A quick look at privacy-focused analytics for small sites
A round-up of alternatives to Google Analytics.
Minimal Google Analytics Snippet | Minimal Analytics
If you really, really have to add Google Analytics to a sites, here’s a way to do it in a more performant way, without the odious Google Tag Manager.
Related links
Simple Analytics - Simple, clean, and privacy-friendly analytics
Another nice alternative to Google Analytics with a focus on privacy.
The last tracker was just removed from Basecamp.com - Signal v. Noise
Can you believe we used to willingly tell Google about every single visitor to basecamp.com by way of Google Analytics? Letting them collect every last byte of information possible through the spying eye of their tracking pixel. Ugh.
👏
In this new world, it feels like an obligation to make sure we’re not aiding and abetting those who seek to exploit our data. Those who hoard every little clue in order to piece of together a puzzle that’ll ultimately reveal all our weakest points and moments, then sell that picture to the highest bidder.
Related posts
Alternative analytics
Google Analytics is not the only option.
Less JavaScript
The Google developer relations team are dishing out some inconvenient truths.
Analytical
Whither Google Analytics and Do Not Track?
Speedy tunes
Improving performance on The Session.
Timing out
A service worker strategy for dealing with lie-fi.