CN104902319A - Method and device for pushing associated program - Google Patents

Abstract

The present application discloses a method for pushing related programs, including: the smart TV receives a user's request for pushing related programs, obtains the EPG information of the electronic program menu of the currently playing program, and carries it in the request for pushing related programs and sends it to the server; The server receives the associated program push request, obtains the EPG information therefrom, and extracts keywords from the EPG information; the server searches for associated program information on the network according to the extracted keywords, and sends the information to the The smart TV displays; wherein, the associated program information includes information of one or more associated programs. The application of this application can overcome the blindness of channel search, and provide users with push programs according to user needs, use split-screen desktop display push programs, facilitate users to choose to watch, and improve users' viewing experience when using smart TVs.

Description

A method and device for pushing related programs

technical field

The present application relates to television technology, in particular to a method and device for pushing associated programs.

Background technique

With the development of TV technology, digital smart TV has become very widespread. People can watch various TV and network programs, browse the web and so on through the TV. At present, the search for the target program through TV can mainly be carried out in the following ways:

1. Input the channel number of the target channel through the <Numeric keys> on the remote control to switch directly to the target channel;

2. Use the <up/down keys> on the remote control to switch channels until you find the target channel;

3. The user initiates a channel switching request, and superimposes the home page of the channel switching interface on the current program screen of the smart TV. The home page is divided into several display areas, and each display area displays the program preview of the most recently watched channel; then select on the channel switching interface And confirm the channel that needs to be switched to, and complete the channel switching;

4. Create an association table for the same broadcast and television channel information, and the association table associates two or more broadcast and television channel information to form an association relationship. Wherein, the program contents included in the associated two or more broadcast television channels are the same. Use this association table to read channel information, and switch channels as needed, so that users can not only choose the source with the best signal quality to watch when multiple sources coexist, but also You can find the program you want to watch according to your own habits, or make the user's viewing process uninterrupted through automatic switching.

In addition to the above method of searching for programs, current digital TVs can also perform split-screen playback on the TV screen. Specifically, it is currently possible to implement split-screen playback of advertisements and programs, or split-screen playback of two or more programs by a TV terminal.

The various ways of searching for programs mentioned above all have certain problems to varying degrees:

In the first method, it is necessary to remember the channel number in advance, and it is impossible to predict whether the program of the target channel meets the needs of users, which is blind;

In the second method, all channels need to be switched sequentially, the efficiency is relatively low, and it is impossible to predict whether the programs of the target channel meet the needs of users;

In the third method, only the blindness of the first two channel switching methods is overcome, but the limitation is relatively large, and it is limited to the recently watched programs;

The fourth way is limited to playing the same program.

Contents of the invention

This application provides a method for pushing programs on a smart TV, which can overcome the blindness of channel search, and provide users with pushing programs according to user needs, and use split-screen desktop display to push programs, which is convenient for users to choose to watch.

In order to achieve the above object, the application adopts the following technical solutions:

A method for pushing related programs, the pushing system includes a server and a smart TV terminal, and the method includes:

The smart TV receives the user's associated program push request, obtains the electronic program menu EPG information of the currently playing program, and carries it in the associated program push request and sends it to the server;

The server receives the associated program push request, obtains the EPG information therefrom, and extracts keywords from the EPG information;

The server searches for associated program information on the network according to the extracted keywords, and sends the associated program information to the smart TV for display; wherein, the associated program information includes information of one or more associated programs.

Preferably, the sending the associated program information to the smart TV for display includes:

The smart TV receives the searched associated program information, and displays the associated program information at a designated position on the screen of the smart TV.

Preferably, the displaying at the specified position includes: scrolling and displaying in the floating window.

Preferably, the scrolling display in the floating window includes: scrolling and displaying information of a plurality of associated programs according to the set timing display time, and hiding the floating window when the timing display time is up or an exit instruction is received.

Preferably, after the smart TV receives the user's selection of the associated program information, the method further includes:

The smart TV displays the list of associated programs and the currently playing program in a split-screen mode on the split-screen desktop of the smart TV; or,

The smart TV displays the currently playing program and the selected associated program content on the split-screen desktop of the smart TV in a split-screen mode.

Preferably, the viewing authority of the user is preset;

After being displayed on the split-screen desktop of the smart TV, the method further includes: the smart TV receives the user's selection, and determines whether to display the TV program selected by the user according to the user's viewing authority.

The method according to claim 1, wherein the keywords include: episodes, directors and/or actors of TV dramas, or game names, country and/or team names, or program names.

A smart television device, comprising: a user interface unit, a server interface unit and an associated processing unit;

The user interface unit is configured to receive an associated program push request sent by a user, and forward it to the associated processing unit;

The associated processing unit is configured to obtain the EPG information of the currently played program after receiving the associated program push request, and notify the server interface unit; and is also configured to send the associated program received by the server interface unit display the information;

The server interface unit is configured to carry the EPG information in the push request and forward it to the server, and receive the associated program information returned by the server; wherein, the associated program information is obtained by the server according to the EPG information The keyword extracted from is obtained by searching on the Internet, and the associated program information includes information of one or more associated programs.

Preferably, the associated program processing unit is further used to display the program menu corresponding to the currently played program and the associated program information on a split-screen desktop; or, the associated program processing unit is further used to display the program menu corresponding to the associated program information on a split-screen desktop Play the current program and the associated program content specified in the associated program information.

Preferably, the smart TV device also includes an associated program viewing authority setting unit, which is used to store multiple viewing authority modes and activate the viewing authority selected by the user;

The associated program processing unit is configured to control display content according to the viewing authority activated by the associated program viewing authority setting unit.

A server, comprising: a TV interface unit, a network interface unit and an associated processing unit;

The TV interface unit is configured to receive the associated program push request sent by the smart TV, and return the associated program information acquired by the network interface unit to the smart TV; wherein, the associated program information includes one or more associated program information. program information;

The associated processing unit is configured to obtain EPG information from the associated program push request, and extract keywords from the EPG information;

The network interface unit is configured to search for the associated program information on the network according to the keywords extracted by the associated processing unit, and provide the associated program information to the television interface unit.

It can be seen from the above technical solution that in this application, the TV receives the user's associated program push request and forwards it to the server; the server obtains the EPG information of the electronic program menu of the program currently broadcast on the TV, and extracts keywords from the EPG information; keywords, search for related program information on the Internet, and send it to the TV for display. Through the above method, the server can search for programs that are related to the EPG information of the currently playing program, so that the blindness of channel search can be overcome, and the push and viewing of programs can be better provided for users according to user needs.

Description of drawings

FIG. 1 is a schematic diagram of the basic flow of the associated program push method in the present application;

FIG. 2 is a schematic diagram of a specific process for displaying associated program information on a smart TV in the present application;

FIG. 3 is an example diagram of displaying associated program information through a floating window in this application;

Fig. 4 is an example diagram showing the currently broadcast program and associated program list through the split-screen desktop in the present application;

FIG. 5 is an example diagram of displaying the currently playing program and related program content through a split-screen desktop in this application.

Detailed ways

In order to make the purpose, technical means and advantages of the present application clearer, the present application will be further described in detail below in conjunction with the accompanying drawings.

In this application, a server is introduced to search for related programs according to the EPG information of the currently playing program and push them to the smart TV, so as to provide users with program content more relevant to the current TV program. The specific implementation of the present application will be described in detail below.

Fig. 1 is the basic flowchart of the associated program pushing method in the present application, as shown in Fig. 1, the method includes:

In step 101, the smart TV receives a user's push request for associated programs.

Wherein, hotkeys for receiving associated program-related commands can be set on the remote controller in advance, and when the user is watching a TV program, the user can send associated program push requests to the smart TV by pressing the hotkeys on the remote controller.

In step 102, after receiving the associated program push request, the television acquires electronic program menu (EPG) information of the currently playing program.

The smart TV receives the user's request, and obtains the EPG information of the currently playing program in the background, and the processing of obtaining the EPG information here can be performed according to the existing method, and will not be repeated here.

In step 103, the smart TV sends a push request for related programs to the server, carrying the obtained EPG information.

Through this step, the smart TV sends the EPG information to the server.

In step 104, the server receives the request for pushing associated programs from the smart TV, and obtains the EPG information of the currently playing program therefrom.

In step 105, the server extracts keywords from the acquired EPG information of the currently playing program.

The server uses an intelligent method to identify keywords in the EPG information, such as episodes, directors, actors, etc. of a TV series, or the title of a game, country, team name, etc.

Step 106, according to the extracted keywords, search for related program information from the Internet.

Among them, the associated programs can be various contents such as videos, pictures, and webpage news; when searching for associated program information, you can search for associated programs consistent with keywords, or you can also search for associated programs that have a corresponding or binding relationship with keywords . The specific association policy can be set as required, which is not limited in this application.

Step 107, the server sends the searched associated program information to the smart TV.

Wherein, the associated program information may be only the summary information of the associated program, or may also be the complete program content data of the associated program, and the server may package all the searched associated contents and send them to the smart TV terminal.

Step 108, the smart TV receives and displays the associated program information.

Step 109, the smart TV plays the program selected by the user.

After the associated program information is displayed in step 108, the user can select a program according to his preference. In this step, the smart TV will play the program selected by the user according to the user's selection.

So far, the basic flow method in this application ends.

In the above method flow, when the smart TV displays the associated program information in step 107, there may be multiple ways. Figure 2 is a specific flow chart for displaying related programs in this application, as shown in Figure 2, the process includes:

In step 201, after the smart TV receives the associated program information, it displays it at a designated position on the TV screen.

Specifically, the display position of the associated program information can be customized by the user, or the default setting of the smart TV can be adopted. For example, the associated program information can be displayed in a floating window and scrolled for a certain period of time, as shown in FIG. 3 .

Specifically, the size of the floating window can be set according to user needs, or a default size can be provided; the position of the floating window can also be set by the user, and a default position can also be provided; The program can also use a default time; the floating window sets the timing display time. If the timing is up or the user executes the exit command, the floating window will be hidden and the current program will return to the full-screen state.

Step 202, if the user selects the floating window of the associated content and executes the split-screen command, it will enter into the split-screen desktop and display the associated program.

The split-screen command of the present invention is not limited, and may be a long key/short key on the remote control, mouse click/drag, or other operating methods. The split-screen ratio M:N can be set by the user, and the default split-screen ratio of the present invention is 1:1. If the user executes exit, then exit the split-screen desktop and return to the full-screen desktop of the currently playing program.

When specifically entering the split-screen desktop to display related programs, one of the two methods of steps 203-204 and step 205 can be used:

In step 203, after the user instructs to execute the split-screen command 1, the smart TV displays the currently playing program and a list of related programs on a split-screen desktop.

Specifically, an example of split-screen desktop display in this step is shown in FIG. 4 , wherein the left screen displays the currently playing program, and the right screen displays the associated program list. Wherein, the associated program list is obtained according to the associated program information. Among them, short pressing the floating window of the associated program can be used as the execution split screen command 1.

In step 204, the user browses the list of associated content programs and selects a certain program, and the split-screen desktop of the smart TV will display the selected associated program.

Step 205, after the user instructs to execute the screen split command 2, the smart TV displays the currently playing program and a selected related program on a split screen desktop.

Specifically, an example of split-screen display in this step is shown in FIG. 5 , wherein the left screen displays the currently playing program, and the right screen displays the content of an associated program selected by the user. Among them, the long press on the floating window of the associated program can be used as the split screen command 2.

Step 206, under the split-screen desktop, if the user selects a certain program in the split-screen, the split-screen desktop will be exited, and the selected program will be played in full screen.

Step 207, when entering the full-screen play of the selected program, if the user or the smart TV does not have the viewing authority of the current program, a message may be displayed, prompting the user to log in or pay to obtain the viewing permission. The method is not limited.

The viewing authority can be set in advance for the user. When the program selected by the user does not meet the viewing authority, a prompt will be displayed, and the content of the relevant program will not be displayed at the same time.

So far, the specific processing for the smart TV to display the associated program information is completed.

The above is the specific implementation of the associated program push method in this application. The present application also provides a smart TV and a server, which can be used to implement the above method for pushing associated programs.

Specifically, the smart TV provided by this application includes: a user interface unit, a server interface unit and an associated processing unit. Wherein, the user interface unit is configured to receive the associated program push request sent by the user, and forward it to the associated processing unit. The association processing unit is used to obtain the EPG information of the currently played program after receiving the push request of the associated program, and notify the server interface unit; it is also used to display the associated program information received by the server interface unit. The server interface unit is used to carry the EPG information in the push request and forward it to the server, and receive the associated program information returned by the server; wherein, the associated program information is obtained by the server searching the network according to keywords extracted from the EPG information.

In more detail, the associated program processing unit of the television smart TV can further be used to display the program menu corresponding to the currently playing program and the associated program information on the split-screen desktop in a split-screen mode; or, the associated program processing unit can also It can be further used to play the current program and the associated program content specified in the associated program information on the split-screen desktop in split-screen mode.

In order to realize the control of viewing authority, the smart TV device may also include an associated program viewing authority setting unit, which is used to store multiple viewing authority methods and activate the viewing authority selected by the user. The associated program processing unit is configured to control the displayed content according to the viewing authority activated by the associated program viewing authority setting unit.

The server provided by this application includes a TV interface unit, a network interface unit and an associated processing unit. Wherein, the TV interface unit is configured to receive the associated program push request sent by the smart TV, and return the associated program information acquired by the network interface unit to the smart TV. An associated processing unit, configured to obtain EPG information from the associated program push request, and extract keywords from the EPG information. The network interface unit is used to search for related program information on the network according to the keywords extracted by the related processing unit, and provide the related program information to the TV interface unit.

It can be seen from the specific implementation of the above-mentioned application that the associated program push method and device in the application overcome the blindness of traditional TV channel search and can predict whether the program content of the target channel meets the user's viewing needs. At the same time, a method that can automatically match the associated program information of the current program is given, which increases the diversity of TV programs and meets the various needs of users. Furthermore, it can also overcome the limitation that traditional TV can only play a single program at the same time, and use the method of split-screen desktop display to see related programs more intuitively, and can quickly switch channels, and the user experience is better. At the same time, the present invention can also overcome the limitation that some recommendation methods only recommend one program, and provides a method for cyclically pushing related program information, pushing related programs at corresponding positions on the screen without affecting users' normal viewing of programs. In more detail, the present invention overcomes the inconvenience of traditional TV operation and provides a more flexible method, that is, when the user clicks on the associated program, the associated program list and the program being watched will be displayed in split screens. Favorites, select favorite programs from the program list, which is convenient and fast, and the user experience is better.

The above descriptions are only preferred embodiments of the present invention, and are not intended to limit the present invention. Any modifications, equivalent replacements, improvements, etc. made within the spirit and principles of the present invention shall be included in the present invention. within the scope of protection.

Claims (10)

1. A method for pushing associated programs is characterized in that a pushing system comprises a server and an intelligent television terminal, and the method comprises the following steps:

the intelligent television receives a related program pushing request of a user, acquires electronic program menu EPG information of a currently played program, carries the EPG information in the related program pushing request and sends the EPG information to the server;

the server receives the associated program pushing request, acquires the EPG information from the associated program pushing request, and extracts keywords from the EPG information;

the server searches related program information on the network according to the extracted keywords and sends the related program information to the intelligent television for display; wherein, the associated program information comprises information of one or more associated programs.

2. The method of claim 1, wherein sending the associated program information to the smart television for display comprises:

and the intelligent television receives the searched related program information and displays the related program information at the appointed position of the intelligent television screen.

3. The method of claim 2, wherein displaying at the specified location comprises: and scrolling the display in the floating window.

4. The method of claim 3, wherein the scrolling in the floating window comprises: and displaying information of a plurality of related programs in a rolling mode according to the set timing display time, and hiding the floating window after the timing display time reaches or receives an exit instruction.

5. The method of claim 2, 3 or 4, wherein after the smart television receives the user selection of the associated program information, the method further comprises:

the intelligent television displays the associated program list and the current playing program on a split screen desktop of the intelligent television in a split screen mode; or,

and the intelligent television displays the current playing program and the selected associated program content on a split-screen desktop of the intelligent television in a split-screen mode.

6. The method of claim 5, wherein the user viewing right is preset;

after the display is performed on the split-screen desktop of the smart television, the method further comprises the following steps: and the intelligent television receives the selection of the user and determines whether to display the television program selected by the user according to the watching permission of the user.

The method of claim 1, wherein the keyword comprises: the episode, director and/or actors of the television series, or the name of the game, the country and/or team name, or the program name.

7. An intelligent television device, comprising: the system comprises a user interface unit, a server interface unit and an associated processing unit;

the user interface unit is used for receiving a related program pushing request sent by a user and forwarding the related program pushing request to the related processing unit;

the associated processing unit is used for acquiring the EPG information of the currently played program after receiving the associated program pushing request and informing the server interface unit; the server interface unit is also used for displaying the associated program information received by the server interface unit;

the server interface unit is used for carrying the EPG information in the push request, forwarding the EPG information to a server, and receiving associated program information returned by the server; the related program information is obtained by the server through searching on the network according to the keywords extracted from the EPG information, and the related program information comprises information of one or more related programs.

8. The intelligent television device according to claim 7, wherein the associated program processing unit is further configured to display a program menu corresponding to a currently played program and the associated program information on a split-screen desktop; or, the associated program processing unit is further configured to play the current program and the associated program content specified in the associated program information with a split-screen desktop.

9. The intelligent television device according to claim 7, further comprising a related program viewing right setting unit for saving a plurality of viewing right modes and activating a user selected viewing right;

and the associated program processing unit is used for controlling the display content according to the watching authority activated by the associated program watching authority setting unit.

10. A server, comprising: the system comprises a television interface unit, a network interface unit and an associated processing unit;

the television interface unit is used for receiving a related program pushing request sent by the intelligent television and returning related program information acquired by the network interface unit to the intelligent television; wherein the associated program information comprises information of one or more associated programs;

the association processing unit is used for acquiring EPG information from the association program pushing request and extracting keywords from the EPG information;

the network interface unit is used for searching the related program information on the network according to the keywords extracted by the related processing unit and providing the related program information to the television interface unit.