Williams, 2010 - Google Patents
Forecasting 2.0: using Web 2.0 for market research in apparel product developmentWilliams, 2010
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- 9620525013080988979
- Author
- Williams S
- Publication year
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Web 2.0 technologies have allowed for increased conversations regarding fashion and apparel products and brands. Wickett, Gaskill, and Damhorst's Revised Apparel Retail Product Development Model (1999) shows the steps undergone in the traditional in-house …
- 238000011161 development 0 title abstract description 313
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