CN106339436B - Picture-based shopping method and mobile terminal - Google Patents

Abstract

The invention provides a shopping method based on pictures and a mobile terminal, relates to the technical field of communication, and solves the problems of complex operation and time consumption of the conventional online commodity purchasing process. The method comprises the following steps: acquiring a picture; extracting shopping network link information in the extended information of the picture; generating a shopping image identifier indicating the shopping network link information based on the shopping network link information; displaying the shopping image identifier; the picture comprises commodity information, and the shopping network link information is associated with the commodities in the picture and is used for generating commodity purchase orders corresponding to the commodities in the picture. According to the scheme, when the user browses the picture, the website corresponding to the shopping network link information can be directly accessed through the displayed shopping image identifier, and the user experience is improved.

Description

A picture-based shopping method and mobile terminal

technical field

The present invention relates to the field of communication technologies, and in particular, to a picture-based shopping method and a mobile terminal.

Background technique

With the continuous development of smart mobile terminals, camera functions and front and rear cameras have long become standard. In the current era of e-commerce, the use of photos for advertising on the mobile network can be seen everywhere. For example, we can often see such a scene: in third-party applications such as Weibo and WeChat Moments, we see that a store is promoting various products in the form of pictures. Weibo and WeChat Moments have become publicity platforms for each store. And their stores are often opened on online business platforms such as Xbao and XDong. Then the process for a user to buy a product that he likes is: first exit the current application; then enter a certain online business platform; then find the corresponding merchant; search for the corresponding product information; and finally place an order to buy; the whole process is quite complicated.

It can be seen that, in the existing shopping based on image sharing, it is very troublesome for users to buy a product that they like, the purchase process is complicated and time-consuming, and the user experience is poor.

SUMMARY OF THE INVENTION

Embodiments of the present invention provide a picture-based shopping method and a mobile terminal, so as to solve the problems of complicated and time-consuming operations in the existing online commodity purchase process.

In a first aspect, a picture-based shopping method is provided, including:

get a picture;

extracting the shopping network link information in the extension information of the picture;

generating, based on the shopping network link information, a shopping image identification indicating the shopping network link information;

displaying the shopping image identification;

The picture includes commodity information, the shopping network link information is associated with the commodity in the picture, and the shopping network link information is used to generate a commodity purchase order corresponding to the commodity in the picture.

In a second aspect, a mobile terminal is provided, including:

Get module, used to get a picture;

an extraction module, used for extracting the shopping network link information in the extended information of the picture;

a first generating module, configured to generate a shopping image identification indicating the shopping network link information based on the shopping network link information;

a first display module, used for displaying the shopping image identification;

The picture includes commodity information, and the shopping network link information is associated with the commodity in the picture and is used to generate a commodity purchase order corresponding to the commodity in the picture.

In this way, in the embodiment of the present invention, a picture is obtained first; then the shopping network link information in the extended information of the picture is extracted; then based on the shopping network link information, a shopping image identification indicating the shopping network link information is generated; finally, the shopping image identification is Displaying; wherein the picture includes commodity information, the shopping network link information is associated with the commodity in the picture, and the shopping network link information is used to generate a commodity purchase order corresponding to the commodity in the picture. When browsing pictures, the user can directly access the website corresponding to the shopping network link information through the displayed shopping image identification, which saves the tedious steps of exiting the current application, opening a third-party application and searching for the information corresponding to the picture, which brings the convenience to the user. One-stop seamless shopping experience that enhances the user experience. The problem of cumbersome and time-consuming operation of the existing online commodity purchase process is solved.

Description of drawings

In order to illustrate the technical solutions of the embodiments of the present invention more clearly, the following briefly introduces the accompanying drawings that need to be used in the description of the embodiments of the present invention. Obviously, the drawings in the following description are only some embodiments of the present invention. For those of ordinary skill in the art, other drawings can also be obtained from these drawings without creative labor.

1 is a flowchart of a first embodiment of a picture-based shopping method according to the present invention;

2 is a flowchart of a second embodiment of a picture-based shopping method of the present invention;

3 is a schematic structural diagram of displaying a shopping image identification in a picture-based shopping method of the present invention;

4 is another schematic structural diagram of displaying a shopping image identification in the picture-based shopping method of the present invention;

5 is another flowchart of the second embodiment of the picture-based shopping method of the present invention;

6 is another flowchart of the second embodiment of the picture-based shopping method of the present invention;

FIG. 7 is a schematic structural diagram of a first embodiment of a mobile terminal according to the present invention;

FIG. 8 is another schematic structural diagram of the first embodiment of the mobile terminal of the present invention;

FIG. 9 is another schematic structural diagram of the first embodiment of the mobile terminal of the present invention;

10 is a schematic structural diagram of a second embodiment of a mobile terminal according to the present invention;

FIG. 11 is a schematic structural diagram of a third embodiment of a mobile terminal according to the present invention.

Detailed ways

The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are part of the embodiments of the present invention, but not all of the embodiments. Based on the embodiments of the present invention, all other embodiments obtained by those of ordinary skill in the art without creative efforts shall fall within the protection scope of the present invention.

Method first embodiment

As shown in FIG. 1 , the image-based shopping method according to the embodiment of the present invention includes:

Step 101, acquiring a picture.

Here, the picture may be a picture downloaded from an online social platform or a picture obtained through other paths.

Step 102: Extract the shopping network link information in the extended information of the picture.

Here, if the extended information of the picture includes shopping network link information, the shopping network link information is extracted.

The merchant or advertiser can pre-edit the extended information of the picture to add the shopping network link information, and share the picture with the shopping network link information added on the network social platform, or directly forward it to others.

Step 103 , based on the shopping network link information, generate a shopping image identification indicating the shopping network link information.

Here, based on the extracted shopping network link information, a shopping image identifier indicating the shopping network link information is generated, so that the user can intuitively know that the picture is linked with the shopping network link information.

Step 104, displaying the shopping image identification.

The picture includes commodity information, the shopping network link information is associated with the commodity in the picture, and the shopping network link information is used to generate a commodity purchase order corresponding to the commodity in the picture.

Here, the shopping image identifier is displayed, so that the user can directly access the website corresponding to the shopping network link information through the shopping image identifier, thereby realizing operations such as shopping.

For example, a business has shared picture B on an online social platform, and the extended information of picture B includes the network link information of the product displayed by picture B on the network platform C. When the user browses the B picture shared by the merchant through the mobile terminal, the mobile terminal extracts the extension information of the B picture including the shopping network link information, and generates and displays the shopping image identification indicating the shopping network link information based on the shopping network link information. The user can directly access the website of the product displayed in the B picture on the C network platform through the shopping image logo, realizing a one-stop seamless shopping experience.

The image-based shopping method according to the embodiment of the present invention enables the user to directly access the website corresponding to the shopping network link information through the displayed shopping image identifier when browsing the image, thereby eliminating the need to exit the current application, open a third-party application and search for the corresponding image It brings users a one-stop seamless shopping experience and improves the user experience. The problem of cumbersome and time-consuming operation of the existing online commodity purchase process is solved.

Method Second Embodiment

As shown in FIG. 2 , the image-based shopping method according to the embodiment of the present invention includes:

Step 201, acquiring a picture.

Here, the picture may be a picture downloaded from an online social platform or a picture obtained through other paths.

Step 202, extracting at least one link address in the exchangeable image file information of the picture.

Here, if the exchangeable image file (exif, exchangeable image file format) information of the picture includes a link address, at least one link address in the exif information of the picture is extracted.

Among them, merchants or advertisers can pre-edit the exif information of the picture to add a link address, and share the picture with others when needed, so as to guide others to the specified link address and realize quick shopping.

Step 203: Select a link address that satisfies a preset security address condition from at least one link address as the shopping network link information.

Here, only the link addresses that satisfy the preset security address conditions are selected as the shopping network link information, which ensures the security of network access.

Step 204 , based on the shopping network link information, generate a shopping image identification indicating the shopping network link information.

Here, based on the extracted shopping network link information, a shopping image identifier indicating the shopping network link information is generated, so that the user can intuitively know that the picture is linked with the shopping network link information.

Step 205, displaying the shopping image identification on the picture or displaying the shopping image identification in the operation menu of the picture.

Among them, the operation menu and the picture are displayed in different areas of the same interface at the same time.

The picture includes commodity information, the shopping network link information is associated with the commodity in the picture, and the shopping network link information is used to generate a commodity purchase order corresponding to the commodity in the picture.

Here, as a preferred implementation, as shown in FIG. 3 , the shopping image identification 2 can be superimposed and displayed on the picture 1, so that the user can intuitively see the shopping image identification 2, and directly access the shopping through the shopping image identification 2 The website corresponding to the network link information, so as to realize operations such as shopping.

As another preferred implementation, as shown in FIG. 4 , the shopping image identifier 2 can be displayed in the operation menu of the image 1, so that the user can directly access the website corresponding to the shopping network link information through the shopping image identifier 2, and It will not affect the integrity of picture 1, and ensure the picture preview effect.

For example, a business has shared picture B on an online social platform, and the exif information of picture B includes the network link information of the product displayed in picture B on the network platform C. When the user browses the B picture shared by the merchant on the mobile terminal, the mobile terminal extracts the link address in the exif information of the B picture; selects the link address that satisfies the preset security address conditions from the extracted link address as the shopping network link information; From the shopping network link information, a shopping image identification indicating the shopping network link information is generated; finally, the shopping image identification is displayed on the picture or in the operation menu of the picture. Through the shopping image logo, users can directly access the website of the product displayed in the B picture on the C network platform, realizing a one-stop seamless shopping experience.

The image-based shopping method according to the embodiment of the present invention enables the user to directly access the website corresponding to the shopping network link information through the displayed shopping image identifier when browsing the image, thereby eliminating the need to exit the current application, open a third-party application and search for the corresponding image It brings users a one-stop seamless shopping experience and improves the user experience. And the link address corresponding to the shopping network link information satisfies the preset security address condition, which ensures the security of network access. The problem of cumbersome and time-consuming operation of the existing online commodity purchase process is solved.

Wherein, the steps of the above step 204 include:

Step 2041: Determine a pre-stored image of a preset size as the shopping image identifier.

Here, as shown in FIGS. 3 and 4 , a pre-stored image of a preset size can be used as the shopping image identification.

Step 2042: Establish a link relationship between the shopping image identifier and the shopping network link information.

Here, by establishing a link relationship between the shopping image identifier and the shopping network link information, it is convenient to search for the corresponding shopping network link information according to the shopping image identifier.

Preferably, as shown in FIG. 5, after the above step 205, the method may further include:

Step 206: Receive a first click operation on the shopping image identification.

Here, the interface jump is triggered by receiving the user's click operation on the shopping image identifier.

Step 207: Control the interface where the shopping image identification is located to jump to the link details interface of the shopping network link information.

The shopping network link information is a link address of a preset shopping network platform corresponding to the product in the picture.

At this time, after receiving the user's click operation on the shopping image logo, control the interface where the shopping image logo is located to jump to the link details interface of the shopping network link information, that is, jump to a shopping network platform corresponding to the product in the picture, so that the user can Directly choose to place an order to buy goods or browse similar goods on the shopping network platform.

Preferably, as shown in FIG. 6, after the above step 205, the shown method may further include:

Step 208: Receive a second click operation on the shopping image identification.

Here, the display of the shopping network link information is triggered by receiving the user's click operation on the shopping image identifier.

Step 209, displaying shopping network link information.

Here, after receiving the user's click operation on the shopping image identifier, the shopping network link information is displayed, that is, the link address of at least one shopping network platform corresponding to the product in the picture is displayed.

Step 2010: Receive an operation for selecting a link address in the shopping network link information.

Here, the user can select an address to access from among the link addresses of the displayed shopping network link information.

Step 2011: Open the link details interface of the link address corresponding to the selection operation.

Wherein, the shopping network link information includes the link address of at least one shopping network platform corresponding to the commodity in the picture.

Here, the link details interface corresponding to the link address selected by the user is opened.

At this time, after receiving the user's click operation on the shopping image identification, the shopping network link information is displayed, that is, the link address of at least one shopping network platform corresponding to the product in the picture is displayed; after receiving a link address selected by the user, the link address is opened again The link details interface, that is, jump to a shopping network platform corresponding to the product in the picture, so that the user can directly choose to place an order to buy a product or browse similar products on the shopping network platform. In addition, users can select the shopping network platform to be accessed according to their own needs, which is convenient for users to use and improves user experience.

Further, in the link details interface, the method further includes:

Step 2012, when receiving the purchase instruction for the product in the link details interface, generate a product purchase order.

The link details interface includes a shopping details interface corresponding to the product in the picture.

At this time, after the terminal jumps to the shopping details interface corresponding to the product in the picture, and receives the user's purchase instruction for the product, a product purchase order is generated, thereby bringing a one-stop seamless shopping experience to the user.

Wherein, in the above-mentioned step 202, at least one link address in the exif information of the picture may be extracted when the identification instruction for the picture input by the user is received. For example, the terminal may receive an identification instruction for the picture input by the user by recognizing that the user presses the picture for a long time.

The picture-based shopping method according to the embodiment of the present invention efficiently utilizes pictures containing shopping network link information, which can more conveniently guide users to consume. While ensuring access security, the method saves the tedious steps of exiting the current application, opening a third-party application and searching for information corresponding to the picture, thereby bringing a one-stop seamless shopping experience to the user and improving the user experience. The problem of cumbersome and time-consuming operation of the existing online commodity purchase process is solved.

The first embodiment of the mobile terminal

FIG. 7 is a structural diagram of a mobile terminal according to an embodiment of the present invention. The mobile terminal 700 shown in FIG. 7 includes:

The obtaining module 701 is used to obtain a picture.

Here, the picture may be a picture downloaded from an online social platform or a picture obtained through other paths.

The extracting module 702 is configured to extract the shopping network link information in the extension information of the picture acquired by the acquiring module 701 .

Here, if the extended information of the picture includes shopping network link information, the shopping network link information is extracted.

The merchant or advertiser can pre-edit the extended information of the picture to add the shopping network link information, and share the picture with the shopping network link information added on the network social platform, or directly forward it to others.

The first generating module 703 is configured to generate a shopping image identifier indicating the shopping network link information based on the shopping network link information extracted by the extracting module 702 .

Here, based on the extracted shopping network link information, a shopping image identifier indicating the shopping network link information is generated, so that the user can intuitively know that the picture is linked with the shopping network link information.

The first display module 704 is configured to display the shopping image identification generated by the first generation module 703 .

The picture includes commodity information, the shopping network link information is associated with the commodity in the picture, and the shopping network link information is used to generate a commodity purchase order corresponding to the commodity in the picture.

Here, the shopping image identifier is displayed, so that the user can directly access the website corresponding to the shopping network link information through the shopping image identifier, thereby realizing operations such as shopping.

For example, a business has shared picture B on an online social platform, and the extended information of picture B includes the network link information of the product displayed by picture B on the network platform C. When the user browses the B picture shared by the merchant through the mobile terminal, the mobile terminal extracts the extension information of the B picture including the shopping network link information, and generates and displays the shopping image identification indicating the shopping network link information based on the shopping network link information. The user can directly access the website of the product displayed in the B picture on the C network platform through the shopping image logo, realizing a one-stop seamless shopping experience.

The mobile terminal 700 according to the embodiment of the present invention enables the user to directly access the website corresponding to the shopping network link information through the displayed shopping image identifier when browsing pictures, saving the need to exit the current application, open a third-party application and search for information corresponding to the picture It brings users a one-stop seamless shopping experience and improves the user experience. The problem of cumbersome and time-consuming operation of the existing online commodity purchase process is solved.

Preferably, as shown in Figures 8 and 9, the extraction module 702 includes:

The extraction sub-module 7021 is configured to extract at least one link address in the exchangeable image file information of the picture acquired by the acquisition module 701 .

Here, if the exchangeable image file (exif, exchangeable image file format) information of the picture includes a link address, at least one link address in the exif information of the picture is extracted.

Among them, merchants or advertisers can pre-edit the exif information of the picture to add a link address, and share the picture with others when needed, so as to guide others to the specified link address and realize quick shopping.

The selection sub-module 7022 is configured to select, from at least one link address extracted by the extraction sub-module 7021, a link address that satisfies a preset security address condition as the shopping network link information.

Here, only the link addresses that satisfy the preset security address conditions are selected as the shopping network link information, which ensures the security of network access.

Preferably, the first display module 704 includes:

The display sub-module 7041 is used for displaying the shopping image identification generated by the first generating module 703 on the picture or displaying the shopping image identification generated by the first generating module 703 in the operation menu of the picture. Among them, the operation menu and the picture are displayed in different areas of the same interface at the same time.

Here, as a preferred implementation, as shown in FIG. 3 , the shopping image identification 2 can be superimposed and displayed on the picture 1, so that the user can intuitively see the shopping image identification 2, and directly access the shopping through the shopping image identification 2 The website corresponding to the network link information, so as to realize operations such as shopping.

As another preferred implementation, as shown in FIG. 4 , the shopping image identifier 2 can be displayed in the operation menu of the image 1, so that the user can directly access the website corresponding to the shopping network link information through the shopping image identifier 2, and It will not affect the integrity of picture 1, and ensure the picture preview effect.

Wherein, the first generation module 703 includes:

The determination sub-module 7031 is configured to determine a pre-stored image of a preset size as a shopping image identifier.

Here, as shown in FIGS. 3 and 4 , a pre-stored image of a preset size can be used as the shopping image identification.

The establishment sub-module 7032 is configured to establish a link relationship between the shopping image identification determined by the determination sub-module 7031 and the shopping network link information extracted by the extraction module 702 .

Here, by establishing a link relationship between the shopping image identifier and the shopping network link information, it is convenient to search for the corresponding shopping network link information according to the shopping image identifier.

Preferably, as shown in FIG. 8 , the mobile terminal 700 may further include:

The first receiving module 705 is configured to receive a first click operation on the shopping image identifier displayed by the first display module 704 .

Here, the interface jump is triggered by receiving the user's click operation on the shopping image identifier.

The jumping module 706 is configured to control the interface where the shopping image identification is located to jump to the link details interface of the shopping network link information extracted by the extracting module 702 .

The shopping network link information is a link address of a preset shopping network platform corresponding to the product in the picture.

At this time, after receiving the user's click operation on the shopping image logo, control the interface where the shopping image logo is located to jump to the link details interface of the shopping network link information, that is, jump to a shopping network platform corresponding to the product in the picture, so that the user can Directly choose to place an order to buy goods or browse similar goods on the shopping network platform.

Preferably, as shown in FIG. 9 , the mobile terminal 700 may further include:

The second receiving module 707 is configured to receive a second click operation on the shopping image identifier displayed by the first display module 704 .

Here, the display of the shopping network link information is triggered by receiving the user's click operation on the shopping image identifier.

The second display module 708 is configured to display the shopping network link information extracted by the extraction module 702 .

Here, after receiving the user's click operation on the shopping image identifier, the shopping network link information is displayed, that is, the link address of at least one shopping network platform corresponding to the product in the picture is displayed.

The third receiving module 709 is configured to receive a selection operation of the link address in the shopping network link information displayed by the second display module 708 .

Here, the user can select an address to access from among the link addresses of the displayed shopping network link information.

The opening module 7010 is used to open the link details interface of the link address corresponding to the selection operation received by the third receiving module 709 .

Wherein, the shopping network link information includes the link address of at least one shopping network platform corresponding to the commodity in the picture.

Here, the link details interface corresponding to the link address selected by the user is opened.

At this time, after receiving the user's click operation on the shopping image identification, the shopping network link information is displayed, that is, the link address of at least one shopping network platform corresponding to the product in the picture is displayed; after receiving a link address selected by the user, the link address is opened again The link details interface, that is, jump to a shopping network platform corresponding to the product in the picture, so that the user can directly choose to place an order to buy a product or browse similar products on the shopping network platform. In addition, users can select the shopping network platform to be accessed according to their own needs, which is convenient for users to use and improves user experience.

Further, in the link details interface, the mobile terminal 700 further includes:

The second generation module 7011 is configured to generate a commodity purchase order when receiving a purchase instruction for the commodity in the link details interface;

The link details interface includes a shopping details interface corresponding to the product in the picture.

At this time, after the terminal jumps to the shopping details interface corresponding to the product in the picture, and receives the user's purchase instruction for the product, a product purchase order is generated, thereby bringing a one-stop seamless shopping experience to the user.

The mobile terminal 700 in the embodiment of the present invention efficiently utilizes pictures containing shopping network link information, which can more conveniently guide users to consume. While ensuring access security, the method saves the tedious steps of exiting the current application, opening a third-party application and searching for information corresponding to the picture, thereby bringing a one-stop seamless shopping experience to the user and improving the user experience. The problem of cumbersome and time-consuming operation of the existing online commodity purchase process is solved.

Second embodiment of mobile terminal

FIG. 10 is a block diagram of a mobile terminal according to another embodiment of the present invention. The mobile terminal 1000 shown in FIG. 10 includes: at least one processor 1001 , memory 1002 , at least one network interface 1004 and user interface 1003 . The various components in mobile terminal 1000 are coupled together by bus system 1005 . It is understood that the bus system 1005 is used to implement the connection communication between these components. In addition to the data bus, the bus system 1005 also includes a power bus, a control bus, and a status signal bus. However, for the sake of clarity, the various buses are labeled as bus system 1005 in FIG. 10 .

Among them, the user interface 1003 may include a display, a keyboard or a pointing device (eg, a mouse, a trackball, a touch pad or a touch screen, etc.).

It can be understood that the memory 1002 in the embodiment of the present invention may be a volatile memory or a non-volatile memory, or may include both volatile and non-volatile memory. The non-volatile memory may be Read-Only Memory (ROM), Programmable Read-Only Memory (PROM), Erasable Programmable Read-Only Memory (ErasablePROM, EPROM), Electrically Erasable Program read-only memory (Electrically EPROM, EEPROM) or flash memory. The volatile memory may be Random Access Memory (RAM), which is used as an external cache. By way of example and not limitation, many forms of RAM are available, such as Static RAM (SRAM), Dynamic RAM (DRAM), Synchronous DRAM (SDRAM), Double data rate synchronous dynamic random access memory (DoubleDataRateSDRAM, DDRSDRAM), enhanced synchronous dynamic random access memory (Enhanced SDRAM, ESDRAM), synchronous link dynamic random access memory (SynchlinkDRAM, SLDRAM) and direct memory bus random access Memory (DirectRambusRAM, DRRAM). The memory 1002 of the systems and methods described herein is intended to include, but not be limited to, these and any other suitable types of memory.

In some embodiments, memory 1002 stores the following elements, executable modules or data structures, or a subset thereof, or an extended set of them: an operating system 10021 and applications 10022.

The operating system 10021 includes various system programs, such as a framework layer, a core library layer, a driver layer, etc., for implementing various basic services and processing hardware-based tasks. The application program 10022 includes various application programs, such as a media player (MediaPlayer), a browser (Browser), etc., for implementing various application services. A program for implementing the method of the embodiment of the present invention may be included in the application program 10022 .

In this embodiment of the present invention, by calling the program or instruction stored in the memory 1002, specifically, the program or instruction stored in the application program 10022, the processor 1001 is used to acquire a picture; Network link information; based on the shopping network link information, generate a shopping image identification indicating the shopping network link information; display the shopping image identification; wherein, the picture includes commodity information, the shopping network link information is associated with the commodity in the picture, and the shopping network link The information is used to generate a product purchase order corresponding to the product in the picture.

The methods disclosed in the above embodiments of the present invention may be applied to the processor 1001 or implemented by the processor 1001 . The processor 1001 may be an integrated circuit chip with signal processing capability. In the implementation process, each step of the above-mentioned method can be completed by an integrated logic circuit of hardware in the processor 1001 or an instruction in the form of software. The above-mentioned processor 1001 may be a general-purpose processor, a digital signal processor (Digital Signal Processor, DSP), an application specific integrated circuit (Application Specific Integrated Circuit, ASIC), an off-the-shelf programmable gate array (Field Programmable Gate Array, FPGA) or other programmable logic devices, discrete gates. Or transistor logic devices, discrete hardware components. Various methods, steps, and logical block diagrams disclosed in the embodiments of the present invention can be implemented or executed. A general purpose processor may be a microprocessor or the processor may be any conventional processor or the like. The steps of the method disclosed in conjunction with the embodiments of the present invention may be directly embodied as executed by a hardware decoding processor, or executed by a combination of hardware and software modules in the decoding processor. The software modules may be located in random access memory, flash memory, read-only memory, programmable read-only memory or electrically erasable programmable memory, registers and other storage media mature in the art. The storage medium is located in the memory 1002, and the processor 1001 reads the information in the memory 1002, and completes the steps of the above method in combination with its hardware.

It will be appreciated that the embodiments described herein may be implemented in hardware, software, firmware, middleware, microcode, or a combination thereof. For hardware implementation, the processing unit can be implemented in one or more application specific integrated circuits (Application Specific Integrated Circuits, ASIC), digital signal processors (Digital Signal Processing, DSP), digital signal processing devices (DSP Device, DSPD), Programmable Logic Device (Programmable Logic Device, PLD) ), a Field-Programmable Gate Array (FPGA), a general-purpose processor, a controller, a microcontroller, a microprocessor, other electronic units for performing the functions of the present application, or a combination thereof.

For a software implementation, the techniques herein may be implemented through modules (eg, procedures, functions, etc.) that perform the functions herein. Software codes may be stored in memory and executed by a processor. The memory can be implemented in the processor or external to the processor.

Optionally, the processor 1001 is specifically configured to: receive the first click operation on the shopping image identification; control the interface where the shopping image identification is located to jump to the link details interface of the shopping network link information; wherein the shopping network link information is the commodity in the picture The corresponding link address of a preset shopping network platform.

Optionally, the processor 1001 is specifically configured to: receive a second click operation on the shopping image identification; display shopping network link information; receive a selection operation on a link address in the shopping network link information; open the link address corresponding to the selection operation. Link details interface; wherein, the shopping network link information includes the link address of at least one shopping network platform corresponding to the product in the picture.

Optionally, the processor 1001 is specifically configured to: when receiving a purchase instruction for a commodity in the link details interface, generate a commodity purchase order; wherein the link details interface includes a shopping details interface corresponding to the commodity in the picture.

Optionally, the processor 1001 is specifically configured to: extract at least one link address in the exchangeable image file information of the picture; select a link address that satisfies a preset security address condition from the at least one link address as the shopping network link information.

Optionally, the processor 1001 is specifically configured to: determine a pre-stored image of a preset size as a shopping image identifier; and establish a link relationship between the shopping image identifier and the shopping network link information.

Optionally, the processor 1001 is specifically configured to: display the shopping image identification on the picture or display the shopping image identification in the operation menu of the picture; wherein the operation menu and the picture are simultaneously displayed in different areas of the same interface.

The mobile terminal 1000 can implement each process implemented by the mobile terminal in the foregoing embodiments, and in order to avoid repetition, details are not repeated here.

The mobile terminal 1000 according to the embodiment of the present invention enables the user to directly access the website corresponding to the shopping network link information through the displayed shopping image identifier when browsing pictures, eliminating the need to exit the current application, open a third-party application and search for information corresponding to the picture. The tedious steps bring users a one-stop seamless shopping experience and improve the user experience. And the link address corresponding to the shopping network link information satisfies the preset security address condition, which ensures the security of network access. The problem of cumbersome and time-consuming operation of the existing online commodity purchase process is solved.

The third embodiment of the mobile terminal

FIG. 11 is a schematic structural diagram of a mobile terminal according to another embodiment of the present invention. Specifically, the mobile terminal 1100 in FIG. 11 may be a mobile phone, a tablet computer, a personal digital assistant (Personal Digital Assistant, PDA), or a vehicle-mounted computer.

The mobile terminal 1100 in FIG. 11 includes a radio frequency (RF) circuit 1110 , a memory 1120 , an input unit 1130 , a display unit 1140 , a processor 1160 , an audio circuit 1170 , a WiFi (Wireless Fidelity) module 1180 and a power supply 1190 .

Wherein, the input unit 1130 can be used to receive numerical or character information input by the user, and generate signal input related to user settings and function control of the mobile terminal 1100 . Specifically, in this embodiment of the present invention, the input unit 1130 may include a touch panel 1131 . The touch panel 1131, also known as a touch screen, can collect the user's touch operations on or near it (such as the user's operations on the touch panel 1131 using any suitable objects or accessories such as a finger, a stylus, etc.) The specified program drives the corresponding connection device. Optionally, the touch panel 1131 may include two parts, a touch detection device and a touch controller. Among them, the touch detection device detects the user's touch orientation, detects the signal brought by the touch operation, and transmits the signal to the touch controller; the touch controller receives the touch information from the touch detection device, converts it into contact coordinates, and then sends it to the touch controller. To the processor 1160, and can receive commands from the processor 1160 and execute them. In addition, the touch panel 1131 can be implemented in various types such as resistive, capacitive, infrared, and surface acoustic waves. In addition to the touch panel 1131, the input unit 1130 may also include other input devices 1132, and the other input devices 1132 may include but are not limited to physical keyboards, function keys (such as volume control keys, switch keys, etc.), trackballs, mice, joysticks, etc. one or more of.

The display unit 1140 may be used to display information input by the user or information provided to the user and various menu interfaces of the mobile terminal 1100 . The display unit 1140 may include a display panel 1141, and optionally, the display panel 1141 may be configured in the form of an LCD or an organic light-emitting diode (Organic Light-Emitting Diode, OLED).

It should be noted that the touch panel 1131 can cover the display panel 1141 to form a touch display. When the touch display detects a touch operation on or near it, it is transmitted to the processor 1160 to determine the type of the touch event, and then the processor 1160 provides corresponding visual output on the touch display screen according to the type of touch event.

The touch screen includes the application program interface display area and the commonly used controls display area. The arrangement of the application program interface display area and the common control display area is not limited, and may be an arrangement that can distinguish the two display areas, such as up-down arrangement, left-right arrangement, or the like. The application program interface display area can be used to display the interface of the application program. Each interface may contain at least one application icon and/or interface elements such as widget desktop controls. The application program interface display area can also be an empty interface that does not contain any content. The commonly used control display area is used to display controls with high usage rate, such as setting buttons, interface numbers, scroll bars, phonebook icons and other application icons.

The processor 1160 is the control center of the mobile terminal 1100, uses various interfaces and lines to connect various parts of the entire mobile phone, runs or executes the software programs and/or modules stored in the first memory 1121, and calls the software programs and/or modules stored in the second memory 1121. The data in the memory 1122 executes various functions of the mobile terminal 1100 and processes data, so as to monitor the mobile terminal 1100 as a whole. Optionally, the processor 1160 may include one or more processing units.

In this embodiment of the present invention, the processor 1160 is configured to acquire a picture by invoking and storing the software program and/or module in the first memory 1121 and/or the data in the second memory 1122; extracting the extended information of the picture The shopping network link information in the picture; based on the shopping network link information, generate a shopping image identification indicating the shopping network link information; display the shopping image identification; wherein, the picture includes commodity information, and the shopping network link information is associated with the commodity in the picture, and The shopping network link information is used to generate a product purchase order corresponding to the product in the picture.

Optionally, the processor 1160 is specifically configured to: receive the first click operation on the shopping image identifier; control the interface where the shopping image identifier is located to jump to the link details interface of the shopping network link information; wherein the shopping network link information is the commodity in the picture The corresponding link address of a preset shopping network platform.

Optionally, the processor 1160 is specifically configured to: receive a second click operation on the shopping image identifier; display shopping network link information; receive a selection operation on a link address in the shopping network link information; open the link address corresponding to the selection operation. Link details interface; wherein, the shopping network link information includes the link address of at least one shopping network platform corresponding to the product in the picture.

Optionally, the processor 1160 is specifically configured to: when receiving a purchase instruction for a commodity in the link details interface, generate a commodity purchase order; wherein the link details interface includes a shopping details interface corresponding to the commodity in the picture.

Optionally, the processor 1160 is specifically configured to: extract at least one link address in the exchangeable image file information of the picture; and select a link address satisfying a preset security address condition from the at least one link address as the shopping network link information.

Optionally, the processor 1160 is specifically configured to: determine a pre-stored image of a preset size as the shopping image identifier; and establish a link relationship between the shopping image identifier and the shopping network link information.

Optionally, the processor 1160 is specifically configured to: display the shopping image identification on the picture or display the shopping image identification in the operation menu of the picture; wherein the operation menu and the picture are simultaneously displayed in different areas of the same interface.

It can be seen that the mobile terminal 1100 enables the user to directly access the website corresponding to the shopping network link information through the displayed shopping image identifier when browsing the picture, which saves the tedious steps of exiting the current application, opening the third-party application and searching for the information corresponding to the picture. It brings a one-stop seamless shopping experience to users and improves the user experience. And the link address corresponding to the shopping network link information satisfies the preset security address condition, which ensures the security of network access. The problem of cumbersome and time-consuming operation of the existing online commodity purchase process is solved.

Those of ordinary skill in the art can realize that the units and algorithm steps of each example described in conjunction with the embodiments disclosed herein can be implemented in electronic hardware, or a combination of computer software and electronic hardware. Whether these functions are performed in hardware or software depends on the specific application and design constraints of the technical solution. Skilled artisans may implement the described functionality using different methods for each particular application, but such implementations should not be considered beyond the scope of the present invention.

Those skilled in the art can clearly understand that, for the convenience and brevity of description, the specific working process of the above-described systems, devices and units may refer to the corresponding processes in the foregoing method embodiments, which will not be repeated here.

In the embodiments provided in this application, it should be understood that the disclosed apparatus and method may be implemented in other manners. For example, the apparatus embodiments described above are only illustrative. For example, the division of the units is only a logical function division. In actual implementation, there may be other division methods. For example, multiple units or components may be combined or Can be integrated into another system, or some features can be ignored, or not implemented. On the other hand, the shown or discussed mutual coupling or direct coupling or communication connection may be through some interfaces, indirect coupling or communication connection of devices or units, and may be in electrical, mechanical or other forms.

The units described as separate components may or may not be physically separated, and components displayed as units may or may not be physical units, that is, may be located in one place, or may be distributed to multiple network units. Some or all of the units may be selected according to actual needs to achieve the purpose of the solution in this embodiment.

In addition, each functional unit in each embodiment of the present invention may be integrated into one processing unit, or each unit may exist physically alone, or two or more units may be integrated into one unit.

The functions, if implemented in the form of software functional units and sold or used as independent products, may be stored in a computer-readable storage medium. Based on this understanding, the technical solution of the present invention can be embodied in the form of a software product in essence, or the part that contributes to the prior art or the part of the technical solution. The computer software product is stored in a storage medium, including Several instructions are used to cause a computer device (which may be a personal computer, a server, or a network device, etc.) to execute all or part of the steps of the methods described in the various embodiments of the present invention. The aforementioned storage medium includes: a U disk, a removable hard disk, a ROM, a RAM, a magnetic disk, or an optical disk and other mediums that can store program codes.

The above are only specific embodiments of the present invention, but the protection scope of the present invention is not limited thereto. Any person skilled in the art can easily think of changes or substitutions within the technical scope disclosed by the present invention. should be included within the protection scope of the present invention. Therefore, the protection scope of the present invention should be subject to the protection scope of the claims.

Claims (10)

1. A picture-based shopping method, comprising:

acquiring a picture;

extracting shopping network link information in the extended information of the picture;

generating a shopping image identifier indicating the shopping network link information based on the shopping network link information;

displaying the shopping image identifier to enable a user to directly access a website corresponding to the shopping network link information through the shopping image identifier;

the picture comprises commodity information, the shopping network link information is associated with the commodities in the picture, and the shopping network link information is used for generating commodity purchase orders corresponding to the commodities in the picture;

the step of displaying the shopping image identifier comprises:

displaying the shopping image identifier in an operation menu of the picture;

the operation menu and the picture are displayed in different areas of the same interface at the same time;

the step of extracting the shopping network link information in the extended information of the picture includes:

extracting at least one link address in exchangeable image file information of the picture;

and selecting a link address meeting a preset safe address condition from the at least one link address as the shopping network link information.

2. The method of claim 1, wherein after the step of displaying the shopping image identifier, the method further comprises:

receiving a first click operation on the shopping image identifier;

controlling the interface where the shopping image identifier is located to jump to a link detail interface of the shopping network link information;

the shopping network link information is a link address of a preset shopping network platform corresponding to the commodity in the picture.

3. The method of claim 1, wherein after the step of displaying the shopping image identifier, the method further comprises:

receiving a second click operation on the shopping image identifier;

displaying the shopping network link information;

receiving a selection operation of a link address in the shopping network link information;

opening a link detail interface of a link address corresponding to the selection operation;

the shopping network link information comprises a link address of at least one shopping network platform corresponding to the commodity in the picture.

4. A method according to claim 2 or 3, wherein in the link detail interface, the method further comprises:

when a purchase instruction for the commodity in the link detail interface is received, generating a commodity purchase order;

and the link detail interface comprises a shopping detail interface corresponding to the commodity in the picture.

5. The method of claim 1, wherein the step of generating a shopping image identifier indicating the shopping network link information based on the shopping network link information comprises:

determining a pre-stored image with a preset size as the shopping image identifier;

and establishing a link relation between the shopping image identification and the shopping network link information.

6. A mobile terminal, comprising:

the acquisition module is used for acquiring a picture;

the extraction module is used for extracting shopping network link information in the extended information of the picture acquired by the acquisition module;

the first generation module is used for generating a shopping image identifier indicating the shopping network link information based on the shopping network link information extracted by the extraction module;

the first display module is used for displaying the shopping image identifier generated by the first generation module, so that a user can directly access a website corresponding to the shopping network link information through the shopping image identifier; the picture comprises commodity information, the shopping network link information is associated with the commodities in the picture, and the shopping network link information is used for generating commodity purchase orders corresponding to the commodities in the picture;

the first display module includes:

the display submodule is used for displaying the shopping image identifier generated by the first generation module in an operation menu of the picture;

the operation menu and the picture are displayed in different areas of the same interface at the same time;

the extraction module comprises:

the extraction submodule is used for extracting at least one link address in the exchangeable image file information of the picture acquired by the acquisition module;

and the selecting submodule is used for selecting a link address meeting a preset safe address condition from the at least one link address extracted by the extracting submodule to serve as the shopping network link information.

7. The mobile terminal of claim 6, wherein the mobile terminal further comprises:

the first receiving module is used for receiving a first click operation on the shopping image identifier displayed by the first display module;

the skipping module is used for controlling the interface where the shopping image identifier is located to skip to the link detail interface of the shopping network link information extracted by the extraction module;

the shopping network link information is a link address of a preset shopping network platform corresponding to the commodity in the picture.

8. The mobile terminal of claim 6, wherein the mobile terminal further comprises:

the second receiving module is used for receiving a second click operation on the shopping image identifier displayed by the first display module;

the second display module is used for displaying the shopping network link information extracted by the extraction module;

the third receiving module is used for receiving the selection operation of the link address in the shopping network link information displayed by the second display module;

the opening module is used for opening a link detail interface of the link address corresponding to the selection operation received by the third receiving module;

the shopping network link information comprises a link address of at least one shopping network platform corresponding to the commodity in the picture.

9. The mobile terminal according to claim 7 or 8, wherein in the link detail interface, the mobile terminal further comprises:

the second generation module is used for generating a commodity purchase order when a purchase instruction of commodities in the link detail interface is received;

and the link detail interface comprises a shopping detail interface corresponding to the commodity in the picture.

10. The mobile terminal of claim 6, wherein the first generating module comprises:

the determining submodule is used for determining a pre-stored image with a preset size as the shopping image identifier;

and the establishing submodule is used for establishing a link relation between the shopping image identification determined by the determining submodule and the shopping network link information extracted by the extracting module.

Images