Vevo

As Shaq would say “We got a crowd!” Vevo is proud to have been the Official Music Sponsor of SPORT BEACH at Cannes Lions 2026. From high energy anthems, to nostalgic classics, we ensured every panelist and athlete had a strong video to enter the stage with. Thank you to our incredible partners!

We're one month away from one of the summer's most anticipated album releases: Ariana Grande's eighth studio album, Petal! If the lead single is any indication, this next chapter promises to be another unforgettable era for Grande. We already have it on repeat. Whether it's your first watch or you've lost count of your replays, check out her latest music video on Vevo. Watch now: youtube.com/@ArianaGrande

Music enhances the sport experience and is the universal team everyone roots for. At SPORT BEACH this week, Vevo's EVP of Global Sales, Rob Christensen, joined industry leaders to discuss how music is helping shape a new era of borderless fandom. While fans may be divided on different teams and athletes, music is a cultural force that connects us all. That's why the intersection of sport and music feels so natural. Both inspire passion, identity, and belonging. Massive thanks to SPORT BEACH and our fellow panelists for a great conversation on the future of fandom.

Packing for Cannes? We've got the visual soundtrack. Vevo is setting the mood with a curated music video playlist featuring sports-inspired anthems and summer nostalgia hits guaranteed to get you ready for a week on the Croisette. Press play and join us at SPORT BEACH https://lnkd.in/gjv63HiM

This morning at Stream TV Show Denver, Vevo's Victoria Marvin joins industry execs to talk about how we utilize data and our TV partners to helping us evolve and enhance Vevo programming and curation on TV.

Vevo's Rob Christensen (EVP, Global Sales) takes the SPORT BEACH stage on opening day of Cannes Lions to explore how sport is leveraging music as a bridge—transforming fans into global communities. Join Vevo alongside Scotty James (Olympic Medalist & World Champion Snowboarder), Kevin Chernett (Live Nation Entertainment), Don McGuire (Qualcomm), and Erika Bennett (REVOLT) on Monday, June 22 at 1:30pm!

The intersection of sports, music, and pop culture continues to unfold on Vevo. The day after the Knicks won their historic NBA championship, New York-pride anthems like “Empire State of Mind” and “New York” had their most-viewed day on Vevo in the US ever 🏆 🏀

TV shows are a powerful engine for music discovery, creating additional opportunities for artists to connect with new audiences. Following their features in the hit show "Off Campus," artists like The Kid LAROI and Remi Wolf are seeing double-digit viewership growth of their catalogs on Vevo. The Kid LAROI has reached 25x his average daily views with a nearly doubled female audience. Remi Wolf, following a pilot cameo, saw 12x daily views for "Soup," largely driven by viewers aged 35-54.

As viewing habits continue to evolve, advertisers are rethinking how they invest across linear TV, Connected TV (CTV), and programmatic video. Rather than a simple shift from one to the other, the focus is increasingly on how these channels can work together to deliver stronger reach, performance, and effectiveness. Join Vevo, Nexxen, RTL AdAlliance and Adform at Empower Café in Cannes as we explore how brands and agencies are navigating that balance in practice. How should investment be split across linear and streaming environments? What does each channel do best? And how can advertisers maximize impact while adapting to changing audience behavior? Bringing together brands, agencies, broadcasters, and platform partners, our panelists will examine how linear TV and CTV can be planned and activated more effectively. Register here: https://lnkd.in/greJGbuT Richard Brant Lisa Kalyuzhny Dr. Oliver Vesper Vicky Foster #Adform #CannesLions2026 #CTV #LinearTV

As the 2026 FIFA World Cup kicks off today, Shakira is once again at the center of a global moment. Her latest collaboration with Burna Boy, “Dai Dai,” highlights the enduring connection between sports and music. For fans, these moments become memories. For brands, they create opportunities to connect with audiences through the passion, emotion, and cultural relevance that music and visual storytelling uniquely deliver.