Rocket Singh: Salesman of the Year

As I came out of the theatre, a lady was telling to her husband, in one of the most innocent tones possible in Mumbaiyya Hindi, which roughly meant: "I did not get what they were talking throughout the film". It did not surprise me at all. During the interval, my brother had called me. He was in the interval too, coincidentally. We talked for 10-15 seconds. And in that short period, we mutually agreed: it is a difficult film.

What do you expect from the director of 'Ab Tak Chhappan' and the writer of 'Company' and 'Khosla Ka Ghosla'? What do you expect from the next project by this duo, after the hugely successful 'Chak De India'? The problem is, whatever you expect gets hugely affected by the promotion of the current film, and the filmography of these talented people remains nothing more than factual details in the minds of people who care.

This problem, promotion, or selling itself, is the biggest error committed by a film that, ironically, comes with a tag line: "Salesman of the Year." And this could be fatal for the film. It has been promoted as the story of a protagonist who appears to be funny enough to entertain. Sadly, the film is not a comedy. So, if you want a laugh-riot that can make your weekend, it is not the correct film for you. It is a difficult film. And not all difficult films are masterpieces! Rocket Singh is far from that. It is not even the story of this young Sardar. The protagonist of the movie is 'Rocket Singh' which does not exist in person, but as an idea. That idea is the theme, the story and the protagonist of the film. That idea is the message.

But this film manages to achieve something that is rare in this industry madly following a 'formula' that does not exist. This film takes some daring steps. It tries to bridge the gap between the actual changes Indian society has been going through and the stagnancy that has plagued the commercial cinema of this country. The traditional villain has been replaced by the corporate set-up. The point of confrontation is not modesty of a woman or the love-interest of the hero. Here the humiliation is not physical. It is verbal and mental. And it hurts you as much as it has always done. And you want revenge. But even the revenge is not relying on adrenaline, but on planning and making smart moves, and taking calculated risks. There is no comedian. The life itself is a big, dark comedy. And the hero is not a tough guy protecting the poor, but a middle-class man who is running as a salesman in spite of having a place to live, food to eat, and friends to party with. But this is what the life of today has become. And this film tries to explore that reality. The reality that does not have strong, emotional points of conflict, but which is a continuous, never-ending struggle.

In its attempt, it has become a difficult film. During the interval I was thinking: is this subject powerful enough to be made into a feature film? The second half picks up and there are some genuinely funny moments. And a convincing Ranbir Kapoor tries his best to keep you emotionally connected, as does most of the support cast. But in the end, Rocket Singh remains an honest and gutsy 'salesman' that did many things right, but failed while trying to sell itself. If you can ignore this mistake and appreciate the attempt, you might like it. An actor who makes her debut with this film has said that it does not belong to any genre, and this is what will work for the film. I almost agree with the first part of the statement. But will it work? If it is successful, I would be pleasantly surprised, but it is unlikely. As for me, well, I liked it, almost.

This film is truly ahead of its time, i just watched this film and it's hard to believe that this film released in 2009. At a time where bollywood movies were still typical hero heroine and villian(infact most of them still pretty much are), this movie was different and innovative from the rest of the industry. Moreover the message that this movie gives "having ethical business practices, valuing and understanding the customers and their needs is what helps a business to ultimately grow and be succesful instead of deceiting and conning them" is something people have realised quite recently(atleast here in India) and so companies and businesses have quite recently started taking ethics and customer satisfaction more seriously, so yeah this movie is quite ahead of its time. It's sad to see such amazing bollywood movies being underrated and hardly known.

With a funny sounding name and Ranbir Kapoor as a lead character, I assumed that this might be one of the popcorn movies that target the college going demographics, who want a "time pass" movie. But boy I was wrong.

This movie is not a typical Bollywood movie. There are no spoilt rich college kids, characters do not hangout at McDonalds or other "hip" joints, no designer clothes, no gaudy weddings and "balle balle" dances, characters do not break into a song every 5 minutes. There are no "Rahuls" and "Priyas" and "Poojas".

The movie deals with the issue of business ethics - especially ethics in sales and its importance in customer relations. The hero - who is almost a failure in studies, but has very high moral standards, tries to fight and survive in the dog-eat dog world of selling assembled computers.

The story line is taut, focused and do not deviate from the main theme, the direction is excellent. In directorial terms, Rocket Singh is far ahead of Chak De India. I think that has more to do with storyline.

The only weak point is an unnecessary love angle - the director could have complete avoided that character. Also, the storyline could have avoided a predictable mushy ending

Also, why does characters have to swear so much - "s**t" word is careless tossed around in the movie, while the female characters uses the word "a@@&**e". Is swearing in English considered to be "hip and cool" while criticising Vishal Bhardwaj for using Hindi swear words in "Omkara"?

But the real show stealer is Ranbir Kapoor. He breathes life into the role of computer salesman. He gets into the skin of character, he is not afraid playing a role of loser and does not look uncomfortable speaking Hindi or Punjabi. I hope he gets a nomination for this role.

9/10 - 8 would have been fine, but 9 because it is a Yash Chopra production and still avoid all the clichés of Yashraj banners.

I went to watch Rocket Singh with the expectation to see a good movie knowing that the same creative team (Shimit Amin and Jaideep) had put together a good movie previously with Chak De India. By the time "Rocket Singh" was over I sat in my seat spell bound and amazed by some excellent story telling by the same creative team. Half way thru the movie I was certain that I was witnessing a special piece of work by a talented team. What works for Rocket Singh is an absolutely crisp script, screen play, dialogues (some of which are very witty), sharp direction and awesome performance by an amazingly talented cast. The casting fits perfectly and Ranbeer deserves special mention for his performance, it is hard to believe that he is only a handful of movies old as an actor. In fact I could not pick anything negative or faulty with the film in my first viewing. Coming to the plot itself, it is about a fresh graduate with ordinary grades who lands a trainee salesman job and is shocked to see the cut throat methods used to succeed both at individual and team levels. He is soon found wanting in terms of the "killer" instinct necessary to survive. But he continues to believe in his ways and shows everyone how success is achieved with out resorting to cut throat/unethical means. The climax is very interesting; the conversation between "Rocket Singh" and Mr. Puri (his ex-employer) is one of the highlights of the movie.

In summary Indian cinema needs more of these movies - engaging stories of "real" people made with utmost attention paid to the story itself. Indian cinema can do with out "Love stories that have blood on them".

--S Rao

This is not an usual Bollywood flick with songs, action and comedy. The movie revolves around a Sikh graduate(portrayed authentically by Ranbir Kapoor) who aspires to be salesman. As he steps into the corporate world, he is shocked by the reality of sales business where unethical practices, cut-throat atmosphere, unrealistic targets, selling products with high markups are norms & customers are seen just as numbers. He doesn't wishes to abide by these norms drawing a lot of flak from seniors and colleagues and gets isolated by them.

He realises that by being nice one can never survive in this competitive world. So he decides to crave his way through the sales business by following his ideology of treating customer as people with heart not as numbers as they are the one who gives business to them and not the other way around. Also stressing on services before sales.

Realistic movie, definitely worth a watch.