BRPI0610120A2 - method of delivering articles from a package, packaging means, packaging for a plurality of articles, method of providing articles from a packaging, packaging means, and packaging for a plurality of articles - Google Patents

Abstract

It is a matrix (10, 110) which is illustrated by including a removable part (75, 175) that can be separated from a closed package to create an opening. The remaining portion of the package may be bisected by a fold or other break line to allow the package to be folded or "cracked" into two approximately equal halves. These halves can then be vertically oriented allowing them to alternatively display on a shelf of a retail establishment or on a suspended type display device. Reinforcing strips (30, 32, 130, 132) may be provided at either end or in the middle to provide additional structural support.

Description

METHOD OF PROVIDING ARTICLES OF A PACKAGING, HALF-PACKING, PACKING FOR A PLURALITY OF ARTICLES, METHOD OF PROVIDING ARTICLES OF A PACKING, HALF-PACKING, AND PACKING FOR A PLURALITY OF ARTICLES

FIELD OF INVENTION

The present invention generally relates to containers for containing containers, wherein the packaging has packaging, display and supply characteristics.

BACKGROUND

Products for retail sale are usually packaged in containers, for example boxes, cans, packaging, etc., which are then placed on a retailer's shelves for display and sale. To reach a retailer's shelf, a manufactured product is packaged for transportation and is subsequently dispatched to the retailer, unpacked, organized, and kept on a shelf. After the products have been packaged during manufacture in their respective retail packaging, the products packaged for retail sale are individually loaded into packaging or large packaging and are shipped to retailers. Retailers then unpack the packaged goods from the shipping packaging and place the individual retail packaging on the retailer's shelves. After consumers have removed some initial packed products from the shelf, it is typically necessary for the retailer to move the remaining packaged products on the shelf to a more advanced position to form an organized and evenly distributed display. In addition, the retailer must rotate the packaged products in due course. from forward to forward positions to ensure that the products do not exceed their expiration dates. These unpacking, forward and rotating most product packaging create waste of the packaging and is costly and time-consuming. manpower required for these operations. Unique packaging is required from which individually packaged products can be transported, displayed, and supplied.

SUMMARY

The present invention relates to the formation of packages having a detachable part that can be separated from the closed package to create an opening thereof. The packages are formed from dies which are cut, stamped or otherwise formed from cardboard or other similar material used in packages with the detachable part of each defined package, at least somehow around its perimeter, by a demarcation line which is separable. the remaining part of the package to create the opening. The packaging may additionally be provided with a hinge-type joint such as along a folding line such that upon opening tersed by separation of the detachable part of the closed packaging the package may be "folded" into approximately equal halves, with a display opening defined at the top of each hinged packaging half. When the packaging has been separated into halves, the packaged products, which have been oriented in approximately horizontally spaced and alternating positions, are oriented to upright, approximately vertical positions on each packaging metadata in a basket type orientation. Packaged products may be removed from either half of the package through the display openings created therein.

During manufacture and loading, the matrices described herein may form sealed packages and the products may be loaded through either or both ends. The end user may remove the detachable parts from the sealed packages and open the packages by "cracking" or otherwise breaking or separating the packages into approximate halves. The packages may then be arranged in an upright orientation, such as by placing the bottom of each half on a surface, or may be hung from a display device for delivery purposes. In an upright orientation, with the package halves supported on a surface such as a retailer's shelf, one half of each package may be disposed face-up for display of the packaged products for display and / or delivery.

When the exposed half of each package is emptied of products, the package may be rotated in detail so that the rear half of the package is facing outward for purposes of supplying the product contained therein. In addition, after the front half is emptied of products, the two halves may be detached from each other allowing the empty front half to be discarded, or that half may remain coupled to the rear half of the package, for example to act as a filler in the shelf or in the storage device. suspension for display.

The present package may optionally include one or more partitions for providing structural support for each half of the package or for separating the contained products. Additionally, the present die and formed package may be provided with reinforced and partially selected areas thereof for providing additional strength for greater package integrity, for example during stacking, transport, display or delivery.

These and other objects, features and advantages of the present invention will become more apparent upon reading the following descriptive report in combination with the accompanying drawing figures.

BRIEF DESCRIPTION OF DRAWINGS

Fig. 1A is a top plan view of a matrix from which a package may be formed in accordance with the present invention.

FIG. 1B is a bottom side plan view of the matrix of Fig. 1A provided with reinforcing strips.

Fig. 2 is a perspective view of a package formed from the matrix of Fig. 1 with an abbot finger being contacted to initiate separation of the removable part.

Fig. 3 is a perspective view of the package with the removable portion being contacted and separated along the rupture lines to create the opening.

Fig. 4 is a perspective view of the package with the fully detachable removable portion of the rest of the package.

Fig. 5 is a perspective view of the package separated into two halves.

Fig. 6 is a perspective view of the open packaging for display.

Fig. 7 is a top plan view of an alternative embodiment of a matrix from which it is possible to form a package according to the invention.

Fig. 8 is a bottom side plan view of the matrix of Fig. 7 provided with reinforcing strips. Fig. 9 is a view of a package formed from the matrix of Fig. 7 with the removable portion being detached.

Fig. 10 is a perspective view of the carton of Fig. 9 with the detachable part detached and showing reinforcing straps.

Fig. 11 is a perspective view of the package of Fig. 9 being separated into two halves.

DETAILED DESCRIPTION OF THE INVENTION

To facilitate understanding and explanation of the matrix (s) of the present invention, the elements and numerals described herein will use the terms "top", "bottom", "top", "bottom", "front", and "rear" to distinguish between the halves of each package and each matrix.

These conventions are included merely to facilitate the explanation and understanding of the present description and should not be construed as constituting any limitation. Panel descriptions such as "top", "bottom" etc. may also be referred to as "first", "second", etc.

The present packaging is typically useful as a container containing products that are supplied individually. For example, the present invention may be used in the provision of articles containing products such as food and beverages. Such articles may include food product containers including, for example, generally rectangular prismatic containers, liquids and / or food products packaged in rectangular containers, and / or plastic packaged products or other flexible materials. As shown in Fig. 1, a package-forming matrix is generally formed of a foldable laminate material such as cardboard, although it should be understood that other materials such as cardboard and relatively rigid and foldable non-fibrous materials such as plastic, composite materials, or metals.

The die may have tabs at each end of the same, with the tabs being foldable to a nested configuration, and an adhesive may be added to any desired panel for retaining the package in the folded or closed configuration as desired. An access opening or finger hole may be included along a break line. The access opening allows the finger of a person or another object to be opened to open the package in order to begin converting the package from a transport / storage configuration to a display and / or delivery configuration. While the access opening is illustrated in a specific orientation and shape, in this case elliptical, the opening may be formed with any other desired configuration to allow decoupling of the rupture line to create the opening. Alternatively, the access opening may be covered with a tab (not shown) that may be drilled or otherwise detached for access provision for decoupling of the rupture line.

Figs. 1A-1B illustrate an exemplary matrix 10 according to the present invention. Matrix 10 includes nagenerality side panels 12 and 20, a top panel 16, bottom panels 24 and 28, and closing flaps 50 and 53. Side panel 12 is coupled by cross-fold lines 31 and 33 to panel-side end flaps 40 and 42; top panel 16 is coupled by transverse fold lines 31 and 33 to top panel end flaps 38 and 44; side panel 20 is coupled by transverse fold lines 31 and 33 to side panel end tabs 36 and 46, bottom panel 24 is coupled by transverse fold line 31 to bottom panel tab 48, and bottom panel 28 is coupled transverse folding foil 31 to the deep panel flap 34.

Side panel 12 is additionally coupled to top panel 16 by fold line 14, top panel 16 is coupled to side panel 20 by fold line 18, side panel 20 is coupled to bottom panels 24 and 28 by fold line 22, bottom panel 24 is coupled to closing tab 53 by a folding line 25, and bottom panel 28 is separated from closing tab 50 by folding line 25. Deep panels 24 and 28 are additionally coupled together by a folding line centrally aligned line 26 extending between fold lines 22 and 25 and positioned approximately midway between transverse fold lines 31 and 33. Closure tabs 50 and 53 are similarly separated from each other by a fold line 51 extending at direction of a matrix periphery 10 of fold line 26 by crossing folding line 25 through closure tabs 50 and 53. Panel end tabs may have any construction or geometry and are illustrated with indentations in some parts in Fig. 1A.

As shown in Fig. 1B, the reinforcing strips 30 and 32 may be included in the matrix 10 and are generally adhered, at least in some parts thereof, to the matrix 10. The reinforcing strips 30 and 32 are illustrated with a width previously determined which may vary as desired. The remaining strips 30 and 32 are generally applied over the underside of the die 10 along the, and overlapping the peripheral edges of the panels along the fold lines 31 and 33 which join panels to the end flaps. Reinforcing strips 30 and 32 are illustrated by overlapping sections of panels 12,16, 20, and 28 or 24 respectively, however reinforcing strips 30 and 32 may equally overlap entire sections or substantial portions of each of the panels. end flaps 34, 36, 38, 40, 42, 44, 46, and 48. The reinforcing back sections 30 and 32 may be removed during fabrication or during the application process in long positions thereof as desired to vary the areas of the reinforcement. matrix 10 which are provided with reinforcement.

Typically, after the packaging matrix has formed, the reinforcing parts, such as those illustrated covering parts of the panels and closure flaps and end flange portions indicated with numerals 30 and 32, may be applied. These reinforcing parts or strips may comprise an additional layer of cardboard, or any other reinforcing strip that provides the desired backing, such as those illustrated and described in U.S. Patent Application Nos. 09 / 559,704, No. 09 / 818,023, and No. 09 / 971,469, all of which are currently awaiting a decentralization decision and of which the present assignee is owner and assignee, and which are incorporated herein by reference as if incorporated herein in their entirety.

Additionally, a removable part 75 (Figs. 1A and 1B) is defined at least along a part of a perimeter thereof by a series of folding or breaking lines. For example, the break line 54 is illustrated extending in a curvature pattern through a portion of the side panel 12 and proceeding to the top panel 16 along the break lines 52 and 58, which extend substantially parallel to the transverse fold lines 31 and 33 and are spaced apart by a predetermined width.

Rupture lines may be formed with fold lines, cuts, slits, tears, perforations, notches, notches, creases, or any other inclusions, markings, or combinations thereof, independently or in different combinations along and on any panel or flap of the (s) present matrix (s). The specific combinations and orientations of the breaking line illustrated in the figures are exemplary and should not be construed as constituting any form of limitation.

As shown in Fig. 1A, the tear line of the removable portion 75 proceeds from the panel 16 by crossing the fold line 18 to the side panel 20 along the break line 60. An opening feature 64 is formed along the break line 60, and this aperture feature may consist of an opening in the formed matrix, or may consist of another access feature that creates a means for removal of the removable portion 75. The break line60 extends in a generally curved pattern on the side panel 20 that is analogous to the curved portion 54 on the side panel 12, with the breaking lines 54 and 60 being generally spaced from the folding lines 14 and 18 in the direction of the respective folding lines 22 and the peripheral portion adjacent the side panel 12 at a distance D, which could vary in length. depending on the size and shape of the packaging.

For forming a package from the die, generally the die is folded into a deluxe configuration and then the flaps are glued to obtain a two-ended package. After the die has been transformed into a packing sleeve, Products are loaded in the carton and several end flaps at both ends are closed. These various end flaps and glove forming panels are generally joined together by glue and / or other adhesive means. The matrix illustrated in the figures is provided with exemplary dimensions for reference purposes and is not restricted to the dimensions or scale provided. In this way, larger panels may be provided for accommodation of larger products to be stored, displayed and supplied as desired or required, and smaller dimensions may be provided for accommodation of smaller products as desired or necessary.

As shown in Fig. 2, die 10 has formed a ready for shipping or storage package, typically with products stored or otherwise contained therein. Fig. 2 illustrates a perspective view of the package with the access opening or opening feature 64 being contacted for the removal of the removable portion 75 along the break lines 52, 54, 58, and 60. Fig. 3 illustrates the user contacting the access opening and separating the removable portion 75 along the rupture lines of the package. AFig. 4 illustrates the fully removed removable portion of the closed packaging.

Fig. 5 illustrates the package with the opening feature removed and the two halves being separated for actuation of the folding feature to form a basket type display device. AFig. 6 illustrates a perspective view of the basket thus formed with products contained therein arranged in a generally vertical alignment. The perspective view of the packaging halves shows that the two halves are substantially similar to each other.

The present matrix and package may be formed in any dimension or in any configuration. For example, an alternative matrix 110, illustrated in Figs. 7 and 8, is similar to the matrix 10 of Fig. 1. Fig. 7 illustrates the alternative configuration of a matrix 110 having side panels 112 and 120, a top panel 116, bottom panels 124 and 128, and closing tabs 150 and 153. Side panel 112 is coupled by transverse fold lines 131 and 133 to side panel end tabs 140 and 142, top panel 116 is coupled by transverse fold lines 131 and 133 to top panel end tabs 138 and 144, side panel 120 is coupled by transverse fold lines 131 e133 to side panel end flaps 136 and 146, bottom panel 124 is coupled by cross-fold line 131 to bottom panel tab 148, and bottom panel 128 is coupled by fold line transverse131 to the bottom panel flap 134. The bezel end flaps may have any construction or geometry and are illustrated with indentations in some parts of the die 110. The side panel 112 is additionally coupled to the top panel 116 by the fold line 114, while the top panel 116 is coupled to the side panel 120 by the fold line 118, coupled to the bottom panels 124 and 128 by the fold line 122. bottom 124 is coupled to its closing tab 153 by a fold line 125, and bottom panel 128 is separated from its closing tab 150 by fold line 125. Bottom panels 124 and 128 are equally connected between a fold line 126 and sip extending between the folding lines 122 and 125 and is positioned approximately half of the distance between the transverse folding lines 131 and 133. The closing tabs 150 and 153 are similarly separated by a folding line151 extending towards a periphery of the fold. matrix 110 from fold line 126 through fold line 125 and through the closing tabs then 150 and 153.

Also included in the die 110, as shown in Fig. 8, is an additional reinforcing strip131 applied along a central portion of the die 110.

Additionally, the reinforcement strips 130 and 132 are included in the die 110 and are generally adhered, at least in some parts thereof, to the die 110. The reinforcement strips 130 and 132 are illustrated with a predetermined width which may vary as desired, and They are typically applied on the lower side of the matrix 110 along and overlapping the peripheral edges of the panels along the fold lines 131 and 133 joining the panels to the end flaps. Reinforcing straps 130 and 132 are illustrated overlapping panel sections 112, 116, 120, and 128 or 124, respectively, and the entire sections or substantial portions of each end flap may alternatively overlap. Sections of the reinforcing strips 130 and 132 may be removed during the fabrication process by layering along them as desired to vary the areas of the reinforcing die 110.

A removable part 175 is defined at least along part of a perimeter thereof by a series of folding or breaking lines. For example, the break line 154 extends in a curved pattern through a portion of the side panel 112 and proceeds to the top panel 116 along break lines 152 and 158 which are substantially parallel to the transverse fold lines 131 and 133 and are spaced apart. each other by a predetermined width. Rupture lines may include cuts, creases, notches, notches, perforations, gashes, tears, creases, folds, or other inclusions or combinations thereof to permit separation of the opening characteristic and to allow the halves of the formed package to form a device for displaying the type of basket as detailed here. As shown in Fig. 7, the break line of the removable part 175 proceeds from the top panel 116 by crossing the fold line 118 and moving to the side panel 120 along the break line 160. Break line 160 is illustrated including a feature aperture 164, which may consist of an opening in the formed matrix, or may be another access feature that creates a means for removal of the removable portion 175. The break line 160 may additionally extend into a generally curved pattern on the side panel 120 which is analogous. to the curved part 154 on the side panel 112. In general, the spaced breaking lines of the folding lines 114 and 118 in the direction of the respective folding lines 122 and the peripheral part adjacent to the side panel 112 by a distance D, which may vary in length depending on the dimensions and packaging formation. After the die has formed during the manufacturing process, reinforcement parts, such as those illustrated covering parts of the panels and closure flaps and parts of the end flaps indicated by numerals 130 and 132, may be applied.

Fig. 9 is a view of the matrix of Fig. 7 formed in a closed package with the openings feature being actuated for separation of the break line along the same. Fig. 10 illustrates the removable portion of the package entirely removed from the closed package. Fig. 11 illustrates the package of Fig. 9 with the removable portion already removed and with the folding feature being actuated to form the basket type display device. The packaging halves shown in Fig. 11 show the basket formed and the bottoms of both packaging halves with reinforcing parts are visible.

Generally, after the packaging halves have been arranged in an upright position, such as on a display device or a retail shelf, products may be supplied from them. After the products have been completely removed from a front half of the packaging, the retailer can rotate the package 180 degrees to place the rear half in a supply position and / or can separate and remove the front half from the rear half as desired. The front half of the package may remain coupled to the pivotable break line portion to be used as a shelf-filling element for a consistent and pleasant looking display. Alternatively, after the product has been completely removed from the front half of the package, the The empty half can be torn and removed at the hinged part of the line (26 or 126) and can be discarded. In the event that the front half of the package is removed from the rear half of the package, or where it remains coupled to the rear half of the package, the rear half of the package may be rotated to face the shelf allowing for removal. of its products. After all products have been removed from their entire packaging, the rear half of the packaging, or the entire packaging if the front half has not been separated from it, may be discarded. A new package can then replace the emptied package.

According to common practice, the various features of the drawings discussed below are not necessarily represented to scale. The dimensions of various features and elements in the drawings may be expanded or reduced to provide a clearer illustration of the embodiments of the invention.

In the embodiments illustrated in the figures, the package is illustrated containing other packages, however other types of containers may be accommodated in a carrier device according to the present invention. The dimensions of the matrix may also be changed, for example, to accommodate various container formats.

The dies according to the present invention may be, for example, formed of coated cardboard or similar materials. For example, the inner and / or outer sides of the dies may be coated with a clay coating. The clay coating may then receive an impression of product or advertising information or images, a price code, or other information or images. The dies may then be coated with a varnish to protect any information printed on the dies. The dies may also be coated, for example, with a moisture damping layer on either or both sides of the dies.

According to the exemplary configurations, the matrices can be constructed of cardboard of a caliber that is the same heavier and stiffer than plain paper. For example, the caliber can be in the range of about 16-22 lbs (7,257 - 9,979 kg). The dies may also be constructed of other materials, such as cardboard, hard paper or any other material with suitable properties to enable the carrier package to function at least generally as described above. The dies may also be laminated or coated with one or more laminar materials in selected panels or parts of panels.

In accordance with the exemplary embodiments of the present invention, a fold line may consist of any substantially linear but not necessarily straight form of weakening which facilitates long folding thereof. More specifically, but not for purposes of narrowing the scope of the present invention, the fold lines include: a notch line, such as lines formed with a blind notch knife, or the like, which would crush a portion of material along the desired weakening line; a cut that partially extends into a material along the desired weakening line, and / or a series of cuts that partially extend into the material / or extend entirely into the material, along the desired weakening line. ; and several combinations of these characteristics. In situations where cutting is used to create a folding line, typically the cutting will not be excessively large in such a way as to induce a reasonable user to incorrectly consider the folding line to be a breaking line.

The above configurations may be described as including one or more panels adhered together by glue. The term "glue" is intended to cover all forms of adhesives commonly used for fastening packaging panels.

The invention has been described in terms of preferred embodiments and methodologies considered by the inventors as constituting the preferred mode of practice of the invention. These preferred embodiments are given by way of example only and should not be construed as limiting the scope of the invention. A wide variety of additions, deletions and modifications may be made by those skilled in the technical embodiments illustrated and described without departing from the spirit and scope of the invention, which is limited by the claims.

Claims (28)

1. A method of providing a packaging article, the method comprising: providing a package comprising a removable portion and a portion thereof; the removable part is at least partially defined by a breaking line, the remaining part being substantially bisected by a fold line; the package having reinforcing parts; detachment of the removable part along the break line; articulation of the package around the folding line to create two approximately equal halves; positioning of the halves on a surface for orienting the products in each half in a vertical arrangement; and supply of products from each of these halves. Method according to claim 1, characterized in that the halves can be detached along the fold line. Method of supply according to either of Claims 1 and 2, characterized in that the packaging of the package around the fold line further comprises: orienting the product from a horizontal position to a vertical position. Method of supply according to any one of claims 1 to 3, characterized in that the supply of the products further comprises: arranging the front facing package on a shelf to enable the delivery from a package half with products arranged therein. Method of supply according to any one of Claims 1 to 4, characterized in that it further comprises: after the front-facing package is emptied of products, arranging the emptied half of the package in a back-facing orientation with the arrangement of the other half of the other. face-to-face packaging for supply purposes. Method of supply according to any one of claims 1 to 5, further comprising: detaching the emptied half of the package. 7. Packaging means comprising: a package including a top panel, a bottom panel, two side panels, and at least one end flap, at least one end flap being coupled to one of the panels and being capable of closing each end a plurality of articles within the package, a means for coupling at least one end flap at each end of said packaging closure, the package including a remaining part and a removable part, the removable part being defined at least partially by a first line of rupture in a part of perimeter; the remaining part being capable of being separated along a second breaking line into two substantially equal packaging halves to allow each said packaging half to be oriented with the package ends from a vertical position to a horizontal position; and the package including end-reinforcing portions along the inner portions of each end. Packaging means according to claim 7, characterized in that the removable part extends from said side panel, crossing the top panel and moving towards. the other said painellateral. Packaging means according to any one of claims 7 and 8, characterized in that it is included by at least one reinforcement part of the middle part in a substantially central area of the inner part of the packaging. Packaging means according to any one of claims 7 to 9, characterized in that an access opening is provided along the perimeter of the first rupture line. Packaging means according to any one of claims 7 to 10, characterized in that a finger flap is included along the perimeter of the first breaking line. Packaging means according to any one of claims 7 to 11, characterized in that the plurality of articles are arranged in a horizontal orientation prior to separation of the packaging halves. Packaging means according to claim 12, characterized in that, after the package is formed into halves and the ends are oriented horizontally, the plurality of articles are arranged in a vertical orientation. Packaging means according to any one of claims 7 to 13, characterized in that the removable part creates a sufficiently large opening for removal of products from the package. 15. PACKAGING FOR A PURPOSE OF ARTICLES, comprising: a top panel, a bottom panel, two side panels, and at least one end flap, and at least one end flap being coupled to one of the panels and being able to close each end of the package: a means for coupling at least one end flap at each said end for closing the package, the package including a remaining part and a removable part, the removable part being defined at least partially by a first break line at a perimeter part; the remaining part being capable of being separated along a second breaking line into two substantially equal packaging halves to allow each said packaging half to be oriented with the package ends from a vertical position to a horizontal position; and the package including end-reinforcing portions along the inner portions of each end. Packaging according to Claim 15, characterized in that the removable portion extends from said side panel, crossing the top panel and towards the other said side panel. Packaging according to any one of claims 15 and 16, characterized in that at least one reinforcement part of the middle part is included in a substantially central area of the inner part of the package. Packaging according to any one of claims 15 to 17, characterized in that an access opening is included along the perimeter of the first breaking line. Packaging according to any one of Claims 15 to 18, characterized in that a finger tab is included along the perimeter of the first breaking line. Packaging according to any one of claims 15 to 19, characterized in that the plurality of articles are arranged in a horizontal orientation prior to separation of the packaging halves. Packaging according to Claim 20, characterized in that, after the packaging is formed in half and the ends are oriented in the horizontal position, the plurality of articles are arranged in a vertical orientation. Packaging according to any one of claims 15 to 21, characterized in that the removable part creates an opening large enough to remove products from the packaging. 23. METHOD OF PROVIDING PACKAGING ARTICLES, the method comprising: providing a package with a removable part and a remaining part, detachment of the removable part along a rupture line, pivoting the remaining part of the package around a line folding to create approximately equal halves: positioning the halves on a surface for orienting the product in each half in a vertical arrangement; and supply of products from each of these halves. Method according to Claim 23, characterized in that the removable part is defined at least partially by a break line; the remaining portion is substantially bisected by a fold line; and the packaging has reinforcing parts. Packing means, comprising: a package including a top panel, a bottom panel, two side panels, and at least one end flap, at least one end flap being coupled to one of the panels and capable of closing each end a plurality of articles within the package; a means for coupling the at least one end flap at each end of said packaging closure; the package including a remaining part and a removable part; the removable part being defined at its perimeter less than partially by a breaking line, the remaining part being pivotable for creating two substantially equal halves; and the packaging being subject to positioning for vertical orientation of the packaging and the contained namesma products. Packaging means according to Claim 25, characterized in that the remaining part may be separated along a second break line for creating the halves and to allow each half of the package to orient the ends of the package from a vertical position to a horizontal position; and the package includes end-reinforcing portions along inner portions of each of said ends. Packing for a plurality of articles, characterized in that it comprises: a top panel, a bottom panel, two side panels, and at least one end flap, and at least one end flap being coupled to one of the panels and capable of closing. each end of the package; a means for coupling at least one end flap at each said end for closing the package; the package including a remaining part and a removable part; the removable part being defined at its perimeter at least partially by a breaking line; remainder being pivotable for creation two substantially equal halves; and the packaging being subject to positioning for vertical orientation of the packaging and the contained namesma products. Packaging according to Claim 27, characterized in that the remaining part can be separated along a second breaking line for creating halves and to allow each said half of the packaging to orient the ends of the package from a vertical position to a horizontal position; and the package includes end-reinforcing portions along inner portions of each of said ends.