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Ma et al., 2012 - Google Patents

Can visible cues in search results indicate vendors' reliability?

Ma et al., 2012

View PDF
Document ID
7077594246004614894
Author
Ma Z
Sheng O
Pant G
Iriberri A
Publication year
Publication venue
Decision Support Systems

External Links

Snippet

Search engines play a critical role in the diffusion of online information because they determine what content is easily visible to Web users. Major search engines, such as Google, Microsoft Live Search, and Yahoo!, provide two distinct types of results, organic and …
Continue reading at www.researchgate.net (PDF) (other versions)

Classifications

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