[go: up one dir, main page]

CN104811819A - Advertising system based on interaction network - Google Patents

Advertising system based on interaction network Download PDF

Info

Publication number
CN104811819A
CN104811819A CN201510207058.8A CN201510207058A CN104811819A CN 104811819 A CN104811819 A CN 104811819A CN 201510207058 A CN201510207058 A CN 201510207058A CN 104811819 A CN104811819 A CN 104811819A
Authority
CN
China
Prior art keywords
user
video
information
advertisement
advertising
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201510207058.8A
Other languages
Chinese (zh)
Inventor
马先阳
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Get Ready To Go Into Action In Hundreds Science And Technology Ltd In Liuzhou City
Original Assignee
Get Ready To Go Into Action In Hundreds Science And Technology Ltd In Liuzhou City
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Get Ready To Go Into Action In Hundreds Science And Technology Ltd In Liuzhou City filed Critical Get Ready To Go Into Action In Hundreds Science And Technology Ltd In Liuzhou City
Priority to CN201510207058.8A priority Critical patent/CN104811819A/en
Publication of CN104811819A publication Critical patent/CN104811819A/en
Pending legal-status Critical Current

Links

Landscapes

  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The invention discloses an advertising system based on an interaction network. The system comprises a client and an advertising server. The advertising server comprises a matching module used for displaying advertising videos catering to a user for the user through a client, a mouse action grabbing module used for grabbing mouse action, an advertising video playing and information collection module and an information collecting module. When the advertising videos are clicked by a mouse, the advertising videos are suspended, and an information feedback option and a continuing option are displayed for the user to select. If the user selects to continue playing, the advertising videos continue; if the user selects to feed back information, an input dialog box is displayed on a display through the client, the user can input his or her comments through the dialog box, and collected user comments are stored in a storage. The video frame number is utilized to conduct marking when the user comments are stored. The information collecting module is used for collecting user comment information. The advertising system has the advantages of improving network advertising video interactivity and receiving feedback information in real time.

Description

Based on the ad system of interactive network
Technical field
The present invention relates to field of information networks, particularly, relate to a kind of ad system based on interactive network.
Background technology
At present, along with the development of network broadband, Internet video substitutes traditional TV gradually, and increasing young man selects to watch program by Internet video.Therefore also increase in the spending on ads of Internet video thereupon.Network has stronger interactive compared with traditional TV, but it is also that optionally programme is to user that existing advertisement is play, but cannot learn that user is to the suggestion of advertisement and the suggestion to product in advertisement, as done shopping on network shopping mall, user can comment on the commodity bought, but cannot comment on the commodity of advertisement, and whether ad content meets the hobby of potential buyer, instant feedback can not be obtained.
Summary of the invention
The object of the invention is to, for the problems referred to above, propose a kind of ad system based on interactive network, to realize increasing web advertisement video interactive, the advantage of real-time reception feedback information.
For achieving the above object, the technical solution used in the present invention is:
Based on an ad system for interactive network, comprise client and Advertisement Server,
Described client is connected by the Internet with Advertisement Server;
Described Advertisement Server comprises,
Matching module, the search Keywords matching user preference nearest according to user, thus the advertisement video meeting user preference is shown to user by client;
Mouse action handling module, when advertisement video is play on the client, captures mouse action, when mouse clicks advertisement video, suspends advertisement video, and selects at display screen display feedback information and continuation broadcasting two options for user of user side;
Advertisement video is play and information acquisition module, as user selects to continue to play, then continue broadcast advertisement video, as user selects feedback information, by showing input dialogue frame on client display screen, the comment of oneself is inputted by dialog box by user, and the user comment of collection is stored into memory by information acquisition module;
Video frame indicia module, reading user selects video frame number during feedback information, when namely video is played from start to field feedback, the frame number of video playback, and when storing user comment, use this video frame number to mark;
Information collection module, collects the user comment information of collection, and the information of collection is classified to the comment of advertisement and garbage to the comment of product, user according to user.
Technical scheme of the present invention has following beneficial effect:
Technical scheme of the present invention, utilizes the interactive of Internet video, allows user can while advertisement is play, the suggestion of Real-time Feedback oneself, thus reaches and increase web advertisement video interactive, real-time reception feedback information object.
Embodiment
Based on an ad system for interactive network, comprise client and Advertisement Server,
Described client is connected by the Internet with Advertisement Server;
Described Advertisement Server comprises,
Matching module, the search Keywords matching user preference nearest according to user, thus the advertisement video meeting user preference is shown to user by client;
Mouse action handling module, when advertisement video is play on the client, captures mouse action, when mouse clicks advertisement video, suspends advertisement video, and selects at display screen display feedback information and continuation broadcasting two options for user of user side;
Advertisement video is play and information acquisition module, as user selects to continue to play, then continue broadcast advertisement video, as user selects feedback information, by showing input dialogue frame on client display screen, the comment of oneself is inputted by dialog box by user, and the user comment of collection is stored into memory by information acquisition module
Video frame indicia module, reading user selects video frame number during feedback information, namely when video is played from start to field feedback, the frame number of video playback, and when storing user comment, use this video frame number to mark, if when namely user selects feedback information, the advertisement video number play is 250 frames, then, when storing user comment information, use 250 pairs of user comment information to mark.
Information collection module, collects the user comment information of collection, and the information of collection is classified to the comment of advertisement and garbage to the comment of product, user according to user.
And barrage control module is set in Advertisement Server, the comment of user can directly be passed through the information displaying of barrage on advertisement video by this barrage control module, and advertisement video being arranged barrage control button, user can select whether on advertisement video, show barrage according to this button.
Last it is noted that the foregoing is only the preferred embodiments of the present invention, be not limited to the present invention, although with reference to previous embodiment to invention has been detailed description, for a person skilled in the art, it still can be modified to the technical scheme described in foregoing embodiments, or carries out equivalent replacement to wherein portion of techniques feature.Within the spirit and principles in the present invention all, any amendment done, equivalent replacement, improvement etc., all should be included within protection scope of the present invention.

Claims (1)

1. based on an ad system for interactive network, it is characterized in that, comprise client and Advertisement Server,
Described client is connected by the Internet with Advertisement Server;
Described Advertisement Server comprises,
Matching module, the search Keywords matching user preference nearest according to user, thus the advertisement video meeting user preference is shown to user by client;
Mouse action handling module, when advertisement video is play on the client, captures mouse action, when mouse clicks advertisement video, suspends advertisement video, and selects at display screen display feedback information and continuation broadcasting two options for user of user side;
Advertisement video is play and information acquisition module, as user selects to continue to play, then continue broadcast advertisement video, as user selects feedback information, by showing input dialogue frame on client display screen, the comment of oneself is inputted by dialog box by user, and the user comment of collection is stored into memory by information acquisition module;
Video frame indicia module, reading user selects video frame number during feedback information, when namely video is played from start to field feedback, the frame number of video playback, and when storing user comment, use this video frame number to mark;
Information collection module, collects the user comment information of collection, and the information of collection is classified to the comment of advertisement and garbage to the comment of product, user according to user.
CN201510207058.8A 2015-04-28 2015-04-28 Advertising system based on interaction network Pending CN104811819A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201510207058.8A CN104811819A (en) 2015-04-28 2015-04-28 Advertising system based on interaction network

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201510207058.8A CN104811819A (en) 2015-04-28 2015-04-28 Advertising system based on interaction network

Publications (1)

Publication Number Publication Date
CN104811819A true CN104811819A (en) 2015-07-29

Family

ID=53696231

Family Applications (1)

Application Number Title Priority Date Filing Date
CN201510207058.8A Pending CN104811819A (en) 2015-04-28 2015-04-28 Advertising system based on interaction network

Country Status (1)

Country Link
CN (1) CN104811819A (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105117934A (en) * 2015-08-05 2015-12-02 北京奇艺世纪科技有限公司 Commodity comment information display method and apparatus

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101071496A (en) * 2006-05-10 2007-11-14 北京中青凯诚网络电视传媒有限公司 Intelligent advertising playing method
CN101375306A (en) * 2006-04-19 2009-02-25 吉市有限公司 Systems and methods for providing user-customized events
CN102307156A (en) * 2011-05-16 2012-01-04 北京奇艺世纪科技有限公司 Method and device for sharing video picture and returning to playing
CN103533442A (en) * 2013-09-27 2014-01-22 北京奇虎科技有限公司 Method and device for loading video popped screen
CN103824217A (en) * 2014-03-20 2014-05-28 上海酷屏信息技术有限公司 System and method for realizing advertisement putting, effect optimization and statistics in smart phone

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101375306A (en) * 2006-04-19 2009-02-25 吉市有限公司 Systems and methods for providing user-customized events
CN101071496A (en) * 2006-05-10 2007-11-14 北京中青凯诚网络电视传媒有限公司 Intelligent advertising playing method
CN102307156A (en) * 2011-05-16 2012-01-04 北京奇艺世纪科技有限公司 Method and device for sharing video picture and returning to playing
CN103533442A (en) * 2013-09-27 2014-01-22 北京奇虎科技有限公司 Method and device for loading video popped screen
CN103824217A (en) * 2014-03-20 2014-05-28 上海酷屏信息技术有限公司 System and method for realizing advertisement putting, effect optimization and statistics in smart phone

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105117934A (en) * 2015-08-05 2015-12-02 北京奇艺世纪科技有限公司 Commodity comment information display method and apparatus

Similar Documents

Publication Publication Date Title
US8874575B2 (en) Media fingerprinting for social networking
CN106791901B (en) Live broadcast channel ordering method and device
KR101463608B1 (en) System and method for providing advertisements in IPTV service
WO2015135332A1 (en) Method and apparatus for providing information
JP6494475B2 (en) Advertisement distribution apparatus and advertisement distribution method
TW201319981A (en) System and method for displaying information of television advertised product and recording media thereof
WO2014142301A1 (en) Information supply system, server device, video display device, information supply method, and program
CN104811765A (en) System for network advertising
KR20160027486A (en) Apparatus and method of providing advertisement, and apparatus and method of displaying advertisement
JP5420023B2 (en) Video related information transmitting system and method, and related information transmitting apparatus used therefor
CN104811762A (en) Internet video advertisement platform
KR101197630B1 (en) System and method of providing augmented contents related to currently-provided common contents to personal terminals
CN104808888A (en) Interactive advertising platform based on network video
CN104811819A (en) Advertising system based on interaction network
CN103118291A (en) Method for presenting advertisement information on set-top box
Oh et al. Study of profit model of web-dramas on portal sites using big data; Focused on the Web-dramas with the K-pop Singers as the Lead Casts:“EXO, Next Door” and “I Order You”
KR101147050B1 (en) Method and apparatus for classifing customer group
CN104811766A (en) Advertising platform based on interaction network
CN104811770A (en) Interactive network advertisement system
CN104811763A (en) Interactive advertisement system based on Internet videos
CN104811769A (en) Online video-based interactive advertisement system
CN104809628A (en) Platform for network advertising
CN104811764A (en) System for Internet video advertisement
CN104811768A (en) Online advertisement system
CN104796740A (en) Platform for internet video advertisements

Legal Events

Date Code Title Description
C06 Publication
PB01 Publication
EXSB Decision made by sipo to initiate substantive examination
SE01 Entry into force of request for substantive examination
RJ01 Rejection of invention patent application after publication
RJ01 Rejection of invention patent application after publication

Application publication date: 20150729