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Zhuzhel et al., 2023 - Google Patents

No two users are alike: Generating audiences with neural clustering for temporal point processes

Zhuzhel et al., 2023

Document ID
7826826267937426360
Author
Zhuzhel V
Grabar V
Kaploukhaya N
Rivera-Castro R
Mironova L
Zaytsev A
Burnaev E
Publication year
Publication venue
Doklady Mathematics

External Links

Snippet

Identifying the right user to target is a common problem for different Internet platforms. Although numerous systems address this task, they are heavily tailored for specific environments and settings. It is challenging for practitioners to apply these findings to their …
Continue reading at link.springer.com (other versions)

Classifications

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    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
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