Baucus et al., 1993 - Google Patents
Choosing a franchise: How base fees and royalties relate toBaucus et al., 1993
- Document ID
- 15978825386909159063
- Author
- Baucus D
- Baucus M
- Human S
- Publication year
- Publication venue
- Journal of Small Business Management
External Links
Snippet
It is expected that base fees and royalties to be associated with factors that potential franchisees use to assess the value of the franchise and future financial performance, such as the age of the franchisor's operation, degree of market representation of franchise …
- 235000013410 fast food 0 description 19
Classifications
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- G06Q10/00—Administration; Management
- G06Q10/06—Resources, workflows, human or project management, e.g. organising, planning, scheduling or allocating time, human or machine resources; Enterprise planning; Organisational models
- G06Q10/063—Operations research or analysis
- G06Q10/0639—Performance analysis
- G06Q10/06393—Score-carding, benchmarking or key performance indicator [KPI] analysis
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- G06Q30/00—Commerce, e.g. shopping or e-commerce
- G06Q30/02—Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
- G06Q30/0202—Market predictions or demand forecasting
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- G06Q30/00—Commerce, e.g. shopping or e-commerce
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- G06Q30/00—Commerce, e.g. shopping or e-commerce
- G06Q30/02—Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
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- G06Q30/00—Commerce, e.g. shopping or e-commerce
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- G06Q30/00—Commerce, e.g. shopping or e-commerce
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- G06Q10/00—Administration; Management
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- G06Q40/00—Finance; Insurance; Tax strategies; Processing of corporate or income taxes
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- G—PHYSICS
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- G06Q99/00—Subject matter not provided for in other groups of this subclass
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