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Blumberg, 2002 - Google Patents

Managing high-tech services using a CRM strategy

Blumberg, 2002

Document ID
138795763904573281
Author
Blumberg D
Publication year

External Links

Snippet

As high-tech service industries grow more competitive, the need to develop customer focused business strategies becomes imperative. Managing High-Tech Services Using a CRM Strategy explores how to manage and direct any service organization utilizing a high …
Continue reading at www.taylorfrancis.com (other versions)

Classifications

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