AU2018102114A4

AU2018102114A4 - A public interface for improved banking security, sharing statement transactions as written positive reviews for online marketing:

Info

Publication number: AU2018102114A4
Application number: AU2018102114A
Authority: AU
Inventors: Grahame Smith
Original assignee: Individual
Current assignee: Individual
Priority date: 2018-12-21
Filing date: 2018-12-21
Publication date: 2019-02-07
Anticipated expiration: 2026-12-21
Also published as: WO2020124121A1

Abstract

The disclosed innovation is an interface that allows bank clients to share chosen transactions publicly, which are posted as positive reviews to market the product or service. The interface communicates and leverages with the internal interface of secure online banking and their separate application, maintaining the same internal security measures. These are more frequently monitored by the client, solving any issues of fraudulent transactions as they are instantaneously raised. Innovative incentives from sharing these positive reviews are also instantly received, such as interest on spending and the bank's e-coins or any other accumulated points system whose value are determined by the marketing provided by the bank for its internal businesses and external clients. This is also communicated data to a separate incentives application where the external and/or internal businesses can see these reviews and read improvement suggestions privately sent to the message system within the app. It also provides a central location for employee achievements who receive incentives from the bank, due to businesses paying for marketing and then rewarding their employees for the customers they serve. The interface also prescribes postings for a business network where they can share their own creations, products and services, make purchases and securely message through a system to connect to internal bank clients. Figure 1: Workflow Process Governance Method for sharing secure transactions for positive reviews on mobile banking app and online banking interface: NOTE:The public feed on online banking and the app is separate to all private transaction pages and maintains its security. Action 1 Action 2 User purchases an User/customer private data held item in secure repository Mobile banking app Action 3 Online bank interface Action 4 Feedback software provider or Action 4 item is registered in social channel analyses and Item is registered on private transaction shares the item to private online private banking list banking statement as well as to statement private app transaction page Action 5 Action 5 item is clicked to Item is shared to share to the public public feed where feed on their home user completes a page where user positive review completes a positive review Action 6 Action 7 Action 6 Item is submitted and 4 User/customer Data held in 4- item is submitted and user remains on secure repository user remains on public feed public feed on home page Action 9 Action 8 Action 9 User remains on A linked in social data channel User remains on public feed page to 4 analyses item from online bank public feed to scroll scroll through other home page and is sent to banking and click through postings o app to app feed (public) other posts on home make purchases or page to make connect Likewise item from app is shared purchases or connect to bank home page feed (public)

Description

Description:

A method to instantly share online bank transactions directly addresses security issues on private bank systems and apps, because any identified fraud becomes nullified when online banking is more frequently governed by the client. This assists banking systems to have an extra and more instantaneous security measure, where the responsibility of the client is to see and flag any questionable transactions earlier than the usual clause stipulating a 30 day grace period. The Code of Banking Practice, in clause 22, contains an express acknowledgment of the common law duty, together with obligations under the Privacy Act 1988 (Cth). Clause 22 sets out that the bank does not breach confidentiality if they disclose with express or implied consent of the consumer. Also under common law, as set out in the Financial Obodsman Service Banking Law and Practice, the customer has a duty to notify the bank of known forgeries or misuse of the account (known as the Greenwood duty’32) therefore this interface assists in enforcing customers duties with incentives.The positive reviews are also more traceable and evident in case of security breaches, as they are shared to the incentives app for businesses.

This innovation has been specifically devised in order to improve security and utilise shared positive reviews as an improved online marketing and business network. Where the bank expands as a marketing firm so that businesses, both external and internal can pay for direct advertising to their clients’ online banking interface, banking app or incentives app. It also incorporates a messaging system for business communication built into the reviews later described. The interface will also still maintain a private encrypted section that can only be viewed or accessed by the client or the bank's internal security. The method would also require advancement and understanding of vertical industry knowledge and encryption of banking systems modified for each different bank system and applications according to their Accessible Program Interface (API), with access to their Software Development Kit (SDK).

An interface in accordance with this innovation comprises of a method to share secure bank transactions and is outlined and described in Figure 1. It also shows the relationship and data communication that is necessary in each action between the online banking interface and bank application.

Action 1: This is where the user purchases an item and private information is sent to a secure repository known to the particular bank.

Action 2: The user’s private data is held in their secure repository ready to be analysed and communicated to feedback software.

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Action 3: The feedback software provider or social channel in this step analyses the purchase and shares the item’s chosen name to private online banking statements as well as to the private app transaction page. Here it is encrypted and secure.

Action 4: This is where the item is registered on the private online banking statement and private app transaction page.

Action 5: The purchase item is then chosen and clicked to share to the public feed on their online banking home page and/or public feed banking app where user completes a positive review.

Action 6: The review item is then submitted and user remains on the public feed on either the online banking home page or app because the post lodges straight below with all the other posts.

Action 7: The user’s data is then held in a secure repository ready to be analysed.

Action 8: Here a linked in social data channel analyses review item submitted from the online bank home page and is sent to public banking app feed. Likewise review item from app is shared to public bank home page feed so both feeds look identical.

Action 9: Here the user remains on the public feed to scroll and click through other postings on online banking home page or app to make purchases or connect.

Figure 2 Data communication between the public interfaces and incentives application:

1) The data communication between the public supplementary interfaces combine with the private online banking interface and banking app, This is to maintain the same public feed within the software, so when the user logs in to either they will see all their posts. It also maintains the private interfaces that have the same security. Interfaces are further segregated from private to public, while still within the same bank log-in and home page for both the app and online banking system. Security however is still maintained.

2) The data specifically from reviews and improvement suggestion is then analysed in a linked in social data channel to communicate with the software within the mobile incentives application which holds all the positive reviews.

3) The mobile incentives application then allows businesses and the public who have the app, to see the reviews and add employee achievements.

4) Data from feedback to reviews is stored and analysed in a linked in social data channel sent back to public interfaces on bank app and online system.

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Positive reviews as advertising

The transactions shared as positive reviews (both automated and written) are a necessary function as they allow clients to earn instant passive income, make purchases and build rapport with the businesses they are advertising their products and services of. These internal bank businesses and external businesses will also receive these positive transaction reviews onto the businesses and employees incentives app to keep all positive achievements in the one central application. With the encouraged capacity to upload creative 1 minute or more video snippets to receive an added incentive of free marketing by their customers. This distinguishes it from the process and method of other advertising especially within a banking app, as the positive adverts are created by the customer from the purchases they review and enjoy. The interface also includes the innovated step of improvement suggestion boxes, which can be shared directly to the incentives app to replace any negative reviews that often override and undervalue any positive ones. This also builds a heightened positive connection for both businesses and clients with the bank unlike any of their other online banking software.

Figure 3 outlines the process of receiving incremental incentives, which are determined by the bank, for purchase reviews:

1) Starting from earning the lowest incentive when sharing just the brand and product with an automated review response that the client chooses.

2) Then including a personalised 50 character response along with the brand and product and/or the amount spent for mid range incentives to be earned.

3) Then if the customer chooses to submit including the above along with a 1 minute or longer product video or something creative filmed for advertising, then they will receive the highest incentive.

Also as an embodiment the improvement suggestions written for these transactions can receive higher or different incentives as these are essential to business development.

Incentive application for businesses and employees:

The application is purchased by businesses to see the positive reviews that were posted within the banking app and online banking interface. When signing up to the app they will register their business name that will appear on the transaction list of their customers, ready for them to post their positive reviews. It is a public application that people can

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110 search through to look at business performance and is different to usual review apps because the marketing is positive and provided by the bank customers who used their products and the bank marketing team who have created adverts for them, eliminating any negative comments that have directly targeted and impacted businesses previously. This is also where the data from improvement suggestions by their customers is also shared privately to a message system on the application, so that the businesses can improve and connect to other businesses for support or suggestions. Another innovation is also that the app is based on the bank's incentives, where the businesses are receiving free marketing from their customers reviews and then the extra marketing they are purchasing to target their clientele, will have extra ecoins from the bank that can be given to achieving employees and shared back to the feed on the public interfaces if they choose. This then motivates their employees to either sign up to that particular bank or even purchase a review of their own to receive more incentives. Therefore there is a communicative high satisfaction level between the bank, the business, the customer and their employees.

Bank incentives:

Clients earn instant incentives when sharing reviews with embodiments described below:

1) Interest on spending, where clients earn interest on their purchases determined by the bank institution once a month. This is made possible by the advertising on the app and clients' public interfaces, which are purchased by clients’ and businesses’ who seek to market on their platform.

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2) Extra interest received, where if they choose to donate another extra portion of their interest, to receive an incentive that is the same extra portion of interest back in their account (for example, customers who purchase, then receive 1.5% interest & then the bank will give them another 0.5% in their account, if they choose to share another 0.5% to a chosen charity. The customer then receives 2% in total and the other 0.5% is a tax deductible gift).

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3) The banks’ ecoins where their value is determined by the services they offer, in particular the marketing purchased by their personal and business clients for advertisements on their clients' public interfaces.

4) Any other accumulated point system for a particular worth determined by the bank.

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Marketing:

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Marketing is purchased by internal bank businesses and external businesses for added advertising targeting clientele. The marketing is produced and shared by the bank’s internal marketing team to both the app and online banking public feed. Bank clients will have their feeds streaming posts from other clients who work in a similar field or interests. Ecoins are purchased from internal and external businesses through the bank as they are specific in value in relation to the services, marketing or funds within their institution and use to pay for targeted marketing. This is an innovative method of vicarious marketing where banks market through the videos and words of their own clients who post advertisements onto their bank app/interfaces, all from their own transaction list and for instant incentives. Sharing transactions is the marketing method.

Innovations:

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The innovations described in this document are all due to improving the online banking security system, sharing online transactions to improve marketing strategies and receive instant bank incentives or make purchases. One such method is vicarious marketing where banks market on their interfaces by using product videos and positive reviews uploaded by their clients. They are experiencing marketing through the eyes of their clients who post on their platforms, then earn instant incentives for doing so and can connect to bank clients via a secure messaging system. It’s an innovative business network for banks, who can create marketing for their internal businesses and also support other external businesses and their employees via their incentives application.

Claims

The claims defining the invention are as follows:

The system of public interfaces that share secure online bank transactions, by posting a positive review with the name of the product or service, written or automated and doubles as advertising for the businesses or personal clients they made the transaction with; including any external application in accordance with the internal interfacing with the banks applications and online banking.

The system of the bank's interface as claimed in claim 1, that is a business network allowing clients to make purchases and earn instant incentives from vicarious marketing as they post positive reviews to their personalised feed about their creations, products and services, including a secure messaging scheme to connect any bank clients on these same posts.

The method of incentives as claimed in clam 2, where any accumulated point system and/or bank’s ecoins whose value is determined by the bank's marketing that is purchased by the internal businesses and clients or any other bank service or funds that can be a determinant of the ecoin/point value.

The method of incentives as claimed in claim 2, which is offered by the bank as interest on spending, including extra interest received, where the bank offers to give extra interest to the client, on top of what they have already received if they choose to donate an extra portion of their interest to charity (for example, customers who purchase, then receive 1.5% interest & then the bank will give them another 0.5% in their account, if they choose to share another 0.5% to a chosen charity. The customer then receives 2% in total and the other 0.5% is a tax deductible gift).

The system of the external application and any internal system that uses instant bank incentives to reward business employees for work achievements and bank clients who share personalised marketing videos as positive reviews.