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Easton et al., 1999 - Google Patents

Pricing and lead time decisions for make-to-order firms with contingent orders

Easton et al., 1999

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Document ID
18045729896082564429
Author
Easton F
Moodie D
Publication year
Publication venue
European Journal of operational research

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Snippet

Make-to-order (MTO) firms have few standard products and volatile, difficult-to-predict demand. A production order usually stems from a successful bid, which presents the MTO firm's terms (including price and lead time) to satisfy a prospective customer's stated …
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