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Graphic design software is a computer program used to create and edit digital images, logos, illustrations, and other artwork. It includes tools to draw shapes, create effects and filter colors, add text and frames, build objects with layers, etc. Graphic design software is often used for web design, advertising design, layout for print publications, illustration projects, photography manipulation and more. It can be free or paid depending on the features the user needs.

Multimedia software is a category of software used to view, create, edit, and manage media such as audio, video, images, and animation. It also allows users to integrate multiple forms of information into a single file or presentation. This software can be used for various purposes including communication, entertainment, and educational purposes.

Advertising software helps businesses manage, optimize, and automate their advertising campaigns across various channels, such as digital, print, TV, and outdoor. These tools allow for the creation, placement, and tracking of ads, enabling advertisers to target specific audiences effectively. Features often include campaign performance analytics, budgeting, creative management, and A/B testing to optimize ROI. Advertising software also helps streamline the process of bidding and programmatic ad buying, ensuring ads are displayed to the right users at the right time. By leveraging machine learning and AI, these platforms can enhance targeting, ad placements, and overall campaign effectiveness.

Social media graphics software and apps enable users to design graphics and images specifically for social media platforms like Facebook, Twitter, Instagram, TikTok, LinkedIn, YouTube, and more. Social media graphics apps are graphic design tools that let anyone design beautiful social media graphics to share on social media as posts, cover photos, and more.