Der unaufhaltsame Aufstieg von Amazon

I thought this was excellent. Well done, great research, great participants, great comments, great editing and overall it was fast moving, informative and captivating, especially to those who have an interest in this topic from the seller prospective. This film was produced in seven languages and widely distributed on public television throughout Europe. It will serve as an important mile-marker years from now about the state of the e-commerce marketplace in these incubatory stages. Already since its release we are seeing more robust challenges by the likes of Walmart, eBay & others. Viewers down the road will be reminded of the years when Amazon operated with total dominance and without any competitive obstruction.

I would suggest to not consider the 6.5 rating as deserved. I was quite impressed by that documentary that managed to describe Amazon creation, rising and position but not be limited to this subject and opening interesting society question - that are asked by Amazon proposed model.

The bits of interview of Margrethe Vestager are really enlighting and should also be seen to the European not understanding what brings EU to every citizen. It uncovers also quite well the difference of conception between EU and US citizens.

The end with Bezos' spatial conquest dreams is a good way to ask the true question: is this model fit to live in? is it reasonable to plan to leave Earth at one point to go on with the capitalism god: growth?