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Bozieva, 2024 - Google Patents

THE ROLE OF STRATEGIC PLANNING IN SUCCESSFUL GO-TO-MARKET

Bozieva, 2024

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Document ID
2607545699874219874
Author
Bozieva L
Publication year
Publication venue
Инновационная наука

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Snippet

Strategic planning is fundamental in crafting effective go-to-market (GTM) strategies in today's fastevolving market landscape. This article emphasizes strategic planning as the critical foundation for aligning internal product development with external market dynamics …
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