I personally really enjoyed Believe Me, but it won't have as much appeal to everybody. Much of the humor in this movie comes from the main characters trying to blend in with Christians, but if you aren't part of this type of Christian culture, some of the jokes won't make as much sense or could completely fly over your head. I'm pretty heavily involved with a college ministry, and so are my friends I watched this with, and most of us thought it was hilarious, largely because things they point out that are totally true about a lot of Christians in their 20s at this point in time, and much of it is ridiculous. However, I could easily see some Christians being offended by some of the humor.
That being said, there are still some points that will be funny to most audiences. Max Adler's character Baker is one of the funnier parts of this movie, and his interactions with Miles Fisher's Pierce are gems. Nick Offerman provides laughs, though his role is a small one. These aren't the only parts that general audiences could find funny, but they are some of the standouts.
One area where this movie separates itself from other Christian movies is that it isn't preachy. Yes, there are messages to be found, but you have to pick them out and think through them for yourself. This is not the type of movie that is designed just to make Christians feel good about themselves after watching it (they actually poke fun at those movies in one scene), but instead it takes a look at some real issues that are present inside modern Christian life, and could definitely be enjoyable for other audiences.
While I do believe most people could find some enjoyment in this movie, I would recommend it most highly to Christians ages 16-30 and those involved in ministries which really target that age group.
