CN108876540A

CN108876540A - A kind of closed loop Tourism Marketing system based on big data and across language technology

Info

Publication number: CN108876540A
Application number: CN201810638882.2A
Authority: CN
Inventors: 张慧
Original assignee: Global Tone Communication Technology Qingdao Co Ltd
Current assignee: Global Tone Communication Technology Qingdao Co Ltd
Priority date: 2018-06-20
Filing date: 2018-06-20
Publication date: 2018-11-23

Abstract

A kind of closed loop Tourism Marketing system based on big data and across language technology, including big data database, media module and translation module, big data database includes inspiration excitation module, search for schedule module, decision buys module, stroke warm-up block, on ground consumption module with share propagation module, each module is equipped with data grabber device and data analysis set-up, inspiration excitation module, search for schedule module, decision buys module, stroke warm-up block, on ground, consumption module and sharing propagation module are connect with translation module respectively, translation module is connect with media module, it is exerted oneself by the collaboration of six macroplates, to realize the intersection collaboration of the effect of publicity, so that publicity influence power is persistently and long-term.

Description

A kind of closed loop Tourism Marketing system based on big data and across language technology

Technical field

The closed loop Tourism Marketing system that the present invention relates to a kind of based on big data and across language technology.

Background technique

Currently, the border tourism business in China is in the situation rapidly increased, and inbound tourism becomes the following tourist market development Emphasis, and inbound tourism can have been developed, it is strong also directly to determine whether China can be promoted as really travelling from tourism big country State, how to allow travel in China to go to the world is the problem put in face of all tourism employees.

Summary of the invention

Against the above deficiency, technical problem to be solved by the invention is to provide one kind based on big data and across language technology Closed loop Tourism Marketing system, for each medium promote domestic travel resource.

In order to solve the above technical problems, the technical solution adopted by the present invention is that,

A kind of closed loop Tourism Marketing system based on big data and across language technology, including big data database, media module and Translation module, big data database include inspiration excitation module, search schedule module, decision purchase module, stroke warm-up block, On ground, consumption module is equipped with data grabber device and data analysis set-up, inspiration excitation with propagation module, each module is shared Module, search schedule module, decision purchase module, stroke warm-up block, ground consumption module and share propagation module respectively with Translation module connection, translation module are connect with media module.

While using the above technological means, the present invention will also be used or be combined using following technical scheme.

Inspiration excitation module, search schedule module, decision purchase module, stroke warm-up block, ground consumption module and point Propagation module is enjoyed to be sequentially connected.

Inspiration excitation module, search schedule module, decision are bought module, stroke warm-up block and are all provided in ground consumption module There is detection device.

The media module includes at least facebook, instagram, line, Google.

Big data database is additionally provided with judgment module, and judgment module buys module, row with search schedule module, decision respectively Journey warm-up block judges the use state of media module, and root with propagation module connection, judgment module is shared in ground consumption module Information push is carried out according to use state control disparate modules.

The invention has the advantages that acquiring big data and analyzing need that multilingual language identification science and technology is combined just may be used To realize, and across the language big data closed loop Tourism Marketing system that language technology is combined with big data science and technology, fill up city The blank of field, realizes the innovation of technology.

Detailed description of the invention

Fig. 1 is structure chart of the invention.

Specific embodiment

The present invention is described further with reference to the accompanying drawing.

A kind of closed loop Tourism Marketing system based on big data and across language technology, including big data database, media mould Block and translation module, big data database include inspiration excitation module, search schedule module, decision purchase module, stroke preheating Module is equipped with data grabber device and data analysis set-up, inspiration with propagation module, each module is shared in ground consumption module Excitation module, search schedule module, decision are bought module, stroke warm-up block, are divided in ground consumption module with propagation module is shared It is not connect with translation module, translation module is connect with media module.

In some preferred modes, inspiration excitation module, search schedule module, decision can be bought mould by translation module Block, stroke warm-up block in ground consumption module and are shared the information of propagation module publication and are used with corresponding media module Mainstream speech is translated, it is preferred that mainstream speech includes at least English, French, Russian, Arabic and Spanish.

Inspiration excitation module, search schedule module, decision purchase module, stroke warm-up block, ground consumption module and point It enjoys propagation module to be sequentially connected, by the setting of disparate modules, tourism advertisement is divided into several modules, and between module Equipped with sequence, it may make publicity more complete, and there are corresponding social media and publicity channel in each stage, so that publicity Precise sharpness；And it is not self-existent for passing through between six modules, under the help across language big data, realizes six The collaboration of macroplate is exerted oneself, so that the intersection collaboration of the effect of publicity is realized, so that publicity influence power is persistently and long-term.

Inspiration excitation module, search schedule module, decision are bought module, stroke warm-up block and are all provided in ground consumption module There is detection device；

In some preferred modes, whether detection device is interested in each module for detecting different clients, to judge Whether continue to carry out the client further content push, there are two advantages for the setting of detection device：First, feel in user User will not further be bothered when loseing interest in, prevent user from generating conflict psychology in use, influence subsequent Information popularization, second, when user is interested, this decorum can provide complete tourism scheme, and user is allowed to obtain satisfied body It tests.

The media module includes at least facebook, instagram, line, Google, passes through these mainstreams social activity matchmaker Body issues domestic travel information, can different foreign users publicized, realization contacts client by all kinds of means.

It include to search in facebook, instagram, line, Google media module in some preferred modes Rope schedule module, decision purchase module, stroke warm-up block, ground consumption module with share propagation module, different publicity ranks The corresponding different module of section, reaches the maximization of the effect of publicity.

In some preferred modes, the user in media module can be used or be searched for information and carry out by translation module Translation, and the data grabber device and data analysis set-up of big data database are fed back to, and information is closed to treated Key word extracts, it is preferred that keyword includes purchase, route, with group etc., and then data grabber device and data analysis set-up will be located Information after reason is sent to judgment module, and judgment module is carried out according to keyword in inspiration excitation module, search schedule module, certainly Plan purchase module, stroke warm-up block carry out module selection with propagation module is shared in ground consumption module, for example, judgment module Selection search schedule module, search schedule module pushes to information corresponding in module in media module, for reference.

By translation module, the overseas acquisition and analysis of big data may be implemented, realize accurate under across language big data Promotion.

Traditional marketing has solved the pain spot of domestic marketing during marketing transition to big data, but relates to And overseas marketing communication, big data is acquired and analysis needs that multilingual language identification science and technology is combined just to may be implemented, and incite somebody to action Across the language big data closed loop Tourism Marketing system that language technology is combined with big data science and technology, has filled up the blank in market, real The innovation of technology is showed.

Claims

1. a kind of closed loop Tourism Marketing system based on big data and across language technology, which is characterized in that including big data data Library, media module and translation module, big data database include inspiration excitation module, search schedule module, decision purchase module, Stroke warm-up block is equipped with data grabber device and data analysis with propagation module, each module is shared in ground consumption module Device, inspiration excitation module, search schedule module, decision purchase module, stroke warm-up block, ground consumption module with shares biography Broadcasting module is connect with translation module respectively, and translation module is connect with media module.

2. a kind of closed loop Tourism Marketing method based on big data and across language technology according to claim 1, feature Be, inspiration excitation module, search schedule module, decision purchase module, stroke warm-up block, ground consumption module with shares biography Broadcasting module is sequentially connected.

3. a kind of closed loop Tourism Marketing method based on big data and across language technology according to claim 2, feature It is, inspiration excitation module, search schedule module, decision are bought module, stroke warm-up block and be equipped in ground consumption module Detection device.

4. a kind of closed loop Tourism Marketing method based on big data and across language technology according to claim 1, feature It is, the media module includes at least facebook, instagram, line, Google.

5. a kind of closed loop Tourism Marketing method based on big data and across language technology according to claim 1, feature It is, big data database is additionally provided with judgment module, and judgment module buys module, stroke with search schedule module, decision respectively Warm-up block judges the use state of media module with propagation module connection, judgment module is shared in ground consumption module, and according to Use state controls disparate modules and carries out information push.