Empowering Insurance.
wefox is built on a simple vision: to make insurance better and create measurable value for everyone involved.
The wefox strategy.
European underwriting-led insurance distribution platform
wefox is building a pan-European underwriting-led insurance distribution business with a primary focus on the retail market.
Integrated business model
Our model combines capital-light Managing General Agent (MGA) capabilities with large-scale, digitally enabled distribution, connecting underwriting expertise with direct access to customers and partners across markets.
Smart technology at the core
Our proprietary technology, supported by artificial intelligence, enhances sales effectiveness, improves conversion along the customer journey and enables efficient, scalable operations.
Leveraging market trends
Our strategy leverages key structural shifts in the market. Specialized underwriting agencies are gaining importance, the retail broker landscape continues to consolidate, and artificial intelligence is rapidly reshaping how insurance is distributed and managed.
Disciplined growth and value creation
Within this environment, wefox focuses on disciplined execution and sustainable growth. The business is designed to scale efficiently, deliver attractive margins and create lasting value for customers, partners and shareholders alike.
A truly pan-European platform.
#1 player in the Dutch term-life insurance market
Leading digital platform in the Austrian insurance brokerage market
A top-ranked retail brokerage franchise in the Swiss insurance market
Network of 4000+ distribution partners across all markets
Nearly 1 billion EUR premiums under management
A workforce of 200+ highly skilled employees
The wefox timeline.
Travel through time with us and join us on our journey from a small start-up to a pan-European insurance distribution platform.
2019
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Acquisition of Swiss broker SAM, strengthening market presence and enhancing distribution capabilities in Switzerland
2015
Launch of wefox in Germany and Switzerland under the name FinanceFox
2023/24
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wefox makes key strategic decisions to focus on profitable core businesses of critical size that promise long-term value and sustainability
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2017
Expansion to Austria,
Rebrand from FinanceFox to wefox,
Establishment of the wefox Group
2022
Entry into the Netherlands through the acquisition of the TAF business, further expanding wefox's European footprint & MGA capabilities
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2025
wefox launches new strategy to build out its smart insurance distribution & asset-light MGA businesses in its three core markets
The core elements of wefox’s DNA.
We are authentic.
We’re experts. But, above all, we’re human – just like you. That means we stand behind our decisions 100%.
We communicate clearly.
We like things to be simple. And that’s how we communicate.
We make things possible.
The insurance world needs a makeover. We’re challenging the status quo. Insurance needs to get back to its roots – safety. For everyone.
wefox is a strong collective of highly experienced professionals from all areas: insurance experts, functional specialists and digital talents, dreamers and doers, misunderstood geniuses and daring rebels. All with the common goal of making insurance better.
We are team players.
We support each other to achieve common goals. We focus on establishing collaborative business partnerships built on shared success.
We are focused.
We act in a solution-orientated way and are open to new ideas. We use data to measure and understand our progress.
The core elements of wefox’s DNA.
wefox is a strong collective of highly experienced professionals from all areas: insurance experts, functional specialists and digital talents, dreamers and doers, misunderstood geniuses and daring rebels. All with the common goal of making insurance better.
We are authentic.
We’re experts. But, above all, we’re human – just like you. That means we stand behind our decisions 100%.
We make things possible.
We’re experts. But, above all, we’re human – just like you. That means we stand behind our decisions 100%.
We communicate clearly.
We like things to be simple. And that’s how we’ll communicate with you.
We are team players.
We support each other to achieve common goals. We focus on establishing collaborative business partnerships built on shared success.
We are focused.
We act in a solution-orientated way and are open to new ideas. We use data to measure and understand our progress.