Joico Global Artistic Director of Haircolor, Laura Gibson (@lgibsoncolorist). 1. Making sure you go every 4-8 weeks to retouch and refresh depending on your lifestyle: general rule of thumb is the more you wash your hair, the sooner you will have to go. I also tell my clients that love heated workout classes to go sooner (heat/sweat will fade color faster as well) 2. Use a Color safe and sulfate free shampoo and conditioner 3. Avoid washing with hot water and avoid hot tubs especially!!”...
