CN103812898A - A social network information promotion system and information promotion method - Google Patents
A social network information promotion system and information promotion method Download PDFInfo
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- CN103812898A CN103812898A CN201210452998.XA CN201210452998A CN103812898A CN 103812898 A CN103812898 A CN 103812898A CN 201210452998 A CN201210452998 A CN 201210452998A CN 103812898 A CN103812898 A CN 103812898A
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Abstract
The invention provides a social network information promotion system, which comprises: the information promotion server is used for editing and managing promotion information; the mobile communication terminal is in communication connection with the information promotion server through a mobile communication network, and the information promotion server is configured to send promotion information to the mobile communication terminal; the information promotion server also comprises an information forwarding control system, and the information forwarding control system is in bidirectional communication connection with the mobile communication network. The invention also provides an information popularization method of the social network information popularization system, identification information for confirming that the popularization information is read is added during the popularization information transmission, and the server can confirm the opening times of the user after the transmission to obtain real transmission data, so that the users really knowing the popularization information content are counted, and the effectiveness of equal payment and income of merchants and the users to the transmission popularization mode is enhanced.
Description
Technical field
The present invention relates to social networks technology.
Background technology
Social networks is social networking service, is derived from English SNS(Social Network Service) translation, Chinese literal translation is social network services or social network service, free translation is social networking service.Social networks implication comprises hardware, software, service and application, and the phrase forming due to four words more meets Chinese word-building custom, and therefore people carry out acute pyogenic infection of finger tip SNS with social networks traditionally.Social networks is being played the part of important role in people's life, and it has become the part of people life, and information acquisition, thinking and life on people produces immeasurable impact.Social networks becomes people's obtaining information, represents oneself, the window of promotion.
Microblogging marketing is just released one marketing mode based on social networking service, and burning hot along with microblogging expedited the emergence of relevant marketing mode, is exactly microblogging marketing.Everyone can be in Sina, and then microblogging of Netease etc. social networks media accreditation utilizes and upgrade own miniature blog, user's forwarding and reach the object of promotion.
Businessman and user use the benefit after social networking service is promoted to add up the common hop count from the information of checking and each forwards user's bean vermicelli number and calculates the scope that content is disseminated.
The existing this common promotion method that utilizes forwarding capability, its benefit is only to add up hop count and friend's number, cannot learn and have how many people really to recognize promotional content actually, and the benefit statistics that makes to promote is failed better authenticity, is embodied in:
Because statistics benefit data that at present social networking service forwards Extension Model are generally from friend's number of calculating user, do not have any effective mechanism and calculate the number of really seeing promotion message content.For example, if each user friend's number equals certain values, but final businessman not can obtain the benefit of real equal value.Because cannot add up the number of true understanding information, the benefit of promoting is like this invalid for businessman in fact.
Also have in addition a kind of statistics of benefit from the hop count of computing information, can not have equally any effective mechanism and calculate real hop count.Whether information is forwarded to calculating because the statistics number based on forwarding capability only comes from user, if user is the information content that forwards other users, it is invalid for promoter that such data are calculated benefit.
Summary of the invention
The present invention, for overcoming above-mentioned shortcoming, provides a kind of social network information extension system and information popularization method.
A kind of social network information extension system, comprising:
Information popularization server, edits and manages promotion message;
Mobile communication terminal, is connected with described information popularization server communication by mobile communications network, and described information popularization server is configured to send promotion message to mobile communication terminal;
Described information popularization server also comprises an information transmission control system, and described information transmission control system is connected with mobile communications network both-way communication.
Particularly, described mobile communication terminal is mobile phone, personal digital assistant, computer or vehicle-mounted mobile communication equipment.
A kind of social network information promotion method, comprises the following steps:
A. information popularization server sends promotion message to mobile communication terminal, includes the identifying information for confirming that described promotion message is read in described promotion message;
B. mobile communication terminal forwards operation after receiving described promotion message, and described promotion message and forwarding object information are forwarded to information transmission control system;
C. information transmission control system is forwarded to described promotion message according to described forwarding object information the mobile communication terminal that forwards object;
D. the mobile communication terminal that forwards object receives described promotion message, and described identifying information is sent to described information transmission control system, and described information transmission control system carries out counting statistics to described identifying information.
Particularly, in described b step, described mobile communication terminal can select the All Contacts's information in mobile communication terminal to be automatically sent to information transmission control system as forwarding object information, also can select the associated person information of appointment to be manually sent to information transmission control system as forwarding object information.
Particularly, described promotion message is electronic coupons information.
The invention has the beneficial effects as follows:
Extension Model of the present invention is for the ineffectivity of existing social networking service information popularization, by at information popularization server end configuration information transmission control system, in the time that forwarding, promotion message adds the identifying information for confirming that promotion message is read, after forwarding, server can be opened number of times to user and confirms, obtain real forwarding data, thereby statistics is truly recognized the user of promotion message content, strengthen businessman and user and pay and the validity of taking in forwarding the equal of Extension Model.
Accompanying drawing explanation
Fig. 1, the structural representation of social network information extension system of the present invention;
Fig. 2, social network information promotion method flow chart of the present invention.
Embodiment
Below in conjunction with accompanying drawing, the present invention is described in detail.
Fig. 1 is the structural representation of social network information extension system of the present invention, comprising:
As embodiment, mobile communication terminal can be the arbitrary equipment such as mobile phone, personal digital assistant, computer or vehicle-mounted mobile communication equipment.
The flow chart of social network information promotion method of the present invention comprises the following steps referring to accompanying drawing 2:
A. information popularization server sends promotion message to mobile communication terminal, includes the identifying information for confirming that described promotion message is read in promotion message;
B. mobile communication terminal forwards operation after receiving promotion message, and promotion message and forwarding object information are forwarded to information transmission control system;
C. information transmission control system is forwarded to promotion message according to forwarding object information the mobile communication terminal that forwards object;
D. the mobile communication terminal that forwards object receives promotion message, and identifying information is sent to information transmission control system, information transmission control system carries out counting statistics to identifying information, above-mentioned identifying information, it is the unique random code of expressing or implying being generated in each promotion message of writing by information popularization server, this unique random code is identical with the concatenated code of existing microblogging or the invitation code principle of forum, when mobile terminal is received promotion message and opens after reading, the information transmission control system to information popularization server is returned to this unique random code by mobile terminal, thereby complete the accurate metering statistics to promotion message.
As embodiment, mobile communication terminal can select the All Contacts's information in mobile communication terminal to be automatically sent to information transmission control system as forwarding object information, also can select the associated person information of appointment to be manually sent to information transmission control system as forwarding object information.
The present invention has good application benefit for the popularization of electronic coupons especially, by social network information extension system of the present invention and information popularization method, can carry out data statistics to the number of the promotion message content of truly seeing electronic coupons, and pay and take according to the data measurement of statistics is ambilateral.For example, certain businessman needs the user of certain social networking service platform to forward popularization to its electronic coupons information, calculate paying of businessman and user's income according to conventional statistics mode, if user has 10,000 friends, after forwarding, businessman just need to pay 1,000 yuan, but in 10,000 friends of user, really recognize Business Information likely less than 1,000 people.If but use social network information extension system of the present invention and information popularization method to add up data, businessman can recognize that the number of promotion message content removes to pay monobasic according to each, under this agreement, user will use up and make great efforts to promote for businessman, and businessman also more gladly pays the amount of money that is equal to value in the situation that by the time equating benefit.
Finally it should be noted that: above embodiment is only in order to illustrate the present invention and unrestricted technical scheme described in the invention; Although therefore this specification has been described in detail the present invention with reference to each above-mentioned embodiment, it will be understood by those of skill in the art that still and can modify or be equal to replacement the present invention; And all do not depart from technical scheme and the improvement thereof of the spirit and scope of the present invention, it all should be encompassed in claim scope of the present invention.
Claims (5)
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| Application Number | Priority Date | Filing Date | Title |
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| CN201210452998.XA CN103812898A (en) | 2012-11-13 | 2012-11-13 | A social network information promotion system and information promotion method |
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| CN201210452998.XA CN103812898A (en) | 2012-11-13 | 2012-11-13 | A social network information promotion system and information promotion method |
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| CN103812898A true CN103812898A (en) | 2014-05-21 |
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Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN106127516A (en) * | 2016-06-23 | 2016-11-16 | 无锡天脉聚源传媒科技有限公司 | A kind of method and device adding up advertisement putting data |
| CN106302128A (en) * | 2016-08-23 | 2017-01-04 | 天津火炬鑫茂创业服务有限公司 | A kind of information popularization statistical system |
| CN106651353A (en) * | 2016-09-26 | 2017-05-10 | 广州云移信息科技有限公司 | Information-based network payment method and system |
| WO2017206830A1 (en) * | 2016-06-02 | 2017-12-07 | 腾讯科技（深圳）有限公司 | Data processing method, server, client terminal, and data storage medium |
| CN107657471A (en) * | 2016-09-22 | 2018-02-02 | 腾讯科技（北京）有限公司 | A kind of methods of exhibiting of virtual resource, client and plug-in unit |
| CN109218429A (en) * | 2018-09-26 | 2019-01-15 | 深圳市云歌人工智能技术有限公司 | Method, equipment and the storage medium of release information based on target selection |
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| CN107657471A (en) * | 2016-09-22 | 2018-02-02 | 腾讯科技（北京）有限公司 | A kind of methods of exhibiting of virtual resource, client and plug-in unit |
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