What Price Hollywood?

The direction of George Cukor for this film is excellent. The three lead characters have three charming, yet completely different personalities. The great talent of George Cukor doesn't allow the energy of any of his characters to wane. The performance of Lowell Sherman only adds to the wonderful script, and only the innocence of Constance Bennett is able to carry the role of an aspiring starlet that makes it so believable. Neil Hamilton (later to play the 'Commissioner' on the "Batman" TV series of the mid-1960's) is excellent as the 'love interest'. But it is Lowell Sherman who steals nearly every scene in the wonderful jewel of a film. The story of this film is like many real-life stories of almost everyone who has ever worked in Hollywood - either in front of the camera or behind the lens. To me, this IS the original "A Star is Born", and that is why it is one of my favorite films of all time. From the appearance of Eddie "Rochester" Anderson to the Brown Derby to the scenes of the night life of the early days of Hollywood, "What Price Hollywood?" will always be a memorable film for me.

One of George Cukor's better films, featuring Lowell Sherman, as an alcoholic director, Gregory Ratoff as a Sam Goldwyn like producer, and Constance Bennett playing the starstruck waitress at the Brown Derby. The film also includes Eddie "Rochester" Anderson as Sherman's sly butler. An early RKO film, it shows the working of the studio, somewhat satirically but lovingly. Also, a world premiere at Grauman's Chinese Theater. It should be better known .

Alcoholic director Max Carey (Lowell Sherman) discovers waitress Mary Evans (Constance Bennett). She becomes a big star and marries handsome Lonny Borden (Neil Hamilton)...but Carey's alcoholism starts to kill him and Lonny can't deal with his wife's stardom....

Very predictable but good. This movie moves VERY quickly; is well-directed by George Cukor; has some sharp pre-Code dialogue and has a good script that gives an interesting look at Hollywood in the 1930s. The church sequence especially is fascinating. It gets a little overly silly at the end but it still works.

Bennett is just great--beautiful and believable; Sherman was good also; Hamilton is just so-so but he's unbelievably handsome so that helps. Gregory Ratoff also gets some laughs as a VERY excitable studio head.

This was (pretty obviously) the inspiration for the later "A Star Is Born" movies but stands on its own merit. I give it an 8.

Pre-Code insider's look at Hollywood, a precursor to all those STAR IS BORN films.

Constance Bennett is a waitress at Hollywood's famed Brown Derby restaurant specifically for the chance of meeting the right contact to help her break into films. In walks Lowell Sherman, a tipsy but famous director. They take a shine to each other and he wakes up the next morning to find her asleep on his living room couch. He invites her to test for a small part in a film, but she's terrible.

She works all night on her little scene and finally gets it right. Of course she makes a hit and becomes a big star. She's never romantically involved with Sherman, who's more interested in the bottle. She has everything she ever wanted and marries a stuffy rich boy (Neil Hamilton) who never fits in.

Eventually Bennett loses the husband and also loses Sherman as his career slips away because of his drinking. The years go by. One night she gets a call to come get Sherman out of jail where he's been locked up for be drunk and for skipping out on a bar bill. She takes him home and cleans him up, but it's too late.

Hard-hitting story stunned a lot of viewers who wanted to believe that the lives of the Hollywood stars was a bed of roses. Bennett and Sherman are superb. Hamilton is fine as the rich husband. Also good are Gregory Ratoff as the producer and Louise Beavers as the devoted maid.

There were insider Hollywood stories before this. Marion Davies' comedy SHOW PEOPLE showed how fame can go to an actress' head. The following STAR IS BORN films borrowed heavily from this one but the heroines in these (Janet Gaynor, Judy Garland, Barbra Streisand, and the 2018 version) were all married to the tragic figure.

Perhaps a bigger studio than RKO could have secured the Oscar nominations Lowell Sherman and Constance Bennett deserved for this film.

"What Price Hollywood?" is one of my favorite films of the 1930s. With loads of drama, glamour to spare, and some romance too, this movie is one of the best behind-the-scenes looks at the old Hollywood studio system that was ever made. Constance Bennett, looking her radiant best, plays the lead role with finesse. Lowell Sherman also turns in a powerful performance as a washed-up director. This movie was the basis for "A Star is Born." All in all, one great film.