Alex is fifty-nine years old and yearns for something more than the constant emptiness surrounding her. Everywhere around her people are bound by norms and fixated by their own appearances, so in an attempt to fit in Alex plunges into a journey of change, where she is forced to alter her age, gender, color of skin and looks, searching for the perfect facade. But how much can she change without loosing her true self? Where does the limit go for how much the norms of society shall form the individuals? How do you remain true to yourself in a world so cosmetic?
—Niklas Johansson