Mayor of the Sunset Strip

As an Angeleno, I was a long-time listener to KROQ, but gave it up the day grunge came to town. I used to listen to Rodney back when he was on at a decent hour. He was so weird and you always felt like you were terribly cool and on-the-edge for listening to him. It is too bad KROQ abandoned Rodney's kind of music in favor of the crap they play today.

But on to the movie itself. I thought it was excellent in its own right, which had the classic tragedy theme. Looking at it that way, this movie could not have been better.

But from a music standpoint there was something lacking. Rodney is Rodney because of the music, his love of the music, his ear and knack for the music. There was plenty in this movie about the musicians but very little about the music they play. I would have liked a few comments along the lines of, "Oh, the first time I heard the opening riff of such-and-such a song," or "Man, when I saw so-and-so play for the first time at the Whiskey!" There is a curious lack of talk about the actual tunes in this movie. One DOES come away with the feeling that it was just celebrities that Rodney loved and not the art they created...and I know this is not the case.

But back to the "tragedy" that was this movie's real purpose. It was so excruciating to watch some of these scenes. A truly great movie in this respect. The encounters with the family, the dumping of his mom's ashes, the freak-out with Chris Carter, the horrible, horrible side-story of the 50-year-old wannabe rock star. This movie was positively Shakespearean! And knowing what a tragic landscape Los Angeles really is, I loved that this was conveyed so well in this film; the Denny's, the stripmalls, the ugly apartment buildings.

If "Mayor of the Sunset Strip" were not a documentary, no one would ever believe the story it tells. The film chronicles the life of Rodney Bingenheimer, the L.A. DJ who helped to launch the careers of many of the most influential bands in rock music history. However, if you're expecting Rodney to be a dashing, high-powered music exec with loads of cash and garages full of fancy sport cars, think again. He is, in fact, a painfully shy and unassuming man who seems totally out of place in the celebrity swirl of which he became so integral a part beginning in the 1960's. This is what makes his story and the film so fascinating, for who could have imagined that this gnomish young lad from Mountain View, California - essentially abandoned by both his mother and father and rejected by his peers - would somehow manage to make himself the center of attention for some of the greatest rock celebrities of the 1960's and '70's. Everybody who was anybody knew and adored Rodney, and, after he landed a gig as DJ at L.A.'s KROQ in the 1970's, he gave many struggling alternative artists their first real toehold on the radio, playing their records at a time when no other disc jockeys would touch them. The bands who practically owe their careers to Rodney Bingenheimer include Blondie, the Ramones, the Sex Pistols, the Runaways, the Go-Go's, No Doubt, Coldplay, and many many others.

As a documentary, the film, written and directed by George Hickenlooper, takes a fairly conventional approach, combining images from Rodney's life with interviews by celebrities, relatives and friends commenting on him both as a person and as a phenomenon. The film provides a virtual who's who of some of the biggest names in the music business stepping up to the camera to have their say, most of it highly complimentary to the subject. Indeed, almost to a person, the interviewees talk about what a sweet, lovable guy Rodney is and how hobnobbing with so many celebrities has not diminished his innate humility and decency as a person. There is one moment in the film when Rodney allows his anger to get the better of him, but, most of the time, he comes across as a goodhearted, almost passive person who is surprisingly inarticulate and - one senses - not all that comfortable being the subject of a documentary. The film achieves a poignancy and sadness in its latter scenes when we discover that, despite all this notoriety among the glitterati in Hollywood, Rodney lives a rather isolated existence, never having found that one true love with whom he could settle down and make a life. In fact, the movie makes us question whether fame - or even proximity to the famous - can ever really lead to a happy, successful life. It's a lament we've heard many times before and will hear many times again.

"Mayor of the Sunset Strip" provides us with a kaleidoscopic view of the L.A. music scene from the mid 1960's to the present. Rodney's life becomes the forum for reliving all those exciting moments in which this parade of beautiful and talented people came to define the culture and eras of which they were a part. The film has an almost "Zelig" quality to it, as Rodney is photographed standing next to virtually every important rock artist to come down the pike in the last four decades.

I must admit that, even after watching "Mayor of the Sunset Strip," I still don't claim to understand how Rodney achieved everything that he did, and maybe no film could ever really capture that magic alignment of elements that made it possible for a shy, insecure young boy from a broken family - yet a boy with dreams and an abiding love of rock 'n roll - to play such a crucial part in music history. I guess you had to actually be there to really understand it.

My own experience with Rodney Bingenheimer is an extremely modest one. I once stood behind him while waiting to board a flight from San Jose to Burbank. Few people in the crowd seemed to know who he was, but an attractive young girl, obviously interested in pursuing a career in music, approached him and politely engaged him in conversation. Rodney, despite the fact that he could have simply ignored her advances and begged for privacy, instead turned his full attention to what it was she was saying, smiled demurely at her compliments, and offered her an opportunity to perform for him when they got back to L.A. It's that Rodney Bingenheimer who comes through in the film.

According to this film, the 'Mayor of the Sunset Strip' is Rodney Bingenheimer. Rodney who? Well, watch this fascinating documentary, directed by George Hickenlopper (HEARTS OF DARKNESS : A FILMMAKER'S APOCALYPSE), and find out! Bingenheimer is seemingly the kind of selfless guy who appears to have initially been a kind of male groupie in the 60s and who subsequently unconditionally promoted U.S. and U.K. rock and pop acts through his L.A. based 'Rodney on the Roq' radio show and is acclaimed in almost reverential tones by those who owe their Stateside break to the airplay which apparently broke them through to the U.S. mainstream. As these artists include the likes of Brian Wilson, The Ramones, The Sex Pistols, Oasis and Coldplay (not sure I can forgive Rodney those last two), and given that the soundtrack includes these bands and many more individuals and groups (e.g. including a certain Mr. Bowie) which would have set virtually any other movie back several million greenbacks had they not offered their tracks for the minimum cost required to sort the legal paperwork, one can see how revered this apparently somewhat impoverished starmaker is (although his collection of pop memorabilia could set him up for several lifetimes should he choose to part with it). A Zelig-like figure whom the film's archival footage (filmed and photographic) shows to have been present at virtually all the epochal rock moments of the last 40 years, as well as one whose life has perhaps not turned out to be as successful as one might expect (the man still appears to dine at Denny's, for crying out loud!) and who seems to have been let down by those who might have reciprocated more kindly for the leg-up he appears to have given them, is well-served by this compassionate, occasionally hilarious (the Cherie Currie story about sinister svengali producer/performer Kim Fowley and his punchy riposte is a hoot) and ultimately rather sad and cautionary tale of the darker side of the American Dream. A man who, as my friend pointed out afterwards, appears to have inspired The Ramones' choice of tonsorial grooming and who still appears to be occasionally mistaken for The Monkees' Davy Jones (he originally auditioned for Jones' role and was sometimes deployed as his double which, if nothing else, seems to have added a few notches to his bedpost) and whose sad-faced countenance speaks more vividly of a lifetime of let-downs than any rancid verbal outpourings (he actually seems too polite to engage in on-screen badmouthing of even those who might deserve a well-aimed verbal broadside), this features an engaging mixture of talking head and rare archival footage and entertains as it delivers an impressionistic vulture's eye view of the West Coast zeitgeist, leaving one in no doubt that the film's title appropriately rests on this unlikely, slightly-built and spindly-legged character. An enlightening documentary, and highly recommended fare with no 'dead air'.

Rodney Bingenheimer. I hadn't heard his name before this film, but the friend I went to a pre-screening had. I am not originally from Southern California, but my friend is. I never knew the influences people can have over a scene. I am so glad there are people like Rodney out there. In this world of corporate takeovers and the almighty dollar, I am happy there are people who stick to their guns like Rodney. He is one of the last Djs in America that doesn't have a corporation make his playlist and his life reads like a history of who's who in the rock world. He has been everywhere, with Elvis, with John Lennon, with the Beatles eating up shrimp that should have been saved for the Doors. He was Davy Jones' double on the Monkees. He was in "Rock and Roll High School!" He exposed a lot of music in the punk and new wave eras, that might have not been heard otherwise. He played the Sex Pistols when no radio station would touch them. He took a chance on a weirdo named Bowie. He still takes chances, like playing a local (SD) act called Sin Sin 77, which I will have to check out now!

It is hard to believe at times that so many famous people would seek out Mr.Bingerheimer as a friend, but he comes off in the film and in real life (I was lucky enough to meet him and hear him speak after the film...peaks of being close to LA!) as a sincere person who is in it for the music. He likes people and is almost a reflective elflike Warholesque character. He is an introvert and that is what makes this documentary so intensely real, he makes no pretenses, what you see is what you get.

I didn't know at the time of seeing this pre-screening for free, that Rodney was going to show up along with the director, George Hickenlooper (great names!) but it was a rare treat. A local indie station hosted the evening, gave out CDs and tee shirts...what a great night. I had to run home and write everyone to go see this film and get a rare glimpse into the life of someone who lived in the Hollywood rock scene most of his life and has had such a wonderful influence on modern radio. Now if they would only play Rasputina on K-Roq, that would be something!

Can't wait to go up to LA to one of Bingenheimer's "English Disco" nights. I hope he actually gets Wednesday nights on K-roq because he should get more time then a night owl time on Sunday. But it sounds like his audience is young. Why the corporate machine doesn't grab on to the idea that many young people, such as myself, want to listen to new and different music and try to market radio more towards us, like, umm, giving Djs the right to play their own playlists?

I am so glad to know Rodney's story and see all the old footage of Hollywood and rock bands. It is truly an unique and valuable one! This is a must see and is Oscar worthy in my book!

If it hadn't already been used, a perfect alternative title for a movie about Los Angeles DJ, Rodney Bingenheimer might have been Almost Famous.

Listen to how Alice Copper describes Bingenheimer: `He was accepted by the Rolling Stones, he was accepted by The Beatles, he was accepted by The Beach Boys…' This slightly unflattering choice of words is significant. Not `was friends with,' not `hung out with,' not `partied with,' but `was accepted by.' One critic called the documentary Mayor of the Sunset Strip the greatest rock & roll movie ever made. I'd have to watch Stop Making Sense and The Velvet Goldmine again before I could make that commitment, but in my opinion, Mayor isn't even about rock & roll. It's about fame, or the proximity to fame. It's about acceptance.

Rodney Bingenheimer's greatest achievement is that, for a generation, he introduced the most influential artists in modern rock to America radio. His second greatest accomplishment was his ability to be accepted. So many larger than life personalities try to force themselves into the spotlight. Meanwhile, quiet, shy, unassuming Rodney Bingenheimer has lived at the edge of the spotlight for his entire adult life.

Pamela Des Barres (who appears in the film) is arguably the world's greatest groupie. Bingenheimer is probably a close second, despite the handicap of being male (being a groupie, like being a fashion model or porn star, is one of the few pursuits in patriarchal society where being male is a handicap). But, while Des Barres is a pop icon, published author and happily married to former rocker Michael Des Barres, Bingenheimer is single, lives in a modest home with tattered furniture and has a once-a-week, 3 hour late-night radio show.

George Hickenlooper's Mayor of the Sunset Strip is a thought provoking look at Los Angeles and the thin but often uncrossable line between `the famous and the not so famous.' From its opening it seems to ask the question, why is one of the most influential men in American radio not a household name, when so many less deserving souls (cough-Carson Daly-cough) are. From the first frame of the film, I found myself sizing Bingenheimer up to come up with an answer. He's a short, skinny, funny looking guy. He's got what you'd call `a great face for radio.' However, he doesn't have a radio voice and after twenty years on the air he has not developed a radio persona. Perhaps this is why he will never reach the heights of Wolfman Jack, Kasey Casem or Rick Dees (yes, I just used `heights' and Rick Dees in the same sentence. No small feat). He lacks the authority of a Kurt Loader and perhaps was just born too early to take advantage of MTV, the network that can make less-than-handsome music aficionados like Matt Pinfield into TV personalities.

Over the span of the film, we see Rodney with the likes of Oasis, No Doubt, Mick Jagger, David Bowie, Coldplay and Cher (who Rodney says was like a mother to him, although she looks remarkably younger than he does. Hmmm …). Many of these artists and many more credit Rodney with being the first to play their music on American radio. In photo montages we see old stills of Rodney with Elvis, Jimi Hendrix, and Bob Dylan, to name a few. We see film clips of Rodney with Jerry Lee Lewis, The Mamas and the Papas and John Lennon. The list is so impressive; if you saw it out of context you'd swear the pictures were fakes. The diminutive Bingenheimer often looks matted into the footage like Woody Allen in Zelig or Tom Hanks in Forest Gump.

Before the credits roll we will see Rodney betrayed by his best friend. We will see his unrequited love for a young girl who insists they are `just friends.' In one humorous and painful scene, we see his estranged family searching the house for pictures of Rodney in desperate attempt to look less estranged. Throughout the film two seemingly opposing questions dominate: With all these famous friends, why isn't Rodney more successful? And, why did all the famous people gravitate toward him to begin with?

In the end, perhaps the fact that Rodney Bingenheimer couldn't parlay his access to the rich and famous into wealth and fame is not the tragedy of Rodney Bingenheimer. Perhaps the fact that we find anyone who doesn't cash in on their proximity to fame tragic is the tragedy of America. Rodney Bingenheimer is our inner geek, the star-stuck autograph hound in all of us. Hickenlooper's film holds up a mirror to a celebrity obsessed culture, a culture fixated on something 99.9999% its members will never experience. Perhaps this is the tragedy of all our lives. After all, as bad as we may feel for Bingenheimer, the fact remains: WE are watching a movie about HIM, a movie in which he is hanging out with David Bowie, and we are not.