CN116166906A - Search page optimization layout analysis system and method based on cloud computing - Google Patents
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Abstract
本发明公开了一种基于云计算的检索页面优化布局分析系统及方法,属于页面布局领域,该优化布局分析系统包括设备识别模块、用户数据模块、检索页面优化模块和结果页面优化模块,用过设备识别模块识别当前设备,以调整合适页面大小,适配显示屏幕,通过用户数据模块从云端加载用户的检索页面设置,实现用户不同设备的设置相通,多平台联动,在当前设备加载本用户的个性化页面和检索方案,从检索页面优化模块实现差异化个性化页面布局,切换不同模式,突出呈现高质量推介内容,在页面缩放时始终呈现当前阅读内容,从结果页面优化模块实现对检索结果的优质呈现,屏蔽垃圾网站,优化检索结果,并根据用户反馈,利用云计算迭代优化。
The invention discloses a search page optimization layout analysis system and method based on cloud computing, which belongs to the field of page layout. The optimization layout analysis system includes a device identification module, a user data module, a search page optimization module and a result page optimization module. The device identification module identifies the current device to adjust the appropriate page size and fit the display screen, and loads the user's search page settings from the cloud through the user data module, so that the settings of different devices of the user are connected, and multi-platform linkage is used to load the user's profile on the current device Personalized pages and search schemes, realize differentiated and personalized page layouts from the search page optimization module, switch between different modes, highlight high-quality recommended content, always present the current reading content when the page is zoomed in, and realize search results from the result page optimization module High-quality presentation, blocking spam websites, optimizing search results, and using cloud computing to iteratively optimize based on user feedback.
Description
技术领域technical field
本发明涉及检索页面领域,具体为一种基于云计算的检索页面优化布局分析系统及方法。The invention relates to the field of retrieval pages, in particular to a cloud computing-based retrieval page optimization layout analysis system and method.
背景技术Background technique
检索页面是从各种信息集合中能够找到自己需要的资料或者信息的页面,用户通过检索页面的搜索框输入内容,得到相关的信息。The search page is a page on which you can find the materials or information you need from various information collections. Users input content through the search box on the search page to get relevant information.
检索的方法决定了检索结果,通常检索方法只是尽可能呈现出多的相关内容,以供用户选择,检索页面的布局决定了这些信息的呈现方式,检索页面的布局设计,旨在清晰简明地展示相关内容,捕捉用户的注意力,现有的检索页面信息冗余,检索结果展示不够清晰,且每次检索基于相同逻辑,每次检索结果呈现相同,不具备差异性,无法针对个人用户进行个性化改进,优化页面布局,提升用户检索阅读体验,在页面缩放时,当前阅读内容被隐去,用户无法同屏阅读,尤其是在阅读遥感地图、数据图层和区域范围信息时,当前阅读信息重定位需要再次耗费较多时间。The search method determines the search results. Usually, the search method only presents as much relevant content as possible for users to choose. The layout of the search page determines the presentation of the information. The layout design of the search page is designed to display clearly and concisely Relevant content captures the user's attention, the existing search page information is redundant, the display of search results is not clear enough, and each search is based on the same logic, each search result is the same, there is no difference, and it is impossible to personalize for individual users Optimize the page layout and improve the user's retrieval and reading experience. When the page is zoomed, the current reading content is hidden, and the user cannot read on the same screen, especially when reading remote sensing maps, data layers and area information, the current reading information Relocation takes more time again.
因此,现提出一种基于云计算的检索页面优化布局分析系统及方法来解决上述问题。Therefore, a cloud computing-based search page optimization layout analysis system and method are proposed to solve the above problems.
发明内容Contents of the invention
本发明的目的在于提供一种基于云计算的检索页面优化布局分析系统及方法,以解决上述背景技术中提出的问题。The purpose of the present invention is to provide a system and method for optimizing the layout analysis of retrieval pages based on cloud computing, so as to solve the problems raised in the above-mentioned background technology.
为实现上述目的,本发明提供如下技术方案:一种基于云计算的检索页面优化布局分析系统及方法,其特征在于:该检索页面优化布局分析系统包括设备识别模块、用户数据模块、检索页面优化模块和结果页面优化模块;In order to achieve the above object, the present invention provides the following technical solutions: a system and method for optimizing the layout analysis of search pages based on cloud computing, characterized in that: the system for optimizing the layout analysis of search pages includes a device identification module, a user data module, and a search page optimization system. modules and results page optimization modules;
所述设备识别模块用于检测运行平台,识别设备来匹配合适页面,并提供页面模式选择;The device identification module is used to detect the operating platform, identify the device to match the appropriate page, and provide page mode selection;
使得识别当前设备,并匹配相应的页面,提供多种模式供用户选择,初步优化检索页面的布局;Make it possible to identify the current device and match the corresponding page, provide a variety of modes for users to choose, and initially optimize the layout of the search page;
所述用户数据模块用于识别用户身份,读取用户历史数据和使用习惯,同步至当前设备;The user data module is used to identify the identity of the user, read the user's historical data and usage habits, and synchronize to the current device;
获得用户个性化数据,加载用户的常用网站,得到用户的喜好和阅读习惯;Obtain user personalized data, load the user's frequently used websites, and obtain the user's preferences and reading habits;
所述检索页面优化模块通过云计算,优化当前检索主页面的布局;The retrieval page optimization module optimizes the layout of the current retrieval main page through cloud computing;
使得当前主页面推荐内容精准丰富,用户可以浏览喜爱的内容,找到常用的网站和链接,获得良好的使用体验;Make the recommended content of the current main page accurate and rich, users can browse favorite content, find commonly used websites and links, and obtain a good user experience;
所述结果优化模块用于优化检索结果页面的布局,突出该用户需要的检索结果;The result optimization module is used to optimize the layout of the retrieval result page, highlighting the retrieval results required by the user;
使得检索结果中高价值的链接和页面清晰展现,并以最快速度获取用户的注意力;Make the high-value links and pages in the search results clearly displayed, and get the user's attention as quickly as possible;
根据上述技术方案,所述设备识别模块包括设备检测单元和页面适配单元;According to the above technical solution, the device identification module includes a device detection unit and a page adaptation unit;
所述设备检测单元通过检测当前设备识别码来识别用户使用设备;The device detection unit identifies the device used by the user by detecting the current device identification code;
所述页面适配单元用来按照设备规格来调整页面大小;The page adaptation unit is used to adjust the page size according to the device specifications;
根据上述技术方案,所述用户数据模块包括数据加载单元、本地化配置单元和数据上传单元;According to the above technical solution, the user data module includes a data loading unit, a localization configuration unit and a data uploading unit;
所述数据加载单元用于从云服务器下载登录用户的相关数据,利用云服务器的性能,可以很快完成数据的下载传输;The data loading unit is used to download relevant data of the logged-in user from the cloud server, and the download and transmission of the data can be quickly completed by utilizing the performance of the cloud server;
所述本地化配置单元将加载的数据进行本地化存储,在当前设备生成缓存文件,方便调用,同时生成的文件占用内存小,不会对当前设备造成较大负荷,根据数据,在当前设备初步个性化配置用户的检索页面;The localization configuration unit stores the loaded data locally, and generates a cache file on the current device, which is convenient to call. At the same time, the generated file occupies a small memory and will not cause a large load on the current device. According to the data, the current device initially Personalize the user's retrieval page;
所述数据上传单元将用户的使用数据上传至云服务器,更新用户的使用数据,利于服务器进行云计算,生成更匹配的推荐内容,适应用户的使用和阅读习惯;The data upload unit uploads the user's usage data to the cloud server, updates the user's usage data, facilitates the server to perform cloud computing, generates more matching recommended content, and adapts to the user's usage and reading habits;
根据上述技术方案,所述检索页面优化模块包括内容优化单元、页面元素优化单元和个性化单元;According to the above technical solution, the retrieval page optimization module includes a content optimization unit, a page element optimization unit and a personalization unit;
所述内容优化单元用来根据用户数据,推荐用户喜好的内容,按照用户的阅读习惯安排用户偏好的信息模式,设置合适的信息密度,使得用户回归阅读喜好,优化使用体验;The content optimization unit is used to recommend user-favorite content according to user data, arrange user-preferred information patterns according to user reading habits, and set appropriate information density so that users can return to reading preferences and optimize user experience;
所述页面元素优化单元用于对页面内各元素进行排版和缩放,优化各元素之间的排布比例,并能够在页面缩放时始终显示当前阅读内容;The page element optimization unit is used for typesetting and zooming each element in the page, optimizing the layout ratio between each element, and can always display the current reading content when the page is zoomed;
所述个性化单元用于设置检索页面的各元素,对推荐内容、检索框和页面模式进行更细化的设置,优化布局,符合用户的差异化需求;The personalization unit is used to set the elements of the search page, to set the recommended content, the search box and the page mode in a more detailed manner, to optimize the layout, and to meet the differentiated needs of users;
根据上述技术方案,所述结果页面优化模块包括排序单元、屏蔽单元和评价反馈单元;According to the above technical solution, the result page optimization module includes a sorting unit, a shielding unit and an evaluation feedback unit;
所述排序单元按照一定规则对相关搜索的链接进行排序,突出显示更相关的优质链接;The sorting unit sorts the links of related searches according to certain rules, highlighting more relevant high-quality links;
所述屏蔽单元对危险网站进行智能筛选屏蔽,保护用户的使用安全,提高检索的质量;The shielding unit intelligently screens and shields dangerous websites to protect the safety of users and improve the quality of retrieval;
所述评价反馈单元用于收集用户反馈,并记录到用户数据,优化推荐算法;利用云计算,优化用户的使用和阅读习惯,对用户举报的网站链接进行屏蔽。The evaluation feedback unit is used to collect user feedback, record user data, and optimize recommendation algorithms; use cloud computing to optimize user usage and reading habits, and block website links reported by users.
一种基于云计算的检索页面优化布局分析方法,该方法包括以下步骤:A cloud computing-based search page optimization layout analysis method, the method includes the following steps:
S1、设备识别模块读取设备信息,匹配适应页面;S1. The device identification module reads the device information and matches the adaptation page;
S2、用户数据模块读取用户数据,进行个性化布局优化,完成数据的传输;S2. The user data module reads user data, performs personalized layout optimization, and completes data transmission;
S3、检索页面优化模块优化检索页面的内容推荐布局、页面元素布局和匹配用户的个性化需求;S3. The search page optimization module optimizes the content recommendation layout and page element layout of the search page and matches the individual needs of users;
S4、结果页面优化模块优化搜索的链接布局,记录用户的反馈内容,并优化推荐算法;S4. The result page optimization module optimizes the link layout of the search, records the user's feedback content, and optimizes the recommendation algorithm;
根据上述技术方案,在S1中,所述设备识别模块用于读取设备信息,根据设备匹配合适的页面;用户在不同场景下使用不同设备,在办公区域工作时,通常使用个人电脑,在PC端进行检索,在田野调查或者农业调研时,通常使用移动设备,如手机、平板或者笔记本电脑来检索信息,需要在不同设备之间切换,设备检测单元通过读取当前设备发出的user-agent这个key,来识别当前设备,同时读取用户终端的设备尺寸和大小,是否触屏,将信息放入cookie中,通过cookie和user-agent综合判断,获得更多信息,识别出当前设备;页面适配单元根据设备的尺寸从备选库中选择合适的页面,适应当前设备的显示大小,该模块实现了在不同设备的同步,使得用户在不同使用情境下方便检索;According to the above technical solution, in S1, the device identification module is used to read the device information, and match the appropriate page according to the device; the user uses different devices in different scenarios, and usually uses a personal computer when working in the office area. In field research or agricultural research, mobile devices such as mobile phones, tablets or laptops are usually used to retrieve information, and it is necessary to switch between different devices. The device detection unit reads the user-agent sent by the current device. key to identify the current device, and at the same time read the device size and size of the user terminal, whether it touches the screen, put the information into the cookie, and use the comprehensive judgment of cookie and user-agent to obtain more information and identify the current device; The matching unit selects the appropriate page from the alternative library according to the size of the device to adapt to the display size of the current device. This module realizes the synchronization of different devices, making it easy for users to search in different usage scenarios;
根据上述技术方案,在S2中,所述用户数据模块用来处理用户的相关数据,进行个性化页面布局,同时完成用户相关数据的迭代优化;其中数据加载单元从云服务器加载用户数据,如用户常用地图链接、农业信息网站和遥感图像网站,传输用户的个人信息,阅读习惯,搜索习惯、内容偏好和搜索页面布局,使得农业专业人员进行专业检索;本地化配置单元生成缓存文件,记录用户配置信息,并在当前设备按照配置信息优化页面布局,生成用户常用的页面,更改为用户适用的搜索设置;数据上传单元实时记录用户的操作,包括对搜索页面的更改、搜索设置的变更、搜索记录的更新和对搜索结果的偏好,并实时上传至云服务器,实现用户数据的迭代更新,并将数据传输至云服务器中心,利用云计算分析所有用户的搜索和阅读偏好,根据内容分类用户群体,得到用户群像,关联相关人群,对高频检索农业相关人群进行关联,捕捉农业人群的搜索偏好;According to the above technical solution, in S2, the user data module is used to process user-related data, perform personalized page layout, and simultaneously complete iterative optimization of user-related data; wherein the data loading unit loads user data from the cloud server, such as user Commonly used map links, agricultural information websites and remote sensing image websites transmit users' personal information, reading habits, search habits, content preferences and search page layout, enabling agricultural professionals to conduct professional searches; localization configuration units generate cache files and record user configurations information, optimize the page layout on the current device according to the configuration information, generate the user’s frequently used pages, and change them to the user’s applicable search settings; the data upload unit records the user’s operations in real time, including changes to the search page, search settings, and search records Updates and preferences for search results, and upload them to the cloud server in real time to realize the iterative update of user data, and transmit the data to the cloud server center, use cloud computing to analyze the search and reading preferences of all users, and classify user groups according to the content. Obtain user group portraits, correlate related groups, associate high-frequency search agriculture-related groups, and capture the search preferences of agricultural groups;
根据上述技术方案,在S3中,所述检索页面优化模块用来优化检索页面的布局;其中内容优化单元用于优化推荐内容的展示;以搜索框为中心,推荐内容依次展开,搜索框附近区域是用户聚焦的关注区域,利于推荐内容被关注,推荐内容包括文字、图片和视频形式,对内容的推荐程度进行分级,按照用户的喜好划分权重,Ti=Wp-Wq+α*Wt+β*Wu,每个推荐内容都带有tag,Wp表示该tag被该用户点击的次数,Wq表示该tag被该用户点击不喜欢的次数,Wt表示该内容在n小时内被所有人阅读浏览的次数,Wu表示类似用户对于该内容的点击次数,其中α和β为比例参数,用来限定Wt和Wu的权重比例,根据当前页面大小,将推荐内容区域划分为m*n块区域,利用纯度对比来突出内容,高饱和度的区域用来显示高权重的内容,同时扩大高饱和度区域的大小,扩充该内容的展示范围,该显示办法保证了信息推荐的丰富度,同时突显了用户更关心的内容,体现了内容的区分度;同时引入hard-attention模式,精简内容推荐,用户可选定p个tag,设置展示这些标记这些tag的内容概率为1,其余概率则为0,即Bi=[0,1],当前页面只显示Bi值为1的tag内容,其余都不予显示,以此来精简推荐内容,使得用户聚焦自己关注的内容;所述页面元素优化单元用于灵活修改页面内各元素大小,当页面缩小时,当前阅读内容始终显示,无需操作即可在当前屏幕完全显示,当页面放大时,当前阅读内容始终居中显示;读取主页面的大小,为M*N,M为主页面长度,N为主页面宽度,当前显示的各元素Ai,当进行缩小放大操作时,设置浮动框,框住当前阅读内容并高亮显示,读取浮动框大小为m*n,m为浮动框长度,n为浮动框宽度,浮动框内元素大小为mi*ni,mi为元素Ai长度,ni为元素Ai宽度,当进行放大操作时,大小为Yi*(m*n),浮动框内元素大小为Yi*(mi*ni),Yi为比例系数,位置相对不变;当页面缩小时,浮动框随之缩小,浮动框大小为Zi*(m*n),Zi为比例系数,位置相对不变;最小页面阈值为j*k,j为最小页面长度,k为最小页面宽度,当主页面大小缩小至j*k,浮动框内元素不再缩小,浮动框内元素按照比例排列,保证可阅读性,浮动框外元素进行缩小时不占据显示页面,放大时不占据页面中间位置,该方法使得浮动框内容始终显示在屏幕中,且放大时居中显示,尤其是检索遥感地图时,定位当前显示的位置,当检索页面大小变化时,该方式使得地图其余位置进行自适应缩放,而当前位置仍然显示在屏幕范围内,不会因为检索主页面的缩放信息丢失;所述个性化单元用于满足用户的差异性需求,利用个性化设置按钮,提供给用户更改当前页面背景、颜色、字体、文字大小选项,同时用户可对页面元素进行排版,使之符合使用习惯,该项更改将被保存至云端,用户切换不同设备仍能使用,用户还可以自定义布局模式并命名,保存各种模式,以适应各种检索需求;According to the above technical solution, in S3, the retrieval page optimization module is used to optimize the layout of the retrieval page; wherein the content optimization unit is used to optimize the display of recommended content; with the search box as the center, the recommended content is expanded in sequence, and the area near the search box It is the attention area that users focus on, which is conducive to the attention of recommended content. The recommended content includes text, pictures and videos. The recommendation degree of the content is graded, and the weight is divided according to the user's preference. T i =W p -W q +α*W t +β*W u , each recommended content has a tag, W p represents the number of times the tag is clicked by the user, W q represents the number of times the tag is clicked by the user and W t represents the content in n hours The number of times the content has been read and browsed by everyone, Wu u represents the number of clicks of similar users on the content, where α and β are proportional parameters, which are used to limit the weight ratio of W t and Wu u . According to the current page size, the recommended content area It is divided into m*n block areas, using purity contrast to highlight the content, and the high-saturation area is used to display high-weight content. At the same time, the size of the high-saturation area is expanded to expand the display range of the content. This display method ensures information The richness of recommendations also highlights the content that users are more concerned about, reflecting the degree of content differentiation; at the same time, a hard-attention mode is introduced to simplify content recommendation. Users can select p tags, and set the content probability of displaying these tags as 1, the other probabilities are 0, that is, Bi = [0,1], the current page only displays the tag content with a Bi value of 1, and the rest are not displayed, so as to simplify the recommended content and make users focus on what they care about Content; the page element optimization unit is used to flexibly modify the size of each element in the page. When the page is reduced, the current reading content is always displayed, and can be fully displayed on the current screen without any operation. When the page is enlarged, the current reading content is always displayed in the center ;Read the size of the main page, which is M*N, M is the length of the main page, N is the width of the main page, and each element A i currently displayed, when zooming in and out, set a floating frame to frame the current reading content and Highlight, read the size of the floating box as m*n, m is the length of the floating box, n is the width of the floating box, the size of the elements in the floating box is m i *n i , m i is the length of the element A i , and n i is the element The width of A i , when zooming in, the size is Y i *(m*n), the size of the elements in the floating frame is Y i *(m i *n i ), Y i is the proportional coefficient, and the position is relatively unchanged; when When the page shrinks, the floating frame shrinks accordingly. The size of the floating frame is Z i *(m*n), Z i is the proportional coefficient, and the position is relatively unchanged; the minimum page threshold is j*k, j is the minimum page length, and k is The minimum page width, when the size of the main page is reduced to j*k, the elements in the floating frame are no longer reduced, and the elements in the floating frame are arranged in proportion to ensure readability. When the elements outside the floating frame are reduced, they do not occupy the display page, and when they are enlarged, they do not occupy In the middle of the page, this method makes the content of the floating box always displayed on the screen, and when zoomed in, it is displayed in the center, especially when retrieving remote sensing maps, locate the currently displayed position. When the size of the retrieved page changes, this method makes the rest of the map automatically Adapt to scaling, while the current position is still displayed within the screen range, and will not be lost due to the retrieval of the scaling information of the main page; the personalization unit is used to meet the different needs of users, and uses the personalized setting button to provide users with the ability to change the current page Background, color, font, and text size options. At the same time, users can typesetting page elements to make them conform to usage habits. This change will be saved to the cloud, and users can still use it when switching between different devices. Users can also customize the layout mode and Naming and saving various patterns to suit various retrieval needs;
根据上述方案,在S4中,所述结果页面优化模块用来对检索结果布局进行优化,以更加清晰展示优质检索内容;其中排序单元旨在对搜索引擎的排序结果进行按照用户体验进行微调,通过读取用户数据中用户阅读文字的次数、观看视频的频次、查看图片的次数来判断用户对信息形式的喜好,同时根据用户在不同模式下阅读文字的时长、观看视频的时间和浏览图片的时间来深层次比较用户在不同搜索情况下的选择,将包含高频浏览信息形式的链接前置,同时高亮该信息内容,以吸引用户注意力,对于农业人员来说,该方法检索时对文献内容、遥感图像、动植物图解信息更敏感,利用农业人员更快获得有用信息;所述屏蔽单元用于屏蔽劣质网站,对网址黑名单中的链接进行屏蔽,对每个搜索得到的链接,设置屏蔽按钮,用户点击后将该网站加入用户黑名单,并永不关联该网址,使得用户不会搜索到该网站,直到该用户将此网站从用户黑名单中剔除,并且在云服务器中优化搜索引擎,减少该链接与搜索关键词的相关性;所述评价反馈单元根据用户反馈内容,进行筛选处理,选择有用信息加入负反馈调节机制,优化算法和页面布局;According to the above scheme, in S4, the result page optimization module is used to optimize the layout of the search results to more clearly display the high-quality search content; wherein the sorting unit is designed to fine-tune the sorting results of the search engine according to the user experience, through Read the number of times the user reads the text, the frequency of watching the video, and the number of times the picture is viewed in the user data to judge the user's preference for the form of information, and at the same time, according to the length of time the user reads the text, the time of watching the video and the time of browsing the picture in different modes To deeply compare the user's choices in different search situations, pre-position the link containing high-frequency browsing information, and highlight the content of the information at the same time to attract the user's attention. The content, remote sensing images, and graphic information of animals and plants are more sensitive, and agricultural personnel can obtain useful information faster; the shielding unit is used to shield inferior websites, shield links in the blacklist of URLs, and set Shield button, after the user clicks, the website will be added to the user blacklist, and the URL will never be associated, so that the user will not search for the website until the user removes the website from the user blacklist and optimizes the search in the cloud server The engine reduces the correlation between the link and the search keyword; the evaluation feedback unit performs screening processing according to the user feedback content, selects useful information to add to the negative feedback adjustment mechanism, and optimizes the algorithm and page layout;
与现有技术相比,本发明所达到的有益效果是:Compared with the prior art, the beneficial effects achieved by the present invention are:
1.本发明基于云服务器和云计算,数据传输快捷,存储大量用户数据,提供个性化体验。1. The present invention is based on cloud server and cloud computing, data transmission is fast, a large amount of user data is stored, and personalized experience is provided.
2.本发明优化了检索页面的布局,突出了优质高度关联推荐内容,保证了在页面缩放时仍然能够显示当前阅读内容;设置了不同阅读模式,方便用户在不同情境下使用。2. The present invention optimizes the layout of the search page, highlights the high-quality and highly relevant recommended content, and ensures that the current reading content can still be displayed when the page is zoomed in; different reading modes are set to facilitate users in different situations.
3.本发明优化了检索结果的布局,结合用户个人喜好,前置了用户更能接受的信息形式,结合两种黑名单机制,更好地实现了对劣质网站的屏蔽,同时利用反馈机制,利用云计算优化了算法和布局。3. The present invention optimizes the layout of the search results, combines the user's personal preference, pre-installs information forms that are more acceptable to the user, and combines two blacklist mechanisms to better shield inferior websites. At the same time, the feedback mechanism is used to The algorithm and layout are optimized by using cloud computing.
附图说明Description of drawings
附图用来提供对本发明的进一步理解,并且构成说明书的一部分,与本发明的实施例一起用于解释本发明,并不构成对本发明的限制。在附图中:The accompanying drawings are used to provide a further understanding of the present invention, and constitute a part of the description, and are used together with the embodiments of the present invention to explain the present invention, and do not constitute a limitation to the present invention. In the attached picture:
图1是本发明一种基于云计算的检索页面优化布局分析系统的模块组成结构示意图;Fig. 1 is a schematic diagram of the module composition structure of a search page optimization layout analysis system based on cloud computing in the present invention;
图2是本发明一种基于云计算的检索页面优化布局分析方法的步骤流程示意图;Fig. 2 is a schematic flow chart of the steps of a cloud computing-based search page optimization layout analysis method of the present invention;
图3是本发明一种基于云计算的检索页面优化布局分析方法的检索页面缩放显示图;Fig. 3 is a search page scaling display diagram of a search page optimization layout analysis method based on cloud computing in the present invention;
具体实施方式Detailed ways
下面将结合本发明实施例中的附图,对本发明实施例中的技术方案进行清楚、完整地描述,显然,所描述的实施例仅仅是本发明一部分实施例,而不是全部的实施例。基于本发明中的实施例,本领域普通技术人员在没有做出创造性劳动前提下所获得的所有其他实施例,都属于本发明保护的范围。The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.
如图1~图3所示,本发明提供以下技术方案,一种基于云计算的检索页面优化布局分析系统及方法,其特征在于:该检索页面优化布局分析系统包括设备识别模块、用户数据模块、检索页面优化模块和结果页面优化模块;As shown in Figures 1 to 3, the present invention provides the following technical solutions, a search page optimization layout analysis system and method based on cloud computing, characterized in that: the search page optimization layout analysis system includes a device identification module and a user data module , a search page optimization module and a result page optimization module;
所述设备识别模块用于检测运行平台,识别设备来匹配合适页面,并提供页面模式选择;The device identification module is used to detect the operating platform, identify the device to match the appropriate page, and provide page mode selection;
所述用户数据模块用于识别用户身份,读取用户历史数据和使用习惯,同步至当前设备;获得用户个性化数据,加载用户的常用网站,得到用户的喜好和阅读习惯;The user data module is used to identify the user identity, read the user's historical data and usage habits, and synchronize to the current device; obtain user personalized data, load the user's common website, and obtain the user's preferences and reading habits;
所述检索页面优化模块通过云计算,优化当前检索主页面的布局;The retrieval page optimization module optimizes the layout of the current retrieval main page through cloud computing;
所述结果优化模块用于优化检索结果页面的布局,突出该用户需要的检索结果;The result optimization module is used to optimize the layout of the retrieval result page, highlighting the retrieval results required by the user;
所述设备识别模块包括设备检测单元和页面适配单元;The device identification module includes a device detection unit and a page adaptation unit;
所述设备检测单元通过检测当前设备识别码来识别用户使用设备;The device detection unit identifies the device used by the user by detecting the current device identification code;
所述页面适配单元用来按照设备规格来调整页面大小;The page adaptation unit is used to adjust the page size according to the device specifications;
所述用户数据模块包括数据加载单元、本地化配置单元和数据上传单元;The user data module includes a data loading unit, a localization configuration unit and a data uploading unit;
所述数据加载单元用于从云服务器下载登录用户的相关数据,利用云服务器的性能,可以很快完成数据的下载传输;The data loading unit is used to download relevant data of the logged-in user from the cloud server, and the download and transmission of the data can be quickly completed by utilizing the performance of the cloud server;
所述本地化配置单元将加载的数据进行本地化存储,在当前设备生成缓存文件,方便调用,同时生成的文件占用内存小,不会对当前设备造成较大负荷,根据数据,在当前设备初步个性化配置用户的检索页面;The localization configuration unit stores the loaded data locally, and generates a cache file on the current device, which is convenient to call. At the same time, the generated file occupies a small memory and will not cause a large load on the current device. According to the data, the current device initially Personalize the user's retrieval page;
所述数据上传单元将用户的使用数据上传至云服务器,更新用户的使用数据,利于服务器进行云计算,生成更匹配的推荐内容,适应用户的使用和阅读习惯;The data upload unit uploads the user's usage data to the cloud server, updates the user's usage data, facilitates the server to perform cloud computing, generates more matching recommended content, and adapts to the user's usage and reading habits;
所述检索页面优化模块包括内容优化单元、页面元素优化单元和个性化单元;The retrieval page optimization module includes a content optimization unit, a page element optimization unit and a personalization unit;
所述内容优化单元用来根据用户数据,推荐用户喜好的内容,按照用户的阅读习惯安排用户偏好的信息模式,设置合适的信息密度,使得用户回归阅读喜好,优化使用体验;The content optimization unit is used to recommend user-favorite content according to user data, arrange user-preferred information patterns according to user reading habits, and set appropriate information density so that users can return to reading preferences and optimize user experience;
所述页面元素优化单元用于对页面内各元素进行排版和缩放,优化各元素之间的排布比例,始终显示当前阅读内容;The page element optimization unit is used for typesetting and zooming each element in the page, optimizing the layout ratio between each element, and always displaying the current reading content;
所述个性化单元用于设置检索页面的各元素,对推荐内容、检索框和页面模式进行更细化的设置,优化布局,符合用户的差异化需求;The personalization unit is used to set the elements of the search page, to set the recommended content, the search box and the page mode in a more detailed manner, to optimize the layout, and to meet the differentiated needs of users;
所述结果页面优化模块包括排序单元、屏蔽单元和评价反馈单元;The result page optimization module includes a sorting unit, a shielding unit and an evaluation feedback unit;
所述排序单元按照一定规则对相关搜索的链接进行排序,突出显示更相关的优质链接;The sorting unit sorts the links of related searches according to certain rules, highlighting more relevant high-quality links;
所述屏蔽单元对危险网站进行智能筛选屏蔽,保护用户的使用安全,提高检索的质量;The shielding unit intelligently screens and shields dangerous websites to protect the safety of users and improve the quality of retrieval;
所述评价反馈单元用于收集用户反馈,并记录到用户数据,优化推荐算法;利用云计算,优化用户的使用和阅读习惯,对用户举报的网站链接进行屏蔽。The evaluation feedback unit is used to collect user feedback, record user data, and optimize recommendation algorithms; use cloud computing to optimize user usage and reading habits, and block website links reported by users.
一种基于云计算的检索页面优化布局分析方法,该方法包括以下步骤:A cloud computing-based search page optimization layout analysis method, the method includes the following steps:
S1、设备识别模块读取设备信息,匹配适应页面;S1. The device identification module reads the device information and matches the adaptation page;
S2、用户数据模块读取用户数据,进行个性化布局优化,完成数据的传输;S2. The user data module reads user data, performs personalized layout optimization, and completes data transmission;
S3、检索页面优化模块优化检索页面的内容推荐布局、页面元素布局和匹配用户的个性化需求;S3. The search page optimization module optimizes the content recommendation layout and page element layout of the search page and matches the individual needs of users;
S4、结果页面优化模块优化搜索的链接布局,记录用户的反馈内容,并优化推荐算法;S4. The result page optimization module optimizes the link layout of the search, records the user's feedback content, and optimizes the recommendation algorithm;
在S1中,所述设备识别模块用于读取设备信息,根据设备匹配合适的页面;其中设备检测单元通过读取当前设备发出的user-agent这个key,来识别当前设备,同时读取用户终端的设备尺寸和大小,是否触屏,将信息放入cookie中,通过cookie和user-agent综合判断,获得更多信息,识别出当前设备;页面适配单元根据设备的尺寸从备选库中选择合适的页面,适应当前设备的显示大小;In S1, the device identification module is used to read the device information and match the appropriate page according to the device; wherein the device detection unit identifies the current device by reading the user-agent key issued by the current device, and at the same time reads the user terminal The size and size of the device, touch screen or not, put the information into the cookie, and use the comprehensive judgment of cookie and user-agent to obtain more information and identify the current device; the page adaptation unit selects from the alternative library according to the size of the device Appropriate page, adapting to the display size of the current device;
在S2中,所述用户数据模块用来处理用户的相关数据,进行个性化页面布局,同时完成用户相关数据的迭代优化;其中数据加载单元从云服务器加载用户数据,传输用户的个人信息,阅读习惯,搜索习惯、内容偏好和搜索页面布局;本地化配置单元生成缓存文件,记录用户配置信息,并在当前设备按照配置信息优化页面布局,生成用户常用的页面,更改为用户适用的搜索设置;数据上传单元实时记录用户的操作,包括对搜索页面的更改、搜索设置的变更、搜索记录的更新和对搜索结果的偏好,并实时上传至云服务器,实现用户数据的迭代更新,并将数据传输至云服务器中心,利用云计算分析所有用户的搜索和阅读偏好;In S2, the user data module is used to process user-related data, perform personalized page layout, and simultaneously complete iterative optimization of user-related data; wherein the data loading unit loads user data from the cloud server, transmits user personal information, and reads Habits, search habits, content preferences, and search page layout; the localization configuration unit generates cache files, records user configuration information, and optimizes the page layout on the current device according to the configuration information, generates pages commonly used by users, and changes them to search settings applicable to users; The data upload unit records user operations in real time, including changes to search pages, changes to search settings, updates to search records, and preferences for search results, and uploads them to the cloud server in real time to realize iterative updates of user data and transmit data Go to the cloud server center and use cloud computing to analyze the search and reading preferences of all users;
在S3中,所述检索页面优化模块用来优化检索页面的布局;其中内容优化单元用于优化推荐内容的展示;以搜索框为中心,推荐内容依次展开,搜索框附近区域是用户聚焦的关注区域,利于推荐内容被关注,推荐内容包括文字、图片和视频形式,对内容的推荐程度进行分级,按照用户的喜好划分权重,Ti=Wp-Wq+α*Wt+β*Wu,每个推荐内容都带有tag,Wp表示该tag被该用户点击的次数,Wq表示该tag被该用户点击不喜欢的次数,Wt表示该内容在n小时内被所有人阅读浏览的次数,Wu表示类似用户对于该内容的点击次数,其中α和β为比例参数,用来限定Wt和Wu的权重比例,根据当前页面大小,将推荐内容区域划分为m*n块区域,利用纯度对比来突出内容,高饱和度的区域用来显示高权重的内容,同时扩大高饱和度区域的大小,扩充该内容的展示范围,该显示办法保证了信息推荐的丰富度,同时突显了用户更关心的内容,体现了内容的区分度;同时引入hard-attention模式,精简内容推荐,用户可选定p个tag,设置展示这些标记这些tag的内容概率为1,其余概率则为0,即Bi=[0,1],当前页面只显示Bi值为1的tag内容,其余都不予显示,以此来精简推荐内容,使得用户聚焦自己关注的内容;所述页面元素优化单元用于灵活修改页面内各元素大小,当页面缩小时,当前阅读内容始终显示,无需操作即可在当前屏幕完全显示,当页面放大时,当前阅读内容始终居中显示;读取主页面的大小,为M*N,M为主页面长度,N为主页面宽度,当前显示的各元素Ai,当进行缩小放大操作时,设置浮动框,框住当前阅读内容并高亮显示,读取浮动框大小为m*n,m为浮动框长度,n为浮动框宽度,浮动框内元素大小为mi*ni,mi为元素Ai长度,ni为元素Ai宽度,当进行放大操作时,大小为Yi*(m*n),浮动框内元素大小为Yi*(mi*ni),Yi为比例系数,位置相对不变;当页面缩小时,浮动框随之缩小,浮动框大小为Zi*(m*n),Zi为比例系数,位置相对不变;最小页面阈值为j*k,j为最小页面长度,k为最小页面宽度,当主页面大小缩小至j*k,浮动框内元素不再缩小,浮动框内元素按照比例排列,保证可阅读性,浮动框外元素进行缩小时不占据显示页面,放大时不占据页面中间位置,该方法使得浮动框内容始终显示在屏幕中,且放大时居中显示;所述个性化单元用于满足用户的差异性需求,利用个性化设置按钮,提供给用户更改当前页面背景、颜色、字体、文字大小选项,同时用户可对页面元素进行排版,使之符合使用习惯,该项更改将被保存至云端,用户切换不同设备仍能使用,用户还可以自定义布局模式并命名,保存各种模式,以适应各种检索需求;In S3, the search page optimization module is used to optimize the layout of the search page; wherein the content optimization unit is used to optimize the display of recommended content; with the search box as the center, the recommended content is expanded in turn, and the area near the search box is the focus of the user Area, which is conducive to the attention of the recommended content. The recommended content includes text, pictures and videos. The recommendation degree of the content is graded, and the weight is divided according to the user's preference. T i = W p -W q +α*W t +β*W u , each recommended content has a tag, W p means the number of times the tag is clicked by the user, W q means the number of times the tag is clicked and disliked by the user, W t means the content is read by everyone within n hours The number of browsing times, Wu u represents the number of clicks of similar users on the content, where α and β are proportional parameters, which are used to limit the weight ratio of W t and Wu u , and divide the recommended content area into m*n according to the current page size In the block area, the purity contrast is used to highlight the content. The high-saturation area is used to display high-weight content. At the same time, the size of the high-saturation area is enlarged to expand the display range of the content. This display method ensures the richness of information recommendations. At the same time, it highlights the content that users are more concerned about, reflecting the differentiation of content; at the same time, it introduces the hard-attention mode to simplify content recommendation. Users can select p tags, and set the content probability of displaying these tags to 1, and the remaining probabilities are 1. is 0, that is, Bi = [0,1], the current page only displays the tag content with a Bi value of 1, and the rest are not displayed, so as to simplify the recommended content and allow users to focus on the content they care about; the page The element optimization unit is used to flexibly modify the size of each element in the page. When the page is zoomed out, the current reading content is always displayed, and can be fully displayed on the current screen without any operation. When the page is enlarged, the current reading content is always displayed in the center; read the main page The size is M*N, M is the length of the main page, N is the width of the main page, and each element A i currently displayed, when zooming in and out, set a floating frame to frame the current reading content and highlight it, read Take the size of the floating box as m*n, m is the length of the floating box, n is the width of the floating box, the size of the elements in the floating box is m i *n i , m i is the length of the element A i , and n i is the width of the element A i , when When zooming in, the size is Y i *(m*n), the size of the elements in the floating frame is Y i *(m i *n i ), Y i is the proportional coefficient, and the position is relatively unchanged; when the page is reduced, the floating The frame shrinks accordingly, the size of the floating frame is Z i *(m*n), Zi is the proportional coefficient, and the position is relatively unchanged; the minimum page threshold is j*k, j is the minimum page length, k is the minimum page width, when the main The page size is reduced to j*k, and the elements in the floating frame are no longer reduced. The elements in the floating frame are arranged in proportion to ensure readability. When the elements outside the floating frame are reduced, they do not occupy the display page, and when they are enlarged, they do not occupy the middle position of the page. The method makes the content of the floating frame always displayed on the screen, and is displayed in the center when enlarged; the personalized unit is used to meet the different needs of users, and provides users with the ability to change the background, color, font, and text of the current page by using the personalized setting button At the same time, the user can layout the page elements to make it conform to the usage habits. The change will be saved to the cloud, and the user can still use it when switching between different devices. The user can also customize the layout mode and name it, and save various modes. To meet various retrieval needs;
在S4中,所述结果页面优化模块用来对检索结果布局进行优化,以更加清晰展示优质检索内容;其中排序单元旨在搜索引擎的排序结果进行按照用户体验进行微调,通过读取用户数据中用户阅读文字的次数、观看视频的频次、查看图片的次数来判断用户对信息形式的喜好,同时根据用户在不同模式下阅读文字的时长、观看视频的时间和浏览图片的时间来深层次比较用户在不同搜索情况下的选择,将包含高频浏览信息形式的链接前置,同时高亮该信息内容,以吸引用户注意力;所述屏蔽单元用于屏蔽劣质网站,对网址黑名单中的链接进行屏蔽,对每个搜索得到的链接,设置屏蔽按钮,用户点击后将该网站加入用户黑名单,并永不关联该网址,该网站不被搜索呈现,直到该用户将此网站从用户黑名单中剔除,并且在云服务器中优化搜索引擎,减少该链接与搜索关键词的相关性;所述评价反馈单元根据用户反馈内容,进行筛选处理,选择有用信息加入负反馈调节机制,优化算法和页面布局。In S4, the result page optimization module is used to optimize the layout of the search results to more clearly display the high-quality search content; wherein the sorting unit is designed to fine-tune the sorting results of the search engine according to the user experience, by reading the user data The number of times the user reads text, the frequency of watching videos, and the number of times they view pictures are used to judge the user's preferences for information forms. At the same time, users are compared in depth based on the time spent reading text, watching videos, and viewing pictures in different modes. The selection under different search conditions will include high-frequency browsing information in front of the link, and at the same time highlight the content of the information to attract the user's attention; the shielding unit is used to shield inferior websites and blacklist the links in the URL Blocking, for each searched link, set a blocking button. After the user clicks, the website will be added to the user blacklist, and the URL will never be associated. The website will not be searched and displayed until the user removes this website from the user blacklist and optimize the search engine in the cloud server to reduce the correlation between the link and the search keyword; the evaluation feedback unit performs screening processing according to the user feedback content, selects useful information to add to the negative feedback adjustment mechanism, optimizes the algorithm and the page layout.
实施例1Example 1
在步骤S1中,读取当前设备为平板电脑,大小为1080*768,根据当前页面大小,适配页面,在步骤S2中,当前平板设备加载用户数据,按照用户历史数据,优化页面布局,并实时记录传输用户的操作数据,读取该用户常使用专业搜索模式,对遥感地图的检索需求高,加载当前页面为专业搜索模式,并前置地图搜索功能。In step S1, it is read that the current device is a tablet computer with a size of 1080*768, and the page is adapted according to the current page size. In step S2, the current tablet device loads user data, optimizes the page layout according to user historical data, and Record and transmit the user's operation data in real time, read that the user often uses the professional search mode, and has a high demand for retrieval of remote sensing maps, load the current page as the professional search mode, and pre-install the map search function.
实施例2Example 2
在步骤S2中,对推荐内容的布局进行优化,根据Ti=Wp-Wq+α*Wt+β*Wu,当有热门搜索内容时,Wt为234k,Ti值大,优先突出显示带有该热门tag的内容,通过纯度对比突出该内容,且该内容区域变大,当用户点击不喜欢按钮,即Wq数值变大,Ti值变小,推荐度下降,将在推荐内容中降低该tag内容的权重,通过纯度对比弱化,且该tag的内容区域缩小,根据用户点击率,用户对遥感图像tag内容点击次数多,Wp值高,权重值高,因此较多推荐带遥感图像这一tag的内容,并且利用纯度对比突出,根据用户群体Wu的数值,类似用户群体也对带畜牧业tag的内容点击次数较多,推荐给当前该用户,用户点击不喜欢,Wq值高,权重低,即用户对畜牧业没有偏好,因此减少推荐。在用户进行页面缩放操作时,当前页面大小为1080*768,显示内容为遥感地图上A区和B区,是元素A14和A15,将当前元素放入浮动框,浮动框大小为600*384,当页面缩小至256*256,浮动框按比例缩小,大小为128*56,框内元素对应缩小,相对位置不变,仍然显示遥感地图上A区和B区。In step S2, the layout of the recommended content is optimized. According to T i =W p -W q +α*W t +β*W u , when there is popular search content, W t is 234k, and the value of T i is large. Prioritize and highlight the content with the popular tag, and highlight the content through purity comparison, and the content area becomes larger. When the user clicks the dislike button, the value of W q becomes larger, the value of T i becomes smaller, and the recommendation degree decreases. In the recommended content, the weight of the tag content is reduced, and the purity comparison is weakened, and the content area of the tag is reduced. According to the user click rate, the user clicks more on the remote sensing image tag content, the W p value is high, and the weight value is high. Recommend more content with the tag of remote sensing image, and use the purity comparison to highlight. According to the value of user group Wu u , similar user groups also click more on the content with the animal husbandry tag, recommend it to the current user, and the user clicks no Like, the W q value is high and the weight is low, that is, the user has no preference for animal husbandry, so the recommendation is reduced. When the user performs the page zoom operation, the current page size is 1080*768, and the displayed content is the A area and B area on the remote sensing map, which are elements A 14 and A 15 , and put the current element into the floating frame, and the size of the floating frame is 600* 384, when the page is reduced to 256*256, the floating frame is scaled down to 128*56, the elements in the frame are correspondingly reduced, and the relative positions remain unchanged, still displaying areas A and B on the remote sensing map.
最后应说明的是:以上所述仅为本发明的优选实施例而已,并不用于限制本发明,尽管参照前述实施例对本发明进行了详细的说明,对于本领域的技术人员来说,其依然可以对前述各实施例所记载的技术方案进行修改,或者对其中部分技术特征进行同替换。凡在本发明的精神和原则之内,所作的任何修改、同替换、改进,均应包含在本发明的保护范围之内。Finally, it should be noted that: the above is only a preferred embodiment of the present invention, and is not intended to limit the present invention. Although the present invention has been described in detail with reference to the foregoing embodiments, for those skilled in the art, it still The technical solutions recorded in the foregoing embodiments may be modified, or part of the technical features may be replaced. All modifications, replacements and improvements made within the spirit and principles of the present invention shall be included within the protection scope of the present invention.
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