Poor Cinderella

Long before Rodgers and Hammerstein had the idea of musicalizing Cinderella, Betty Boop made the midnight pumpkin change tunefully, with verve, sex and good story editing. The plot is trimmed to its essentials, the splendid backgrounds may have influenced the Disney Beauty and the Beast, and the closing shot of the Pinocchio-nosed sisters wraps everything up with a laugh.

This is the first color film from the Fleischer Studio and it's in something called "Cinecolor"--which appears to be a variation on 2-color Technicolor. Unlike the older 2-color Technicolor, the film seems to have a lot of blues and a slightly greater color spectrum. It is easier on the eyes than the older process but it truly isn't full color--the full spectrum is missing. This cannot be confused with the rich and vibrant colors of true Technicolor--a more expensive process that was also being introduced around the same time. Not surprisingly, Technicolor became the dominant color process, as it simply looked nicer and wasn't mostly orange. Now despite these limitations, this Betty Boop cartoon is nice to look at because like many of the Fleischer cartoons, there were very lovely line drawings and a nice 3-D look to the backgrounds (something this studio specialized in). These help you overlook the orange hue on most everything.

Clearly this in an innovative film, though I also think it suffers from two major problems. First, although it's a Betty Boop cartoon, it's an amazingly "by the book" rendition of the old story. There isn't much new or exciting to the tale. Second, if you are not a fan of Boop, you also might not be all that impressed--simply because she's a rather dull character compared to animated characters from the 40s and 50s (which had a lot more personality). However, compared to competing contemporary cartoons of the era, this is a fairly good short. While nowhere near the quality of most Disney cartoons, compared to Warner Brothers and the other studios, it is clearly technically superior. Worth a look if you are a film historian or want to see a better than average cartoon of the 1930s.

By the way, I saw this film on the DVD entitled "Cartoon Crazys: And The Envelope Please". This is a rather poor compilation of supposedly award winning and nominated films. Poor because several of the films are very lame and are NOT award nominated, the prints are rather bad and parts of some of the cartoons are missing! This might account for the extreme redness of the cartoon, as it could use a good restoration. Cinecolor and Two-Color Technicolor films often get an even more orange look over time but clean up quite beautifully.

Before moving on to their prolific (and highly successful) POPEYE series (as well as into their unfortunate GABBY series--just imagine Elmer Fudd without his macho sex appeal), Paramount's Fleischer brothers poured their creative genius into BETTY BOOP. This is their finest B-B cartoon, and may just be their finest EVER, period.

Using their 3-D filming process (and a unheard-of budget for a cartoon short), they adapted the Cinderella legend to Betty, adding some marvelous songs and (likely roto-scoped) beautiful dance numbers. For reasons not told, this was the only Betty Boop cartoon ever done in color--a tragedy.

Look for versions with the original opening titles intact--even the titles show that this was a project of love (and yes, money). Plus, Betty's as sexy an ingenue as ever thanks to Technicolor.

Max & Dave Fleischer & co. were among the very best of the creators of novel and surprising applications of animation from the late teens through the entire decade of the 1930's. For "Poor Cinderella", they must have noted Disney's stunning "Flowers And Trees", produced in 1931 and released the following year. The latter is generally credited as being the first full color process American cartoon, as opposed to two strip color which emphasized either blues or greens at the expense of certain shades that were lost to the lesser and less costly techniques of the day. For budgetary reasons, the ever inventive Fleischer Bros. developed their own "Cinecolor" approach, which was a variant on the two-strip color format. Although it apparently never quite caught on, they had applied for a patent while releasing their astoundingly beautiful and hysterically surreal and laugh-laden Boop masterpiece in 1934, the only Betty Boop color cartoon.

Combining their proprietary Rotoscope technique along with other dimension enhancing toolkit tricks, few cartoon shorts have ever matched this effort for sheer entertainment value. They did try saving money on the color, as mentioned, but the whole production was obviously a very expensive endeavor, when all its components are considered in sum. The results offer a lasting tribute to the art and magic of 1930's animation.

As a Depression-era vehicle, good jobs were scarce but the Fleischer team's uproarious talent sported young and brash animators who were willing to push the envelope of sensibilities and censors alike, much to our delight. Even the closing sequence is incredibly absurd, and gems like this will forever prevail.

Betty had already helped launch the Popeye series a year earlier, so by 1934 the Fleischers had their distinctly urban stamp firmly planted under two cartoon banners aimed as much, if not more, at adults as the kids. If that weren't true, they wouldn't have always had to play "duck and cover" with the ever-present Hays commission, censor gavel at the ready. Thanks to the Fleischer folks and all involved parties, for the guts, the creative ambition, the sheer genius, and the uncompromising quality of whichever production standards were chosen to collectively coalesce into a cartoon gem for the ages. This is a must see.

This is an absolutely beautiful cartoon! Most Fleischer shorts were quite visually striking, to be sure, but Betty Boop only had one color cartoon-this one. While in many ways it's good that black and white was used for most of her cartoons, the sweep of this cartoon cried out for color. The Fleischers were likely also hoping that Betty's popularity would boost interest in the Color Classics series that they were starting. Betty as Cinderella was certainly fitting-after all, Cinderella did ultimately become a princess when she married the prince and Betty Boop is cartoon royalty. Wonderful effort from the brothers Max and Dave. In print and available. Most highly recommended.