Ghoshal et al., 2015 - Google Patents
Recommendations using information from multiple association rules: A probabilistic approachGhoshal et al., 2015
View PDF- Document ID
- 9120575516949437574
- Author
- Ghoshal A
- Menon S
- Sarkar S
- Publication year
- Publication venue
- Information Systems Research
External Links
Snippet
Business analytics has evolved from being a novelty used by a select few to an accepted facet of conducting business. Recommender systems form a critical component of the business analytics toolkit and, by enabling firms to effectively target customers with products …
- 238000002474 experimental method 0 abstract description 51
Classifications
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- G06F17/30867—Retrieval from the Internet, e.g. browsers by querying, e.g. search engines or meta-search engines, crawling techniques, push systems with filtering and personalisation
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