Foong et al., 2018 - Google Patents
Customer Intention To Stay With Banks: The Role Of Virtual ServiceFoong et al., 2018
View PDF- Document ID
- 1143939113669137121
- Author
- Foong W
- Yeng L
- Publication year
- Publication venue
- International Journal Of Supply Chain Management
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Snippet
Identifying the success factors that contribute to customer satisfaction and loyalty are crucial and it is a continuous process in order for firms to stay competitive. This paper examines the factors that determine the customer satisfaction and loyalty and its causal effects using a …
- 230000000694 effects 0 abstract description 24
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