Ruby Shore Blog
Content You Want to Read
Our posts are written by our team of Ruby Shore Software Developers, Project Managers, and Designers. Keep up to date with how we are working, what technology we are using and industry trends.
Why Social Media Marketing Is Essential for Local Business Growth
Local businesses thrive on visibility, trust, and strong community connections. In today’s digital-first world, customers often discover, evaluate, and engage with businesses long before stepping through the door. That shift has made online engagement a critical...
How Mobile App Development Helps Local Businesses Improve Customer Engagement
In today’s fast-moving digital world, customers expect more than just a website or social media presence. They want quick access, personalized interactions, and seamless communication with the businesses they trust. For local companies in Shreveport & Bossier...
What to Expect From End-to-End App Development Services for Modern Businesses
In today’s digital-first economy, businesses rely on robust mobile and web applications to streamline operations, improve customer engagement, and stay competitive. Whether you are a startup or an established organization, investing in professional app solutions is no...
Simplify Customer Reviews With Google’s New QR Code Feature
Last month, Google introduced a new feature allowing businesses to share QR codes with customers, enabling them to leave reviews via Google Search and Google Maps quickly. How It Works: Direct Access to Review Page: Scanning the QR code takes customers straight to...
Google’s AI Mode Rolls Out in the U.S. — No Login Required: Implications for SEO
Google recently expanded its innovative "AI Mode" to users across the United States, significantly transforming how users interact with search. This advanced search feature promises a conversational, AI-driven experience beyond conventional link-based results,...
Insights About GBP Verification You Need to Know
Last month, Lisa Lansman from Google's Global Partnerships team interviewed Shrina, a product manager with the Google Business Profile team, to discuss recent improvements and best practices related to business verification. Lisa shared on LinkedIn that Google...
Why Ranking in Google AI Overviews Matters for Local Marketing Agencies
Google’s AI Overviews are changing how people find businesses online—and for agencies managing local SEO and regional marketing, this shift is especially important. If your agency works with local clients like dentists, HVAC companies, law firms, or home service...
Google Business Profile Now Integrated With Local Service Ads
Google has announced a significant update for businesses using Local Service Ads (LSAs) - all new customer reviews must now be collected through your Google Business Profile (GBP) link. The previous LSA review link is no longer valid, requiring businesses to update...
The To-Do List for Getting Reviews for Local SEO
Online reviews are essential for businesses as they build credibility, offer social proof, and significantly impact SEO and local visibility. Positive reviews enhance trust and customer engagement, leading to increased leads and higher conversion rates. Negative...
Digital Marketing Strategies for Startups: A Guide to Smart Growth
In today's competitive landscape, startups need more than just a great product or service-they need a digital marketing strategy to stand out and grow sustainably. If you're launching your business in Shreveport or beyond, understanding how to tap into digital...
Why Your Business Needs a Professional Web Developer in a Digital-First World
In today's digital-first world, your website often serves as the first impression of your business. Whether you're a startup or an established brand, a DIY website won't cut it anymore. Visitors expect more than a good-looking site; they want speed, mobile...
Why Responsive Web Design Services Are Crucial for Businesses
A responsive website is an absolute must in today's digital landscape. As consumers increasingly rely on mobile devices to browse and shop online, ensuring a seamless experience across all platforms has become essential for businesses. From user engagement to search...
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