Meng-Lewis et al., 2024 - Google Patents
Examination of esports fans' live streaming experiences using an extended expectation-confirmation model: a case study of the king pro leagueMeng-Lewis et al., 2024
- Document ID
- 8737984057517025362
- Author
- Meng-Lewis Y
- Lewis G
- Lin Z
- Zhao Y
- Publication year
- Publication venue
- International Journal of Human–Computer Interaction
External Links
Snippet
Live streaming is an essential means through which spectators view and engage with esports. In this study, an extended model is proposed and tested based on the expectation confirmation theory to examine esports fans' live streaming experience and the factors …
- 238000012790 confirmation 0 title abstract description 47
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- G—PHYSICS
- G06—COMPUTING; CALCULATING; COUNTING
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- G06Q30/00—Commerce, e.g. shopping or e-commerce
- G06Q30/02—Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
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- G06Q30/0251—Targeted advertisement
- G06Q30/0269—Targeted advertisement based on user profile or attribute
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- G06Q30/00—Commerce, e.g. shopping or e-commerce
- G06Q30/02—Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
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- G06Q30/0203—Market surveys or market polls
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- G—PHYSICS
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- G06Q—DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q10/00—Administration; Management
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- G06Q10/101—Collaborative creation of products or services
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- G06Q—DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce, e.g. shopping or e-commerce
- G06Q30/02—Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
- G06Q30/0207—Discounts or incentives, e.g. coupons, rebates, offers or upsales
- G06Q30/0217—Giving input on a product or service or expressing a customer desire in exchange for an incentive or reward
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- G06Q50/00—Systems or methods specially adapted for a specific business sector, e.g. utilities or tourism
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- G06Q30/00—Commerce, e.g. shopping or e-commerce
- G06Q30/02—Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
- G06Q30/0201—Market data gathering, market analysis or market modelling
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