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Geiger et al., 2017 - Google Patents

Customer acceptance of tradable service contracts

Geiger et al., 2017

Document ID
451479656350757688
Author
Geiger I
Kluckert M
Kleinaltenkamp M
Publication year
Publication venue
Journal of Business Economics

External Links

Snippet

Abstract Service providers from various industries design and sell, using retail channels, tradable service contracts (TSC). These are vouchers for predetermined services which can be claimed at a later time. TSCs promise to broaden service providers' reach and increase …
Continue reading at link.springer.com (other versions)

Classifications

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