CN116542729A - Information display method, electronic device and computer readable storage medium - Google Patents
Information display method, electronic device and computer readable storage medium Download PDFInfo
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- CN116542729A CN116542729A CN202310159347.XA CN202310159347A CN116542729A CN 116542729 A CN116542729 A CN 116542729A CN 202310159347 A CN202310159347 A CN 202310159347A CN 116542729 A CN116542729 A CN 116542729A
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Abstract
The embodiment of the application provides an information display method, electronic equipment and a computer readable storage medium. The information display method comprises the following steps: acquiring a plurality of commodity information; extracting at least two commodity information from the commodity information to be combined to obtain a commodity combination; displaying recommendation information corresponding to the commodity combination on an interactive interface; and in response to one-key ordering operation for the recommendation information, triggering and executing order confirmation and payment flow for the commodity combination. According to the technical scheme provided by the embodiment of the application, the commodity is recommended to the user in the commodity combination mode, the user can trigger one-key order placing operation aiming at the recommendation information, the user does not need to add the commodity to the shopping cart one by one and then touch settlement order placing, the operation steps are greatly shortened, and the order placing efficiency of the user is improved. In addition, in the embodiment of the application, a plurality of commodities are recommended in a combined mode, so that the user selection and decision cost is reduced.
Description
Technical Field
The present disclosure relates to the field of computer technologies, and in particular, to an information display method, an electronic device, and a computer readable storage medium.
Background
The e-commerce platform typically recommends goods for the user in a tabular manner. And clicking a control corresponding to a certain commodity on the interactive interface by the user, and jumping to the detail page of the commodity. The user browses the detail page of the commodity, and if the user has a purchasing desire, the user can touch controls such as 'join shopping cart' or 'purchase immediately' on the page. If a plurality of commodities are required to be placed once, repeating the process, sequentially adding the plurality of commodities to be purchased to a shopping cart, and then jumping to a shopping cart page; and triggering order confirmation and payment flow through a settlement control on the shopping cart page. The process has long link and more operation steps.
Disclosure of Invention
The present application provides an information presentation method, an electronic device, and a computer-readable storage medium that solve or at least partially solve the above-described problems.
Thus, in one embodiment of the present application, an information presentation method is provided. The method comprises the following steps:
acquiring a plurality of commodity information;
extracting at least two commodity information from the commodity information to be combined to obtain a commodity combination;
displaying recommendation information corresponding to the commodity combination on an interactive interface;
And in response to one-key ordering operation for the recommendation information, triggering and executing order confirmation and payment flow for the commodity combination.
In another embodiment of the present application, an information display method is also provided. The method comprises the following steps:
responding to a request sent by a client to acquire a plurality of commodity information;
extracting at least two commodity information from the commodity information to be combined to obtain a commodity combination;
and sending the recommendation information corresponding to the commodity combination to a client for displaying on the client, wherein the client can also trigger to execute order confirmation and payment flow for the commodity combination in response to one-key ordering operation for the recommendation information.
In yet another embodiment of the present application, an information display method is also provided. The method comprises the following steps:
acquiring a plurality of data information;
extracting at least two data information from the plurality of data information to be combined to obtain an information combination;
displaying page elements corresponding to the information combinations on an interactive interface;
in response to a one-touch processing operation for the page element, a processing operation for the information combination is triggered to be performed.
Still another embodiment of the present application provides an electronic device. The electronic device includes a memory and a processor. Wherein the memory is for storing a computer program. The processor is coupled to the memory, and the processor is configured to execute the computer program stored in the memory, so as to implement the steps in the information presentation method provided in the foregoing embodiments.
The present application also provides a computer-readable storage medium embodiment. The computer readable storage medium stores a computer program, which when executed, implements the steps of the information presentation method provided in the above embodiments.
The present application also provides a computer program product. The computer program product comprises a computer program or instructions which, when executed by a processor, cause the processor to perform the steps of the information presentation method described above.
According to the technical scheme provided by the embodiments of the application, the commodity combination is obtained by extracting the commodity information from the commodity information and combining the commodity information, and then recommendation information corresponding to the commodity combination is displayed on the interactive interface. The user can trigger one-key ordering operation for the recommendation information through the interactive interface, and further trigger order confirmation and payment flow for the commodity combination to be executed. Therefore, the technical scheme provided by the embodiment of the application recommends commodities to the user in a commodity combination mode, the user can trigger one-key order placing operation aiming at the recommended information, the user does not need to add the commodities to the shopping cart one by one and then touch settlement order placing, operation steps are greatly shortened, and user order placing efficiency is improved. In addition, in the embodiment of the application, a plurality of commodities are recommended in a combined mode, so that the user selection and decision cost is reduced.
Drawings
In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, a brief description will be given below of the drawings that are needed to be utilized in the embodiments or the prior art descriptions, and it is obvious that the drawings in the following description are some embodiments of the present application, and that other drawings may be obtained according to these drawings without inventive effort for a person skilled in the art.
FIG. 1 is an exemplary diagram of an interactive ordering process in the prior art;
fig. 2 is a flow chart of an information display method according to an embodiment of the present application;
FIG. 3 is an example of displaying merchandise combination recommendation information according to an embodiment of the present application;
FIG. 4 is a schematic diagram of an information display system according to an embodiment of the present application;
fig. 5 is a flowchart of an information display method according to another embodiment of the present application;
fig. 6a and 6b are examples of trigger conditions for displaying a commodity combination recommendation according to an embodiment of the present application;
fig. 7 is a flowchart of an information display method according to another embodiment of the present application;
fig. 8 is a flowchart of an information display method according to still another embodiment of the present disclosure;
FIG. 9 is an example of displaying a merchandise combination recommendation provided in another embodiment of the present application;
FIG. 10 is a schematic diagram of a product combination recommendation corresponding to a subject of searching for product combinations according to an embodiment of the present application;
fig. 11 and fig. 12 are schematic structural diagrams of an information display device according to an embodiment of the present application;
fig. 13 is a schematic structural diagram of an electronic device according to an embodiment of the present disclosure;
fig. 14 is a schematic structural diagram of a computer program product according to an embodiment of the present application.
Detailed Description
Referring to the prior art scheme shown in fig. 1, this scheme is: the user first browses the list of items presented on page 11. The browsing process allows the user to click on an item of interest, such as item 110, to enter the corresponding item detail page 12. The user can check the information such as price, preferential details, evaluation content and the like of the commodity 110 through the commodity detail page and then determine whether to add the commodity into the purchasing car. If a decision is made to join, the item 110 may be added to the shopping cart by clicking on the "join shopping cart" interface element 120. Otherwise, if it is decided not to join, the return tab 121 may be clicked to return to the page 11 to continue browsing other items. The above process is repeated so that the goods to be purchased can be added to the shopping cart one by one. When the user wants to order, the user can jump to the page 13 corresponding to the shopping cart by touching the shopping cart control. The user can select all or part of the goods in the shopping cart to settle accounts through the interactive interface. After the user touches the "settlement (3)" control 130 on the corresponding page 13 of the shopping cart, the user jumps to a confirm order page (not shown in fig. 1) and completes payment of the corresponding amount by confirming that the order page enters the payment process. For another example, the user needs to purchase the hot pot, and the user needs to purchase the hot pot food materials one by one, add one item into the shopping cart, and then go into the shopping cart page for operation settlement. As can be seen from the above, the process has a lengthy operating link and the user spends a long time selecting the merchandise.
In order to solve the problems of the prior related art solutions described above, the present application provides the following embodiments. In order to enable those skilled in the art to better understand the present application, the following description will make clear and complete descriptions of the technical solutions in the embodiments of the present application with reference to the accompanying drawings in the embodiments of the present application.
In some of the flows described in the specification, claims, and drawings described above, a plurality of operations occurring in a particular order are included, and the operations may be performed out of order or concurrently with respect to the order in which they occur. The sequence numbers of operations such as 101, 102, etc. are merely used to distinguish between the various operations, and the sequence numbers themselves do not represent any order of execution. In addition, the flows may include more or fewer operations, and the operations may be performed sequentially or in parallel. It should be noted that, the descriptions of "first" and "second" herein are used to distinguish different messages, devices, modules, etc., and do not represent a sequence, and are not limited to the "first" and the "second" being different types. Furthermore, the embodiments described below are only some, but not all, of the embodiments of the present application. All other embodiments, which can be made by those skilled in the art based on the embodiments herein without making any inventive effort, are intended to be within the scope of the present application.
Fig. 2 is a flow chart illustrating an information display method according to an embodiment of the present application. As shown in fig. 2, the method includes:
101. and acquiring a plurality of commodity information.
102. And extracting at least two commodity information from the commodity information to be combined to obtain a commodity combination.
103. And displaying the recommendation information corresponding to the commodity combination on an interactive interface.
104. And in response to one-key ordering operation for the recommendation information, triggering and executing order confirmation and payment flow for the commodity combination.
In 101, the commodity information may include, but is not limited to: commodity pictures, commodity names, commodity attribute information, merchants to which commodities belong, commodity storage addresses, commodity stock and the like. The commodity attribute information includes some inherent attributes of the commodity, such as color, size, production material, production date, manufacturer, production place, price, use, model, brand and the like. The commodity attribute information of the commodity may be obtained by, but is not limited to, from the acquired commodity SKU (Stock Keeping Unit, stock-keeping unit) information.
In executing step 101, a plurality of commodity information may be acquired according to some preset acquisition rules. For example, the acquisition rules may include, but are not limited to, at least one of: acquiring commodity information of commodity which participates in special price promotion, acquiring commodity information which is suitable for selling on a special holiday, acquiring commodity information which is pre-promoted by a platform, acquiring commodity information of commodities with preset names (such as 5, 10 and the like) before sales ranking or more than the preset number of sales, acquiring commodity information preferred by a target user and the like.
Or acquiring a plurality of commodity information according to the information input by the user. For example, a user inputs "chafing dish material" in a search box, and acquires information of chafing dish food materials, such as vegetables, meats, vermicelli, noodles, dips, etc. Or, the user inputs 'tide wearing' in the search box, and then obtains information such as coats, trousers, skirts, shoes, bags, jewelry, hats and the like which can be matched with the user. Or, the user inputs 'shoe sock shoe polish' in the search box, and then the information of the shoes, socks and shoe polish is obtained.
The plurality of acquired merchandise information may include, but is not limited to: multiple commodity information of the same class, multiple commodity information of different classes, multiple commodity information of different merchants, multiple commodity information of different stock areas, and the like.
That is, step 101 "obtaining a plurality of merchandise information" may include, but is not limited to, at least one of:
1011. searching a plurality of commodity information related to information in response to an operation of inputting the information in a search box by a user; wherein the information is a plurality of commodity names or commodity combination topics;
1012. acquiring a plurality of commodity information suitable for preset commodity activities from a commodity set;
1013. and searching out a plurality of commodity information which is interested by the target user from the commodity set.
In 102, the product information may be extracted from the plurality of product information based on at least one combination rule and combined.
102 may be implemented by the following steps:
1021. at least one combining rule is obtained.
1022. And extracting at least two commodity information from the plurality of commodity information according to at least one combination rule to carry out combination.
The at least one combination rule may include at least one of:
combining rule (1): combining the goods of the same merchant;
combining rule (2): combining the commodities of the same commodity class;
combining rule (3): combining commodities belonging to the same commodity recommendation theme according to a preset commodity recommendation theme;
combining rule (4): combining a plurality of commodities of different categories according to preset commodity category matching rules;
combining rule (5): combining the multiple commodities with the preferential time periods overlapped;
combining rule (6): combining commodities stored in the same warehouse;
combining rule (7): combining goods in the same area with the goods delivery address and the goods receiving address;
combining rule (8): combining the same commodity of the logistics distribution party;
Combining rule (9): a plurality of items that can be combined is determined based on the historical order information.
The commodity recommendation subject in the combination rule (3) can be associated with at least one commodity class. For example, the commodity recommendation topic is "make-up wash" and its corresponding commodity categories may include: cosmetic (such as skin care, color cosmetic, body care), cleaning and caring (household cleaning, hair care, oral cleaning, paper wet towel, etc.). Finally, when the commodity combination is performed based on the combination rule, the commodity information corresponding to the commodity belonging to each class out of the acquired plurality of commodity information may be combined together. For example, for the commodity belonging to the beauty care, the combination of the commodity can be that: nail clipper, facial cleanser, wet towel.
What is needed here is that: the combination rule (9) can determine the commodity combination suitable for the user based on the historical order information of the single user; or a plurality of goods suitable for combining may be determined based on historical order information of a plurality of users. For example, if the probability that the combination of the commodity A and the commodity B is placed exceeds the set threshold value through a large amount of historical order information, determining that the commodity A and the commodity B are suitable for being combined together.
Further, the above-mentioned combination rule (7): "combining the goods stored in the same warehouse" may specifically include:
combining commodities which are stored in the same warehouse and have the same commodity materials;
combining the sizes of the commodities stored in the same warehouse with the commodities which can be packaged in the same packaging box or bag based on the sizes of the commodities; etc.
What needs to be explained here is: the above-mentioned combination rules may be used alone, and any two or more of the above-mentioned combination rules may be used simultaneously. For example, to reduce packaging and logistics costs, the combination rule (1) and the combination rule (6) can be used simultaneously, i.e. a plurality of commodities stored in the same warehouse of the same merchant are combined. For another example, the combination rule (4) and the combination rule (6) can be used simultaneously, so that a plurality of commodities conforming to the matching rule of a plurality of commodity categories of the same merchant are combined together. For example, combining the upper garment, the lower garment and the ornament which are in accordance with the clothing collocation rule of the same merchant; etc., to which embodiments of the present application are not particularly limited.
In one possible implementation, the selection of which rule or rules to obtain when combining goods may be determined based on the category to which the target user belongs. Wherein the target user may be: the embodiment of the present application is not limited to this, and may be used to register a user using a client application, or to collect a face image and identify the user by face recognition technology in the case of permission of the client user, and so on. The categories to which the target user belongs may be: the group classification (such as young, middle-aged or elderly) determined based on the user registration information, or the member class of the user, or the occupation classification corresponding to the occupation of the user, or the preference classification determined by analyzing the preference of the user, etc. That is, the step 1021 of acquiring at least one combination rule may include the steps of:
Acquiring the category to which the target user belongs;
and determining at least one matched combination rule from a plurality of combination rules according to the category of the target user.
In addition to determining which one or more combination rules to acquire based on the category to which the user belongs, information configured by a staff or merchant of the e-commerce platform may also be used to determine which one or more combination rules to acquire for merchandise combination based on the acquired one or more combination rules. For example, a worker or merchant inputs configuration information about the combination rules through an interface provided by the e-commerce platform. Further, one or several combination rules to be selected can be determined by using a preset selection algorithm, so that commodity combination can be performed based on the selected one or several combination rules. For example, the preset selection algorithm may be a calculation model, the parameter of the calculation model may be a current date, a category to which the user belongs, and the like, and the execution of the calculation model outputs an identifier corresponding to at least one combination rule. And acquiring the corresponding at least one combination rule according to the identification corresponding to the at least one combination rule output by the calculation model so as to carry out commodity combination according to the acquired at least one combination.
Further, the recommendation information corresponding to the commodity combination in the embodiment may also be determined based on the category to which the target user belongs. That is, embodiments of the present application may further include the following steps:
105. and determining recommendation information corresponding to the commodity combination according to the category to which the target user belongs.
Wherein the recommendation information includes, but is not limited to, at least one of the following: the recommendation file is suitable for the category users, and the commodity combination price is suitable for the preferential degree corresponding to the category.
For example, the category to which the target user belongs is young, the product combination is a plurality of snack product combinations, and the corresponding recommended text may be "imperative". When the category of the target user is old, the recommended document corresponding to the same commodity combination can be' the children like, and the friends and relatives need to be required.
Or determining the combination price corresponding to the commodity combination according to the preferential rule corresponding to the high-level member if the category to which the target user belongs is the high-level member. If the category of the target user is a common member, determining a combination price corresponding to the commodity combination according to a preferential rule corresponding to the common member.
Still further, the rights and interests information corresponding to the target user may be obtained according to information (such as registration information, etc.) related to the target user. The corresponding rights information for the target user may include, but is not limited to: the method comprises the steps of determining the combined price of the commodity combination based on the rights information of the target user and/or obtaining a plurality of commodity information in the corresponding range of the rights information according to the rights information of the target user.
Further, in the embodiment, the step 103 "displaying the recommendation information corresponding to the commodity combination on the interactive interface" may include:
1031. and displaying recommendation information corresponding to the commodity combination carried by the card container on the interactive interface.
1032. The card container is also provided with a one-key order control.
Referring to the example shown in fig. 3, a card container 25 is displayed on the interactive interface, where the card container 25 carries recommendation information corresponding to the commodity combination, where the recommendation information may include, but is not limited to: recommended text, price, commodity pictures and the like corresponding to each commodity. The card container 25 may occupy only a portion or all of the area in the interactive interface. The card container 25 is a "sliding" (or rolling) container, that is, the user can trigger a sliding operation on the interactive interface, such as a sliding operation in a second direction (perpendicular to the first direction in the figure), and the card container 25 slides, so that the recommended information corresponding to the commodity combination carried by the card container slides and shows.
Still further, the method provided in this embodiment may further include the following steps:
106. and responding to the operation on the one-key menu control, and presenting a half-screen popup window on the interactive interface.
107. And order confirmation information aiming at the commodity combination is displayed in the half-screen popup window.
Referring to the example shown in fig. 3, after the user touches the "buy immediately" control as shown in the left interactive interface in fig. 3, a half-screen popup window 3 is presented on the interactive interface. Order confirmation information displayed in the half-screen popup may include, but is not limited to: configuration address, selected merchandise information, and the like. In addition, the half shell 3 may further include: payment means selection control 33, confirmation payment control 34, etc. After the user touches the payment method selection control 33, a window containing multiple payment method options can be displayed on the interactive interface, and the user can select the target payment method through a click mode. The user may jump to the payment page by touching the confirm payment control 34 to direct the user to complete the payment operation.
In this embodiment, when the step 102 is executed to combine the merchandise information, a plurality of merchandise combinations can be obtained. When a plurality of commodity combinations are combined, the method provided in this embodiment may further include the following steps:
108. classifying a plurality of commodity combinations to obtain a plurality of classifications; at least one commodity combination is corresponding to one category;
109. Displaying labels corresponding to at least part of the classifications in the plurality of classifications on the interactive interface; the first label corresponding to the category to which the commodity combination corresponding to the recommendation information displayed on the interactive interface belongs is highlighted;
110. responding to the sliding operation, and sliding and displaying the recommended information of at least one commodity combination under the corresponding classification of the first label;
111. and responding to the label switching operation, displaying the recommended information corresponding to one commodity combination under the corresponding classification of the second label, and highlighting the second label.
With continued reference to the example shown in fig. 3, a plurality of merchandise combinations are included, each of which corresponds to a respective label, such as "savoury food," "nut stock," "exquisite hair accessory," "make-up wash," and "consumer electronics," among others. The user clicks a certain label, and the recommendation information of the commodity combination corresponding to the label can be displayed on the interaction interface.
The execution body of the information display method provided in the embodiment of the present application may be an information display device, which may be integrated on an electronic device, and the device may be hardware with an embedded program, or may be application software installed in the electronic device, or may be tool software embedded in an operating system of the device, which is not limited in this embodiment of the present application. The electronic device may be a client device. The client device can be any terminal device such as a mobile phone, a tablet computer, an intelligent wearable device and the like. Alternatively, as shown in fig. 4, the execution bodies of steps 101 and 102 in the method provided in the embodiment of the present application are the server device 200, and the execution bodies of steps 103 and 104 are the client device 100. The server device may be a common server, a cloud end, a virtual server, or the like.
An embodiment of an information display method is provided below, where an execution body of the method provided in the embodiment is a server device. Specifically, as shown in fig. 5, the information display method includes:
201. and responding to the request sent by the client, and acquiring a plurality of commodity information.
202. And extracting at least two commodity information from the commodity information to be combined to obtain a commodity combination.
203. And sending the recommendation information corresponding to the commodity combination to a client for displaying on the client, wherein the client can also trigger to execute order confirmation and payment flow for the commodity combination in response to one-key ordering operation for the recommendation information.
In the above 201, the request may be sent after the user touches the application icon through the client 100 to start the application, or the user inputs information in the search box to send the request, or the user touches a control corresponding to a commodity activity through the client to send the request, which is not limited in this embodiment of the present application.
In a specific implementation technical solution, the client may generate the request and send the request to the server after detecting that the target user triggers an opening operation on the application. For example, after the target user opens the application, other recommended welfare contents, such as a single commodity (e.g., a single commodity displayed on page 011 in fig. 6 a) may be first displayed for the target user through the application; if the user refuses to receive the benefit content, an operation to close the page (e.g., page 01) displaying the benefit content is triggered by a corresponding control (e.g., page element 011 shown in FIG. 6 a). To further attract the consumer, the request may be generated to request a more preferential combination of goods recommended for the target user, attracting the consumer to purchase the goods; in addition, before, after or during the generation of the request, some prompt information may be displayed to the target user to prompt the target user that there is a commodity recommendation corresponding to the more preferential commodity activity, and the prompt information may be, but is not limited to, some content as displayed on the page 02 in fig. 6 a. Or, the client may also generate the request and send the request to the server after detecting that the operation is triggered by the commodity activity module corresponding to the commodity combination recommendation displayed on the application of the target user. The commodity activity module may be displayed on a home page or other pages of the application, and fig. 6b shows an example of the commodity activity module being displayed on the home page of the application.
For the specific implementation of 202 and 203, reference is made to the above, and details are not repeated here.
The technical scheme provided by the application can be applied to an electronic commerce Application (APP) scene and also can be applied to an information scene. For example, news information applications recommend combinations of information for users. Specifically, there is follow-up report information of a news event, and news information of follow-up reports before and after the news event can be combined together along time sequence and recommended to users; or, a news event exists, and a plurality of pieces of comment text information aiming at the news event can be combined together to be recommended to the user; etc. That is, the present application further provides an embodiment with wider application scenario, and the information display method provided in this embodiment, as shown in fig. 7, includes the following steps:
301. a plurality of data information is acquired.
302. And extracting at least two data information from the plurality of data information to be combined to obtain an information combination.
303. And displaying the page elements corresponding to the information combinations on an interactive interface.
304. In response to a one-touch processing operation for the page element, a processing operation for the information combination is triggered to be performed.
The specific implementation of step 304 described above may vary for different application scenarios. Namely, the 304 may include:
3041. if the information combination is a commodity combination, responding to the one-key processing operation, and triggering and executing order confirmation and payment flow aiming at the commodity combination;
3042. if the information combination is an image-text combination, at least two image-text information in the image-text combination is acquired and displayed in response to the one-key processing operation.
The technical scheme provided by the embodiment of the application is described below by taking commodity activities (such as second killing activities, time-limited special preferential activities and the like) as an example. Fig. 8 is a schematic flow chart of an information presentation method according to an embodiment of the present application. The method comprises the following steps:
401. acquiring a plurality of commodity information of a network side participating in a commodity activity;
402. combining the plurality of commodity information to obtain at least one commodity combination;
403. displaying the recommendation information corresponding to the at least one commodity combination on the interaction page;
404. and responding to one-key order placing operation triggered by the recommendation information corresponding to the first commodity combination by the user, and triggering and executing order confirmation and payment flow for the first commodity combination.
In 401, the commodity activity refers to a commodity sales promotion activity initiated by a certain e-commerce platform, which is beneficial to improving the flow and conversion of online shops. In particular, the merchandise promotion may be a time limited purchase, such as a time limited fixed amount of optionally a set number (greater than two) of merchandise campaigns. For example, three commodity activities are selected in 0.1 yuan, or the cross-store full deactivation (for example, the full 500 minus 40 activities), the cross-store full purchase of a set number of commodities to share a certain discount activity (for example, the full 2 commodities to share 9 discount activities), and the like are performed, and the commodity activities are not particularly limited in this embodiment.
Aiming at the commodity sales promotion activity initiated by the electronic commerce platform, platform merchants can select part of commodities as sales promotion commodities of the activity through an entrance provided by the electronic commerce platform. After the plurality of commodity information is obtained, the plurality of commodities can be combined according to a certain combination rule according to some parameters (as mentioned above but not limited to commodity pictures, commodity names, commodity attribute information, commodity belongings, commodity warehouse addresses, commodity storage amounts and the like) in the commodity information. For details of the combination rule, reference is made to the above description, and this is not repeated.
What is needed here is that: the number of combined goods may also be defined in the combination rule, for example, the goods information in the combination of goods is defined to be three, four or other numbers.
Based on the following assumptions, a specific implementation showing at least one merchandise combination recommendation is described to name a few examples.
Assume that the number of commodity combinations is 6, wherein the commodity combinations contain at least 2 commodity information.
As shown in example one and referring to fig. 3, after detecting that the target user triggers an application opening operation, in response to the opening operation, a first commodity combination 23 and labels corresponding to part of the 6 commodity combinations are displayed on the interactive interface. Wherein the label a11 corresponding to the first commodity combination 23 is highlighted.
At the first area 21 of the page 2, there are displayed labels corresponding to each of the 5 combinations of goods, such as savoury food, nuts, delicacies, consumer electronics and cosmetic washes. Assume that the label corresponding to the sixth merchandise combination is "furniture department," and the "furniture department" label is in a hidden state. The user may trigger a sliding operation in a first direction as shown in fig. 3, call out the hidden "furniture department" labels for presentation on the interactive interface, with a corresponding one of the labels being scratched away in a hidden state. The first commodity combination 23 includes at least 3 commodity information. The merchandise information included in the first merchandise combination 23 may be carried in a card container on the interactive interface. The card container may also carry a one-touch order control, such as the "buy immediately" control 24 in FIG. 3. The user can trigger the sliding operation in the second direction in the card container to display the hidden commodity information, and part of the commodity information is changed from the display state to the hidden state. Wherein the second direction is perpendicular to the first direction.
It should be noted that, in this embodiment, the commodity information presented in the card container may be commodity correspondence brief information. For example, fig. 3 shows a commodity picture 233 for a commodity such as potato chips in the first commodity combination 23, a commodity title and a recommendation reason 231 (e.g., commodity title "# # leisure potato chip 5 package", recommendation reason "crisp and tasty, and a request for a play"), and a price per sale 232 (i.e., a non-combination selling price). In addition, the method can also display activity information configured for corresponding commodity activities, display identification information corresponding to commodity combination recommendation and the like. The illustrated activity information may include activity document, activity time limit, etc., for example, the illustrated activity information 20 includes activity document "time limit is shared by 0.01 element to three pieces", and "activity end after countdown configuration" 01:28:23 "; and the displayed identification information can be a combined recommendation title which can be used for reflecting a commodity recommendation theme corresponding to the commodity combined recommendation and a corresponding commodity activity, and the identification information 22 corresponding to the first commodity combination 23 is shown as 'three snack pieces 0.01 yuan'. Further, referring to fig. 3, information such as purchase price of the commodity combination may be further shown, for example, information of 0.01, riyi, etc. of 3 pieces shown. After clicking the "buy immediately" control on the interactive interface, the user presents a half-screen popup window 3 on the interactive interface as shown in fig. 3.
The half-screen popup 3 may be displayed, but is not limited to, in a manner that obscures a localized area of the page 2. The content presented on the half-screen popup window 3 may include: the target user's receipt information 31 (e.g., receipt address 32, recipient name, recipient contact), merchandise information included in the merchandise combination, payment method information 33, payment control 34, etc.
Example two, see fig. 9, each combination of articles has no corresponding label. The user switches the commodity combination by triggering a sliding operation in the first direction.
As can be seen from the above examples, by adopting the technical solutions provided in the embodiments of the present application, without the process of adding the product detail page to the shopping cart and clicking the product detail page to place an order on the shopping cart page, the user can place a plurality of products on one key only by one operation.
Fig. 4 shows a schematic structural diagram of an information display system according to an embodiment of the present application. As shown in fig. 8, the commodity recommendation system includes: a server 200 and a client 100; wherein,,
the server 200 is configured to obtain a plurality of commodity information in response to a request sent by the client; extracting at least two commodity information from the commodity information to be combined to obtain a commodity combination; and sending the recommendation information corresponding to the commodity combination to the client 100.
The client 100 is configured to receive recommendation information corresponding to a commodity combination sent by the server; displaying the recommendation information; and triggering to execute order confirmation and payment flow for the commodity combination in response to one-key ordering operation for the recommendation information.
What needs to be explained here is: the details of each step in the information display system provided in this embodiment may be referred to the corresponding content in each embodiment, and will not be described herein. In addition, the information display system provided in this embodiment may further include other part or all of the steps in the foregoing embodiments, and specific reference may be made to the corresponding content of the foregoing embodiments, which is not repeated herein.
The technical scheme provided by the embodiment of the application is also suitable for the scene described below. For example, a user wants to purchase food materials through an application order. Users want to make shredded pork with fish, spicy beancurd, etc. today. The user can input the shredded fish with pork through the search box on the application page. The application program can acquire food materials (such as lettuce, pork fillet, shredded fish sauce, agaric, shallot, ginger, garlic and the like) for making shredded fish based on the search information input by the user, and combine the food materials to form a commodity combination. And displaying the recommendation information corresponding to the commodity combination on the interactive interface, as shown in fig. 10. More specifically, a corresponding control, such as a quantity selection control, a deletion control, and the like, may also be configured on the interactive interface for each item in the combination of items. Or as shown in the figure, the user can delete the commodity by selecting 0 through the quantity selection control without adding a corresponding deletion control. After the user finishes the quantity selection or deletion operation through the control corresponding to each commodity, the user can trigger one-key ordering operation through the "purchase immediately" control on the touch interactive interface so as to enter the order confirmation and payment flow. Namely, the information display method provided in this embodiment may include the following steps:
501. Searching a plurality of commodity information related to information in response to an operation of inputting the information in a search box by a user; wherein the information is a plurality of commodity names or commodity combination topics;
502. extracting at least two commodity information from the commodity information to be combined to obtain a commodity combination;
503. displaying recommendation information corresponding to the commodity combination on an interactive interface;
504. and in response to one-key ordering operation for the recommendation information, triggering and executing order confirmation and payment flow for the commodity combination.
In 501 described above, for example, the user may search for "girl power flow punch-through", which is a commodity combination theme. Accordingly, the plurality of searched commodities related to the girl tide wearing can include, but is not limited to: jacket, inner cover, lower cover, shoes, accessories (earrings, bags, hats, etc.). Alternatively, the user searches for "chafing dish" which is also a commodity combination theme. Accordingly, a plurality of searched commodities related to the chafing dish, namely chafing dish food materials, such as vegetables, meat, disputes, noodles and the like.
For the specific implementation of the steps 502 to 504, reference may be made to the relevant content above, and details are not repeated here.
Fig. 11 shows a block diagram of an information presentation apparatus according to an embodiment of the present application. As shown in fig. 11, the information presentation apparatus includes: the device comprises an acquisition module 61, a combination module 62, a display module 63 and a triggering module 64. Wherein, the obtaining module 61 is used for obtaining a plurality of commodity information. The combination module 62 is configured to extract at least two pieces of merchandise information from the plurality of pieces of merchandise information, and combine the pieces of merchandise information to obtain a merchandise combination. The display module 63 is configured to display the recommendation information corresponding to the commodity combination on the interactive interface. The triggering module 64 is configured to trigger execution of order confirmation and payment procedure for the commodity combination in response to a one-touch ordering operation for the recommendation information.
Further, the combining module 62 is specifically configured to, when extracting at least two pieces of merchandise information from the plurality of pieces of merchandise information to combine the pieces of merchandise information:
acquiring at least one combination rule; extracting at least two commodity information from the plurality of commodity information according to at least one combination rule for combination;
further, the obtaining module 61 is specifically configured to, when obtaining at least one combination rule: acquiring the category to which the target user belongs; and determining at least one matched combination rule from a plurality of combination rules according to the category of the target user.
Still further, the at least one combining rule includes at least one of:
combining the goods of the same merchant;
combining the commodities of the same commodity class;
combining commodities belonging to the same commodity recommendation theme according to a preset commodity recommendation theme;
combining a plurality of commodities of different categories according to preset commodity category matching rules;
combining the multiple commodities with the preferential time periods overlapped;
combining commodities stored in the same warehouse;
combining goods in the same area with the goods delivery address and the goods receiving address;
combining the same commodity of the logistics distribution party;
a plurality of items that can be combined is determined based on the historical order information.
Further, the apparatus provided by the embodiment of the application may further include a determining module. The determining module is used for determining recommendation information corresponding to the commodity combination according to the category to which the target user belongs; wherein the recommendation information includes at least one of: the recommendation file is suitable for the category users, and the commodity combination price is suitable for the preferential degree corresponding to the category.
Further, the display module 63 is specifically configured to, when displaying the recommendation information corresponding to the commodity combination: displaying recommendation information corresponding to the commodity combination carried by the card container on the interactive interface; the card container is also provided with a one-key order control.
Further, the display module 63 is further configured to present a half-screen popup window on the interactive interface in response to an operation on the one-touch menu control; and order confirmation information aiming at the commodity combination is displayed in the half-screen popup window.
Further, when the obtained commodity combination is multiple, the device provided by the embodiment of the application further comprises a classification module. The classification module is used for classifying a plurality of commodity combinations to obtain a plurality of classifications; at least one commodity combination corresponds to one category. The display module is further used for displaying labels corresponding to at least part of the classifications in the plurality of classifications on the interactive interface; the first label corresponding to the category to which the commodity combination corresponding to the recommendation information displayed on the interactive interface belongs is highlighted; responding to the sliding operation, and sliding and displaying the recommended information of at least one commodity combination under the corresponding classification of the first label; and responding to the label switching operation, displaying the recommended information corresponding to one commodity combination under the corresponding classification of the second label, and highlighting the second label.
Further, the acquiring module 61 includes at least one of the following functions when acquiring the plurality of commodity information:
Searching a plurality of commodity information related to information in response to an operation of inputting the information in a search box by a user; wherein the information is a plurality of commodity names or commodity combination topics;
acquiring a plurality of commodity information suitable for preset commodity activities from a commodity set;
and searching out a plurality of commodity information which is interested by the target user from the commodity set.
What needs to be explained here is: the information display device provided in this embodiment may implement the technical solution described in the above information display method embodiment, and the specific implementation principle of each module or unit may refer to the corresponding content in the above information display method embodiment, which is not described herein again.
Fig. 12 is a schematic structural diagram of an information display device according to another embodiment of the present application. As shown in fig. 12, the information presentation apparatus includes: an acquisition module 71, a combination module 72 and a transmission module 73. The acquiring module 71 is configured to acquire a plurality of commodity information in response to a request sent by the client. The combination module 72 is configured to extract at least two pieces of merchandise information from the plurality of pieces of merchandise information to combine the pieces of merchandise information, thereby obtaining a merchandise combination. The sending module 73 is configured to send the recommended information corresponding to the commodity combination to a client for displaying on the client, where the client is further configured to trigger execution of an order confirmation and payment procedure for the commodity combination in response to a one-touch ordering operation for the recommended information.
What needs to be explained here is: the information display device provided in this embodiment may implement the technical solution described in the above information display method embodiment, and the specific implementation principle of each module or unit may refer to the corresponding content in the above information display method embodiment, which is not described herein again.
In another embodiment of the present application, an information display apparatus is similar to fig. 11 in structure. The information display device comprises an acquisition module, a combination module, a display module and a triggering module. The acquisition module is used for acquiring a plurality of data information. The combination module is used for extracting at least two data information from the plurality of data information to be combined, so as to obtain information combination. The display module is used for displaying the page elements corresponding to the information combination on the interactive interface. The triggering module is used for responding to one-key processing operation for the page element and triggering to execute the processing operation for the information combination.
Further, the triggering module is used for:
if the information combination is a commodity combination, responding to the one-key processing operation, and triggering and executing order confirmation and payment flow aiming at the commodity combination;
If the information combination is an image-text combination, at least two image-text information in the image-text combination is acquired and displayed in response to the one-key processing operation.
What needs to be explained here is: the information display device provided in this embodiment may implement the technical solution described in the above information display method embodiment, and the specific implementation principle of each module or unit may refer to the corresponding content in the above information display method embodiment, which is not described herein again.
Fig. 13 is a schematic structural diagram of an electronic device according to an embodiment of the present application. As shown in fig. 13, the electronic device includes: a memory 91 and a processor 92. Wherein the memory 91 is configured to store one or more computer programs/instructions; the processor 92 is coupled to the memory 31 for one or more computer programs/instructions for implementing the information presentation methods provided in the embodiments of the present application as described above.
The memory 91 may be implemented by any type or combination of volatile or non-volatile memory devices, such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic or optical disk.
Further, as shown in fig. 13, the electronic device may further include: communication component 93, power component 94, audio component 95, and display 96. Only some of the components are schematically shown in fig. 13, which does not mean that the electronic device only comprises the components shown in fig. 13.
Accordingly, embodiments of the present application also provide a computer-readable storage medium storing a computer program, where the computer program is executed by a computer and is capable of implementing the steps or functions of the information presentation method provided in the foregoing embodiments.
The methods in this application may be implemented in whole or in part by software, hardware, firmware, or any combination thereof. When implemented in software, may be implemented in whole or in part in the form of a computer program product. Fig. 14 schematically shows a block diagram of a computer program product provided by the present application. The computer program product includes computer program/instructions 1011 which, when executed by a processor such as processor 92 shown in fig. 13, may perform, in whole or in part, the processes or functions of the merchandise recommendation method provided by the embodiments of the present application. The computer may be a general purpose computer, a special purpose computer, a computer network, a network device, a user device, a core network device, an OAM, or other programmable apparatus.
The computer program or instructions may be stored in a computer readable storage medium or transmitted from one computer readable storage medium to another computer readable storage medium, for example, the computer program or instructions may be transmitted from one website site, computer, server, or data center to another website site, computer, server, or data center by wired or wireless means. The computer readable storage medium may be any available medium that can be accessed by a computer or a data storage device such as a server, data center, etc. that integrates one or more available media. The usable medium may be a magnetic medium, e.g., floppy disk, hard disk, tape; but also optical media such as digital video discs; but also semiconductor media such as solid state disks. The computer readable storage medium may be volatile or nonvolatile storage medium, or may include both volatile and nonvolatile types of storage medium.
From the above description of the embodiments, it will be apparent to those skilled in the art that the embodiments may be implemented by means of software plus necessary general hardware platforms, or of course may be implemented by means of hardware. Based on this understanding, the foregoing technical solution may be embodied essentially or in a part contributing to the prior art in the form of a software product, which may be stored in a computer readable storage medium, such as ROM/RAM, a magnetic disk, an optical disk, etc., including several instructions for causing a computer device (which may be a personal computer, a server, or a network device, etc.) to execute the method described in the respective embodiments or some parts of the embodiments.
Finally, it should be noted that: the above embodiments are only for illustrating the technical solution of the present application, and are not limiting thereof; although the present application has been described in detail with reference to the foregoing embodiments, it should be understood by those of ordinary skill in the art that: the technical scheme described in the foregoing embodiments can be modified or some technical features thereof can be replaced by equivalents; such modifications and substitutions do not depart from the spirit and scope of the corresponding technical solutions.
Claims (14)
1. An information display method, comprising:
acquiring a plurality of commodity information;
extracting at least two commodity information from the commodity information to be combined to obtain a commodity combination;
displaying recommendation information corresponding to the commodity combination on an interactive interface;
and in response to one-key ordering operation for the recommendation information, triggering and executing order confirmation and payment flow for the commodity combination.
2. The method of claim 1, wherein extracting at least two commodity information from the plurality of commodity information for combining to obtain a commodity combination comprises:
acquiring at least one combination rule;
And extracting at least two commodity information from the plurality of commodity information according to at least one combination rule to carry out combination.
3. The method of claim 2, wherein obtaining at least one combining rule comprises:
acquiring the category to which the target user belongs;
and determining at least one matched combination rule from a plurality of combination rules according to the category of the target user.
4. The method of claim 2, wherein the at least one combining rule comprises at least one of:
combining the goods of the same merchant;
combining the commodities of the same commodity class;
combining commodities belonging to the same commodity recommendation theme according to a preset commodity recommendation theme;
combining a plurality of commodities of different categories according to preset commodity category matching rules;
combining the multiple commodities with the preferential time periods overlapped;
combining commodities stored in the same warehouse;
combining goods in the same area with the goods delivery address and the goods receiving address;
combining products with same logistics distribution party
A plurality of items that can be combined is determined based on the historical order information.
5. The method according to any one of claims 1 to 4, further comprising:
determining recommendation information corresponding to the commodity combination according to the category to which the target user belongs;
wherein the recommendation information includes at least one of: the recommendation file is suitable for the category users, and the commodity combination price is suitable for the preferential degree corresponding to the category.
6. The method according to any one of claims 1 to 4, wherein displaying the recommendation information corresponding to the commodity combination on an interactive interface includes:
displaying recommendation information corresponding to the commodity combination carried by the card container on the interactive interface;
the card container is also provided with a one-key order control.
7. The method as recited in claim 6, further comprising:
responding to the operation on the one-key menu control, and presenting a half-screen popup window on the interactive interface;
and order confirmation information aiming at the commodity combination is displayed in the half-screen popup window.
8. The method of any one of claims 1 to 4, wherein when the resulting combination of goods is a plurality, the method further comprises:
classifying a plurality of commodity combinations to obtain a plurality of classifications; at least one commodity combination is corresponding to one category;
Displaying labels corresponding to at least part of the classifications in the plurality of classifications on the interactive interface; the first label corresponding to the category to which the commodity combination corresponding to the recommendation information displayed on the interactive interface belongs is highlighted;
responding to the sliding operation, and sliding and displaying the recommended information of at least one commodity combination under the corresponding classification of the first label;
and responding to the label switching operation, displaying the recommended information corresponding to one commodity combination under the corresponding classification of the second label, and highlighting the second label.
9. The method of any one of claims 1 to 4, wherein obtaining a plurality of merchandise information comprises at least one of:
searching a plurality of commodity information related to information in response to an operation of inputting the information in a search box by a user; wherein the information is a plurality of commodity names or commodity combination topics;
acquiring a plurality of commodity information suitable for preset commodity activities from a commodity set;
and searching out a plurality of commodity information which is interested by the target user from the commodity set.
10. An information display method, comprising:
responding to a request sent by a client to acquire a plurality of commodity information;
Extracting at least two commodity information from the commodity information to be combined to obtain a commodity combination;
and sending the recommendation information corresponding to the commodity combination to a client for displaying on the client, wherein the client can also trigger to execute order confirmation and payment flow for the commodity combination in response to one-key ordering operation for the recommendation information.
11. An information display method, comprising:
acquiring a plurality of data information;
extracting at least two data information from the plurality of data information to be combined to obtain an information combination;
displaying page elements corresponding to the information combinations on an interactive interface;
in response to a one-touch processing operation for the page element, a processing operation for the information combination is triggered to be performed.
12. The method of claim 11, wherein in response to a one-touch processing operation for the page element, triggering execution of a processing operation for the information combination comprises:
if the information combination is a commodity combination, responding to the one-key processing operation, and triggering and executing order confirmation and payment flow aiming at the commodity combination;
If the information combination is an image-text combination, at least two image-text information in the image-text combination is acquired and displayed in response to the one-key processing operation.
13. An electronic device comprising a memory and a processor, wherein,
the memory is used for storing a computer program;
the processor is coupled to the memory for executing the computer program stored in the memory for implementing the information presentation method according to any one of claims 1 to 9, or for implementing the information presentation method according to claim 10, or for implementing the information presentation method according to claim 11 or 12.
14. A computer-readable storage medium, characterized in that the computer-readable storage medium has stored thereon a computer program which, when executed, is capable of realizing the information presentation method according to any one of claims 1 to 9, or of realizing the information presentation method according to claim 10, or of realizing the information presentation method according to claim 11 or 12.
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