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Ghoshal et al., 2015 - Google Patents

Recommendations using information from multiple association rules: A probabilistic approach

Ghoshal et al., 2015

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Document ID
9120575516949437574
Author
Ghoshal A
Menon S
Sarkar S
Publication year
Publication venue
Information Systems Research

External Links

Snippet

Business analytics has evolved from being a novelty used by a select few to an accepted facet of conducting business. Recommender systems form a critical component of the business analytics toolkit and, by enabling firms to effectively target customers with products …
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Classifications

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    • G06F17/30861Retrieval from the Internet, e.g. browsers
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    • G06F17/30867Retrieval from the Internet, e.g. browsers by querying, e.g. search engines or meta-search engines, crawling techniques, push systems with filtering and personalisation
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    • G06Q30/00Commerce, e.g. shopping or e-commerce
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    • G06Q30/0601Electronic shopping
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
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