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AU2001247245A1 - Advertisment monitoring and feedback system - Google Patents

Advertisment monitoring and feedback system

Info

Publication number
AU2001247245A1
AU2001247245A1 AU2001247245A AU4724501A AU2001247245A1 AU 2001247245 A1 AU2001247245 A1 AU 2001247245A1 AU 2001247245 A AU2001247245 A AU 2001247245A AU 4724501 A AU4724501 A AU 4724501A AU 2001247245 A1 AU2001247245 A1 AU 2001247245A1
Authority
AU
Australia
Prior art keywords
advertisment
monitoring
feedback system
feedback
advertisment monitoring
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Abandoned
Application number
AU2001247245A
Other languages
English (en)
Inventor
John P. Blasko
Charles A. Eldering
M. Lamine Sylla
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Expanse Networks Inc
Original Assignee
Expanse Networks Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US09/516,983 external-priority patent/US7240355B1/en
Application filed by Expanse Networks Inc filed Critical Expanse Networks Inc
Publication of AU2001247245A1 publication Critical patent/AU2001247245A1/en
Abandoned legal-status Critical Current

Links

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • H04N21/44222Analytics of user selections, e.g. selection of programs or purchase activity
    • H04N21/44224Monitoring of user activity on external systems, e.g. Internet browsing
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00Television systems
    • H04N7/16Analogue secrecy systems; Analogue subscription systems
    • H04N7/173Analogue secrecy systems; Analogue subscription systems with two-way working, e.g. subscriber sending a programme selection signal
    • H04N7/17309Transmission or handling of upstream communications
    • H04N7/17318Direct or substantially direct transmission and handling of requests
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04HBROADCAST COMMUNICATION
    • H04H60/00Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/29Arrangements for monitoring broadcast services or broadcast-related services
    • H04H60/31Arrangements for monitoring the use made of the broadcast services
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/251Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H04N21/252Processing of multiple end-users' preferences to derive collaborative data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • H04N21/25891Management of end-user data being end-user preferences
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/435Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/4508Management of client data or end-user data
    • H04N21/4532Management of client data or end-user data involving end-user characteristics, e.g. viewer profile, preferences
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/454Content or additional data filtering, e.g. blocking advertisements
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/466Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H04N21/4667Processing of monitored end-user data, e.g. trend analysis based on the log file of viewer selections
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/60Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client 
    • H04N21/65Transmission of management data between client and server
    • H04N21/658Transmission by the client directed to the server
    • H04N21/6582Data stored in the client, e.g. viewing habits, hardware capabilities, credit card number
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00Television systems
    • H04N7/08Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division
    • H04N7/087Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only
    • H04N7/088Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only the inserted signal being digital
    • H04N7/0884Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only the inserted signal being digital for the transmission of additional display-information, e.g. menu for programme or channel selection
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00Television systems
    • H04N7/08Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division
    • H04N7/087Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only
    • H04N7/088Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only the inserted signal being digital
    • H04N7/0884Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only the inserted signal being digital for the transmission of additional display-information, e.g. menu for programme or channel selection
    • H04N7/0885Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only the inserted signal being digital for the transmission of additional display-information, e.g. menu for programme or channel selection for the transmission of subtitles
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04HBROADCAST COMMUNICATION
    • H04H60/00Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/46Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for recognising users' preferences

Landscapes

  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Databases & Information Systems (AREA)
  • Social Psychology (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Human Computer Interaction (AREA)
  • Computing Systems (AREA)
  • Computer Graphics (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
AU2001247245A 2000-03-01 2001-03-01 Advertisment monitoring and feedback system Abandoned AU2001247245A1 (en)

Applications Claiming Priority (5)

Application Number Priority Date Filing Date Title
US51631400A 2000-03-01 2000-03-01
US09/516,983 US7240355B1 (en) 1998-12-03 2000-03-01 Subscriber characterization system with filters
US09516314 2000-03-01
US09516983 2000-03-01
PCT/US2001/006459 WO2001065747A1 (fr) 2000-03-01 2001-03-01 Systeme de controle et de retour d'informations publicitaires

Publications (1)

Publication Number Publication Date
AU2001247245A1 true AU2001247245A1 (en) 2001-09-12

Family

ID=27058793

Family Applications (1)

Application Number Title Priority Date Filing Date
AU2001247245A Abandoned AU2001247245A1 (en) 2000-03-01 2001-03-01 Advertisment monitoring and feedback system

Country Status (2)

Country Link
AU (1) AU2001247245A1 (fr)
WO (1) WO2001065747A1 (fr)

Families Citing this family (19)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5948061A (en) 1996-10-29 1999-09-07 Double Click, Inc. Method of delivery, targeting, and measuring advertising over networks
US7039599B2 (en) * 1997-06-16 2006-05-02 Doubleclick Inc. Method and apparatus for automatic placement of advertising
EP1142260A2 (fr) 1998-08-03 2001-10-10 Doubleclick Inc. Reseau de distribution d'annonce publicitaire reciblee
EP1646169A1 (fr) 2004-10-05 2006-04-12 Taylor Nelson Sofres Plc Procédé et système d'analyse d'audience
US20070050298A1 (en) * 2005-08-30 2007-03-01 Amdocs Software Systems Limited Pay-per-view payment system and method
EP2051509B1 (fr) * 2006-08-10 2016-07-27 Panasonic Intellectual Property Management Co., Ltd. Système de recommandation de programme, terminal de consultation de programme, programme de consultation de programme, procédé de consultation de programme, serveur de recommandation de programme, programme de recommandation de programme, et procédé de recommandation de programme
PL2119234T3 (pl) 2007-02-01 2021-04-06 Invidi Technologies Corporation Zużycie zasobu weryfikacyjnego i zachęcającego w sieci komunikacyjnej
US7853969B2 (en) * 2007-04-03 2010-12-14 Google Inc. Log processing to determine impression values using reliable durations
US20080249834A1 (en) 2007-04-03 2008-10-09 Google Inc. Adjusting for Uncertainty in Advertisement Impression Data
WO2009140691A2 (fr) 2008-05-16 2009-11-19 Invidi Technologies Corporation Demande d’informations liée à un contenu de réseau de diffusion
US8959556B2 (en) 2008-09-29 2015-02-17 The Nielsen Company (Us), Llc Methods and apparatus for determining the operating state of audio-video devices
US8255949B1 (en) 2009-01-07 2012-08-28 Google Inc. Television program targeting for advertising
US20110197220A1 (en) 2010-02-09 2011-08-11 Google Inc. Customized television advertising
GB2486002A (en) * 2010-11-30 2012-06-06 Youview Tv Ltd Media Content Provision
EP2541481A1 (fr) * 2011-07-01 2013-01-02 TeliaSonera AB Publicité personnalisée
US9692535B2 (en) 2012-02-20 2017-06-27 The Nielsen Company (Us), Llc Methods and apparatus for automatic TV on/off detection
CN108260005A (zh) * 2016-12-29 2018-07-06 北京国双科技有限公司 一种视频播放方法及装置
KR102030439B1 (ko) 2017-12-18 2019-10-10 애니포인트미디어 주식회사 방송 서비스의 반송률 측정 장치
US11823217B2 (en) * 2019-11-01 2023-11-21 Adobe Inc. Advanced segmentation with superior conversion potential

Family Cites Families (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5758257A (en) * 1994-11-29 1998-05-26 Herz; Frederick System and method for scheduling broadcast of and access to video programs and other data using customer profiles
US5774170A (en) * 1994-12-13 1998-06-30 Hite; Kenneth C. System and method for delivering targeted advertisements to consumers

Also Published As

Publication number Publication date
WO2001065747A1 (fr) 2001-09-07

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