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Pieper et al., 2025 - Google Patents

Micro-randomized trials in Information Systems research: An experimental method for advancing knowledge about our dynamic and digitalized world

Pieper et al., 2025

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Document ID
566816849701813929
Author
Pieper M
Fallon M
Heinzl A
Publication year
Publication venue
Journal of Information Technology

External Links

Snippet

The increasing ubiquity of individualized digital devices expands the scope of Information Systems (IS) research and offers novel opportunities for investigating and influencing individuals' intentions, cognitions, and behavior. Based on these technological …
Continue reading at journals.sagepub.com (PDF) (other versions)

Classifications

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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
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