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Boost SMS ROI: Cut costs & increase clicks

Every character costs money in SMS. Branded short links save characters, build trust, and get 39% more clicks than generic URLs.

Dashboard showing 97,541 total clicks, best time to share link at 7 PM in United Kingdom with +30% CTR, top traffic sources with 79.28% direct, 17.92% other, 7.59% social, 7.21% organic search, and Cozy Cafe Blends messages promoting discount codes and new custom blends with clickable links.

Trusted by 1.5M customers worldwide


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Reduce costs and increase clicks

Cut character costs immediately

Turn 50-character URLs into 15-character branded links. Every character saved reduces your SMS spend.

Build trust with branded domains

Replace generic shorteners with your brand. Get 39% more clicks when customers recognize your domain.

Avoid carrier spam filters

Branded domains pass carrier screening that blocks generic short links. Better deliverability = better ROI.

Improve campaigns with data and analytics

Finally, real SMS link tracking

Get click data your SMS platform can't provide. Track devices, locations, timing, and engagement patterns.

Optimize with actionable insights

A/B test links, identify peak engagement times, and make data-driven decisions for your next send.

Automate

Using Rebrandly Webhooks, you can automate your downstream processes based on link clicks.

Analytics dashboard showing performance by day and hour. The “Top days” tab is selected, with horizontal bars for Sunday at 71.21%, Monday at 14.20%, Tuesday at 24.92%, and Wednesday at 2.30%. In the lower left, a “Most popular hours” bar chart shows activity levels across times labeled 12, 2, 4, 6, 8, 10, and 12, with the tallest bars at 2 and the final 12.
Analytics dashboard showing performance by day and hour. The “Top days” tab is selected, with horizontal bars for Sunday at 71.21%, Monday at 14.20%, Tuesday at 24.92%, and Wednesday at 2.30%. In the lower left, a “Most popular hours” bar chart shows activity levels across times labeled 12, 2, 4, 6, 8, 10, and 12, with the tallest bars at 2 and the final 12.

Build and scale with our API

Industry-leading speed

Generate 100,000 unique links per second. Handle Black Friday spikes without breaking a sweat.

Simple integration

RESTful API, native Python SDK, comprehensive docs. Get up and running in minutes, not days.

Mission-critical reliability

99.99% uptime. Built for SMS campaigns at any scale.

Enterprise-grade security

99.99% uptime, SOC 2 Type 2, GDPR and HIPAA compliant

SOC 2 Compliance Badge99.99% uptime iconHIPAA compliance badgeGDPR compliance badge

See what our customers say

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“Rebrandly is the best. They create a crazy amount of volume with the highest deliverability and performance – more than a million links in a minute.”

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Vinnie Rossi
CTO & Co-Founder
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“Rebrandly makes it super easy to create short links for the whole team. Before we used Bitly but that coordination was a nightmare. Now we have all our links in one place which also looks amazing.”

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Jim Groenen
CTO & Co-Founder
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“Our URLs are long and people love to add UTMs, so branded links are much clearer for our marketing materials.”

Smiling woman with long black hair wearing a white blouse standing against a brick wall.
Kaylah Malillos
Sr. Digital Content Specialist
Solutions Journalism Network

“We chose Rebrandly for its powerful analytics capabilities. We use the platform to share our journalism solutions and training materials with newsrooms worldwide.”

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Ambika Samarthya
CIO
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“Rebrandly empowers us to keep tabs on our campaign performance worldwide.”

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Juliano Allegrini
Global Head of Marketing
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“Brand affinity is a unicorn for improving trust, click-through-rate and conversions. Rebrandly’s industry-leading tools help marketers brand and manage links for performance boosts across the funnel.”

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Larry Kim
Founder & Marketing Expert
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“Having a short, easily intuitive link is powerful for us.”

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Amanda Huber
GIS Administrator
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Frequently asked questions

What is an SMS link?

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An SMS link is a shortened URL designed for text messages. Since SMS charges by character, shorter links save money. Branded SMS links like yourbrand.co/deal work better than generic shorteners because recipients trust recognized brands.

What SMS platforms does Rebrandly support?

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Our API-first approach works with the messaging infrastructure you're already using, including Twilio, Bird, Vonage, Amazon SNS, Bandwidth, Sinch, SimpleTexting, Plivo, and more.

Can I track SMS link performance?

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Yes. Rebrandly analytics tracks clicks, timing, location, device type, and more. See real-time data that SMS platforms can't provide. Export reports to prove campaign ROI.

Why do branded SMS links get more clicks?

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Branded SMS links increase clicks by 39% because people recognize and trust your brand. Generic shorteners look suspicious and trigger phishing concerns, especially for financial or healthcare messages.

How do short SMS links save money?

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SMS providers charge per segment (160 characters). Long URLs can push messages into multiple segments, doubling or tripling costs. Short branded links keep messages in one segment while improving click rates.

How fast can Rebrandly generate SMS links?

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Our infrastructure handles 100,000 unique links per second. Perfect for time-sensitive campaigns, flash sales, or emergency notifications at any scale.

Is Rebrandly secure for transactional SMS?

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Yes. With 99.99% uptime SLA, SOC 2 Type 2, HIPAA, and GDPR compliance, Rebrandly meets requirements for banking, healthcare, and other regulated industries.