requirements. For example, the candidate live broadcasting room of the target column may be regarded as the target live broadcasting room, and further in response to the sliding operation of the operation interface, when the sliding distance of the sliding operation is greater than or equal to a preset sliding threshold value, the candidate live broadcasting rooms of other columns than the target column may be regarded as the target live broadcasting room. If the operation interface includes two columns of live rooms, the target column may be the first column or the second column, which is specifically determined according to the actual requirement. The other columns may be different from the target column, may be the remaining columns other than the target column, for example, may be the second column or the first column, and so on.
Next, a procedure of selecting one target live room in the case where the height of the candidate live room does not satisfy the height condition will be described.
Under the condition that the heights of the candidate live broadcasting rooms do not meet the height condition, one candidate live broadcasting room can be selected from the candidate live broadcasting rooms as the target live broadcasting room according to the distance from the upper boundary of the candidate live broadcasting room to the top end of the operation interface or according to the user preference information of the target user and the attribute information of the candidate live broadcasting room.
For example, a distance of an upper boundary of the candidate live room to a top of the operator interface may be determined. Further, the candidate live room with the smallest distance may be determined as the target live room.
In addition, the target live broadcast room can be determined according to the user preference information of the target user and the attribute information of the candidate live broadcast room. For example, first, a candidate live broadcast room conforming to user preference information may be selected as a target live broadcast room from a plurality of candidate live broadcast rooms according to the user preference information of the target user. If the number of candidate live rooms conforming to the user preference information is a plurality of, one candidate live room can be randomly selected as a target live room. In addition, the selection may be performed in other manners, for example, the candidate live broadcast room similar to the type of the live video recently browsed by the target user is used as the target live broadcast room.
If the candidate live broadcasting rooms do not accord with the user preference information of the user, the target live broadcasting room can be determined according to the attribute information of the candidate live broadcasting rooms. The attribute information of the living room may include one or more of sales data, browsing volume, number of online persons, and praise volume. For example, a candidate live broadcast room with the highest browsing amount, the highest number of online people, the highest praise amount or the highest sales data can be used as the target live broadcast room; and the browsing amount, the number of online people, the praise amount and the sales data can be weighted and summed to obtain a weighted and summed result which is used as the score of the live broadcasting room, and the candidate live broadcasting room with higher score of the live broadcasting room is determined as the target live broadcasting room.
Under the condition that the heights of the candidate live broadcasting rooms do not meet the height condition, determining the target live broadcasting room according to the candidate live broadcasting rooms which are displayed at first or determining the target live broadcasting room according to the user preference information and the attribute information of the candidate live broadcasting rooms, so that the target live broadcasting room which needs to display the live broadcasting pictures can be accurately determined, and the accuracy is improved.
When the number of the target live broadcasting rooms is two, the plurality of candidate live broadcasting rooms can be used as the target live broadcasting rooms. Namely, the first-row candidate live broadcast room and the second-row candidate live broadcast room are used as target live broadcast rooms meeting live broadcast display conditions.
After the target live broadcasting room is determined, for the target live broadcasting room, live broadcasting pictures of target live broadcasting videos played by the target live broadcasting room can be displayed. The live view may be the same as the target live video. The live pictures can be continuously displayed, and also can be displayed for a fixed duration, and the live pictures are determined according to actual requirements. The fixed duration may be, for example, 5 seconds or 10 seconds, etc., and is specifically determined according to actual requirements.
A flow chart of determining a target living room is schematically shown in fig. 5, and referring to fig. 5, the method mainly comprises the following steps:
In step S510, it is determined whether the plurality of live rooms satisfy live broadcast display conditions; if yes, go to step S520; if not, ending.
In step S520, determining a plurality of candidate live rooms, and determining whether the plurality of candidate live rooms satisfy the multi-live-room display condition; if yes, go to step S530; if not, go to step S540.
In step S530, all candidate live rooms are taken as target live rooms.
In step S540, selecting one from the candidate live rooms as a target live room; the method specifically comprises the following steps:
In step S542, it is determined whether the plurality of candidate live rooms are equal in height; if yes, go to step S544; if not, go to step S546.
In step S544, one candidate live room is selected at random as the target live room, or one candidate live room is selected as the target live room according to a pre-configured sliding threshold.
In step S546, determining a target live room according to the distance from the candidate live room to the top of the operation interface; or determining the target live broadcasting room according to the user preference information of the target user and the attribute information of the candidate live broadcasting rooms.
Referring to fig. 6, if the target live broadcast room is the first live broadcast room in the first column, a live broadcast picture of the target live broadcast video played by the live broadcast room may be displayed, where the live broadcast picture may include, for example, a main cast and a short video, and may further include other information related to the target live broadcast video.
When a live broadcast picture of a target live broadcast video is displayed for a target live broadcast room, detail information of goods associated with the target live broadcast video can be displayed in the live broadcast picture. The detailed information of the commodity may include commodity name, commodity specification, available time, price, usage pattern, verification process, refund pattern, and the like. The detailed information of the product may be displayed dynamically or may be displayed statically, for example, and is not particularly limited herein. When a live broadcast picture corresponding to a target live broadcast video is displayed in a target live broadcast room, live broadcast audio corresponding to the live broadcast picture can be played, or the live broadcast audio can not be played. Based on the method, the detail information of the commodity associated with the target live video is displayed in the live screen, so that the live content of the target live video can be rapidly known under the condition that the live audio cannot be heard.
Further, in the case where a sliding operation acting on the operation interface is detected, the scale of the reference live video of the first region may be changed by the sliding operation. Specifically, if the sliding operation is an up-sliding operation, the proportion of the reference live video of the first area may be reduced through the sliding operation, so as to at least partially hide the reference live video of the first area, update the plurality of live rooms displayed on the second area, and update the plurality of candidate live rooms at the same time. For example, a portion of the reference live video may be displayed in a first area and the number of live rooms displayed may be increased in a second area. Along with the sliding operation of the target user, the reference live video of the first area can be completely hidden, and a part of the live broadcasting room adjacent to the reference live video is hidden. And then, re-determining the target live broadcasting room from the updated candidate live broadcasting rooms, and displaying the live broadcasting picture of the target live broadcasting video played by the re-determined target live broadcasting room. In the process, the playing of the reference live video is kept unchanged in the first area.
It should be noted that if the sliding operation is a sliding operation, the proportion of the reference live video in the first area may be increased, and the reference live video in the first area is first at least partially hidden and then completely displayed through the sliding operation, when the reference live video in the first area is completely displayed, the live video in the target live broadcasting room may be stopped from being displayed, so that the live video in the target live broadcasting room is replaced by the cover image in the target live broadcasting room.
When the live broadcast picture of the target live broadcast video is displayed in the target live broadcast room, if the clicking operation on any position of the target live broadcast room is detected, the target live broadcast video can be displayed in a full screen mode on the operation interface. When the target live video is displayed in a full screen mode, detail information of the commodity corresponding to the target live video can be displayed, and commodity labels of the commodity can be displayed in the area where the commodity link information is located. The commodity label is used for representing the sales condition of the commodity, and the commodity label can be one or more of hot selling, second killing or explosive. When the commodity label is killed in seconds, time information can be displayed around the commodity label. The time information is used to indicate the remaining time of the second killing event. In addition, in some embodiments, sales data may be displayed on the upper or lower side of the target living room, and the sales data may be, for example, a cumulative sales amount or a today sales amount.
In addition, when the target live video is displayed in a full screen mode, commodity link information corresponding to the target live video can be displayed on the target live video in a floating window mode. The commodity link information may include one or more of price information, discount information, verification and verification of the corresponding commodity, and distance between the available merchant and the user location of the target user, and may include a commodity purchase control. The verification means may include a store verification or a take-away verification.
Further, if the clicking operation acting on the commodity link information is detected, a commodity purchasing page and/or a commodity detail page corresponding to the commodity information can be displayed on the target live video, so that the user can conveniently place a bill or browse the commodity. The commodity purchasing page and/or the commodity detail page are/is arranged on the display level of the target live video. After the commodity purchasing operation is completed, a verification page corresponding to the commodity can be displayed, wherein the verification page is used for verifying the commodity, namely, performing the ordering operation. When the verification is a store verification, the verification page may be a page containing a verification code, which may include a barcode and/or a two-dimensional code. When the verification mode is takeaway verification, the verification page may be a page for adding the merchandise to the shopping cart.
When the target live video is displayed in a full screen mode, if a return operation aiming at the target live video is detected, the live screen of the target live room can be stopped being displayed, so that the live screen of the target live room is switched to be a cover image, and an operation interface before the target live video is displayed in the full screen mode is presented.
According to the technical scheme, the live broadcast picture of the target live broadcast video played by the target live broadcast room can be displayed in the target live broadcast room meeting the live broadcast display condition, and the live broadcast content of the target live broadcast room can be quickly known through the live broadcast picture, so that whether the target live broadcast video of the target live broadcast room meets the self needs or not is determined, the target live broadcast room of interest of a target user can be accurately positioned, the accuracy of determining the target live broadcast room is improved, and the liveness and the play data of the live broadcast room are improved. Meanwhile, through associating the display logic of the live broadcast picture with the sliding operation and the target live broadcast position, a user can be quickly familiar with the association of the using operation and the picture display, the live broadcast information can be effectively received, abrupt display of the live broadcast picture can not be felt, or the problem that information cannot be effectively received due to disordered display of the live broadcast content information can be solved.
In addition, the user can directly judge whether the target live broadcasting room meets the requirements of the target user according to the displayed live broadcasting picture, and does not need to judge after entering the live broadcasting room, so that user operation is reduced, the complexity of the user operation is reduced, the efficiency and the convenience are improved, the display diversity and the display quality are improved, and the live broadcasting watching experience is improved.
In some embodiments of the present disclosure, a live information display apparatus is provided, which may include: the system comprises a search result determining module, a search result display module and a store video display module, wherein:
the live broadcasting room display module is used for presenting a plurality of live broadcasting rooms related to the user position of the target user on the operation interface and displaying cover images corresponding to live broadcasting videos played by the live broadcasting rooms in each live broadcasting room;
The live broadcast picture display module is used for displaying live broadcast pictures of target live broadcast videos played by a target live broadcast room in the target live broadcast room, wherein the target live broadcast room is a live broadcast room meeting live broadcast display conditions in a plurality of live broadcast rooms.
In an exemplary embodiment of the present disclosure, the display area where the target live room is located includes a video display area and a non-video display area; the live broadcast picture display module comprises: the picture presentation module is used for displaying the live broadcast picture of the target live broadcast video in the video display area; and the commodity information display module is used for displaying user information corresponding to the target live video and commodity information associated with the target live video in the non-video display area.
In an exemplary embodiment of the present disclosure, the apparatus further comprises: the full-screen display module is used for responding to clicking operation acted on the target live broadcasting room and displaying the target live broadcasting video on the operation interface in a full screen mode; and the return module is used for responding to the return operation aiming at the target live video, stopping displaying the live video picture of the target live video room and displaying the cover image of the target live video played by the target live video room.
In an exemplary embodiment of the present disclosure, when the target live video is displayed on the operation interface in full screen, the apparatus further includes: the commodity link information display module is used for displaying commodity link information corresponding to the target live video in a floating window mode on the target live video; and the link triggering module is used for displaying a commodity purchasing page and/or a commodity detail page corresponding to the commodity link information in a display level above the target live video if the clicking operation acted on the commodity link information is detected.
In an exemplary embodiment of the present disclosure, the apparatus further comprises: and the verification mode display module is used for displaying verification modes of commodities associated with the target live video at a preset position of the target live broadcasting room.
In an exemplary embodiment of the present disclosure, the operation interface includes a first region and a second region, and the live room display module includes: the reference live video display module is used for displaying a reference live video related to the user position of the target user in the first area; and the live broadcasting room multi-column display module is used for displaying a plurality of live broadcasting rooms related to the user position in a multi-column manner in the second area.
In an exemplary embodiment of the present disclosure, the apparatus further comprises: the sliding operation module is used for responding to the sliding operation acted on the operation interface and updating the plurality of live broadcasting rooms displayed on the operation interface so as to update the plurality of candidate live broadcasting rooms; and the target live broadcasting room updating module is used for redefining the target live broadcasting room from the updated candidate live broadcasting rooms and displaying live broadcasting pictures of the target live broadcasting video in the redetermined target live broadcasting room.
In an exemplary embodiment of the present disclosure, the apparatus further comprises: the reference live video hiding module is used for responding to the sliding operation acted on the operation interface and at least partially hiding the reference live video of the first area; and the live broadcast picture stopping display module is used for stopping displaying the live broadcast picture of the target live broadcast room if the reference live broadcast video of the first area is completely displayed after at least partial hiding.
In an exemplary embodiment of the present disclosure, the determining procedure of the target live room includes: the candidate live broadcasting room determining module is used for determining candidate live broadcasting rooms meeting the live broadcasting display conditions according to the live broadcasting state of the live broadcasting room, the display degree of the live broadcasting room and the resource position of the live broadcasting room; and the target live broadcasting room determining module is used for determining the target live broadcasting room according to the candidate live broadcasting rooms.
In an exemplary embodiment of the present disclosure, the number of candidate live rooms is a plurality; the target live room determination module comprises: the first determining module is used for determining that a plurality of candidate live broadcasting rooms meet the multi-live broadcasting room display condition according to the network state of a terminal used by a target user and attribute information of the candidate live broadcasting rooms, and taking the candidate live broadcasting rooms as the target live broadcasting rooms; and the second determining module is used for selecting one candidate live broadcasting room from the candidate live broadcasting rooms as the target live broadcasting room if the candidate live broadcasting rooms do not meet the multi-live broadcasting room display condition according to the network state of the terminal used by the target user and the attribute information of the candidate live broadcasting rooms.
In an exemplary embodiment of the present disclosure, the second determining module includes: and the target live broadcasting room screening module is used for determining the target live broadcasting room from the candidate live broadcasting rooms based on the size parameters of the candidate live broadcasting rooms.
In an exemplary embodiment of the present disclosure, a plurality of the candidate live rooms are displayed in multiple columns; the target live broadcasting room screening module comprises: and the contour determination module is used for randomly selecting one candidate live broadcasting room as the target live broadcasting room if the heights of the candidate live broadcasting rooms meet the height condition, or selecting one candidate live broadcasting room as the target live broadcasting room according to a preset sliding threshold value.
In one exemplary embodiment of the present disclosure, the contour determination module is configured to perform: taking a candidate live broadcasting room of a target list as the target live broadcasting room; and when the sliding operation acting on the operation interface is detected and the sliding distance of the sliding operation meets the preconfigured sliding threshold value, taking the candidate live rooms of other columns except the target column as the target live room.
In an exemplary embodiment of the present disclosure, the target live room screening module further includes: the distance screening module is used for determining the target live broadcasting room according to the distance from the candidate live broadcasting room to the top end of the operation interface if the heights of the candidate live broadcasting rooms do not meet the height condition; or a preference screening module, configured to determine the target live broadcast room from a plurality of candidate live broadcast rooms according to user preference information of the target user and attribute information of the candidate live broadcast rooms.
It should be noted that, the specific details of each portion in the live broadcast information display apparatus are already described in detail in some embodiments of the corresponding method, and the details that are not disclosed may refer to the embodiment content of the method portion, so that the details are not described again.
Exemplary embodiments of the present disclosure also provide an electronic device. The electronic device may be the above-mentioned terminal device or a server. In general, the electronic device may include a processor and a memory for storing executable instructions of the processor, the processor being configured to perform the live information display method described above via execution of the executable instructions. The electronic device may further comprise a display for displaying the operation interface.
The electronic device is described in the form of a general purpose computing device. The electronic device is merely an example and should not impose any limitations on the functionality and scope of use of embodiments of the present disclosure.
Components of an electronic device may include, but are not limited to: the at least one processing unit, the at least one memory unit, a bus connecting the different system components (including the memory unit and the processing unit), and a display unit.
Wherein the storage unit stores program code executable by the processing unit such that the processing unit performs steps according to various exemplary embodiments of the present disclosure described in the above section of the "exemplary method" of the present specification. For example, the processing unit may perform the steps as shown in fig. 2.
The memory unit may include readable media in the form of volatile memory units, such as Random Access Memory (RAM) and/or cache memory units, and may further include Read Only Memory (ROM).
The storage unit may also include a program/utility having a set (at least one) of program modules including, but not limited to: an operating system, one or more application programs, other program modules, and program data, each or some combination of which may include an implementation of a network environment.
The bus may be one or more of several types of bus structures including a memory unit bus or memory unit controller, a peripheral bus, an accelerated graphics port, a processing unit, or a local bus using any of a variety of bus architectures.
The electronic device may also communicate with one or more external devices (e.g., keyboard, pointing device, bluetooth device, etc.), with one or more devices that enable a user to interact with the electronic device, and/or with any device (e.g., router, modem, etc.) that enables the electronic device to communicate with one or more other computing devices. Such communication may be through an input/output (I/O) interface. And, the electronic device may also communicate with one or more networks such as a Local Area Network (LAN), a Wide Area Network (WAN), and/or a public network, such as the Internet, through a network adapter. As shown, the network adapter communicates with other modules of the electronic device over a bus. It should be appreciated that although not shown, other hardware and/or software modules may be used in connection with an electronic device, including but not limited to: microcode, device drivers, redundant processing units, external disk drive arrays, RAID systems, tape drives, data backup storage systems, and the like.
It should be noted that in some embodiments of the present disclosure, there is also provided a computer program product, where the computer program product includes a computer program, and the computer program implements the method when executed by a processor.
In one embodiment, the computer program product may be a tangible product comprising a computer program, such as a computer readable storage medium having the computer program stored thereon. The readable storage medium may be a storage medium based on signals of electronic, magnetic, optical, electromagnetic, infrared, etc., including but not limited to: random Access Memory (RAM), read-only memory (ROM), magnetic tape, floppy disk, flash memory (Flash), mechanical hard disk (HDD), solid State Disk (SSD), etc. By way of example, the computer program product may be embodied as a non-volatile storage medium, such as read-only memory, nand flash memory (NAND FLASH), or the like, in which the computer program is stored.
In one embodiment, the computer program product may be an intangible product containing a computer program. By way of example, the computer program product may be embodied as a virtual digital product, such as a digital file, an executable file storing a computer program, an installation package, or the like.
The code of the computer program may be written in one or more programming languages. Programming languages such as C language, java, c++, etc. The program code may execute entirely on the user's computing device, or partly on the user's computing device, or as a stand-alone software package, or partly on the user's computing device, partly on a remote computing device, or entirely on the remote computing device or server. In the case of remote computing devices, the remote computing device may be connected to the user computing device through any kind of network, such as a Local Area Network (LAN), wide Area Network (WAN), etc., or may be connected to an external computing device (e.g., an Internet connection provided by an operator).
The computer program may be carried or transmitted by signals of electronic, magnetic, optical, electromagnetic, infrared, etc. The electronic device may convert a signal carrying the computer program into a digital signal, thereby running the computer program. When the computer program runs on an electronic device, its code is used to cause the electronic device to perform (more specifically, the processor of the electronic device may be caused to execute) the method steps of the various exemplary embodiments of the present disclosure.
From the above description of embodiments, those skilled in the art will readily appreciate that the example embodiments described herein may be implemented in software, or may be implemented in software in combination with the necessary hardware. Thus, the technical solution according to the embodiments of the present disclosure may be embodied in the form of a software product, which may be stored in a non-volatile storage medium (may be a CD-ROM, a U-disk, a mobile hard disk, etc.) or on a network, including several instructions to cause a computing device (may be a personal computer, a server, a terminal device, or a network device, etc.) to perform the method according to the embodiments of the present disclosure.
Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the disclosure herein. This application is intended to cover any adaptations, uses, or adaptations of the disclosure following, in general, the principles of the disclosure and including such departures from the present disclosure as come within known or customary practice within the art to which the disclosure pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.
It is to be understood that the present disclosure is not limited to the precise arrangements and instrumentalities shown in the drawings, and that various modifications and changes may be effected without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.
Claims (15)
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| CN119520938A (en) * | 2024-11-18 | 2025-02-25 | 广州方硅信息技术有限公司 | Live broadcast room video playback method, device, live broadcast system, electronic equipment and medium |
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