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Fanny Veliz Grande

News

Fanny Veliz Grande

LatinoBuzz: How Isabel Echeverry's Inspirational Doc 'Shamama' Plans to Start a Philanthropic Movement
Among the countless projects looking for support right now through crowd-funding sites, one of the most unique and genuinely relevant projects is Isabel Echeverry’s documentary “Shamama,” which documents her journey into becoming a full-time philanthropist and what that entails. Echeverry is not just a charitable woman looking to help others, as the founder and head of Kontakto, a talent representation agency focused on Latino talent, she is a respected and successful businesswoman who wants to eventually step away from the daily grind of Hollywood to make a tangible difference in the world.

But though the film she is seeking to bring to life via an Indiegogo campaign, currently underway, will document the steps she must follow to achieve her goal of dedicating most of her time to helping others and creating opportunities for people to get involve, “Shamama” will be more than just an inspirational audiovisual project. Echeverry will also use the funds to support a newly created non-profit organization called “Shamama Movement,” which will serve as place to connect those in need with people willing to give their time and help. The film will in turn become a tool to inspire people to get involve and spread the idea that, even if you are an incredibly busy individual juggling numerous responsibilities at once, you can still find time to give back.

We chatted with Isabel Echeverry about what “Shamama” represents for her, the struggle to find opportunities for Latino talent in the entertainment industry, and the people that inspire her to pursue this ambitious philanthropic dream.

For more information on "Shamama" and to donate to its Indiegogo campaign visit Here

Aguilar: Explain what's a Shamama and how does this concept relate to the documentary/movement you are trying to get off the ground through crowd-funding via Indiegogo?

Isabel Echerverry: Shamama is the feminine name for Shaman but is not part of any religion. When you hear the word “Shaman” what do you think of? You think of someone that heals or that helps somebody else. Someone mentioned to me that Shamama could be someone that helps raise the consciousness of others to get out of suffering and that stayed with me. Then I thought, “This could be a good documentary,” because what I really want to do is become a full time philanthropist within a few years. I see myself becoming a full time philanthropist, so I decided to document my process in becoming that and be a “Shamama.” I felt that name was appropriate because anybody could be a Shaman or Shamama by just helping others. That’s the concept. It’s about the Shamama Movement. I hope that through my journey and my transformation I can inspire others to do the same.

Aguilar: Kontakto, your talent management company, is an important resource for Latino talent in the industry. How does it fit within your plan of becoming a full-time philanthropist?

Isabel Echerverry: As you know I’m very busy with Kontakto, representing directors, working on another feature film, and I have three kids, but no matter how busy you are you can always make time to volunteer and to go out in the field to help others. I want to take it a step further. I’m going to hire people to do sales under Kontakto and set it up so that I can remove myself. That’s what most successful business people do at some point. Ultimately you want the business to run by itself and I want Kontakto to run by itself. This process will also be part of the documentary.

I have a business plan that I've created to expand my business and to have a joint venture with a big company in the entertainment industry. When I go in to meet with some of these big talent representation companies my goal is to try to set up a Hispanic division within their company. That way we would be able to hire people to do everything Hispanic or Latino: Talent Management, Advertising, Representation in the General Market, and Development. It’s a really aggressive plan, but that’s part of my plan to eventually become a full time philanthropist.

Aguilar: It seems that we are busy lives we often forget that there is a whole world out there that needs our help. We need to be reminded that we can do more for others.

Isabel Echerverry: Exactly. It’s really not just about me or to say, “Look here is what I’m doing.” No, it’s really to bring awareness to different issues. We are part of the 5% wealthiest people of the world’s population. Even a person who makes $25,000 to $45,000 a year is still part of the group that can have basic necessities and even some luxuries like cell phones and cars, but the other 90% to 95% of the people in the world are living in suffering. We need to really see that and think, “We are the lucky ones! What are we going to do? Let’s do something.”

For example, what I do for my clients on a daily basis is getting them exposed, rooting for them, and getting them out there, “Look here are my directors, my editors, my actors.” I’m going to be doing the same but for charity, “Hey guys let’s go help people. Let’s go read to the blind. Let’s go help the children at St. Jude’s.” It’s about getting people out of just thinking about themselves, “What am I gonna do today? Go to the gym, go shopping, go to work.” That’s great, I’m not criticizing it, but we can elevate it by helping others.

As part of the process of making the film I’m going to sit down with global leaders. I’m going to interview Deepak Chopra this month and I want to ask him what he believes I should focus on as I undergo this transformation into a full time philanthropist and document it.

Aguilar: Why do you feel it's important for you to talk to influential people or world leaders?

Isabel Echerverry: They’ve already accomplished being an influence. What I’ve learned is that if you want to be like somebody, you gotta model them. If you get the chance to talk to them you got to ask them, “How did you get here? How did you do this?”

And what better than to hear it from Deepak Choppra, Oprah, and other influential people. I want to figure out how we can spread that to everybody else because we are all healers in a way. That’s what I’m getting at with these interviews I’ll be doing.

Aguilar: The Indiegogo campaign is not only funding the documentary itself but also an organization created to help others, correct?

Isabel Echerverry: Yes, the good thing about the documentary and the campaign is that is not just about funding a documentary and learning about something, which most of documentaries are about. It's not only about studying something, or showing you how something works, or giving you information on an issue. The difference with this documentary is that funds that go into Indiegogo also go into helping others. “Shamama” will not only be a documentary but we are also registering it as a non-profit organization. These funds will also help others. It’s not just to fund the documentary because while we film the documentary we are helping others. It’s killing two birds with one stone.

Aguilar: The movement or the non-profit organization will live on after the film is completed and released.

Isabel Echerverry: Yes, and I plan for that to be my full-time job, to run this organization called The Shamama Movement. It’s going to live on. We are creating a movement and we are going to use the film to inspire others to join us. We want to use the power of film through this documentary so others can get inspire and get up and do something - or simply join us. One of the most important things about the Shamama Movement is that we are creating a hub.

We did some shooting in Time Square and we asked people there, “Do you volunteer?” Some of the answers would be, “Yes, I did it two years ago." Then we would ask, “Why don’t you do it anymore?” And the answers we would be, “Because I don’t have time,” or “It’s too inconvenient.” The process of going online and finding out what’s close to you might discourage some people, so the movement will be a hub of information. We are going to tell people, for example, “You live in Queens, NY? Here is where you can go and help.” We are going to make it easy for everybody. I would like to have something like a “Love Center” in every city, like a hub. There is interest already in cities like Oklahoma City, Miami, and New York, where there is people that want to get involved with “Shamama” and help. Creating these centers of information in every city across the U.S. is one of the main goals so that way we can create opportunities for people to help others.

Aguilar: What has been the biggest challenge you've had to face during this process of dedicating your life to helping others but also establishing a business model that will continue to help Latino talent in the industry?

Isabel Echerverry: The biggest challenge is expanding the business first, because it’s exactly what the National Hispanic Coalition tries to do, which is urging companies to look more into Hispanic talent and most those companies don’t have a Hispanic division. A lot of them are not open or interested in having a Hispanic division, which is a big challenge in the process of expanding the company to eventually be able to dedicate myself full-time to Shamama. Sometimes they don’t understand the Hispanic market, and they should let a Hispanic business person do it, so that’s the biggest challenge.

Aguilar: At what stage of production is "Shamama" right now?

Isabel Echerverry: So far we’ve shot four full day of production. The next step is to see the Indiegogo campaign through. I have hope that we will reach our goal of $100, 000. I’m also very thankful to have Fanny Veliz as project manager. She has worked in other successful campaigns before.

Aguilar: Fanny, in your opinion what makes this campaign special and why did you decide to take part in it?

Fanny Veliz: The reason I wanted to support Isabel in this project is because to have a successful businesswoman look at her life and decide that there is something more to it and that is giving to others is inspiring. To have an influential Latina really take a stand for giving and generosity makes it even more important. Who wouldn’t want to help her? It’s different because I’ve been involved with many projects but with this one I really feel like it’s a movement. It’s really going to have a positive impact. It’s not about Isabel and just making her movie, it’s really about having a conversation with people about how we can all make a difference no matter what. I’m really excited to be a part of it.

Aguilar: This is definitely a big transition for Isabel and a very ambitious philanthropic project.

Fanny Veliz: Yes, her idea is, "I’m not 100% sure how I can be of help to the world, but I’m willing to go through it and be an example to others and inspire others." She will have to be very vulnerable and share her whole life so that this project can get made. It’s not just about the film, but how the film is going to capture this journey and it’s going to take for her to get to that level. That’s why we need people’s support because it’s a big project.

Aguilar: Isabel, why do you think film is the best medium to spread your message and why did you decide that crowd-funding was the best way to get it done?

Isabel Echerverry: For me is extraordinary how film can really move people. That’s why we go to the movies and that’s why there are so many films being produced right this moment. Moving images are very powerful. Being in the business I see films everyday, and I think we can accomplish a lot through the power of film beyond just entertainment.

I never though I was going to do a crowd-funding campaign. It’s interesting to me to go through this process because although this funding model has been around for a few years it’s still a very new tool that I think people should really take advantage of. It creates a community of people believing in each other. When anybody I know has a campaign going to fund a film, without any hesitation I go and I donate. I think it’s so great because we all get an opportunity to help each other. In a sense it’s another example of what this documentary is about, which is helping others.

Aguilar: Can you tell me about some of the perks offered to those who support the project, and specifically about the "Shamama card"?

Isabel Echerverry: There a great perks for those who donate from the opportunity to become an executive producer, passes to the film’s premiere, really cool shirts and tote bags, an something we call a “Shamama” card. A Shamama card is card with affirmations. A lot of organizations help people who need a meal, and that’s great. Thankfully in places like Skid Row there are always tons of people helping and passing out meals, and that helps, but it’s really about the one-on-one time and handing them this card so they can think good things about themselves. Affirmations like, “I’m a good person,” I love myself,” “I’m successful,” “I deserve the best.” I hope that shows them how to love themselves and that they can change how they think about themselves. It’s helped me through difficult times because you have to change the way you feel and think about yourself in order to be successful, to be happy, to be healthy. It’s more than just giving them meals, it’s about reshaping their consciousness so they can get out of suffering. It’s about trying to lift them up.

For more information on "Shamama" and to donate to its Indiegogo campaign visit Here...
See full article at Sydney's Buzz
  • 11/9/2015
  • by Carlos Aguilar
  • Sydney's Buzz
Director Fanny Veliz discusses true independent filmmaking
Filmmaker Fanny Veliz talks about her film Homebound and the struggle to find a place in Hollywood.

Once upon a time, independent filmmaking consisted largely of unestablished filmmakers and actors who struggled to get their cinematic vision in front of the viewing public. Not any more. Today, independent filmmaking has been hijacked by A-list stars who use crowdfunding to raise millions for their movie. Even the Spirit Awards, originally founded to recognize independent filmmaking, are now obsessed with celebrities and films released by big-studio subsidiaries that enjoy mainstream success.

However, there are still true independent filmmakers out there, who still endure the challenges of filmmaking outside of the Hollywood machine. Filmmakers who offer something other than the usual mainstream fare. Filmmakers like Fanny Veliz.

Veliz is an actress whose filmography includes roles in the film Wassup Rockers and the TNT series Southland, but she found her calling behind the camera.
See full article at Cinelinx
  • 5/20/2014
  • by feeds@cinelinx.com (Victor Medina)
  • Cinelinx
LatinoBuzz: Laliff-16th Los Angeles Latino International Film Festival- Line Up
After being cancelled last year, sadly, for lack of funding, the Latino International Film Festival (Laliff) returns stronger than ever to treat audiences to some of the best cinematic works, of all lengths and genres, created by Latino American filmmakers in their native countries or by Latino creators here in the U.S. This 16th edition of the festival will run from Thursday October 10th to Monday October 14th, and showcases a varied compilation of films from 14 Latin filmmaking countries.

"We are very excited and honored to have this record breaking number of Premieres presented at Laliff," said Marlene Dermer, Co-founder/Executive Director/Programmer of Laliff. "16 years and it keeps getting better because of the films." added co-founder Edward James Olmos.

This year's diverse selection of 62 works includes 28 features, 11 documentaries, and 23 shorts, which represent an eclectic mosaic of styles, subject matters, and experiences. The festival will close with the special presentation of the Mexican box-office smash hit Nosotros los Nobles, directed by Gary Alazraki, followed by an after party sponsored by Cine Latino. The list of films include the Guatemalan feature Polvo by Julio Hernandez or the Argentinian La Paz by Santiago Loza Directorial debuts like Water & Power by Richard Montoya, based off his acclaimed play by the same name, compelling documentaries like Narco Cultura and Gimme the Power, among many others.

For more information, single tickets, and festival passes click Here

This year's Laliff films are as follows (in alphabetical order):

Amor Cronico , Jorge Perugorria, 83 min

Country: Cuba

Premiere: West Coast

A Puerta FRÍA , Xavi Puebla, 80 min

Country: Spain

Premiere: USA

A Truth In Silence , Jonathan Salemi, 4:23 min

Country: USA

Premiere: World

Bordando La Frontera (Embroidering The Border) , Rene Rhi, 27 min

Country: Mexico/ USA

Captive Radio , Lauren Rosenfeld, 23 min

Country: USA/ Colombia

Premiere: Los Angeles

Carne De Perro (Dog's Flesh) , Fernando Guzzoni, 81min

Country: Chile

Premiere: Los Angeles

Catch , David Henrie, 10 min

Country: USA

Premiere: World

Cement Suitcase , Rick Castañeda, 94 min

Country: USA

Close Your Eyes , Sonia Malfa, 14:32 min

Country: USA

Con La Pata Quebrada (Barefoot In The Kitchen) , Diego Galán, 83 min

Country: Spain

Premiere: U.S.

Defectuosos (Defective) , Gabriela Martínez Garza & Jon Fernández López, 8 min

Country: Mexico

Dentro De Uno (Inside Oneself) , Salvador Aguirre, 8 min

Country: Mexico

Desert Road Kill , Michael Carreño, 16:57 min

Country: USA

Detained In The Desert , Iliana Sosa, 80 min

Country: USA

Premiere: World

Dragon Day , Jeffrey Travis, 95 min

Country:usa/Mexico

Premiere: World

Dreamer , Jesse Salmeron, 93 min

Country: USA

El Alcalde (The Mayor) , Emiliano Altuna, 80 min

Country: Mexico

Premiere: Los Angeles

El Cocodrillo , Steve Acevedo, 15 min

Country: USA

El Doctor , Heather de Michele, 11:24 min

Country: USA

El Jazz (Jazz) , Andrés Peralta, 10:30 min

Country: Mexico

Esther En Alguna Parte (Esther Somewhere) , Gerardo Chijona, 95 min

Country: Cuba

Premiere: World

Gimme The Power , Olallo Rubio, 101min

Country: Mexico

Greencard Warriors , Miriam Kruishoop, 91min

Country: USA

Premiere: World

Homebound , Fanny Veliz, 105 min

Country: USA

¡Huelga! (Strike) , Skeets McGrew, 57:32 min

Country: USA

Interstate , Camille Stochitch, 19:56 min

Country: USA

Premiere: World

JARDĺN De Amapolas (Field Of Amapolas) , Juan Carlos Melo Guevara, 86min

Country: Colombia

Premiere: World

Justice For My Sister , Kimberly Bautista, 69 min

Country: USA

Premiere: Los Angeles

Kill The Dictator (El Teniente Amado) , Félix Limardo, 90 min

Country: Dominican Republic

Premiere: West Coast

La Calle Estereo (The Stereo Street) , Santiago León Cuellar, 30min

Country: Colombia

La Paz , Santiago Loza, 73 min

Country: Argentina

Premiere: Los Angeles

La Piscina (The Swimming Pool) , Carlos Machado Quintela, 66 min

Country: Cuba

Premiere: Los Angeles

Las Tardes De Tintico (Tintico's Afternoons) , Alejandro García Caballero, 8:30 min

Country: Mexico

Llegar A Ti (To Reach You) , Alejandro Torres Rezzio, 8 min

Country: USA

Lo Azul Del Cielo , Juan Alfredo Uribe, 112min La

Country: Colombia

Premiere: Los Angeles

Maestra , Catherine Murphy, 33 min

Country: USA/ Cuba

Meu Pais (My Country) , André Ristum, 84min

Country: Brazil

Premiere: Los Angeles

Miradas MÚLTIPLES (La MÁQUINA Loca) / (Multiple Perspectives (The Crazy Machine) , Emilio Maillé, 90 min

Country: France/ Mexico

Muerte De Una Ama De Casa (Death Of A Housewife) , Marisé Samitier, 27 min

Country: Spain

Narco Cultura , Shaul Schwarz, 102 min

Country: USA

Premiere: West Coast

Ni Un Hombre MÁS (Iguana Stew) , Martin Salinas, 83 min

Country: Argentina

Premiere: West Coast

Nosotros Los Nobles (The Noble Family) , Gaz Alazraki, 95 min

Country: Mexico

Premiere: Los Angeles

O Afinador (The Tuner) , Fernando Camargo & Matheus Parizi, 15 min

Country: Brazil

Premiere: Los Angeles

Our Boys , Leonardo Ricagni, 88 min

Country: USA

Premiere: World

Pablo , Richard Goldgewicht, 93 min

Country: USA / Brazil

Premiere: Los Angeles

Phoenix , Stefano Capuzzi Lapietra, 13 min

Country: Brazil

Premiere: West Coast

Polvo (Dust) , Julio Hernández Cordón, 80 min

Country: Guatemala/Spain/Chile/Germany

Premiere: Los Angeles

Ponchao , Josh Crook, 85 min

Country: Dominican Republic

Premiere: World

POTOSÍ , Alfredo Castruita, 120min

Country: Mexico

Premiere: USA

Princesas Rojas (Red Princesses) , Laura Astorga Carrera, 100 min

Country: Costa Ria/ Venezuela/ Nicaragua

Premiere: Los Angeles

Rebel , Maria Agui Carter, 75 min

Country: USA

Premiere: Los Angeles

Sleeping With The Fishes , Nicole Gómez Fisher, 101 min

Country: USA

Stand & Deliver , Ramón Menéndez, 102 min Special Screening - 25Th Anniversary

Tanta Agua , Ana Guevara & Leticia Jorge, 102 min

Country: Urugua/ Mexico/ Netherlands/ Germany

Premiere: West Coast

Tierra De Sangre , James Katz, 106 min

Country: Chile

Premiere: North American

The Graduates (Los Graduados) , Bernardo Ruiz, 60 minYOUTH Program

Country: USA

The Price We Pay , Jesse Garcia, 7:24 min

Country: USA

Premiere: World Premiere

The Shooting Star Salesman , Kico Velarde, 20 min

Country: USA

Water & Power , Richard Montoya, 87 minOpera Prima

Country: USA

We Women Warriors (Tejiendo Sabiduria) , Nicole Karsin, 82 min

Country:usa/Colombia

Your Father's Daughter , Carlos Bernard, 15:20 min

Country: USA

Premiere: World

Zero Hour , Dan Carillo Levy, 7:20 min

Country: USA/Mexico...
See full article at Sydney's Buzz
  • 10/10/2013
  • by Carlos Aguilar
  • Sydney's Buzz
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