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CN103295152B - Commodity sale system and its marketing method - Google Patents

Commodity sale system and its marketing method Download PDF

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Publication number
CN103295152B
CN103295152B CN201210044344.3A CN201210044344A CN103295152B CN 103295152 B CN103295152 B CN 103295152B CN 201210044344 A CN201210044344 A CN 201210044344A CN 103295152 B CN103295152 B CN 103295152B
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information
seller
buyer
user profile
match
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CN103295152A (en
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万毅
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Beijing Jingdong Shangke Information Technology Co Ltd
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Beijing Jingdong Shangke Information Technology Co Ltd
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Abstract

The invention discloses a kind of commodity sale system and its marketing method, the commodity sale system includes a database, for storing the information of the seller and buyer;One information issuing module, for receiving the information of the seller and buyer's input, and store into the database;One matching module, for in the database, match parameter based on each seller and buyer, find the buyer belonging to the match parameter to match with the match parameter of each buyer and the seller respectively, and the user profile of each seller and merchandise news are combined as a vendor information match group and a Bidder Information match group with the user profile of buyer and demand information matched;One reminding module, for being sent corresponding information to the buyer and seller based on each Bidder Information match group and family's information match group.The present invention is capable of the both parties of Successful Transaction by matching, and actively prompts the seller and buyer, so as to effective solution agricultural product region in itself and ageing etc..

Description

Commodity sale system and its marketing method
Technical field
The present invention relates to a kind of commodity sale system and its marketing method, more particularly to a kind of commodity for agricultural product Marketing system and its marketing method.
Background technology
E-commerce platform is a platform that online transaction negotiation is provided for enterprise or individual.For coordinating, integrating letter Cease orderly stream, material stream, cash flow, association, the important place of high efficiency flow.Enterprise, businessman can make full use of ecommerce to put down Platform carries out the business activity of oneself effectively, at low cost.Especially under the overall background that current country greatly develops agricultural, respectively Ground government has all put into effect the policy-system of many sharp agriculture Huinongs, and agricultural has obtained development energetically, although China has had at present A number of agricultural information platform, but in general information platform can not meet agricultural product it is ageing the problems such as, and agricultural production Product have very strong region, ageing in itself.Furthermore most peasants do not possess the ability using internet, it is difficult to greatly Area promotes agriculture informatization system.Still generally occur so agricultural product caused by information asymmetry are unsalable.
The content of the invention
The technical problem to be solved in the present invention is to overcome e-commerce platform of the prior art not solve effectively The defects of farm produce sale, there is provided a kind of commodity sale system and its marketing method, found by active with matching buyer and selling Family, and correspondingly actively prompt seller and buyer, so as to accelerate the sale of agricultural product, so that effectively solution agricultural product are in itself Region and ageing etc..
The present invention is that solve above-mentioned technical problem by following technical proposals:
The invention provides a kind of commodity sale system, is characterized in that the commodity sale system includes:
One database, for storing the user profile and merchandise news and the user profile and demand of buyer letter of the seller Breath;The user profile of the wherein seller includes the contact details of the seller, and the user profile of the buyer includes the contact of buyer Information, the merchandise news include supply of commodities quantity and supply of commodities pricing information, and the demand information includes commodity Quantity required and demand for commodity pricing information;
One information issuing module, for receiving user profile and the user of merchandise news and buyer's input of seller's input Information and demand information, and store into the database;
One matching module, in the database, based on the match parameter of each seller, finding and each institute respectively The buyer belonging to the match parameter that the match parameter of the seller matches is stated, and the user profile of each seller and commodity are believed Cease and be combined as a vendor information match group with the user profile of buyer and demand information matched;The matching module is additionally operable to In the database, based on the match parameter of each buyer, the matching to match with the match parameter of each buyer is found respectively The seller belonging to parameter, and by the user profile of each buyer and demand information and the user profile of the seller matched and business Product information combination is a Bidder Information match group;The match parameter of the seller be the seller merchandise news, of the buyer With the demand information that parameter is buyer;
One reminding module, for the contact letter in the user profile based on the seller in each vendor information match group Breath, by the user profile of the buyer in the vendor information match group and demand information and the user profile and merchandise news of the seller Send to the seller, and the contact details in the user profile based on buyer in each Bidder Information match group, by institute State the user profile of the buyer in Bidder Information match group and the user profile and merchandise news of demand information and the seller send to The buyer.
It is preferred that also include seller's freightage information in the merchandise news of the seller, in the demand information of the buyer Also include buyer's freightage information;The match parameter of the seller is the merchandise news of the seller, and the match parameter of the buyer is to buy The demand information of side.
It is preferred that also include the credit information of the seller in the user profile of the seller, in the user profile of the buyer Yet include the credit information of buyer;The match parameter of the seller for the seller merchandise news and the seller credit information, institute The match parameter for stating buyer is the demand information of buyer and the credit information of buyer.
It is preferred that the matching module is in the database, pass through following formula 1
Formula 1
The matching value of the match parameter of each seller and the match parameter of each buyer is calculated respectively, and by numerical value most The seller and buyer corresponding to big matching value confirm as matching, and by the user profile of each seller and merchandise news with The user profile and demand information of the buyer of matching is combined as a vendor information match group;
The matching module is additionally operable to calculate the matching of each buyer respectively also by formula 1 in the database The matching value of parameter and the match parameter of each seller, and the seller corresponding to the maximum matching value of numerical value and buyer are confirmed as Matching, and the user profile of each buyer and demand information are combined with the user profile and merchandise news of the seller of matching For a Bidder Information match group;
Wherein described Y is matching value, and p1 is supply of commodities pricing information, and p2 is demand for commodity pricing information, and p3 is the seller Credit information, p4 be buyer credit information, p5 is seller's freightage information or buyer's freightage information, and p6 is supply of commodities number Amount, p7 is demand for commodity quantity, and described a1, a2, a3, a4, a5 and a6 are constant.
It is preferred that described information release module includes a word parsing module and/or a speech analysis module, wherein institute Word parsing module is stated to be used to disassembling the text information of the seller and buyer's input into the user profile and commodity letter that are converted into the seller Breath and the user profile and demand information of buyer, and store into the database;The speech analysis module is used to sell The voice messaging of side and buyer's input disassemble the user profile for being converted into the seller and merchandise news and buyer user profile and Demand information, and store into the database.
It is preferred that the text information is short message and/or network text information.
Present invention also offers a kind of commodity selling method, is characterized in using commodity sale system as described above, and Comprise the following steps:
S101, buyer and the seller user profile and merchandise news and the buyer of the seller are inputted by information issuing module User profile and demand information, and store into the database;Following step S102To step S104With step S202To step S204Perform simultaneously;
S102, the matching module in the database, based on the match parameter of each seller, find respectively with it is each The buyer belonging to match parameter that the match parameter of the seller matches;
S103, the user profile and demand of the user profile of each seller and merchandise news and the buyer matched believed Breath is combined as a vendor information match group;
S104, contact letter in the user profile of the reminding module based on the seller in each vendor information match group Breath, by the user profile of the buyer in the vendor information match group and demand information and the user profile and merchandise news of the seller Send to the seller;
S202, the matching module in the database, based on the match parameter of each buyer, find respectively with it is each The seller belonging to match parameter that the match parameter of buyer matches;
S203, the user profile and commodity of the user profile of each buyer and demand information and the seller matched believed Breath is combined as a Bidder Information match group;
S204, contact letter in the user profile of the reminding module based on buyer in each Bidder Information match group Breath, by the user profile of the buyer in the Bidder Information match group and demand information and the user profile and merchandise news of the seller Send to the buyer.
It is preferred that the step S102For the matching module in the database, following formula 1 is passed through
Formula 1
The matching value of the match parameter of each seller and the match parameter of each buyer is calculated respectively, and by numerical value most The seller and buyer corresponding to big matching value confirm as matching;
Wherein described Y is matching value, and p1 is supply of commodities pricing information, and p2 is demand for commodity pricing information, and p3 is the seller Credit information, p4 is the credit information of buyer, and p5 is the freightage information of seller's freightage information or buyer, and p6 is supply of commodities number Amount, p7 is demand for commodity quantity, and described a1, a2, a3, a4, a5 and a6 are constant.
It is preferred that the step S202For the matching module in the database, following formula 1 is passed through
Formula 1
The matching value of the match parameter of each buyer and the match parameter of each seller is calculated respectively, and by numerical value most The seller and buyer corresponding to big matching value confirm as matching;
Wherein described Y is matching value, and p1 is supply of commodities pricing information, and p2 is demand for commodity pricing information, and p3 is the seller Credit information, p4 is the credit information of buyer, and p5 is the freightage information of seller's freightage information or buyer, and p6 is supply of commodities number Amount, p7 is demand for commodity quantity, and described a1, a2, a3, a4, a5 and a6 are constant.
It is preferred that described information release module includes a word parsing module and/or a speech analysis module, and in step Rapid S101In:
The word parsing module text information that the seller and buyer input is disassembled the user profile that is converted into the seller and Merchandise news and the user profile and demand information of buyer, and store into the database;And/or
The speech analysis module voice messaging that the seller and buyer input is disassembled the user profile that is converted into the seller and Merchandise news and the user profile and demand information of buyer, and store into the database.
It is preferred that the text information is short message and/or network text information.
The positive effect of the present invention is:
The present invention commodity sale system and its marketing method by between product vendor and demand business find with With suitable buyer and seller, such as both sides' price, credit and freight etc. come match be capable of Successful Transaction dealing it is double Side.
And the seller and buyer are correspondingly actively prompted, so that both parties can reliably be handed in real time Easy information, so as to help both parties to accelerate the process of sale, so as to effectively solve the region and timeliness of agricultural product in itself Property etc..
Brief description of the drawings
Fig. 1 is the system architecture diagram of the preferred embodiment of the commodity sale system of the present invention.
Fig. 2 is the flow chart of the preferred embodiment of the commodity selling method of the commodity sale system of the present invention.
Embodiment
Present pre-ferred embodiments are provided below in conjunction with the accompanying drawings, to describe technical scheme in detail.
Embodiment:
As shown in figure 1, the commodity sale system of the present embodiment includes a database 1, an information issuing module 2, one matches Module 3 and reminding module 4.
Wherein described database 1 is used for the user profile of the user profile for storing the seller and merchandise news and buyer and needed Seek information.The user profile of the seller includes the contact details of the seller and the credit information of the seller wherein in the present embodiment, described The user profile of buyer includes the contact details of buyer and the credit information of buyer, wherein the contact details are by including electricity Talk about the information structures such as number, name and business location.The merchandise news includes supply of commodities quantity, supply of commodities price Information and seller's freightage information, it can additionally include other merchandise newss, such as the place of production etc., the demand letter as needed Breath includes demand for commodity quantity, demand for commodity pricing information and buyer's freightage information, and this is that can also include it as needed His merchandise news, such as logistics or time of delivery etc..
As shown in figure 1, the described information release module 2 of the present embodiment includes a word parsing module 21 and a voice solution Module 22 is analysed, wherein the word parsing module 21, which is used to disassemble the text information that the seller and buyer input, is converted into the seller's User profile and merchandise news and the user profile and demand information of buyer, and store into the database 1.It is wherein described Text information can be short message and/or network text information etc. the text message that forms of word.I.e. user can be by appointing What mobile terminal or home computer etc. submits the information of the seller.
22 pieces of the speech analysis mould is used to disassembling the voice messaging that the seller and buyer input into the user for being converted into the seller Information and merchandise news and the user profile and demand information of buyer, and store into the database 1.So by described The user of word parsing module 21 and speech analysis module 22, the seller and buyer can pass through phone, short message or Email Released news Deng any-mode, thus particularly convenient for the area such as the traffic such as rural area and contact inconvenience, and it is applied to different crowd.
The matching module 3, based on the match parameter of each seller, is found and each institute respectively in the database 1 The buyer belonging to the match parameter that the match parameter of the seller matches is stated, and the user profile of each seller and commodity are believed Cease and be combined as a vendor information match group A with the user profile of buyer and demand information matched;The matching module is also in institute State in database 1, based on the match parameter of each buyer, find the matching to match with the match parameter of each buyer respectively and join The sellers belonging to number, and by the user profile of each buyer and demand information and the user profile and commodity of the seller matched Information combination is a Bidder Information match group B.The match parameter of the wherein described seller is the merchandise news of the seller and the letter of the seller With information, the match parameter of the buyer is the demand information of buyer and the credit information of buyer, can additionally use other Buyer and the information structure match parameter of the seller, for example, the seller match parameter use the seller merchandise news, it is described to buy The match parameter of side is using demand information of buyer etc..
So matching module 3 described in the present embodiment determines the seller and buyer of each matching using following formula 1.
Formula 1
Wherein described matching module 3 in the database 1, join by the matching for calculating each seller respectively by formula 1 Number and the matching value of the match parameter of each buyer, i.e., by formula 1 by the information of each seller information with all buyers respectively Be calculated matching value, and each seller with the matching value of all buyers by selling corresponding to the maximum matching value of numerical value Side and buyer confirm as matching, and by the user profile of each seller and merchandise news and the user profile of the buyer matched A vendor information match group A is combined as with demand information.
In addition the matching module 3 calculates the matching described in each buyer respectively in the database 1 also by formula 1 The matching value of the match parameter of parameter and each seller, i.e., by formula 1 by the information of each buyer letter with all sellers respectively Matching value is calculated in breath, and in selling corresponding to each buyer matching value maximum with numerical value in the matching value of all sellers Side and buyer confirm as matching, and by the user profile of each buyer and demand information and the user profile of the seller matched A Bidder Information match group B is combined as with merchandise news.
Wherein described Y matching values, p1 are supply of commodities pricing information, and p2 is demand for commodity pricing information, and p3 is the seller's Credit information, p4 are the credit information of buyer, and p5 is seller's freightage information or the freightage information of buyer, and p6 is supply of commodities number Amount, p7 is demand for commodity quantity, and described a1, a2, a3, a4, a5 and a6 are constant.Wherein described a1, a2, a3, a4, a5 and a6 Data can be adjusted as needed.
Contact details in user profile of the reminding module 4 based on the seller in each vendor information match group A, The user profile and merchandise news of the user profile of buyer in the vendor information match group and demand information and the seller are sent out The seller, and the contact details in the user profile based on buyer in each Bidder Information match group B are delivered to, by described in The user profile and demand information of buyer in Bidder Information match group and the user profile and merchandise news of the seller are sent to institute State buyer.So available Transaction Information in real time can be provided for buyer and seller on one's own initiative by the reminding module 4, from And it is easy to user to carry out product trading.
The operation principle of the commodity sale system of the present embodiment includes following step as shown in the commodity selling method in Fig. 2 Suddenly:
Step 101, the word parsing module 21 inputs buyer and the seller short message and/or network text information etc. Text information disassembles the user profile for being converted into the seller and merchandise news and the user profile and demand information of buyer, and stores Into the database 1, the voice messaging that buyer and the seller input is disassembled and is converted into the seller's by the speech analysis module 22 User profile and merchandise news and the user profile and demand information of buyer, and store into the database 1.
Step 102, the matching module 3 calculates of each seller by formula 1 respectively in the database 1 Matching value with parameter Yu the match parameter of each buyer, and the seller corresponding to the maximum matching value of numerical value and buyer are confirmed For matching.
Step 103, by the user profile of each seller and merchandise news and the user profile and need of the buyer matched It is a vendor information match group A to seek information combination.
Step 104, in user profile of the reminding module 4 based on the seller in each vendor information match group A Contact details, by the user profile of the buyer in the vendor information match group A and the user profile of demand information and the seller and Merchandise news is sent to the seller.
Step 105, the matching module 3 calculates described in each buyer respectively in the database 1 by formula 1 Matching value with parameter Yu the match parameter of each seller, and the seller corresponding to the maximum matching value of numerical value and buyer are confirmed For matching.
Step 106, by the user profile of each buyer and demand information and the user profile of the seller matched and business Product information combination is a Bidder Information match group B.
Step 107, the connection in user profile of the reminding module 4 based on buyer in each Bidder Information match group It is information, by the user profile of buyer and the user profile and business of demand information and the seller in the Bidder Information match group B Product information is sent to the buyer.
Although the foregoing describing the embodiment of the present invention, it will be appreciated by those of skill in the art that these It is merely illustrative of, protection scope of the present invention is defined by the appended claims.Those skilled in the art is not carrying on the back On the premise of principle and essence from the present invention, various changes or modifications can be made to these embodiments, but these are changed Protection scope of the present invention is each fallen within modification.

Claims (7)

1. a kind of commodity sale system, it is characterised in that the commodity sale system includes:
One database, for storing the user profile and merchandise news and the user profile and demand information of buyer of the seller;
The user profile of the wherein seller includes the contact details of the seller, and the user profile of the buyer includes the contact of buyer Information, the merchandise news include supply of commodities quantity and supply of commodities pricing information, and the demand information includes commodity Quantity required and demand for commodity pricing information;
One information issuing module, for receiving the user profile and merchandise news and the user profile of buyer's input of seller's input And demand information, and store into the database;
One matching module, in the database, based on the match parameter of each seller, finding sold with each described respectively Buyer belonging to the match parameter that matches of match parameter of side, and by the user profile of each seller and merchandise news with The user profile and demand information of the buyer of matching is combined as a vendor information match group;
The matching module is additionally operable in the database, based on the match parameter of each buyer, find with each buying respectively The seller belonging to the match parameter that matches of match parameter of side, and by the user profile of each buyer and demand information with The user profile and merchandise news of the seller of matching is combined as a Bidder Information match group;
The match parameter of the seller is the merchandise news of the seller, and the match parameter of the buyer is the demand information of buyer;
One reminding module, will for the contact details in the user profile based on the seller in each vendor information match group The user profile and demand information of buyer in the vendor information match group and the user profile and merchandise news of the seller are sent The extremely seller, and the contact details in the user profile based on buyer in each Bidder Information match group, buy described The user profile of buyer and the user profile and merchandise news of demand information and the seller in family's information match group are sent to described Buyer;
Also include seller's freightage information in the merchandise news of the seller, yet including buyer in the demand information of the buyer transports Charge information;
The match parameter of the seller is the merchandise news of the seller, and the match parameter of the buyer is the demand information of buyer;
Also include the credit information of the seller in the user profile of the seller, yet include buyer in the user profile of the buyer Credit information;
The match parameter of the seller is the merchandise news of the seller and the credit information of the seller, and the match parameter of the buyer is to buy The demand information of side and the credit information of buyer;
The matching module in the database, passes through following formula 1
Calculate the matching value of the match parameter of each seller and the match parameter of each buyer respectively, and numerical value is maximum The seller and buyer corresponding to matching value confirm as matching, and by the user profile of each seller and merchandise news and matching Buyer user profile and demand information be combined as a vendor information match group;
The matching module is additionally operable to calculate the match parameter of each buyer respectively also by formula 1 in the database With the matching value of the match parameter of each seller, and the seller corresponding to the maximum matching value of numerical value and buyer are confirmed as Match somebody with somebody, and the user profile of each buyer and demand information are combined as with the user profile of the seller and merchandise news matched One Bidder Information match group;
Wherein described Y is matching value, and p1 is supply of commodities pricing information, and p2 is demand for commodity pricing information, and p3 is the letter of the seller With information, p4 is the credit information of buyer, and p5 is seller's freightage information or buyer's freightage information, and p6 is supply of commodities quantity, p7 For demand for commodity quantity, described a1, a2, a3, a4, a5 and a6 are constant.
2. commodity sale system as claimed in claim 1, it is characterised in that described information release module includes a word solution Module and/or a speech analysis module are analysed, wherein the word parsing module is used for the text information for inputting the seller and buyer The user profile for being converted into the seller and merchandise news and the user profile and demand information of buyer are disassembled, and is stored to the number According in storehouse;
The speech analysis module be used to disassembling the voice messaging that the seller and buyer input the user profile for being converted into the seller and Merchandise news and the user profile and demand information of buyer, and store into the database.
3. commodity sale system as claimed in claim 2, it is characterised in that the text information is short message and/or network Text message.
A kind of 4. commodity selling method, it is characterised in that use commodity sale system as claimed in claim 1, and including with Lower step:
S101, buyer and the seller user profile and the user of merchandise news and buyer of the seller are inputted by information issuing module Information and demand information, and store into the database;
Following step S102To step S104With step S202To step S204Perform simultaneously;
S102, the matching module in the database, based on the match parameter of each seller, find respectively with it is each described The buyer belonging to match parameter that the match parameter of the seller matches;
S103, by the user profile of each seller and merchandise news and the user profile and demand information group of the buyer matched It is combined into a vendor information match group;
S104, contact details in the user profile of the reminding module based on the seller in each vendor information match group, will The user profile and demand information of buyer in the vendor information match group and the user profile and merchandise news of the seller are sent To the seller;
S202, the matching module in the database, based on the match parameter of each buyer, find and each buyer respectively The match parameter that matches of match parameter belonging to the seller;
S203, by the user profile of each buyer and demand information and the user profile and merchandise news group of the seller matched It is combined into a Bidder Information match group;
S204, contact details in the user profile of the reminding module based on buyer in each Bidder Information match group, will The user profile and demand information of buyer in the Bidder Information match group and the user profile and merchandise news of the seller are sent To the buyer;
The step S102For the matching module in the database, following formula 1 is passed through
Calculate the matching value of the match parameter of each seller and the match parameter of each buyer respectively, and numerical value is maximum The seller and buyer corresponding to matching value confirm as matching;
Wherein described Y is matching value, and p1 is supply of commodities pricing information, and p2 is demand for commodity pricing information, and p3 is the letter of the seller With information, p4 is the credit information of buyer, and p5 is seller's freightage information or the freightage information of buyer, and p6 is supply of commodities quantity, P7 is demand for commodity quantity, and described a1, a2, a3, a4, a5 and a6 are constant.
5. commodity selling method as claimed in claim 4, it is characterised in that the step S202It is the matching module in institute State in database, pass through following formula 1
Calculate the matching value of the match parameter of each buyer and the match parameter of each seller respectively, and numerical value is maximum The seller and buyer corresponding to matching value confirm as matching;
Wherein described Y is matching value, and p1 is supply of commodities pricing information, and p2 is demand for commodity pricing information, and p3 is the letter of the seller With information, p4 is the credit information of buyer, and p5 is seller's freightage information or the freightage information of buyer, and p6 is supply of commodities quantity, P7 is demand for commodity quantity, and described a1, a2, a3, a4, a5 and a6 are constant.
6. commodity selling method as claimed in claim 4, it is characterised in that described information release module includes a word solution Module and/or a speech analysis module are analysed, and in step S101In:
The word parsing module disassembles the text information that the seller and buyer input the user profile and commodity for being converted into the seller Information and the user profile and demand information of buyer, and store into the database;And/or
The speech analysis module disassembles the voice messaging that the seller and buyer input the user profile and commodity for being converted into the seller Information and the user profile and demand information of buyer, and store into the database.
7. commodity selling method as claimed in claim 6, it is characterised in that the text information is short message and/or network Text message.
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