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Kettinger et al., 1997 - Google Patents

Selling in the era of the" Net": Integration of electronic commerce in small firms

Kettinger et al., 1997

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Document ID
9195793774906457351
Author
Kettinger W
Hackbarth G
Publication year

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Snippet

This paper reports on a research study concerning the integration of electronic commerce (EC) into the pre-sales business processes of small firms. By means of a field survey, 17 small firms were examined at the end of their first year of participation in an EC network that …
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Classifications

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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
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    • G06Q10/00—Administration; Management
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    • G06Q10/00—Administration; Management
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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
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