"On January 24, 1984, Apple introduced the Macintosh. And with it a promise that the power of technology, put in the hands of everyone, could change the world," the company website said. "On January 24, 2014, they sent 15 camera crews all over the world to show how that promise has become a reality."
Filmed over 36 hours, between sunrise in Melbourne and nightfall in Los Angeles, more than 70 hours of material was captured on the new flagship iPhone 5s $99.99 at Verizon and edited down. "Thanks to the power of the Mac and the innovations it has inspired, an effort that normally takes months was accomplished in a matter of days," Apple said.
