From a humble tin shed to a global leader in sustainability and outdoor innovation, Patagonia's story continues to inspire the adventures it equips. We recently visited Patagonia’s Ventura headquarters to see where it all began. From the blacksmith shop that forged the first climbing gear to the archives of iconic products and the Worn Wear repair program, we’re sharing how Patagonia built its legacy of purpose and performance. But it doesn’t end there—this episode takes you to the trails, surf, and bike paths that embody Patagonia’s culture, where work and play come together in the name of protecting the planet. Watch the full episode for yourself: https://lnkd.in/gEaV-UMd
I’m reading Let My People Go Surfing right now, so this video really brings to life the images and thoughts I’ve had in my head while reading the book. Amazing collab!
I really appreciate how letting his people go surfing was suppose to slow the business down and little did they know it would have the opposite outcome.
What an interesting vid !!
An absolutely brilliant company, well worth watching and supporting. Thanks for sharing, Jules
Sets the standard on how to live your brand platform
Behind the brand there is absolutely no peace, no donation, nothing. It was a good product, not anymore, doesn't represent quality, overprices.
So good!
Plant a tree, save the planet. 🌳