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Kholod et al., 2024 - Google Patents

Market Basket Analysis Using Rule-Based Algorithms and Data Mining Techniques

Kholod et al., 2024

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Document ID
8433551880827989474
Author
Kholod M
Mokrenko N
Publication year
Publication venue
arXiv preprint arXiv:2412.18699

External Links

Snippet

The research identifies association rules that can inform marketing strategies and enhance operational efficiency. A structured methodology is applied to extract and interpret meaningful relationships within transactional data, emphasizing their implications for …
Continue reading at arxiv.org (PDF) (other versions)

Classifications

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    • G06Q30/00Commerce, e.g. shopping or e-commerce
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