Page 17 | Best Marketing Automation Software in the UK of 2025

LAGO

Comosoft

LAGO automates and optimizes multichannel marketing activities, significantly cutting production time and costs. LAGO has been a reliable multichannel marketing solution for over 25 years for retail, grocery, agencies, and more. At its core, LAGO is a PIM, DAM, and marketing production solution with an integrated checkpoint-based collaborative workflow, versioning optimization, and proofing system. LAGO consolidates data and assets from multiple sources in a central repository for use in various marketing channels. Projects for e-commerce, print, mobile, social media, and point of sale can be planned, produced and output directly from LAGO. Additionally, complex regionalization and versioning scenarios are automatically output using LAGO. At the production level, our InDesign plugin brings the assigned data and assets directly to the page. Persistent linking ensures that both data and assets are 100% accurate and always up to date.

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eMarketeer

Not just email; eMarketeer’s versatile building model makes it easy to combine emails, forms, sms and web pages to facilitate your marketing objectives. The possibilities are unlimited. Here are a few scenarios that we’ve found to be the most popular amongst marketing professionals. We believe that Marketeers should work smarter, not harder. We’re proud to offer a fun, easy to use tool for creating advanced marketing campaigns. Harness the power of email, web, forms, and mobile channels with just one tool. Use this within your scheduled campaign flows to nurture leads and win business. Act on the behavior of prospects across multiple channels, nurturing leads at scale while better aligning sales and marketing teams. Set up is a matter of minutes. With eMarketeer you gain access to a wide variety of integrations and plugins, over 250 actually! Integrating and consolidating your content has never been easier.

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getNEXT

Altitude Marketing

Well-defined workflows maintain team engagement and project schedules. Organize and assign tasks and deadlines for team members. Review job notes, receive email notifications and keep projects moving. Create digital content effortlessly with responsive  HTML within the digital editor. Mobile-first projects are easily used for multichannel delivery for dynamic storytelling. From sales enablement apps and tools for digital magazines and web publishing–produce and deliver content experiences across the web, mobile and print–all from a single source of truth. Unleash robust story telling across any device. Manage content and workflows for mobile app creation, magazine production, marketing materials, print production, corporate collateral and sales enablement.

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CanopyDeploy

Inspired Thinking Group

Transform the way you do omnichannel marketing with our game-changing CanopyDeploy platform. Intuitive and easy-to-use, CanopyDeploy is designed to drive global campaigns and work for small businesses. With simple drag-and-drop functionality, instantaneous segmentation and the ability to integrate with any secure data source, build fully connected customer experiences across any channel on this single-view CRM platform. Get invaluable insights and real-time reporting to maximize the effectiveness of all of your campaigns. Get the game-changing marketing automation platform. Seamlessly coordinate omnichannel customer journeys that span all touchpoints (email, SMS, landing page, social, WhatsApp and more) with CanopyDeploy's drag-and-drop functionality. Simply create detailed segments within the platform and talk 1:1 with your customers. Whether you're a small business or global brand, CanopyDeploy is completely scalable to your requirements.

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ProCampaign

Consultix

ProCampaign is the secure Customer Engagement solution with which well-known, internationally operating companies manage over 100 million customer profiles in more than 50 countries worldwide. ProCampaign offers campaign management, customer lifecycle management, CRM for B2C and digital commerce in a single system. The SaaS platform centralizes all customer profiles and enhances them with each interaction. ProCampaign enables you to manage the entire customer lifecycle and turn prospects into loyal customers. ProCampaign offers a wide range of integrated functionalities and open interfaces for easy integration of other systems.

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AGNITAS

E-mail is the most important push-marketing tool for all industries. The AGNITAS E-Marketing Manager (EMM) helps you take full advantage of this channel. Web push notifications enable you to reach your customers everywhere on the web. Thanks to the clever combination of e-mail and push, AGNITAS EMM also allow targeted content. The classic fax remains an effective marketing tool in specific industries. Use AGNITAS EMM for this alternative touchpoint in the communication mix. SMS remains a useful tool. However, its applications have changed – sending verification messages via SMS with the AGNITAS EMM, for example.

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Eggflow

MOG

Boost your ecommerce revenue with marketing automation and customer engagement. Collect leads information with our leads capturing tools. Know what visitors are doing on your sites, score leads for segmentation. Set up personalized email workflow to be sent when customers meet your conditions. Synchronize your work with CRM and social media platforms. Eggflow syncs Contacts with CRMs, Email Marketing software, Website software and miscellaneous tools you already love. Eggflow is a marketing automation oriented technology company. We work with e-commerce businesses and strive to make businesses more automated, easier and more effective. Eggflow offers software that assists merchants throughout the customer lifecycle. In 2017, Eggflow was founded with the vision of developing marketing automation software with Shopify selected as a starting point. One year and a half since our first app went live on Shopify App Store, Eggflow now owns 5 published Shopify apps with a variety of functions.

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366 Degrees

OMI

366 Degrees is a powerful marketing automation software for small- & mid-sized business to simplify campaigning. And its email marketing is a true beast! Turn prospects into leads, leads into customers & customers into loyal fans with simple outreach sales engagement platform.

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Volly

Volly simplifies lending technology and marketing automation for banks and mortgage companies, including several of the top 20 mortgage lenders in the nation. Volly provides both world class lending technology and a team of world-class marketing and branding experts with extensive experience in the mortgage industry. Complete integration with existing lead-management and CRM systems. SPF, DKIM, DMARC, CAN-SPAM, and reputation management to ensure email deliverability. A/B Testing (or Split Testing) for email, webpage or app comparisons to analyze ‘best of’ engagement statistics. Real-time alerts back to loan officers based on email-recipient interaction. Dynamic email and landing-page content (and responsive design) for high-impact, view-able messaging across all channels. Branded and custom-content landing pages and emails.

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QuinForce

QuinForce enables B2B marketers to accelerate sales cycles through flexible end-to-end lead generation solutions powered by the right balance between talent and technology. Our in-depth marketing expertise covers complex-sale verticals such as tech/software, SaaS, medical/healthcare, and financial services. Connect with decision-makers that fit your target prospect profile through QuinForce’s secure and verified global database of over 50 million business contacts with granular segmentation capabilities. Engage your prospects with the right mix of voice, email, social, web, and mobile. QuinForce’s customized lead generation programs are built on integrating these 5 channels in a way that best meets your specific marketing requirements. Execute a more intelligent B2B marketing campaign with QuinForce’s strategic marketing automation technology, integrating every aspect of your campaign for unparalleled performance.

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BridgeLogic

BridgeLogic WiFi

WiFi marketing, analytics and advertising platform for physical spaces. Working with an existing WiFi connection, BridgeLogic’s platform provides physical locations real-time customer social and demographic data and insight including name, age, gender, social interests, contact information, location, footfall, dwell, frequency of visits and much more. Grow loyalty programs, build customer data and provide revenue opportunities through venue analytics, guest intelligence, marketing automation and advertising. Learn who your best and most loyal customers are with full analytics and reporting (customer name & email address, total connected users, new users, returning users, social connection method, gender) With smart marketing automations, you can automatically send mobile coupons, exclusive offers, email newsletters and timely promotions to your customers long after they’ve visited in-store. From coffee shops, car dealerships, stadiums and on.

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ReverbNation

Build your career with ReverbNation's easy-to-use services and exclusive industry access. From sync offers to label deals to festival slots, nobody has the industry relationships we do. Our services and tools are designed to help you get more fans, more gigs, and more money. We have a dedicated team that listens and curates thousands of songs every week, connecting the right artists to the right opportunities. Grow twice as fast at a fraction of the cost. Everything you need, all in one place, with simple pricing. Promote your music on the world's most popular music sites and keep fans engaged with simple email and social messaging. Easily distribute your tracks to major digital platforms or sell them directly to fans. Earn royalties when the songs you write are streamed, performed, and more. Create a mobile-friendly website in just a few clicks, then freshen up your Facebook page with our free app, and share your content anywhere online with customizable widgets.

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LAHAR

Lahar

LAHAR is software that simplifies companies' digital marketing activities. Through marketing automation, we provide a complete package of tools to attract leads and create relationships that generate results via the internet. The Inbound Marketing strategy helps your business to generate new sales opportunities. Our team will prepare and implement a complete and exclusive digital marketing plan for your company, covering the main strategies of how to do Inbound Marketing. Your company will attract qualified traffic, generate and nurture leads and turn them into sales opportunities. The plan developed has a total expected duration of 90 days, starting within 7 days after hiring our Inbound Marketing software. During this time, some meetings (per conference) will be held between your team and one of our inbound marketing specialists, so that you understand how to implement digital marketing strategies. It must be completed within a maximum period of 120 days.

Starting Price: $229 per month

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moin.ai

knowhere GmbH

Answer customer inquiries faster and easier with the help of our AI chatbot solution. Automate over 60% of your customer inquiries around the clock. Increase your website's conversion rate by up to 38%. Constant improvement through independent learning of the AI. Ready to use in less than 14 days. Get valuable insights into the needs of your customers through intelligent chat analyzes. Easy integration into existing CRMs, live chats and existing APIs. moin.ai for Marketing & Sales. Increase leads, conversions and engagement measurably and scalably with moin.ai. Increases the conversion rate. Answers questions about products and services at any time. Qualifies more leads - directly in the chat and fully automated. Inspires potential customers and helps to find the right product. Converts website visitors into paying customers. Optimizes the customer journey. moin.ai for customer service. With moin.ai, increase customer satisfaction and optimize and automate customer service.

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Convertri

Faster Funnels. Higher Conversions. With Convertri’s Accelerated Page Technology, even huge pages load in less than 3 seconds. Your customers aren’t waiting around. A load-time delay of just a single second can reduce mobile conversions by 20%. A load speed of 3 seconds increases bounce rate by 52%. And when your visitors are leaving, they’re not converting. That’s why our accelerated page technology builds the fastest landing pages on the web. Giving your visitors a better experience, and giving you more leads and more sales. Get more leads for the same ad spend with blazing-fast pages and dynamic text. Convertri provides your hosting, your pages and your shopping cart all under one roof... and they load like they were already there. Create full websites with auto-mobilizing menus and shared headers and footers. This website was built with Convertri! Convertri’s page editor gives you unparalleled control over every webpage and sales funnel you create.

Starting Price: $99 per month

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Unica

HCLSoftware

HCL Unica is a powerful enterprise marketing platform designed to manage your end-to-end marketing needs, from planning and execution to real-time personalization and campaign analysis. Built for marketers and powered by AI, Unica offers advanced marketing automation capabilities across a wide range of outbound and inbound channels, including email, SMS, WhatsApp, social media, direct mail, kiosks, ATMs, and more. Unica provides unmatched scalability and flexibility, with a cloud-native, premises-agnostic platform that can be deployed through containers or natively, making it easy to integrate with your existing MarTech stack. Its comprehensive suite includes industry-leading solutions for campaign management, customer journey orchestration, audience segmentation, and omnichannel personalization, enabling you to deliver hyper-personalized, data-driven marketing campaigns at scale.

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Evocalize

Embedded Digital Advertising Technology. Give users powerful marketing tools. For CRMs, Portals, Marketplaces, and Multi-Location Brands. Turn Data Into Revenue. By 2023 eMarketer predicts that the digital advertising opportunity in the USA will exceed $201 Billion. Evocalize technology opens the door to this exciting revenue opportunity. The data and intent signals captured by your application, combined with the Evocalize platform and self service UI, gives users the ability to run sophisticated data driven advertising programs across Facebook and Google. Marketing Infrastructure as a Service. With over 5 billion impressions served, Evocalize’s infrastructure provides the stability, structure, and scale needed to offer world class online marketing programs to your portfolio of users. Embedded Platform. Accelerate Time to Market White label Platform for deep native integration. Developer Tools Build with Our APIs. Build your own UI on top of our Infrastructure.

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JINGdigital

JINGsocial is a complete marketing automation tool for your business. If you are a marketer or CRM manager, JINGsocial can support your customer engagement efforts throughout your customer‘s life cycle, from acquisition to conversion. JINGsocial can bind your customers or members to WeChat and create personalized engagement through your social channels. Our marketing suite helps you create campaigns, build customized chatbots and journeys and track and analyze customer behavior. The JINGdigital platform provides a set of powerful tools tailor-made for high ATV brands and B2B companies. Measure channel ROI more accurately than ever before so you can invest in the most effective channels with personalized lead nurturing. JINGsales is a social selling platform built within the WeChat and WeChat Work ecosystems. JINGconnect is an integration platform that connects your existing systems to your WeChat. JINGtrack is a web and mini-program solution to track customer behavior.

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Symplify

Symplify is an enterprise messaging personalization, email marketing and marketing automation platform, renowned + appreciated by over 600 global customers in ecommerce, entertainment and gaming, for its elegance and ease of use. Symplify was designed user first so we could solve the issues that often plague messaging platforms; they can be complicated and challenging to use and implement. Our visionary product lead, who wrote the first piece of Symplify code, still manages the product today. With customers all over the globe, Symplify is the leader in cross-channel marketing automation for marketers and CRM teams. We have over twenty years of experience in the world of digital marketing. We’ve been around since before marketing automation became a buzzword and the reason we know that, is that we were the first company to automate flows for our customers. Only back then, we called it “event-driven marketing”.

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Echobox

The new standard in social media publishing. Publishers around the world share over 20 million posts and reach billions of people with Echobox each year. Over 1000 leading publishers around the world use Echobox to power their social media. Use the most powerful social media platform for publishers. Save time and drive significantly more revenue from your social media audience. Echobox saves the average user up to 4 hours a day managing their social media presence. Our clients see an average of 36% growth in pageviews when using Echobox. Echobox has been engineered from the ground up specifically for publishers. Adopt the most advanced technology built by researchers from world-leading academic institutions. ur innovative artificial intelligence can power parts, or all of your social media sharing. Trained off over 245 million data points, our vast array of sophisticated algorithms work seamlessly together to automate your social media activity and drive more reach.

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MarketDirect Cross Media

eProductivity Software

MarketDirect Cross Media is a customer communication and marketing campaign solution. It’s designed to make engaging with your customers both existing and new, easy and hassle free. It achieves this by providing an intuitive yet powerful user experience where you can quickly create rich personalized communications across nearly any medium including; email, web, print, mobile and social media. Using MarketDirect, your team can connect your customer data to your communications and personalize the content and conversations. Personalized content can include Graphics, Images, Text, pURLs and QR Codes – all integrated enabling you to improve engagement and connect with your clients. Your customers receive hundreds of messages everyday – how can you standout in their inbox? You have to personalize. Today it’s more important than ever to use your customer data to communicate with your clients.

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Omeda

The first step to a unified view of your audience is harnessing the vast amounts of data in your diverse portfolio of media, events and subscription products. Bring all your data together to create a single view of the audience and optimize your financial opportunities. With a comprehensive view of your audience's engagement, you can streamline your efforts to monitor audience data and ensure more accurate marketing decisions. Omeda helps you create new products and platforms starting with the right audience segments and targets. And we can integrate into your key Adtech and CRM platforms. Increase revenue and improve yield by effectively deploying programs across owned and operated brands and extending audience offers with omni-channel programs. Omeda is committed to answering all of your data and business questions, even when you’re burning the midnight oil. Our technical support consultants are there 24/7 to provide world-class service and help you make the most of your experience.

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Cinch

Cinch’s Marketing Enablement Software is creating a more personal relationship between businesses and people by closing the data gap, designing actionable outcomes, and fulfilling meaningful and specific customer communication through the orchestration of marketing automation software and a customer data platform in one solution. Not just marketing automation, but marketing preparation. With Cinch, your business runs automatically marketing to new customers and winning back the old ones while still giving the highest level of service and support to your existing loyal customers. Let us do the hard stuff so that you can focus on the business that you love. Marketing automation that truly works for your offline company like any online business. Gauge where your customers are coming from, what keeps them coming back, and how to adjust to speak to them most effectively.

Starting Price: $150 per month

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Surefire Local

Get more Google visibility & traffic. Consistently respond to reviews & get higher local search engine rankings. Use Geo Location Check-ins to post localized content, telling search engines what work you do & where. Easily manage online reviews in one place. Handle negative reviews quickly. Rank first in search engines by generating more reviews. Stand out to customers by maintaining a strong online reputation. Get more referrals by providing excellent service to your existing customers, from their first call to the final day of your project. Develop a referral program to ensure a steady stream of new customers. Build a company culture that encourages referrals. Attract & engage repeat customers via email marketing that keeps your business top of mind. Let customers schedule appointments online, generating more appointments and saving time. Discover which content resonates most with target customers.

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Addrelevance

Addrelevance enables superior retargeting (+50% display ads CTR, branded content efficiency, conversion rates, and email or subscription campaigns). The data solution, powered by AI, is able to accurately predict individual users' buying profile (website visitors). By understanding what value proposition and call to action makes each individual click and take action, the most personalized version of an ad or content can be served. Fast and easy implementation. We capture the behavioral data of each unique visitor of a website. Our algorithm predicts the decision making profile of each visitor. Our clients show the most relevant ad or content, based on our predictions. You are a sales director at a publisher wanting to maximize your digital ad revenue. You're an experienced marketer looking to improve your retargeting, email, ad and personalization campaigns. You're a campaign manager looking to generate the same number of leads with a reduced budget.

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BriefYourMarket.com

With email, automation, SMS, print, surveys, and reporting all in one easy-to-use platform, we make it simple to hone your marketing and track your Return on Investment. Save valuable time and resources by identifying high-value clients within your database. With all your digital and print marketing in one place, track your marketing spend. Grow your market share, generate repeat business, differentiate your agency from the competition and demonstrate your expertise at every opportunity. Retain and educate your core clients, cross and upsell your policies, and streamline your renewal chasing. Generate repeat business from your archive database by sending a range of informative newsletter and email campaigns, and locate new business in your area with our targeted direct mail and canvassing features. Diversify your revenue streams by offering the complete property service.

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TapToBook

Trigger automated follow-up to nurture the lead and funnel more qualified hand-offs to your sales team. Increase conversions by 25%. Automate “channel selection” and seamlessly placed customers into journeys using their preferred means of communication (text, email, social media & chat). Use our churn indicators to automatically address engagement gaps. Nurture and entice your customers to stay with you. Despite the growing number of powerful communication platforms, Most businesses are still using single channel strategies. The lack of time & resources makes it challenging to transition to a new system.

Starting Price: $99 per month

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iFOLIO

iFOLIO is a cloud-based digital engagement platform that transforms sales and marketing in a more virtual world. Exceed pipeline and revenue goals, and meet buyer expectations faster, with better engagement. Deliver engaging, on-brand info in a couple of clicks. Update the same link easily or clone & customize. Share rich content 1-to-1 or to masses with personalized visual campaigns. Know who’s viewed your link, when, for how long, and exactly what they were looking at to prioritize leads with industry leading sales intelligence. Personalize a link or get a custom url for a website. Your link can be public, private, or password protected. Transform your presentations with rich media, differentiate your introductions, answer client questions with digital communications. Coach your team with the iFOLIO leaderboard, ignite your proposals, take action with real-time sales intelligence. Measure engagement with patented heat maps and convert with patented analytics.

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Qrious UbiQuity

Qrious Limited

Elevate the personalization and targeting of your email marketing for more relevant messaging. Take advantage of the immediacy of the mobile channel. Allow your customers to respond and engage by TXT. Use the latest in social marketing, such as Facebook custom audiences and messenger bots. Elevate the personalisation, automation and targeting of your email marketing for more relevant messaging. Take advantage of the immediacy of the mobile channel. Allow your customers to respond and engage by TXT. Automatically send personalised, relevant messages straight to your app user's home screen. Everything you learn about your customer from multiple sources is stored in a centralised database. It's a treasure trove you can harness to create personalised and relevant customer experiences. Streamline and automate your event registration process. Accept credit card payments online.

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Nanos

Create optimized ad campaigns on Google, Facebook, and Instagram all in one place with Nanos patented Artificial Intelligence technology. Sign up at Nanos and tell us in a few words about your great product or service. Nanos AI will suggest ad text, keywords, interests, and platforms for your ad. Decide on the budget you want to spend, and how long to run your ads. Log in to your dashboard and watch Nanos AI in action optimizing at lightning speed. Nanos is always evolving and adding new features to make digital advertising even easier and more successful. Draft a campaign with multiple ads and publish them on several platforms simultaneously, from one single dashboard. Nanos currently enables you to create campaigns for Google, Facebook, and Instagram. Single images, videos, or carousel ads. Pick the option that best fits your ad or test different ones. Nanos supports traffic campaigns for all of our supported platforms and conversion campaigns for Facebook.

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Best Marketing Automation Software in the UK - Page 17

Compare the Top Marketing Automation Software in the UK as of November 2025 - Page 17