An Intimate Dinner in Celebration of Warner Bros. Silver Jubilee

Between the 1930 release of this short and 1934, most of the talent appearing or mentioned in this short were gone from the Warners lot. Grant Withers divorced Loretta Young and soon after worked elsewhere. Loretta stuck around to 1934 before leaving. Richard Barthelmess, who sent a telegram that he was on location(Warners was great at creating telegrams) left in 1934 when Warners did not renew his contract. Marilyn Miller did not last that long before departing. George Arliss also sent a telegram in lieu of making an appearance. Arliss's last movie for Warners was 1933's Voltaire, directed by John Adolfi, who also directed this short. Adolfi's career and everything else ended in 1933, death from a cerebral hemorrhage. In Arliss's next movie after Voltaire, House of Rothschild, his co-star was Loretta Young and the production boss was Darryl Zanuck, head of 20th Century Pictures. Before he quit Warners in 1933, Zanuck was that studio's production chief.

Samuel Marx said that when Louis B. Mayer ran MGM, he would tell the MGM staff that as long as they did their job well, they had a job for life. And, to a large extent until he was ousted in 1951, Mayer kept his word. The situation at Warners was different, run like a sweatshop, actors constantly put on suspension for refusing to work in pictures they thought would wreck their careers and Jack Warner pinching pennies everywhere except at the racetrack. This short is evidence of the great turnover of talent at Warners. Warners made great pre-code movies in the early thirties, but it was not a nice place to work at, not having much job security. And what happened to Alice White, she starred in 1930's The Widow From Chicago with Edward G. Robinson, who was at the dinner.

I am not a huge fan of short films from the 20s and 30s unless they are comedies. However, when I saw this on TCM, I still watched it because I was excited about seeing a film that was essentially a commercial extolling the wonders of Warner Brothers. That's because I wanted to see their stars and see how they looked when they were young. Well, unfortunately, I noticed that in 1930, they had very few stars anyone would recognize today. I am really good at film trivia and there were several I simply didn't recognize and many who I did recognize but knew them only as small-time actors. Plus, three of their biggest stars weren't in this short and they simply showed photos of them and inserted fake letters from them to the audience. Not having John Barrymore, George Arliss and Richard Barthelmess was a real disappointment and the audience had to be content to watch a few small-time actors (with the exceptions of Loretta Young, Walter Huston and a couple lesser stars, who were in the film). The film's structure was also something I myself didn't like--having the film star a small child called "Miss Vitaphone". Yes, I understood the significance--Vitaphone was the new unit from Warners responsible for sound pictures. But, I'm not much of a fan of precocious children.

All-in-all, this is a curio and that is all--and not a very interesting one at that.

Intimate Dinner in Celebration of Warner Bros. Silver Jubilee, An (1930)

*** (out of 4)

The 25th Anniversary of Warner Bros. is documented here with a party thrown that included many of the studios biggest stars at the time. Loretta Young, Edward G. Robinson, Walter Pidgeon, Douglas Fairbanks, Jr., Walter Huston, David Manners and Joe E. Brown are just some of the famous faces at the party. Each are introduced and often times their next movie is mentioned for some free press.

You can view this historic short on disc 3 of Warner's The Jazz Singer set.

... and for the film history buff this kind of stuff is priceless. I just love the very early Warner Bros. talkies and their goofy themes - "Dancing Sweeties", "The Mad Genius", "The Green Goddess", etc. Only at this time - 1930 - and at this studio could such films be possible, and this short helps explain how they were possible.

Only in 1930 at Warner Brothers - a studio with poverty row roots and a wad of cash from its part in the birth of the sound revolution, much like a bus driver winning the lottery, could you see such an awkward struggle to join the big leagues forever enshrined in celluloid. Let's start with the cast. How often can you find Sidney Blackmer, Evalyn Knapp and Claudia Dell billed above Edward G. Robinson and Joan Blondell? And there are Rodgers and Hammerstein, sitting at the same table, renowned for their music, but not together. At the time Sigmund Romberg and Hammerstein are collaborators and Rodgers and Hart are in partnership. Much ado is made about Marilyn Miller's presence and her next picture "Sunny", when the truth is Ms. Miller was to never have a hit picture again after her initial success in talking films - "Sally". Even mistress of ceremonies Little Miss Vitaphone - named after a sound system whose time had passed by the time this short was made - has to explain the absence of Warner's biggest stars - Richard Barthelmess, George Arliss, and John Barrymore. Telegrams are presented that are supposedly from the missing stars mentioning their next films where they are on location. As for obvious big gun Al Jolson, by this time he had already made his last film for Warner's until 1934 and - let's face it - Warner Brothers probably worked for Jolson as much as he worked for them during their three year collaboration 1927 -1930. Not even the studio system could ever put a harness on big Al.

As for the premise of this short, it is completely false. The only milestone 25 years before 1930 would have been in 1905 when the Warner Brothers opened their first nickelodeon in New Castle, Pennsylvania, and then only as distributors. They didn't dabble in film creation for another ten years after that and got their first hit with what was basically a WWI propaganda piece - "My Four Years in Germany" in 1918. 1923 is really the birth of Warner Brothers as we know it, when they incorporated as a film production company. Today, 1923 is the date that WB counts as its birth year. Up through the 1970's though, you could still see references to 1905 as the date of the company's beginning.

The proceedings in their entirety are basically ironic. Two years later 23 of the stars here - and yes I actually counted them - had been fired by WB and drifted into cinematic obscurity. Still others such as Walter Huston and Walter Pidgeon went to other studios and had long careers elsewhere. All of these were replaced with players that could better project the urban look and feel that would take WB all the way through the 1930's and into the 40's - James Cagney, Dick Powell, Bette Davis, Warren William and others.

My recommendation - if you are into film history this short is priceless and probably even worth repeat viewings to pick up all the movie titles and names being thrown about. If this is not the case, you'll probably not really enjoy it.

This 1930 short proclaimed to be Warner's Silver Jubilee (25 years-old, and going strong.) And, indeed, it was. The brothers entered the business in 1906, as theatre exhibitors in a converted store in New Castle, Pa. Okay, close enough. They begun making films in 1912, but their first full-blown movie, "My Four Years in Germany", appeared in 1918. They acquired the 40-acre Beesmyer Ranch, on Sunset Boulevard, in 1919.

Their filing of the certificate of incorporation in Delaware on April 4, 1923 (remember this date)signified the legal birth of the company. They acquired the Vitagraph Studio in Brooklyn in 1925, and First National in 1927. (Those who are fond of sticking Vitagraph, Vitaphone and First National on all Warner Bros. films might want to remember the 1925 and 1927 dates.)

And, then, 43 years after their 25th birthday party in 1930 ( listed on this page and can be seen on TCM from time-to-time), Warners tossed themselves a 50th Birthday Anniversary, which, according to most math standards, actually occurred in their 67th year.

Hocus-Pocus and right before our eyes, Warners de-aged themselves seventeen years. And set a bad precedent in doing so, as the current generation in the industry thinks such matters as public records should not be made public and thereby keep them from getting calls to play teen-agers when they are pushing 35.

At least, Warners had 1923 as their incorporation birth-year to back up their claim of only being fifty in 1973. That might be the solution for actors to want to shave years...get incorporated...and then you can play teen-agers when you are only two-or-three years old or, at the worst, get turned down for being too young.