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Liao et al., 2021 - Google Patents

Big data analytics of social network marketing and personalized recommendations

Liao et al., 2021

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Document ID
9614993558018365757
Author
Liao S
Yang C
Publication year
Publication venue
Social Network Analysis and Mining

External Links

Snippet

A fan page is a kind of a social network. Social network marketing (SNM) is a form of Internet marketing involving the creation and sharing of content on social media networks to achieve marketing and selling goals. In addition, precise SNM requires sufficient data and analysis in …
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Classifications

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    • G06F17/30864—Retrieval from the Internet, e.g. browsers by querying, e.g. search engines or meta-search engines, crawling techniques, push systems
    • G06F17/30867—Retrieval from the Internet, e.g. browsers by querying, e.g. search engines or meta-search engines, crawling techniques, push systems with filtering and personalisation
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