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Cooper, 1992 - Google Patents

The NewProd system: The industry experience

Cooper, 1992

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Document ID
5177521087556621158
Author
Cooper R
Publication year
Publication venue
Journal of Product Innovation Management

External Links

Snippet

Robert G. Cooper presents an update on the NewProd model, a new product screening, evaluation and diagnostic tool first described in this journal in 1985. He reviews the model's original development and describes subsequent modifications. Next, he presents validation …
Continue reading at www.researchgate.net (PDF) (other versions)

Classifications

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    • G06Q10/00—Administration; Management
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