The Cool Ones

Blonde, impossibly handsome Gil Peterson was one of the stars of "The Cool Ones" (1967), a wacky teen movie that poked fun at the music industry and spoofed TV shows like "Hullabaloo" and "Shindig". Peterson, who plays a washed up singing idol in the film, actually began his own career as a singer. Born and raised in Winona, Mississippi, Gil was an outstanding high school athlete who lettered in four different varsity sports. He was voted Best All Around Athlete, Most Valuable Football Player and received the Winona Sportsmanship Award. After graduation, Gil accepted a football scholarship to Mississippi State University and became star halfback for the Mississippi State Bulldogs. It was during Gil's college days that he started singing professionally. Each summer, he would tour the nightclub circuit in the deep South, doing floor shows and working with combos. Gil has said that one of his most enjoyable experiences was working one summer with a modern vocal-instrumental quintet composed of himself and four other college students. Come fall , he would find himself back on the gridiron, but he'd gotten enough of the show biz lifestyle to decide upon it as his future career. After college, Gil headed straight for Hollywood to give it his best shot. He got some bit parts on TV and made guest appearances in night clubs around the Hollywood and Los Angeles area. His singing gigs were impressive enough that Gil was tapped by Ace Label to record his first LP album, "Gil Peterson Sings Our Last Goodbye" (LP1024).

Then came Gil's big break. He was plucked from relative obscurity and given what amounted to the starring role in "The Cool Ones". Roddy McDowell may be first billed, but his thinly disguised take-off on Phil Spector is more a supporting character. Even the tag line for the film reads: "It's the story of Cliff Donner (Peterson)….a teen-age singing idol who had it all….lost it…..and had to find it all over again".

"The Cool Ones" was originally developed as a showcase for Nancy Sinatra and Lee Hazelwood to capitalize on their recording success as a duo. Nancy even pre-recorded some songs, two of which are used in the film, before backing out of the project. Her instincts were right. For every bright, zany scene that would inspire future films like Tom Hank's "That Thing You Do!" (1996), there were awkward, embarrassing ones, and the end result is a mixed bag at best. The movie bombed big time at the box office. The era of the lightweight beach party movies was over, and a new wave of edgy, psychedelic films about hippies, LSD and motorcycle gangs was emerging. It didn't help Gil Peterson that he looked more like a member of The Four Freshman than the Grateful Dead. Reviewers were harsh and merciless, and Peterson was dismissed as the living, breathing prototype for the Ken doll.

After "The Cool Ones" flopped at the box office, Peterson essentially dropped out of sight and has become something of an enigma. He showed up every so often on television, but in small, bit parts. He did make two other movies, a very low-budget independent feature entitled "The Brain Machine" (1977) and, intriguingly, a Japanese film shot in New Caledonia, "The Island Closest to Heaven" (1984). It is known that he became a high school teacher and taught at Hollywood High in the 70's. I personally saw him around this time in a little theater play in Hollywood. I was stunned because I immediately recognized him from "The Cool Ones". I wanted to go backstage afterwards and talk to him about his career, but the actress I was with said he'd think I was making fun of him. The play wasn't very good, but Gil Peterson was. It was just a two-character play and the other actor's name, I think, was Frank Stell and he had some buzz going at the time, but Peterson was the better actor. Regrettably, I never went backstage, but saw the play again a second time, alone. A young actor myself back then, I was completely baffled that someone who had "absolute movie star" written all over him, hadn't made it big after "The Cool Ones", and was doing some dumb little showcase still trying to get noticed like the rest of us wannabes. It gave me some pause then, because he really was such movie star material, and it's still curious today that he had no substantial career after the film. Perhaps like Cliff Donner, the character he played in "The Cool Ones", Gil's brief brush with celebrity left him with a feeling of contempt for the business. "The Cool Ones" continues to attract new audiences today despite no official DVD release. IMDb Users are still commenting on it. You Tube is still playing video clips of it. The one consistent comment seems to be from older women who saw the film when they were young and have never forgotten Gil Peterson's remarkable, impossibly handsome, blonde Ken doll looks.

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I enjoyed this hilariously uncool attempt to be cool. I was left with the impression that the actors knew this was bad and decided to have as much fun as possible with it. I think I've also developed a crush on Nita Talbot.

"The Cool Ones" is definitely a second-string musical but it's more entertaining than many of the A-list musicals of the decade and doesn't deserve the obscurity to which it's consigned. It's well-paced, with lots of song and dance numbers, directed by Gene Nelson, who has a great feel for these elements. The real standout in this film is Gil Peterson who greatly resembles Grant Williams. He has enough charisma and talent to pull the whole thing together with a convincing performance and wonderful vocals. If his songs were dubbed, it is incredible how synchronized they were and how appropriately they matched his speaking voice. It's a mystery why this talented, handsome and energetic performer didn't achieve a more successful career.

Unfortunately there is far too much screen time and energy devoted to Roddy McDowall's annoying and overly fey portrayal of the promoter. Could this be an earlier incarnation of Simon Cowell?

"The Cool Ones" is a very bad film. Yet it's an unusual bad film because it's unintentionally funny and offers an odd little window into the strange and exciting late 60s.

The story begins on the set of a show much like "American Bandstand" or "Hullabaloo". A young obnoxious lady, Hallie, is tired of just being one of the professional dancers on the show and she tries (in the worst possible way) to get the producers to listen to her sing, as she has a VERY high opinion of her skills. The worst of it is she insists on all this moments before the show goes on the air. When she doesn't get their attention, she decides to do something insane...she attacks the guy singing on the show (Glen Campbell...before he became famous as a country music singer...when he was a member of the famed 'Wrecking Crew'). She steals his microphone away from him and begins singing...and the two struggle and shake and make fools of themselves. Oddly enough, after she is fired, the producers are shocked to find the audience watching this live LOVED the interlude and thought it was planned! Soon, Hallie is a pop star singing with the talented Cliff and they are being managed by the strange and charismatic Mr. Krum (Roddy McDowell). What's next?

The film is funny because it tries very hard to be young and hip...and fails miserably at every turn. The hip modern music sung by Hallie and Cliff is pretty bland and the sort of stuff old people thought was hip...and which wasn't. Additionally, several old squares (such as Phil Harris) played hip folks...and their trying to be cool was hilariously uncool. Also really uncool was Mr. Krum...who just came off as silly and a parody of the Phil Spector-type producers. Overall, tragically unhip...the sort of thing oldsters thought hippies and other teens would love...but they clearly didn't!

As a fan of 60s pop culture, I wanted to like this movie. Sadly, this wasted opportunity of a film feels like a rejected script for a proposed Elvis/Beach Party movie. (The director did two Elvis vehicles prior to this.) The muddled, meandering screenplay is by a failed, one-time writer and a studio hack who penned "Ski Party" and both "Dr. Goldfoot" flicks. This film doesn't know what it wants to be. It's a little of this, a bit of that, and a whole lot of bland filler in between. At least we have some pretty people, including a young Teri Garr, in colorful mod outfits doing Toni Basil dance numbers now and then.

The promising opener is a take-off on pop music programs like Hullabaloo and Shindig. A cute blonde go-go dancer (Debbie Watson) yearns to be the next Nancy Sinatra (supposedly, Sinatra passed on the lead role but her singing is heard in some songs). Enter scene-chewing Roddy McDowall. He has a few amusing scenes as wildly eccentric music producer Tony Krum -- a likely parody of legendary whack-job Phil Spector. His fawning assistant, played by the wonderful, sadly neglected Nita Talbot, almost steals the film in her one big seduction scene with lunkhead Gil Peterson. She has comic timing and a sophisticated sex appeal that blows everyone else off the screen. Debbie Watson is fine, but she's one of those generic, wholesome starlets who -- like Deborah Walley, Susan Hart, Pat Priest, Chris Noel, et al. -- provided charming eye-candy in countless '60s comedy/musicals but left no lasting impression.

After McDowall's grand entrance, the film almost becomes a zany spoof of absurd pop-music fads and instant stardom. But this only lasts about five minutes. The gutless, aimless script has nothing more to say about the music business and shifts to the sappy romance between Watson and human Ken doll Gil Peterson. They meet cute and cavort about, performing several song-and-dance numbers for the rest of the near-plot less story. Then it just abruptly ends due to a lack of ideas. Or maybe they ran out of film stock. No tension, no drama, no witty parody, and no resolution to speak of.

The hackneyed romance, cornball dialog, and groan-inducing attempts at humor are, as said before, on par with a Beach Party flick or a standard Elvis musical. (Bit players Talbot, Garr, and Angelique Pettyjohn all did Elvis films, by the way.) There's a couple decent rock songs with twangy, Byrds-like guitar riffs and some vocals by Nancy Sinatra. Also surprising to see a segment playing "This Town" while Watson wanders about in her trendy vinyl cap. Sinatra did a near-identical music video for this song in her "Movin' with Nancy" TV special that same year.

Recommendation: The only entertainment value is for lovers of campy 60s fashions. The mod outfits, mostly Mary Quant-style knock-offs, already seem a bit dated for 1967. The Palm Springs dance number that begins in a tram-car and continues on a mountaintop is great fun (and shows off Teri Garr). McDowall and Talbot elevate the weak material they're given. If the film had focused on them and the music industry this could have been a decent comedy instead of a watered-down, girl-meets-boy musical. If you like this genre, you'd be better off watching "Speedway" (with Elvis and Sinatra) or "Movin' with Nancy".